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PODCAST

Future Fuzz - The Digital Marketing Podcast

Justin Campbell

Experts from the industry speaking about B2B Marketing and Digital Marketing, giving you the listener insights into the best marketing technology to use, new insights and brilliant strategic ideas. Industry experts give insights on how to best run your marketing campaigns and a few laughs on the way!

business marketing

All Episodes

00:25:20

Ep. 150 - Build People, Not Just the Business -...

Future Fuzz - The Digital Marketing Podcast ·

2026/01/16

In this episode of Future Fuzz, Vince Quinn sits down with Emeric Ernoult, Co-Founder and CEO of Agorapulse, to explore the art of empowering teams, defining expectations, and transitioning from a hands-on founder to a team-building CEO. Emeric shares how he scaled Agorapulse from a scrappy 5-person startup to a 165-person global company—without external funding. He introduces a simple but powerful framework called “What Success Looks Like” and explains how it helps teams grow, align, and

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00:38:05

Ep.149 - Exosuits Aren’t Sci‑Fi, They’re Practical -...

Future Fuzz - The Digital Marketing Podcast ·

2026/01/14

In this episode of Future Fuzz, Harry Duran speaks with Paul Nicholson, Marketing Strategy Consultant at HeroWear, about what it takes to launch a radically new product and create an entirely new category from scratch. Paul shares how HeroWear’s soft, assistive exosuits are transforming the way industrial workers avoid injury—and how his team built credibility in a market that barely existed. From earned media tactics to old-school trade shows and in-person marketing, Paul walks through the smart,

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00:18:23

Ep. 148 - White-Label Strategy That Actually Works -...

Future Fuzz - The Digital Marketing Podcast ·

2026/01/09

In this episode of Future Fuzz, host Vince Quinn sits down with John Rarrick, Head of Global Marketing at Movius, to unpack how they run ABM (Account-Based Marketing) for enterprise-level accounts via carrier partnerships. John explains the genesis and value proposition of Movius’s flagship product, Multiline by Movius, and walks through how their ABM strategy works at the enterprise and telco scale. The conversation delves into partner‑first white‑label campaigns, compliance-heavy industries (like

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00:19:58

Ep.147 - Culture Is Your Best Content Engine - Gabe...

Future Fuzz - The Digital Marketing Podcast ·

2026/01/07

In this episode of Future Fuzz, host Vince Quinn sits down with Gabe Lullo — CEO of Alleyoop and host of Do Hard Things — to explore how empowering employees to create and share content can transform a company’s culture, attract talent and clients, and build trust. Gabe explains how Alleyoop’s “employee‑as‑creator” model gives staff a platform to tell real stories, which in turn strengthens the business’s credibility and opens new opportunities. The conversation breaks down how this approach evolved

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00:22:18

Ep. 146 - Influencer Playbooks for B2B Brands - Amy...

Future Fuzz - The Digital Marketing Podcast ·

2026/01/04

In this episode of Future Fuzz, Vince Quinn sits down with Amy Warren, VP of Marketing at Fama, to unpack the real power behind thoughtful influencer marketing. Amy shares how Fama—an industry leader in social media screening—uses data-backed, long-term influencer relationships to grow pipeline, cut customer acquisition costs, and build brand equity in a complex B2B environment. From identifying ideal voices to measuring ROI down to the demo request, this episode is packed with practical advice on

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00:20:11

Ep. 145 - Why Clinical Trials Stay Broken - Shawn Malloy

Future Fuzz - The Digital Marketing Podcast ·

2025/12/19

In this episode of Future Fuzz, Vince Quinn dives into counter positioning with Shawn Malloy, VP of Marketing at Lindus Health, a company challenging the norms of clinical trials. Shawn unpacks what it means to be an "anti-CRO" in a highly regulated, legacy-dominated industry. He shares how Lindus is transforming clinical research by integrating technology, aligning incentives, and cutting out outdated inefficiencies. This conversation is a must-listen for marketers interested in

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00:22:01

Ep.144 - Fix the Disconnect. Unlock Growth. - Eric...

Future Fuzz - The Digital Marketing Podcast ·

2025/12/17

In this episode of FutureFuzz, Vince Quinn and veteran CMO Eric Herzog dive into one of the most under‑rated — yet business‑critical — topics: the alignment (or misalignment) of sales and marketing teams. They unpack the telltale signs teams are out of sync, why that quietly drains budget and opportunity, and how companies, from scrappy startups to established enterprises, can build disciplined but culture‑driven processes to ensure marketing and sales act as one high‑performing “team.”Guest BioEric

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00:23:57

Ep. 143 - The Quiet Crisis in Leadership - Pete Gosling

Future Fuzz - The Digital Marketing Podcast ·

2025/12/12

In this episode, Vince Quinn sits down with Pete Gosling — founder of Gosling Media (also known as Gosling Design Studio) and author of Relentless Impact: Continuous Results in Business and Life — to talk about how AI is reshaping leadership and management in modern workplaces. Pete argues that AI is replacing many entry-level roles, which means leaders now need to know how to manage both people and AI tools. He explores the dangers of “delinquent leadership” — promoting technically-skilled

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00:22:57

Ep. 142 - Why Growth starts with Letting Go - Jesse P...

Future Fuzz - The Digital Marketing Podcast ·

2025/12/10

In this episode, Vince Quinn talks with Jesse P. Gilmore — founder of Niche in Control and author of The Agency Owner’s Guide to Freedom — about how agency owners (or solo entrepreneurs) can move from being the bottleneck in their business to building scalable systems. Jesse explains the concept of “single points of failure,” why it’s common among service‑based founders, and walks through a five‑step “Leverage for Growth” framework to help transition from doing all the work yourself to becoming a

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00:25:12

Ep.141 - Conversation First. Pipeline Follows. - Evan...

Future Fuzz - The Digital Marketing Podcast ·

2025/12/05

In this episode of Future Fuzz, Vince Quinn dives into the power of experimentation with Evan Dunn, Head of Marketing at Titan X. Evan shares why embracing strategic failure is essential to sharpening your go-to-market approach, and how most companies rely too heavily on assumptions and stale ICPs instead of real-time feedback. The conversation unpacks how founders can adopt a scientific mindset to sales and marketing, the underestimated power of cold calling, and why building tight feedback loops

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00:21:34

Ep. 140 - Treat Pricing Like Product Strategy - Chris...

Future Fuzz - The Digital Marketing Podcast ·

2025/12/03

In this episode, Chris Mele, CEO of Software Pricing Partners (SPP), dives into why pricing is often the most overlooked yet critical lever in software businesses. He shares how pricing decisions can carry enormous financial impact (he cites an $8.5 million case), why so many companies delegate pricing and treat it as a “black box”, and how turning pricing into a disciplined, data‑driven process can drive profitable growth, not just acquisition. A must‑listen for SaaS leaders who are ready to move

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00:23:32

Ep. 139 - From Stage to Strategy: ABM Unlocked -...

Future Fuzz - The Digital Marketing Podcast ·

2025/11/28

In this episode, Vince Quinn sits down with Brianna Miller, Director of Demand Generation at Cohere Health, to break down what really makes ABM campaigns effective in long-cycle, high-stakes B2B healthcare. Brianna shares how she segments a tiny, complex market of health insurers, balances deep personalization with scalable strategy, and builds ABM programs that influence pipeline—without annoying decision-makers.They also dive into Brianna’s public speaking journey, why she believes in teaching

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00:21:15

Ep. 138 - Global Growth starts with Local Trust -...

Future Fuzz - The Digital Marketing Podcast ·

2025/11/26

In this episode, Vince Quinn chats with Wally Pinkard, Vice President of Marketing at the World Trade Center Institute (WTCI) in Baltimore, about how international business really happens — not just via websites but through deep networks, human connections and cultural fluency. Wally breaks down how his team helps local mid‑Atlantic businesses tap global opportunities, why soft skills and relationships matter in trade, and how you build a global outlook without losing local relevance.Guest

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00:23:03

Ep. 137 - Rap, Revenue, and Real Discovery - David Morse

Future Fuzz - The Digital Marketing Podcast ·

2025/11/21

In this episode, host Vince Quinn welcomes David Morse, CEO of DMo Worldwide, former Chief Revenue Officer of Cambridge Mobile Telematics, and author of The Heart of the Sale, to explore how marketing and sales should connect through the funnel. David explains why effective discovery is the foundation of complex enterprise sales, how marketing can deliver 80% of what sales needs (leaving the personalization to sales), and how “signal‑management” (market, account, person‑level signals) is critical in

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00:23:47

Ep. 136 - New Customers, Not New Tricks - Sam Piliero

Future Fuzz - The Digital Marketing Podcast ·

2025/11/19

In this episode, host Vince Quinn welcomes Sam Piliero to explore how advertising strategy must evolve to serve today’s digital‑brands. Sam explains his agency’s focus on one‑to‑$10 million e‑commerce companies, how his three‑step “M3 Method” underpins their media buying and execution, and why spending ad budget on new customer acquisition (rather than over‑servicing existing/engaged audiences) is a critical shift. He also discusses how founder‑led content drives growth, how he built his agency

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00:21:25

Ep. 135 - How Consultants Diagnose Business Blind...

Future Fuzz - The Digital Marketing Podcast ·

2025/11/14

In this episode of Future Fuzz, Vince Quinn speaks with Stuart Jackson, Vice Chairman of L.E.K. Consulting, about the intersection of problem-solving and people skills in consulting. Stuart shares insights from his four-decade journey at L.E.K., from joining when it was a 10-person startup to helping it become a global force. He breaks down how L.E.K. identifies critical moments in a business, crafts tailored solutions, and fosters internal trust and collaboration. The episode also dives into

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00:23:10

Ep. 134 - Creating a Category from Scratch - Vidya Drego

Future Fuzz - The Digital Marketing Podcast ·

2025/11/12

In this episode of Future Fuzz, host Vince Quinn sits down with Vidya Drego (VP of Marketing at SmithRx) to explore how you create a new category in a highly regulated, complex industry. Vidya shares how SmithRx is positioning itself as the alternative to legacy pharmacy benefits managers (PBMs), how she transitioned from big‑company marketing roles to a smaller challenger brand, and how the marketing team is educating the market from scratch—starting with explaining problems people didn’t even know

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00:22:03

Ep.133 - Digital Twins for Real‑World Airports -...

Future Fuzz - The Digital Marketing Podcast ·

2025/11/08

In this episode of Future Fuzz, Vince Quinn is joined by Arvindh Lalam, CEO of nCorium, to explore how digital twins are transforming airport experiences. From reducing passenger stress to helping operators optimize service flow, Arvindh shares how real-time data and sensor fusion technology are reshaping physical environments—starting with some of the world’s most complex spaces: airports.Discover how nCorium delivers predictive insights, enhances user journeys, and even guides passengers to the

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00:24:31

Ep. 132 - From Webinar to Revenue Machine - Megan...

Future Fuzz - The Digital Marketing Podcast ·

2025/11/05

In this episode of Future Fuzz, host Vince Quinn sits down with Megan McDonagh, Director of Revenue Marketing at Celigo, to unpack how virtual touchpoints, like webinars, newsletters, and gated content, can drive serious revenue when used right. Megan shares Celigo’s unique approach to planning and scaling content, how they repurpose webinars into multi-channel assets, and why it’s essential to understand the full customer journey rather than just the final click. Packed with real-life tactics, tech

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00:21:35

Ep. 131 - Scale, Chill or Kill: Marketing Data -...

Future Fuzz - The Digital Marketing Podcast ·

2025/10/31

In this episode of Future Fuzz, we dive deep into marketing attribution with Scott Desgrosseilliers, Founder and CEO of Wicked Reports. With over a decade of experience and billions in ad spend analyzed, Scott reveals how most marketers are relying on broken data, and what to do about it. He introduces the Five Forces Framework, explains why ad platforms over-credit themselves, and breaks down his practical “Scale, Chill, or Kill” methodology to guide data-driven decisions that fuel real growth.If

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151 results

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