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PODCAST

Make More Money without Selling Your Soul

Polly Lavarello

I am Polly Lavarello, an evergreen marketing expert, and welcome to Make More Money without Selling Your Soul. If you are a coach, consultant, or an online service provider, then this podcast is perfect for you. On this podcast, you can expect to learn how to make money in your business with sales AND look after your wellbeing at the same time. So sit back, get comfortable, and enjoy the show.

business entrepreneurship

All Episodes

18:52

How To Attract Consistent Clients Without High...

Make More Money without Selling Your Soul ·

2023/10/06

This week’s episode is one of my favourite subjects.I’m going to be truthful and admit that very early on in business, I was able to recognise that I wasn’t that good at selling.Don't get me wrong, I am brilliant at marketing, but I used to struggle a lot when it came to converting on sales calls.Years later, I've had the opportunity to work with different sales mentors with unique values, perspectives, and strategies that have made me feel better about selling.This episode is about how to feel good

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17:24

Ep43 - Is It Too Soon To Go Evergreen?

Make More Money without Selling Your Soul ·

2023/09/29

If you’re listening to this, chances are you’ve come across varied opinions about the right way to get your business to the next level. The truth is being evergreen can be pretty straightforward, but it is important to understand that it can also look entirely different from business to business. Well, this episode is for you if you want to find out if your business is really ready for evergreen marketing. Here are the highlights:(03:10) It’s marketing you can use year round!(05:28) How soon is it

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39:30

Ep42 - Radical Self Love As The Fuel For High...

Make More Money without Selling Your Soul ·

2023/09/22

My guest this week is the amazing Debbie Edwards...Debbie is an entrepreneur, speaker, investor and high performance and leadership coach working globally with entrepreneurs, CEOs and senior executives.With over 30 years experience working in challenging sectors, including the military, Debbie has years of experience in growth, strategy and cultural change working with teams and individuals on strategic performance through gentle leadership.Debbie is going to be lifting the lid on how self love can

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19:23

Ep 41 - The Fortune Is In The Follow Up

Make More Money without Selling Your Soul ·

2023/09/15

Welcome to this week's episode!In this episode I will be talking to you about the number one mistake holding you back from making more sales..Want to know more?Listen up!Here are the highlights:(03:41) The fear of following up(07:49) The importance of following up(11:48) Opening up a conversation

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22:32

Ep 40 - 3 Easy Ways to Increase Sales in one Quarter

Make More Money without Selling Your Soul ·

2023/09/08

Are you ready to increase sales over the next quarter?Well, then listen up.This episode is super snackable.I’m bringing you three solid and simple ways to help you have a stronger quarter.Join me.Here are the highlights: (4:16) Having a plan(8:13) Marketing and promotion(12:54) Nurture strategies(18:03) InvitationsYou can check out The One Academy HERE. To find out more:Website: www.pollylavarello.comInstagram: https://www.instagram.com/pollylavarello/Free masterclass:

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29:08

Ep 39 - 7 Steps to Creating a Profitable Group...

Make More Money without Selling Your Soul ·

2023/09/01

A profitable group programme is the foundation to an infinitely scalable coaching business.So of course, I have dedicated TWO episodes to going in depth on what’s required to create one.(Possibly one of my most useful podcast episodes to date, if I do say so myself.)Not only that, but you’re also getting access to the profitable programme calculator housed inside my new digital home, The One Academy.So, give it a listen and go make things happen. Here are the highlights: (1:56) Why it matters(6:15)

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24:51

Ep 38 - 7 Steps To Creating A Profitable Group...

Make More Money without Selling Your Soul ·

2023/08/25

Welcome to this episode on how to create a PROFITABLE group programme.This is part one - because I had too much to say to fit it all into one episode.Whether you already have a group programme - or are considering creating one, this episode will be jam packed full of useful insights to help you either optimise your existing group programme, or launch a new one.I’ll be breaking down these tips into seven steps to help you know every step to take to be successful.This has to be one of my favourite

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19:22

Ep 37 - The Unexpected Business Investment That Has...

Make More Money without Selling Your Soul ·

2023/08/18

I’m a numbers girl!I love my profit calculator because it helps me understand what is delivering the most return on investment in my business.However, there are areas in business that can be hard to measure, and it can sometimes be hard to know if they really make financial sense.So, today, let’s briefly look at investments in business.I’ll be sharing the highest return on investment activity in my business that came as a TOTAL surprise to me!Here are the highlights:(06:32) Creativity influences

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21:26

Ep 36 - On Being A Female Breadwinner

Make More Money without Selling Your Soul ·

2023/08/11

I want to be transparent about something that is very personal and frankly quite raw for me.I've been a (quasi) single mother for a while and the primary breadwinner for my family.The challenges I've faced, whether financial or medical, have greatly motivated me in business because at one time, the fear of losing everything was very real!I have a wonderful partner now AND I'm still the breadwinner.My situation is different from what most people expect, and you know what? It works!So today, I'll be

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21:52

Ep 35 - Is it an Offer Problem, or an Eyeballs Problem?

Make More Money without Selling Your Soul ·

2023/08/04

Step back. Ask yourself:Is it an offer problem, or is it an eyeballs problem?Today, I’m going to help you to answer this all-important question.Plus, you know me, I love a good analogy.And I've got a corker for you today.So, listen up.Here are the highlights: (2:49) Paint the picture(6:06) Clarity (8:31) Party vibes(15:02) Growing a following(18:22) The small percentageTo find out more:Website: www.pollylavarello.comInstagram: https://www.instagram.com/pollylavarello/Free masterclass:

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23:52

Ep 34 - What is a Private Podcast and Do I Need One?

Make More Money without Selling Your Soul ·

2023/07/28

Why did I create a private podcast? Well, I’ll tell you all about it in this episode. This project has been a real labour of love.Join me today as I discuss the advantages of developing a private podcast.Here are the highlights:(2:19) What others are doing(7:05) A private podcast(11:03) The holidays(16:14) The focus(21:58) Missing outYou can find my private podcast HERE. To find out more:Website: www.pollylavarello.comInstagram: https://www.instagram.com/pollylavarello/Free masterclass:

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21:05

Ep 33 - To Niche or Not to Niche

Make More Money without Selling Your Soul ·

2023/07/21

To niche, or not to niche, that is the question.Niching your business doesn’t happen overnight.It might surprise you to hear me say that.But there are two sides to every coin, right?Join me today as we ask ourselves if you’re ready to niche.Here are the highlights:(2:5) Knowing your niche(7:21) Being aware(11:41) Becoming a mentor(14:23) Zone of genius(16:18) Own your niche(18:17) Having a nicheFind out more:Website: www.pollylavarello.comInstagram: https://www.instagram.com/pollylavarello/Free

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25:04

Ep 32 - The Strategy I Followed to Become a Multi...

Make More Money without Selling Your Soul ·

2023/07/14

Many of you have been asking me questions recently.Questions like, who were my business mentors?You want more details on my strategy.It makes sense.As a business strategist, people want to know more about the strategy that supported me to get from being on benefits to a multi six-figure CEO within two years. So today, I'm sharing what my journey has looked like.Here are the highlights:(2:09) My influencers(4:14) Burnout(9:17) My passions(11:45) The strategy(16:45) The value of clients(19:24) My

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23:23

Ep 31 - The Self Development Tools That Took Me From...

Make More Money without Selling Your Soul ·

2023/07/07

Today, I'm talking about the self-development tools thattook me from being a single mum on benefits to a multi-six figure CEOIt still surprises me to see how making the decision to launch myself as a personal brand opened up so many other opportunities for me.I've had an incredible growth journey, and I want to share the insights and tips I picked up along the way because these tools can help you reach the next level as well.Here are the highlights:(07:28) Ask for help!(09:27) Thinking like a

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17:56

Ep 30 - 5 Mindset Tips for Selling

Make More Money without Selling Your Soul ·

2023/06/30

Selling isn't just about following a strategy.If it were, we’d all be millionaires.Your emotional resiliency plays a BIG role in your success.In this episode I am sharing 5 mindset tips which support me to create consistent sales in my business.So, join me.Here are the highlights: (2:51) Mindset and selling(5:51) Mapping out goals(10:17) Celebrating success(14:08) Being open(15:45) Building relationshipsTo find out more:Website: www.pollylavarello.comInstagram:

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17:10

Ep 29 - How to Choose Your Next Business Mentor

Make More Money without Selling Your Soul ·

2023/06/23

When should you hire a business mentor?This is a question I wanted to explore because a fair few of you have been asking what it would look like to work together 1:1.When making an investment, there are certain considerations you should have in mind to ensure that you get the best experience and results.So, today’s episode is about helping you understand what support is best for you right now. Here are the highlights: (1:28) Your support(3:34) The dream team(7:20) Choosing a mentor(11:39) Coach or

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19:28

Ep 28 - How to Not Mess up Your In-Person Event

Make More Money without Selling Your Soul ·

2023/06/16

Are you running in-person events and want to organise them better?Was your last event stressful?Have you been sitting on the idea of running an event?If either of these rings true, then this podcast is for you.Tune into this episode where we’re talking about events for coaches and how to not mess up the organisation of your in-person event.Here are the highlights:(1:11) Your first in-person event(3:18) Hosting an event(5:03) Your events purpose(9:48) A supportive event(16:24) The right venueTo find

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12:56

Ep 27 - Why I Closed my Membership

Make More Money without Selling Your Soul ·

2023/06/09

Today we're talking about why I shut down my membership.I ran my membership back in 2021.It lasted about six months in total.I loved it. I loved the people in it. I loved the experience.But, there were some obvious issues with running it.So, join me as I bring you all the reasons why I closed my membership.Here are the highlights: (1:34) Scaling memberships(3:49) Low ticket offers(7:24) Buying a membership(8:43) The early stages(10:44) Scaling a coaching businessTo find out more:Website:

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17:43

Ep 26 - Sales Over Summer

Make More Money without Selling Your Soul ·

2023/06/02

Today we're talking about sales over summer.There is absolutely no reason why sales over summer need to look any different to any other time of year.(I say this as someone who generated £50k last August working 6 hours a week, mainly typing social posts from a sun bed).However if you’ve been hearing a few “I’ll get back to you after the summer”s already - this episode provides useful tips on how to create repeat sales, passive sales, summer sales, forecastable sales and more.Here are the highlights:

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24:17

Ep 25 - Your Embodied CEO Toolkit

Make More Money without Selling Your Soul ·

2023/05/26

Want to know what’s in my embodied CEO toolkit?(It’s surprisingly simple.)In this week’s podcast I break down the 4 ways I support myself to feel safe receiving, expanding and being visible.Having an embodied CEO toolkit has played a fundamental role, not just in my own growth, but in the growth of my clients too.Here are the highlights:(1:29) Creating a sustainable business that is in alignment with you and your life.(3:33) The key to a successful online business.(6:39) The fast track to

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