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PODCAST

Future Fuzz - The Digital Marketing Podcast

Justin Campbell

Experts from the industry speaking about B2B Marketing and Digital Marketing, giving you the listener insights into the best marketing technology to use, new insights and brilliant strategic ideas. Industry experts give insights on how to best run your marketing campaigns and a few laughs on the way!

business marketing

All Episodes

00:21:36

EP.21 - Norbert Op 't Land - Marketing measurement...

Future Fuzz - The Digital Marketing Podcast ·

2022/11/08

Absolutely delighted to have Norbert Op 't Land, head of marketing at ARCUS AI who are accelerating the development of their world class retail measurement platform LIVIA. ARCUS are building on the future of AI driven solutions, offering actionable insights at every turn. LIVIA are providing marketing analytics for all out of home spaces and 100% GDPR compliant. Listen to learn how to measure in a marketing space that is normally very hard acquire quality data.

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00:20:11

EP.20 - Mike Christensen - User Generated Content the...

Future Fuzz - The Digital Marketing Podcast ·

2022/11/02

In this episode, I was delighted to welcome Mike the founder of Stitcht a community-based UGC service where people can upload their answers to questions or testimonials. It's an engaging platform that enables people to share their content, then advertisers can use their content across their campaigns. It was a pleasure to talk to Mike. We dive into the different campaigns that Stitcht have been running and the benefits of going out to your community to gain great video content. We hope you enjoy the

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00:29:00

EP.19 - Sara Webster - What is a Fractional CMO? How...

Future Fuzz - The Digital Marketing Podcast ·

2022/09/29

Wow! We are nearly at 20 episodes, and featuring in number 19 is the brilliant Sara Webster the 'Fractional CMO'. But what is a fractional CMO? In this episode we find out, and we also speak about Sara's incredible 20 years of experience in performance marketing, content marketing and consulting. Sadly our cast was cut off at the end due to a technical fault, but fear not! Sara will be back soon!

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00:24:17

EP. 18 - Amy-Claire Short - How to create a strong...

Future Fuzz - The Digital Marketing Podcast ·

2022/09/19

In this episode, I speak to Amy-Claire Short - Senior Digital Marketing Manager at Derek Rose on how to get ahead with Black Friday performance marketing. Amy has worked for GANNI as their Senior Global Performance Marketing Manager, and big brands including Marks & Spencer, LK Bennett, and Rituals. She is also the founder of AC lifestyle and sports nutrition, a health and wellbeing coaching organization that focuses on sports and helping people make better food choices. We cover why advertisers

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00:33:03

EP. 17 - Sophie Vo - The mobile gaming leader. How...

Future Fuzz - The Digital Marketing Podcast ·

2022/09/12

We speak to Sophie Vo, entrepreneur, investor, and founder of Rise and Play, a knowledge-sharing platform for leaders in the gaming industry to build better companies and games. It was brilliant speaking to Sophie about her knowledge of the mobile gaming industry and how she coaches leaders on being, well, better leaders with clear vision and strategies beyond the games that they build. In the podcast, we touch on mobile creatives and what she looks for when investing in start-ups.

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00:31:49

EP. 16 - Elise Rutterford & Dominika Minarovic - Go...

Future Fuzz - The Digital Marketing Podcast ·

2022/09/06

In this episode, we speak to the inspiring female entrepreneurial founders of BYBI beauty brand Elise Rutterford & Dominika Minarovic. Elsie and Dominika met at YuMe during the crazy days of mobile advertising and founded their successful beauty start-up based on a passion for high-quality vegan beauty products. We speak to them about the challenges that female founders face when raising capital and, their opinions on marketing trends for beauty brands.

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00:30:41

EP. 15 - Philip Osei-hwere - Black owned marketing...

Future Fuzz - The Digital Marketing Podcast ·

2022/08/30

We speak to black entrepreneur Philip Osei-hwere on how and why he founded his company Eagle London Agency. Philips company organisations and brands to make more profit by understanding how to speak to the cultural needs of the black consumer in the UK and abroad. In the podcast we talk about diversity, and how young black entrepreneurs need to be encouraged to start businesses and how brands are taking more notice of different cultural groups and being more intelligent about marketing towards

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00:22:40

EP. 14 - Jordan Lawrence - Kite Surfing, Recruitment...

Future Fuzz - The Digital Marketing Podcast ·

2022/08/24

In this episode we speak to serial entrepreneur Jordan Lawrence who started a kite surfing business in the very early days of the sport, then moved into recruitment, setting up his own recruitment company in 2013 and co-founding Volt payments in 2019 with a team of experts from the payment industry. We dive into his career background and the changing world of international payments.

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00:37:16

EP. 13 - Antje Gallo - Female empowerment in the...

Future Fuzz - The Digital Marketing Podcast ·

2022/08/12

We speak to Women's Strength Coach Antje Gallo, who started her career in the world of mobile marketing with Madvertise then Adjust, building up a very successful global team. Antje then took a career change to become a strength coach for women, both physically and mentally. She talks candidly about her experiences in a male dominated work culture, and also about her amazing initiative with friends Christian and Knut to help Ukrainian refugees cross the boarder to safety and their incredible

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00:20:40

EP.12 How to start a podcast. A conversation Phil...

Future Fuzz - The Digital Marketing Podcast ·

2022/07/18

Phil posted on LinkedIn that he had aways wanted to start a podcast and was looking for tips and advice on how to set one up. We connected and in this podcast, we will talk about, how to start a podcast! We cover the gear and software needed, including Riverside, Anchor and other tools like Otter.ai. It's also important to get the right gear together, but most important is to cast on a regular basis.

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00:11:48

EP.11 How to send email at scale using GMASS.

Future Fuzz - The Digital Marketing Podcast ·

2022/07/11

In this episode I dive into an email marketing tool called GMass which enables marketeers to send our email on mass. I'll give some tips and advice on how it has worked for me and my campaigns. GMass allows you to easily schedule emails, send out mass emails and mail merge campaigns and more with Gmail.

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00:33:08

EP.10 David Smith - Dive into data. The impact of AI...

Future Fuzz - The Digital Marketing Podcast ·

2022/07/05

We speak to industry veteran David Smith about his new company MLTwist a Data Labelling Ecosystem. The ML Twist platform platform alleviates the tremendous pressure on data scientists and handles labelling platform selection, platform connectivity, and everything in between. David and I speak about Cannes festival, potential social impacts of data around marketing and also geeky hobbies.

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00:27:44

EP.9 Madelon Sweers - Female empowerment in marketing...

Future Fuzz - The Digital Marketing Podcast ·

2022/06/28

Madelon Sweers is the International Marketing and Sales Director for NEFT Vodka based in Amsterdam where the NEFT HQ is also located. Madelon is a trail blazer in the marketing industry focussing on many different aspects of marketing throughout her career and also pushing for female empowerment the work place. We speak about her career so far and how the marketing industry needs to change. Madelon gives insights and support on how women can encourage each other to excel and how all managers in the

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00:24:35

EP.8 Yanina Velikova - Empowering women to change...

Future Fuzz - The Digital Marketing Podcast ·

2022/06/21

In this podcast we speak to Yanina Velikova from Admiral media about trends in mobile digital advertising and more diversity in the work place. We ask Yanina why the industry seems to be dominated by men and how women can be empowered to change that, and change their mindset! About Yanina - A digital marketing professional with a strong interest in mobile apps, product development and performance marketing. What inspires Yanina most is when she sees happy client faces, gets positive feedback on

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00:05:41

EP.7 How to post on LinkedIn - Top 7 Tips

Future Fuzz - The Digital Marketing Podcast ·

2022/06/14

In this short podcast I'll be giving you 7 tips on how to post on #linkedin to get more responses and hopefully more followers on the social platform. Let me know if you plan to implement these tips by messaging me - Justin Campbell - on LinkedIn. This podcast is sponsored by Shopala: Express Checkouts and Shoppable ads.

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00:25:57

EP.6 Maor Sadra - Advertisers move away from...

Future Fuzz - The Digital Marketing Podcast ·

2022/06/09

Maor speaks about his new company Incrnmntal which looks to solve tracking and data problems for advertisers in a world where data and advertising tracking is ever more restricted. We also speak about #precession and what entrepreneurs need to do to prepare.

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00:30:45

EP.5 Adrian Silenieks - Why bother with marketing...

Future Fuzz - The Digital Marketing Podcast ·

2022/06/01

For more than a decade, Adrian was the CEO of a digital agency where he was fortunate enough to help a long list of companies with their digital challenges. This experience has helped Adrian develop a framework that guides companies through the transformation process from an analog business to a digital business. In this episode we look into digital transformation and how strategy is key, we also look into a few handy marketing tools that Adrian recommends.

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00:39:48

EP.4 Tim Koschella - Should digital marketing be more...

Future Fuzz - The Digital Marketing Podcast ·

2022/05/26

We speak to Tim Koschella, serial entrepreneur and founder of Kayzen a digital advertising platform known as a DSP which is democratzing mobile programmatic marketing. Tim co-founded 3 other internet tech companies - the first one at the age of 23. These companies today employ more than 1500 people combined: Lecturio, IONIQ Group (formerly HitFox) and Verve Group (formerly AppLift). We dive into what advertisers should look out for and where the market is heading.

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00:38:43

EP.3 Jules Evans - Rhetoric, Philosophy and...

Future Fuzz - The Digital Marketing Podcast ·

2022/05/19

We speak to Philosopher, Author, Writer and Historian Jules Evans about how we can learn from philosophy and apply that to being better marketeers. We talk about Philosophy and rugby? We dive into Jules fantastic article on Rhetoric and its appearance in ancient Greek philosophy. And finally also find out that Jules Great Grandfather was quite the marketeer himself within the Quaker founded company Rowntrees. Interesting links are Jules article on Rhetoric, the Philosophy Safari that Jules offers,

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00:36:11

EP.2 Luke Judge - Are NFT's a load of old horse?

Future Fuzz - The Digital Marketing Podcast ·

2022/05/18

We speak to Luke Judge the managing director of TapX who are revolutionising the protection of user data. We speak about his career in marketing and the ever changing market of NFT's.

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