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PODCAST

The 5-Minute Strategist

You’ve already got a Google Drive graveyard filled to the brim with courses and PDFs, get-rich-quick tactics, and other people’s strategies that didn’t live up to the hype. You don’t need another podcast of rags-to-riches stories to inspire you or 7-step frameworks you’ll never implement or expert opinions on what your business needs next from someone who’s never met you. You’ve been taught that knowledge is power and the right piece of information, tactic or trendy strategy might just be the

business entrepreneurship

All Episodes

05:25

The Chief Expectation Officer

The 5-Minute Strategist ·

2024/03/02

From the internal pressures of your personal ambitions, business goals, and responsibility for your team to the external expectations from clients and a public image, you could be forgiven for considering yourself the Chief Expectations Officer in your business. Ready to get strategic about your Profits + Paydays - read the series

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04:49

To Plan The Work, Work Your Strategy

The 5-Minute Strategist ·

2024/03/01

A plan might help you get things done but it won't grow your business as fast as you'd like.Ready to get strategic about your Profits + Paydays - read the series

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02:17

Welcome To The 5-Minute Strategist

The 5-Minute Strategist ·

2024/02/29

Welcome to the podcast for small business leaders who are pressed for time but hungry for growth.Each episode is like a shot of espresso for your business strategy — in just five minutes, we tackle one big question that gets the gears turning and sparks new ideas for growth, innovation, and leadership. Listen to it while brewing your morning coffee and come away ready to take on the business world.Think of it as a daily micro-masterclass in the art of business strategy.

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10:50

Goodbye Coffee and Converse, Hello New Show

The 5-Minute Strategist ·

2024/02/29

After 3.5 years and 255 episodes, here are 3 lessons my journey can teach you about businessIn This EpisodeThe network lessonThe consistency lessonThe leadership lessonLinksTo read the transcript or explore other episodes go to dianemayor.com/255

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10:14

One Question Could Change Your Business

The 5-Minute Strategist ·

2024/02/22

In this information-soaked business environment, you don’t need more answers you need more questions to find your own answers.In This EpisodeWhy you need to more questions not more infoWhat stops us asking the right questions for our businessHow to get started with something newLinksTo read the transcript or explore other episodes go to dianemayor.com/254

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06:22

How to Look Back To Move Forward

The 5-Minute Strategist ·

2024/02/15

It’s time to get comfortable with the idea that the business’ growth needs the same focus as personal growth. And the good news is you already have this skillIn This EpisodeWhy surface-level reflection is not enoughHow to debrief on your businessWhat to try right nowLinksTo read the transcript or explore other episodes go to dianemayor.com/253

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07:24

Why Good Problems Are Still A Problem In Your Business

The 5-Minute Strategist ·

2024/02/08

Overwhelm is an entrepreneur's natural state of being but, unchecked, it can stop your progress whether the overwhelm is from good things or not-so-good things.In This EpisodeGood and bad overwhelmWhy we struggle with overwhelmThe one thing you can do to move past overwhelmLinksTo read the transcript or explore other episodes go to dianemayor.com/252

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04:58

Do You Need More Time Or More Intention

The 5-Minute Strategist ·

2024/02/01

There will never be enough time for everything in our lives and businesses so we need to find a different solution.In This EpisodeHow small increments make big impactsHow the time crunch winsThe secret is outLinksTo read the transcript or explore other episodes go to dianemayor.com/251

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08:24

Why a Selfish Strategy Is Just Good Business

The 5-Minute Strategist ·

2024/01/25

You impact the strategy of your business but it has an impact on you too. If that’s good or bad comes down to two key elements.In This EpisodeThe downside of ignoring the personal elements of strategyWhy leftovers are not enoughThe one thing you need to rememberLinksJoin Profit+paydays the weekly email series for coaches, consultants, and service providers whose paydays have been a bit more 'wah wah' (sad tuba) than 'cha-ching.' Learn how to boost your profits to keep your paydays flowing even

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07:46

The 5 Critical Questions Your Strategy Must Answer

The 5-Minute Strategist ·

2024/01/18

All strategies are not created equal. Make sure yours is clear and effective by answering these 5 questions.In This EpisodeThe 5 questions your strategy needs to answerHow to apply these at the departmental levelHow to use these questions to make a difference in your business right nowLinksTo read the transcript or explore other episodes go to dianemayor.com/249

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05:58

You Need A Business Strategy In 2024

The 5-Minute Strategist ·

2024/01/11

Your business strategy is a key piece of the successful business puzzle. But it is not the same as your annual plan. Here’s why you need to add one or improve yours.In This EpisodeWhat is a strategy v a planWhy you need a strategyWhat to do right nowLinksTo read the transcript or explore other episodes go to dianemayor.com/248

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08:36

How To Use Small Steps To Make Big Moves In Your...

The 5-Minute Strategist ·

2024/01/04

Big goals are common at this time of year but those big goals often turn into overwhelm, frustration, and burnout by year’s end. What if you tried something different in 2024?In This EpisodeRethinking the concept of consistencyA 2-minute rule to help you make progressA 2-minute rule to help you create mental space and reduce stressLinksTo read the transcript or explore other episodes go to dianemayor.com/247

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08:57

4 Quick Questions to Evaluate Any Idea In 2024

The 5-Minute Strategist ·

2023/12/28

We’re about to enter “word of the year” season and if you don’t want to be distracted by shiny objects or frantic squirrels, you need a framework to evaluate ideas quickly and efficiently.In This EpisodeWhy this time of year is dangerous for your businessThe 4 questions you need to askWhat this looks like in a real-life exampleLinksTo read the transcript or explore other episodes go to dianemayor.com/246

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07:41

It's Not Just Business, It’s Personal

The 5-Minute Strategist ·

2023/12/21

Personalization is a key theme for 2024 but needs to cover both the customer journey and the CEO experience.In This EpisodeHow to make every client feel like your only clientAutomating personalisation from discovery to purchaseThe strategic decision you need to make about your businessLinksTo read the transcript or explore other episodes go to dianemayor.com/245

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15:31

The Power Of Other People

The 5-Minute Strategist ·

2023/12/14

Collaborations might be having a moment with social media reach at all-time lows but they are the most tried and tested way of growing your businessIn This EpisodeWhy collaborations are trendingCollaborations everyone can try in 2024Finding collaboration partnersWhat you need to be a valuable collaboration partnerHow to get invited to collaborate againLinksTo read the transcript or explore other episodes go to dianemayor.com/244

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12:46

The Simple Secret To Sustainable Success

The 5-Minute Strategist ·

2023/12/07

Creating complexity is easy, but delivering the same results more simply how you create sustainable successIn This EpisodeWhy you should have simplification on your plan for 2024How to figure out if you need to simplifyWhat to ask to figure out where and how to simplifyLinksTo read the transcript or explore other episodes go to dianemayor.com/243

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41:24

The Friends Over Funnels Approach To LinkedIn With...

The 5-Minute Strategist ·

2023/11/30

If you've always thought of LinkedIn as a little stuffy, too corporate, or not the most social of the social medias, you need to hear thisMiranda VonFricken walks you through why she loves LinkedIn the most and how she leverages it for relationship marketing, not lead generation.Key TakeawayTreat LinkedIn just like your other social media platforms - engage with other people’s posts, share those selfies, and show up as you.We talk aboutThe vibe on LinkedIn right nowWhat not to do on LinkedInCreating

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15:06

5 Things Black Friday Can Teach You About Business...

The 5-Minute Strategist ·

2023/11/23

If you can just step back from the marketing and watch how people behave, it's like a free masterclass in business principles.In This EpisodeHow your buying behavior affects your businessWhere you need to consider seasonality moreWhy customer acquisition impacts customer retention and referralsHow one thing you’re ignoring can have a significant impact on your decisionsWhy Black Friday is a masterclass every CEO should takeLinksTo read the transcript or explore other episodes go to

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33:59

The Business of Thinking About Business with Cat...

The 5-Minute Strategist ·

2023/11/16

How you think is influenced by every part of your life and it influences every part of your life so maybe it’s time to rethink what you thinkCat Paterson walks you through why what and how you think can pave a pathway to success or keep you stuck in place in life and business.Key TakeawayBelief systems are just thoughts that we keep on thinking again and again.We talk aboutWhat are thinking patternsWhat are the building blocks of our thinking patternsHow can we change our thinking patternsHow can we

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05:59

Beware Of The End Of Year Hype

The 5-Minute Strategist ·

2023/11/09

This time of year can be filled with opportunity or filled with bad decisions - you choose.In This EpisodeThe decision you need to make now to save yourself time and money down the lineThe decision only you can (and must) make before someone make its for youHow to listen to yourself instead of the hypeLinksTo read the transcript or explore other episodes go to dianemayor.com/239

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