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PODCAST

Driven by Data: The Podcast

Orbition Group is delighted to bring you this podcast series, which is designed for Data Enthusiasts, to hear from some of the most high-profile Data, Analytics and AI thought leaders from around the globe. Each episode will detail the guests journey to the top while bringing unique insights, drawn from first-hand experience on the industry’s most trending topics. This podcast was created as a way for our industry"s most respected leadership figures from across the world to give back to the Data

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All Episodes

44:44

S3 | Ep 35 | The Art of Data & Analytics...

Driven by Data: The Podcast ·

2023/07/04

In Episode 35 of Season 3, ofDriven by Data: The Podcast, Kyle Winterbottom is joined byAsheeka Hyde, Head of Trading Analytics and Data Science at Dunhelm, where they discuss tangible advice on how to be a better communicator to drive value, which includes;Having Data & Analytics as a key pillar of the organisation How to achieve executive alignment Why most executives are already bought-in Why it’s important for executives to actually experience the benefits of Data & Analytics How to

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45:53

S3 | Ep 34 | Successfully Moving the Data Function...

Driven by Data: The Podcast ·

2023/06/27

In Episode 34 of Season 3, ofDriven by Data: The Podcast, Kyle Winterbottom is joined bySteve Pimblett, Chief Data Officer at The Very Group, where they discuss how to move data from a cost centre to a value creator, which includes;A transformation journey that has been ongoing for over a century Why some D&A teams are still seen as a cost centre and not a value-creating function Why demonstrating value creation is a primary responsibility of a Data Leader/CDOThe tangible things that Steve has

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44:05

S3 | Ep 33 | Design Thinking: Creating Value-Driven...

Driven by Data: The Podcast ·

2023/06/20

In Episode 33 of Season 3, ofDriven by Data: The Podcast, Kyle Winterbottom is joined byMicheline Casey, Chief Data & Analytics Officer at Siemens Energy, where they discuss how to create value-driven data products using design-thinking, which includes;Being the first CDO at the Federal Reserve Working in Senior Data Leadership at household names such as Ford, Maersk and now Siemens EnergyThe spin-off of Siemens Energy from Siemens and the challenges they’re tackling How there are close to a

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48:06

S3 | Ep 32 | From Strategy to Execution with Diane...

Driven by Data: The Podcast ·

2023/06/13

In Episode 32 of Season 3, ofDriven by Data: The Podcast, Kyle Winterbottom is joined byDiane Berry, Chief Data & Analytics Officer at Phoenix Group, where they discuss the journey from devising a data strategy to executing that strategy, which includes;The importance of providing interim value while on your strategic journey Why to do anything at scale you’ll need to have a multi-year strategy Why building relationships with key stakeholders/business leaders is essential for successThe

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54:55

S3 | Ep 31 | How to Deliver Measurable Value With...

Driven by Data: The Podcast ·

2023/06/06

In Episode 31 of Season 3, ofDriven by Data: The Podcast, Kyle Winterbottom is joined byTaylor Culver, Founder of XenoData, where they discuss how Data Leaders can deliverable measurable value from their data strategy, which includes;Why ROI is a 'nice to have' for company executives, not a priority Innovation is what company execs and shareholders care about the mostFinance leaders don’t measure impact on ROI, but IRROrganisations will happily spend on capex but not an opex, and what that means for

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44:26

S3 | Ep 30 | What Even is a Data Product...with...

Driven by Data: The Podcast ·

2023/05/30

In Episode 30 of Season 3, ofDriven by Data: The Podcast, Kyle Winterbottom is joined byBethany Lyons, Chief Product Officer at Kawa Analytics, where they discuss the current data product landscape and what actually constitutes a data product, which includes;The fascinating story of Kawa and the problems it solves Delivering Data Products versus Data Projects The differences between product management principles applied to data and data products Why most data teams operate like an IT Service Desk

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50:52

S3 | Ep 29 | Data for a Sustainable Future: Exploring...

Driven by Data: The Podcast ·

2023/05/23

In Episode 29 of Season 3, ofDriven by Data: The Podcast, Kyle Winterbottom is joined bySally Bashuan, Executive Director; Head of Data Governance at Federated Hermes, where they discuss the role of data and analytics within ESG, which includes;The Importance of having a great LeaderWhy ESG is important to everyoneWhy companies and boards are paying attention to ESG How ESG will impact D&A teams Understanding the fundamentals of ESG from a data standpoint The current landscape of 3rd party ESG

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51:46

S3 | Ep 28 | Generative AI for Business Success with...

Driven by Data: The Podcast ·

2023/05/16

In Episode 28 of Season 3, ofDriven by Data: The Podcast, Kyle Winterbottom joined byJim Sterne, Board Chair Emeritus, Digital Analytics Association and Founder of Marketing Analytics Summit, where they discuss the rise of Generative AI and how organisations can leverage for success, which includes;How every person can have their own AI agent acting on their behalf How Generative AI has been 70 years in the making Why Generative AI will be as big as the birth of computers, the internet and the smart

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44:08

S3 | Ep 27 | How Data is Fuelling the EV World with...

Driven by Data: The Podcast ·

2023/05/09

In Episode 27 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Ben Boutcher-West, Chief Digitial Officer at Connected Kerb, where they discuss how data is fuelling the EV world, which includes;How data is fuelling the EV landscape Why it's now all about user convenience Why data is the glue that will help realise a reduced carbon environment Repurposing a Data Asset into a product and how it flows into the boardroom How data is helping to inform future policy around EV

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51:20

S3 | Ep 26 | Harnessing Data and Analytics to Help...

Driven by Data: The Podcast ·

2023/05/02

In Episode 26 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Farouk Ferchichi, President Data & Analytics at Envestnet Inc, where they discuss how Data & Analytics is fuelling digital interconnectivity to help people live a more intelligent financial life, which includes;Being in the first playground of Chief Data OfficersThe disruption which means organisations should be investing heavily into data & analytics more than ever The pressure on the financial

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01:05:00

S3 | Ep 25 | The Power of Social Intelligence with...

Driven by Data: The Podcast ·

2023/04/25

In Episode 25 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Danny Gardner, Social Intelligence Lead at Haleon, where they discuss how to drive business value through the use of social intelligence, which includes;A fascinating career journeyWhy 80% of the data from social media is just noise Why there’s information that is good to know and then there’s information that’s actionable. The typical use cases you see for social intelligenceWhat social measurements are

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52:15

S3 | Ep 24 | The First 100 Days as a CDO with Denholm...

Driven by Data: The Podcast ·

2023/04/18

In Episode 24 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Denholm Hesse, Chief Data Officer at BDO UK LLP, where they discuss what the first 100 days as a new CDO look like, which includes;The importance of knowing the mandate you haveUnderstanding what table you’ve got a seat atWhy you’ve got to be at the right table to be able to deliver value The 3 segments of the first 100 days Why you must be able to influence the way an organisation operates to be successful The

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46:25

S3 | Ep 23 | Football Intelligence: Maximising Data...

Driven by Data: The Podcast ·

2023/04/11

In Episode 23 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Mathieu Lacome, Chief Performance & Analytics Officer at Parma Calcio 1913, where they discuss how Data and Analytics is being used to deliver success in the world of football, which includes;The journey from French National Team to PSG to Parma What he figured out about Football Analytics when co-authoring his book; "Football Intelligence: A hands-on guide to maximising your investments in data"The mindset

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55:31

S3 | Ep 22 | From Data to Profit; Leverage Data To...

Driven by Data: The Podcast ·

2023/04/04

In Episode 22 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Vin Vashista, Founder of V Squared and a LinkedIn "Top Voice", where they discuss how to deliver tangible ROI from your data and analytics initiatives, which includes; How Vin reached 160K Followers on LinkedIn and became a “Top Voice” by writing about data monetizationWhy he wanted to write a book that was a single blueprint in a book; “From Data to Profit” Why 70% of data teams are NOT delivering any returns

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51:10

S3 | Ep 21 | Building a Successful Data Academy with...

Driven by Data: The Podcast ·

2023/03/28

In Episode 21 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Hannah Davies, Head of Data Academy at Admiral Group, where they discuss what it takes to build an effective Data Academy, which includes;The importance of stakeholder engagementWhy it’s always about peopleThe journey of building a Data Academy community of 700 peopleWhy a Data Academy is so much more than trainingWhy the first hire into the Data Academy was an engagement and content officerHaving the ability

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40:38

S3 | Ep 20 | Making Data More Fun - Drive Results...

Driven by Data: The Podcast ·

2023/03/21

In Episode 20 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Tiankai Feng, Data Governance Leader and former Senior Director of Product Data Governance at Adidas, where they discuss the importance of making data more fund and how to drive results through creativity, which includes;The importance of making Data more funThe steep learning curve and benefits of moving into governance from analyticsWhy ‘use-case thinking’ is the most exciting but difficult part of Data

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38:25

S3 | Ep 19 | Bottom-Up Data Governance with CJ...

Driven by Data: The Podcast ·

2023/03/14

In Episode 19 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by CJ Anderson, one of the most recognised Data Governance advisors in the UK, where they discuss the importance of tackling Data Governance from the bottom up, which includes;CJ’s journey from a librarian to one of the most recognised names in Data Governance Why most legal organisations' clients are far more data mature than they are Why the role of Data Governance isn’t about enforcing policies Why you want the

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41:41

S3 | Ep 18 | How Not To Do Machine Learning and Why...

Driven by Data: The Podcast ·

2023/03/07

In Episode 18 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Sarah Schlobohm, Head of AI at Kubrick Group, where they discuss how not to do Machine Learning and why organisations are getting it wrong, which includes;The frustrations as a hiring manager in the ML spaceThe most common mistakes organisations make when implementing AIThe importance of engineering in MLWhy so many ML projects don’t make it into productionWhy you need to think about the whole lifecycle and

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54:04

S3 | Ep 17 | Building a Data Function From Scratch -...

Driven by Data: The Podcast ·

2023/02/28

In Episode 17 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Colm O'Grada, Director of Data & Analytics at Tines, where they discuss the differences in building a high-impact Data & Analytics capability between a large (Google) and small (Tines) organisations (Tines), which includes;The key differences between building teams in big organisations to small teams The journey from Google to TinesContrast with ‘adopting’ teams in larger companiesThe pro's and cons of

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54:31

S3 | Ep 16 | Delivering £500m in Value with Benny...

Driven by Data: The Podcast ·

2023/02/21

In Episode 16 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Benny (Clive) Benford, Chief Data Officer, Formerly of Jaguar LandRover (JLR), where they discuss the journey to realising £500m in commercial value through data and analytics, which includes;The journey of building a Data & Analytics function at JLRHow they unlocked and realised £500m worth of commercial benefit and value How to ensure the data team is consistently delivering valueThe importance of having

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