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PODCAST

Retail Remix

Retail TouchPoints

The rules of retail are constantly changing. Today, we"re in an exciting new era where brands can differentiate through experience and use technology to connect with customers in new and exciting ways. Retail Remix is a new podcast series brought to you by Retail TouchPoints, the industry"s leading source for news, insights and research for all things customer experience. Every week, we sit down with someone who is helping put a new spin on the retail experience. Hear from the top practitioners,

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All Episodes

31:47

Substance and Simplicity: Exploring Hanna Andersson's...

Retail Remix ·

2023/09/25

To its community of loyal customers, Hanna Andersson is so much more than just a children's clothing company. It’s a trusted brand that puts safety, quality and ethical production at the forefront to empower parents around the world. With a steadfast dedication to protecting childhood innocence, Hanna Andersson also aims to create spaces where parents can find simplicity online without compromising style or substance.In this episode of Retail Remix, Alicia Esposito chats with Callie

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31:14

Differentiating Through Recommerce Experiences

Retail Remix ·

2023/09/18

In an era where sustainability and environmental consciousness are at the forefront of consumer demands, the fashion industry is facing increasing pressure to reduce its environmental footprint. Fortunately, technology is stepping in as a powerful ally in this quest for change. From digital samples to recommerce platforms, innovative solutions are emerging to revolutionize the way fashion operates. In this episode of Retail Remix, our host Alicia Esposito chats with Emily Gittins,

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38:34

How Kendra Scott Turns Every Store into a Community Hub

Retail Remix ·

2023/09/11

From its humble beginnings as a small jewelry startup to a household name, Kendra Scott has not only thrived in the direct-to-consumer (DTC) space but has also made significant strides in the world of wholesale and branded brick-and-mortar experiences.In this episode of Retail Remix, our host Alicia Esposito chats with Colleen Wilson, SVP of Retail and Wholesale for the jewelry brand. They explore Kendra Scott's growth journey, and how the brand ensures the customer experience is immersive,

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54:38

Unlocking the Power of 'Mind Building' for Experience...

Retail Remix ·

2023/09/04

Welcome to the new frontier of retail marketing, where the power of “mind building” is reshaping the industry. Mind building takes the concept of worldbuilding and elevates it to a whole new level, focusing on immersive experiences that captivate the minds and emotions of customers. In this episode of Retail Remix, we relive a session from the Retail Innovation Conference & Expo. Ari Peralta, CEO of the research consultancy Arigami, shares the transformative potential of mind building

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37:02

Is Private Label the New Competitive Playground?

Retail Remix ·

2023/08/28

In today's highly competitive retail landscape, private label brands have emerged as a powerful force, capturing the attention of both consumers and retailers alike. Once considered a category of cheap generic alternatives, private label has undergone a remarkable transformation and become a way for retailers to differentiate. In this episode of Retail Remix, host Alicia Esposito chats with Todd Maute, who is a partner at the brand strategy firm CBX, to dig into how retailers can build

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26:40

The Future of Commerce: Resilience, Diversification...

Retail Remix ·

2023/08/21

The future of commerce is marked by resilience, diversification and a willingness to embrace technological change. Square's third annual Future of Commerce report sheds light on this optimism, including how businesses are embracing new revenue streams through services and partnerships, implementing cutting-edge technologies to power connected experiences and using AI to drive efficiency.In this episode of Retail Remix, host Alicia Esposito chats with Roshan Jhunja, Head of Retail at Square

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34:35

Navigating Heightened Competition in the Beauty and...

Retail Remix ·

2023/08/14

The beauty and skincare markets are growing increasingly crowded and competitive, but Covey Skincare has managed to stand out thanks to the powerful influence of its founders and a streamlined, science-backed methodology.In this episode of Retail Remix, host Alicia Esposito chats with Asha Talwar Coco, CEO of Covey Skincare. Tune in to gain a deeper understanding of how Covey has tackled this challenge and discover actionable takeaways for your own business in this rapidly evolving

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39:25

The Generation Connection: How Dormify Taps Community...

Retail Remix ·

2023/08/07

If brands want to connect with the hearts and minds of today's consumers, they need to foster a vibrant community across all channels. Dormify, the brand designed to serve young consumers outfitting dorms and other small spaces, uses its ambassador program to guide major decisions, from product development to marketing and brand expansion.In this episode of Retail Remix, host Alicia Esposito chats with Amanda Zuckerman, Co-founder, President, and Chief Brand Officer of Dormify to dig into

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39:50

The Power of Generative AI in Driving Ecommerce Success

Retail Remix ·

2023/07/31

Generative AI has garnered a lot of buzz (and debate) in the retail industry. Although the technology is still relatively new to many brands, some have tested the tech and realized clear benefits, especially within marketing and ecommerce. In this episode of Retail Remix, host Alicia Esposito chats with Sarah Coles, who drives go-to-market strategy for Persado. During their conversation, Alicia and Sarah explore this exciting new world of ecommerce and how generative AI can help improve

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32:51

Brand vs. Demand: Navigating the Duality of Marketing...

Retail Remix ·

2023/07/24

Marketers understand the importance of both brand and performance marketing. Brand marketing aims to create a strong brand identity over time, while performance or demand marketing focuses on delivering measurable results such as lead generation, sales and revenue. The real challenge for modern marketing teams is balancing the two strategies while ensuring long-term goals are not compromised. So, how can marketing teams invest their resources in creating content that delivers immediate

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28:15

Why Retailers Needs to Rethink the Checkout Experience

Retail Remix ·

2023/07/17

Consumers today demand seamless and personalized shopping experiences across all channels – that even applies to the checkout experience. But the reality is the payment process is still cumbersome and complex online. Shilpi Narang, SVP of Customer Experiences at Bolt, believes that identity can help unlock shopping innovation on any surface. During this episode of Retail Remix, hear how the payment experience can be reimagined to boost conversions and drive long-term loyalty. Listen in to

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24:33

How Companies Like American Eagle Are Innovating...

Retail Remix ·

2023/07/10

ThredUP's annual resale report predicts that the U.S. resale market will reach $70 billion by 2027, outpacing the growth of traditional retail by 9X. Why? Because consumers, especially Gen Z, are looking to make smarter, more eco-friendly buying decisions. Brands like American Eagle are tapping into this growing market by partnering with thredUP to offer innovative programs through apps like Snapchat that appeal to their young, digital-savvy customers. These initiatives reflect the brand's

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43:42

How Augmented Reality is Driving Contextual Commerce

Retail Remix ·

2023/06/26

For years, retail industry experts discussed augmented reality (AR) at a high level. Now, we're finally seeing the technology being used in creative and innovative ways. During this episode of Retail Remix, our host Alicia Esposito speaks with Neil Redding, Head of Product at Auki Labs, about how AR can drive the entire customer experience, from discovery to conversation. Neil also shares how his company is fueling AR innovation by helping people, technology and AI interact in physical

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31:45

How Tech Can Enhance In-Store Merchandising,...

Retail Remix ·

2023/06/19

Shoppers are looking for more immersive in-store experiences – from personalized attention to customization and convenient access to products. But crafting the perfect in-store experience means understanding what your customers expect and incorporating technology thoughtfully to empower both shoppers and associates. During this episode of Retail Remix, our host Alicia Esposito chats with Beth Warren, SVP of Marketing for Creative Realities, a company that helps brands select and implement

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28:24

Creating Immersive Brand Experiences with Data-Driven...

Retail Remix ·

2023/06/12

The modern shopping experience is about creating immersive, personalized experiences for shoppers. What better way to make your customers feel seen and appreciated than by tailoring ads and promotions to them? By leveraging data-driven advertising strategies like targeted campaigns and segmenting audiences, brands can create more effective campaigns that point toward what customers need and what they don't even know they need yet! During this episode of Retail Remix, host Alicia Esposito

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34:40

The Evolution of the Creator Economy

Retail Remix ·

2023/06/05

The rise of Instagram is a great example to illustrate how the power of influence has shifted from brands to creators. This shift has sparked the evolution and expansion of the “creator economy,” which is fundamentally changing the shopping experience. How can brands keep pace and capitalize on these new opportunities? During this episode of Retail Remix, our host Alicia Esposito talks with Rodney Mason, Head of Marketing and Brand Partnerships for LTK. The pair chat about how the creator

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30:17

Staying Human in a Robot World: The Power of H2H...

Retail Remix ·

2023/05/29

In today's digital world, getting caught up in the constant need for online presence and engagement is easy. With the rise of always-on communication channels, leveraging every robot available to maintain a genuine connection with customers can be tempting. However, many successful brands recognize the importance of staying true to the Human-to-Human (H2H) engagement philosophy.During this episode of Retail Remix, host Alicia Esposito chats with Tony Drockton, Founder and Chief Cheerleader

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18:50

Shopping Center Marketing: Retail’s Most Expensive...

Retail Remix ·

2023/05/22

Have you noticed all the stores at your local shopping center vying for your attention? The big, bold signs advertising special sales, discounts and events? These marketing tactics not only cost time, but they also come with a hefty price tag. But did you know that there are usually digital and physical marketing opportunities baked into lease agreements and these resources either go unused or are not fully optimized? That’s why Sean Snyder, Founder and President of Engagement Agents, calls

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30:21

Web3: A New Era of Shopper Experience and Expression

Retail Remix ·

2023/05/15

The success of any brand hinges on its ability to deliver personalized and immersive customer experiences. Enter Web3, which unlocks a new infrastructure and new capabilities for digital teams to give shoppers more control over their experience. Chris Silver, Co-founder of the customer loyalty platform BambuMeta, brings a wealth of knowledge and expertise on this topic as he and his team explore the various ways brands can embrace Web3 to enhance customer engagement and drive

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32:54

How Qalara is Helping Ethical Brands Scale

Retail Remix ·

2023/05/08

As businesses expand globally, they begin to face more complex issues such as global payments, ambiguous compliance requirements and language barriers – and that’s just naming a few! But Aditi Pany founded Qalara to help small and emerging brands scale more seamlessly, and empower retailers to discover these brands, too! During this episode of Retail Remix, host Alicia Esposito sits down with Aditi to learn about why she wanted to create a platform designed to support the growth of

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