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PODCAST

Paul Higgins Podcast

If you’re a SaaS Consulting Partner earning low to mid six figures—and wearing every hat from sales to delivery—this podcast is your shortcut to scaling smarter. Each week, I talk to successful Partners of Salesforce, Zoho, NetSuite, Monday.com, and HubSpot partners who’ve cracked the code to bigger deals, better systems, and more freedom. No fluff. Just sharp lessons from the field. Subscribe and join 600+ episodes of real, raw, and proven advice for SaaS Consulting Partners ready to scale 7

business marketing

All Episodes

34:18

523 - How You Should be Using Video to Make More...

Paul Higgins Podcast ·

2024/03/18

Why you should listenUnlock the Power of Video: Learn how video can transform your sales process, making it more personal and effective, and why it's becoming an essential tool for businesses in the digital age.Efficiency and Quality Combined: Discover how Tella offers the perfect balance between ease of use and professional-quality video production, saving you time without compromising on the impact of your content.Stay Ahead with AI: Gain insights into the future of video editing and content

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30:55

522 - You Are Your Brand with Peter G. Goral

Paul Higgins Podcast ·

2024/03/11

Why you should listenLearn to Differentiate Your Brand: Discover how to cut through the noise and ensure your brand resonates with your ideal clients, distinguishing you from competitors.Expert Strategies for Social Media: Gain insights into crafting and executing a social media strategy that defines your brand's value and showcases your expertise.Real-world Business Growth Tips: Peter shares actionable advice on how businesses can leverage their unique stories and values to grow their online

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05:13

521 - One more step

Paul Higgins Podcast ·

2024/03/04

In this solo episode, I reflect on the fifth anniversary of my life-changing transplant, thanks to my friend Brendan's generous donation. Sharing my recovery journey and the drive to reach my personal "Everest," I offer universal lessons on resilience, the power of support, and making incremental progress towards significant goals. This episode celebrates a personal milestone and serves as a call to action for you to take that crucial next step in your business or personal life.Resources and

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30:58

520 - Developing a Key Operator Role with Jhana Li

Paul Higgins Podcast ·

2024/02/26

Why you should listenJhana shares her vast experience transforming businesses through effective operations, consulting, recruitment, and training.Learn how to identify and empower a second in command to take over daily operations, allowing you to focus on growth and personal goals.Get inspired by success stories of entrepreneurs who have scaled their businesses while reclaiming their time and freedom.Are you feeling trapped in your success, missing out on personal experiences due to your business's

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09:25

519 - Peer Help for Material Business Decisions

Paul Higgins Podcast ·

2024/02/19

Are you grappling with material business decisions in your tech consulting business and feeling isolated in the process? In this solo episode, I introduce the Tech Collective, a revamped community designed to support tech consultants like you. Dive into different discussions about pricing strategies, effective lead generation beyond referrals, and hiring for your practice, among other topics. Discover how focused peer advice, proven playbooks, and a supportive network can guide you through making

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31:14

518 - Hidden Secrets to Exiting Your Tech Consulting...

Paul Higgins Podcast ·

2024/02/12

Why you should listenGain direct insights on how to prepare your business for a successful exitLearn about the critical steps in setting up your business for M&A transactionsLearn about aligning personal goals with business strategies and the significance of simplicity and focus in scaling your business effectively for an eventual lucrative exit.Are you pondering the right time for an exit or how to prepare your tech consulting business for sale? Alex MacKay from Techquity Advisors brings a

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08:30

517 - Key Roles for a Pain-free Holiday

Paul Higgins Podcast ·

2024/02/05

In this solo episode, I address a common yet critical issue many business owners face: the inability to take time off without letting themselves and their families down due to work interruptions. I share a straightforward yet effective three-step process to not only manage, but thrive during your time off. From listing tasks to deciding what to delete, delegate, or do, and finally, hiring the right support, I cover it all. Don't miss the insights and resources available to make your next holiday

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27:09

516 - Education as a Competitive Advantage in Tech...

Paul Higgins Podcast ·

2024/01/29

Why you should listenUnderstand the importance of differentiating their services in a competitive market.Learn how focusing on a specific niche, like education, can lead to substantial business growth and client retention.Gain insights into creating a successful business model that integrates training and consulting for maximum client value and satisfaction.Are you struggling to stand out in the crowded tech consulting market? In this episode, Peter Fuller, the founder of The Workflow Academy,

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27:24

515 - From Struggles to Soaring: Unveiling a Netsuite...

Paul Higgins Podcast ·

2024/01/22

Why you should listenDiscover real-life, effective methods that transformed a tech consultancy from near-collapse to substantial growth.Gain insights from Bryan Willman's experience with executive coaching and the EOS framework, offering valuable lessons in business leadership and management.Learn about the innovative 'Support as a Service' approach and its impact on recurring revenue, a crucial aspect for any tech consulting firm.In a moment of crisis, when both your business and personal assets

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12:47

514 - 2023 Wrap

Paul Higgins Podcast ·

2023/12/14

In this solo episode, take a journey with me as we reflect on the eventful year of 2023. We'll revisit the significant changes, milestones, and invaluable lessons learned, highlighting some of my favorite episodes. But this isn't just a retrospective; it's also a glimpse into what 2024 holds for myself and the technology consultants I help. Join us as we gear up for the challenges and opportunities that await us in the new year. Wishing you a wonderful festive season!Resources and Links514 - 2023

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22:44

513 - Salesforce Partner Success: Key Strategies...

Paul Higgins Podcast ·

2023/12/11

Why you should listenLearn strategies to steer your Salesforce consultancy through economic downturns successfully.Alex Bariyev shares invaluable insights from his extensive experience, offering practical advice for resilience and growth.Get actionable steps to optimize operations and expand your business during tough economic times.In times of economic downturn, while the instinctive move is to cut costs, this episode presents a different approach - focusing on growing the top end of your business

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26:11

512 - AI Unleashed: Demystifying AI for Tech...

Paul Higgins Podcast ·

2023/12/04

Faced with the ever-evolving world of AI and its impact on the tech consulting landscape, many consultants are overwhelmed and unsure how to integrate AI into their strategies. In this episode, Stephen Stouffer, VP of Digital Transformation at SaaScend, unravels the complexities of AI and its practical applications for tech agencies and consultants. Stephen, an AI enthusiast, also delves into how AI can transform ICP generation, lead routing, and more. His insights offer valuable guidance on

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26:53

511 - Empowering Success for Salesforce Partners...

Paul Higgins Podcast ·

2023/11/27

Episode OverviewIn the ever-evolving world of Salesforce consulting, finding the right talent at the right time can be daunting. In this episode, we delve into staff augmentation as a strategic solution for Salesforce partners facing skill gaps in their projects. Join us as Nazar Mykytyn, CEO of Redtag, shares his journey in Salesforce implementation and staff augmentation, offering insights on how staff augmentation can empower Salesforce partners during growth phases. This episode also explores

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32:50

510 - AI-Powered Growth: Leveraging Artificial...

Paul Higgins Podcast ·

2023/11/20

Episode OverviewAre you still navigating the complexities of AI? Are you uncertain about the preparations needed for its effective integration? In this episode, join us as Noah Berk, co-founder of OBO, talks about leveraging AI to optimize tech operations and drive business growth. Learn from Noah's 20 years of B2B expertise and OBO's success in integrating AI with platforms like Salesforce, HubSpot, and Monday.com. This episode is packed with actionable insights, from preparing for AI integration

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09:20

509 - The Strategic Profit Blueprint for Tech...

Paul Higgins Podcast ·

2023/11/16

Episode OverviewWant to break away from the “sea of sameness”? In this solo episode, discover how to differentiate your tech consulting business and avoid common pitfalls many fall into. Get insights from my years of experience running a tech consulting business, mentoring other tech consultants, and interviewing the most successful in our industry. Tune in to learn how to survive and thrive by standing out in the tech consulting world.Resources and Links509 - Show NotesEp 497- 7 Game-Changers for

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30:59

508 - Navigating an Exit in 6 Years of a 7-Figure...

Paul Higgins Podcast ·

2023/11/13

Episode OverviewAre you pondering the future of your tech consulting business, particularly in scaling or even selling it? Join us as Oliver Sholder, a successful Salesforce consultant, recounts his six-year journey from starting his tech consulting business to a lucrative exit, selling to a private equity firm. Oliver shares invaluable insights on building a business with sales in mind, focusing on recurring revenue models, and cultivating impactful relationships with Salesforce account executives

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29:17

507 - AI Forecast: Talent Transformation in the...

Paul Higgins Podcast ·

2023/11/06

Episode OverviewNavigating the evolving Salesforce ecosystem amidst the AI revolution can seem daunting—whether you're a seasoned professional hedging against job security concerns or a newcomer seeking a career in Saleforce. In this episode, Bradley Rice unravels how aligning your career and personal aspirations is key to surviving and thriving in a tech-driven future. We delve into the roles of AI and dismantle the most common myths about it. This is a great episode you shouldn’t miss!About

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07:23

506 - Mastering the Art of Sales Call Practice for...

Paul Higgins Podcast ·

2023/11/02

Episode OverviewIn this solo episode, I unravel the secrets to boosting your sales call conversions. Listen as I emphasize the importance of having a framework and practicing sales calls outside client interactions. Whether you're a novice or a seasoned professional, this episode is packed with practical advice on how to elevate your sales game and avoid common pitfalls. Tune in to transform your sales call performance and achieve higher conversions.Resources and Links506 - Show NotesSales call

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26:52

505 - AI-Powered Sales Mastery: Winning the Outbound...

Paul Higgins Podcast ·

2023/10/30

Episode OverviewIn this episode, learn how to elevate your outbound game using AI tools. Discover the critical steps in vetting potential clients and establishing a robust sales process before diving into outbound strategies, ensuring your foundation is solid for success. We explore the power of LinkedIn for forging genuine connections and utilizing AI tools for personalized engagement. Collin also shares insights into various sales tools and strategies and the importance of personal branding for

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21:52

504 - Getting Women Back Into the Salesforce...

Paul Higgins Podcast ·

2023/10/23

Episode OverviewIn this episode, Manika shares her inspiring journey and how she runs her successful businesses while helping and advocating for women, especially mothers, to confidently step back into the workforce, through her specialized program. She continues to be a beacon in the Salesforce community, fervently driving her mission to reintegrate women into the professional sphere. Don't miss out on these insights and more!About Manika GoyalManika Goyal is a Salesforce Industries Architect and

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