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PODCAST

What the Fixed Ops?! (WTF?!)

Russell Hill, Charity Dunning

Join automotive expert and entrepreneur Russell B. Hill and CMO Charity Dunning as they venture into the world of automotive, fixed operations, and the successes and failures in life in the What the Fixed Ops?! podcast. Get new episodes by following our social media networks or by visiting us at www.FixedOPSMarketing.com/WTF.

leisure automotive

All Episodes

0:48

The Most Vital Software for ANY Dealership -...

What the Fixed Ops?! (WTF?!) ·

2025/01/23

With the litany of new offerings, what software is most essential to properly running a dealership. BrainTrust Partners CEO Tim Hayden has answers.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

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0:52

AI Does What Humans Cannot - #automotive #training...

What the Fixed Ops?! (WTF?!) ·

2025/01/22

Tim Hayden gives some examples of ways AI can analyze customer data to help generate both sales and customer loyalty.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today.https://www.gdsdealers.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2025BE THE 1ST TO KNOW. LIKE and

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0:56

The Customer Relationship begins AFTER the sale -...

What the Fixed Ops?! (WTF?!) ·

2025/01/21

Tim Hayden of BrainTrust Partners shares his thoughts on the next phase of AI and how it will apply to processes far beyond sales.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today.https://www.gdsdealers.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2025BE THE 1ST TO

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60:56

Tim Hayden of BrainTrust Partners - What the Fixed...

What the Fixed Ops?! (WTF?!) ·

2025/01/20

Is your company future-ready? Well Tim Hayden of BrainTrust Partners can definitely tell you and he's our guest on WTF. How do data centers, block chain, AI and the like factor in to the future of business? What do we overlook today that will be vital to master tomorrow? These are the kinds of questions we're pondering with Tim on the show!Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering

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0:51

Advertising on Social is Great...What About Organic?...

What the Fixed Ops?! (WTF?!) ·

2025/01/15

April Simmons talks about one crucial mistake dealerships make when advertising in search and social media networks.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today.https://www.gdsdealers.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2025BE THE 1ST TO KNOW. LIKE and

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0:57

Boomers and Millennials Consume VERY Differently -...

What the Fixed Ops?! (WTF?!) ·

2025/01/14

One loves the phone, the other uses the internet on their phone and then texts. One only starts shopping around when they're ready to buy. The other shops WAY before they need to. Can you guess which is which? April Simmons has your answers!Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary

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0:54

1 Huge Change in Consumer Trends - #automotive...

What the Fixed Ops?! (WTF?!) ·

2025/01/13

April Simmons is a numbers gal and her evaluation of some recent consumer trends might surprise you.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today.https://www.gdsdealers.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2025BE THE 1ST TO KNOW. LIKE and FOLLOW

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0:57

What's "The Big Pause" at Dealerships? - #automotive...

What the Fixed Ops?! (WTF?!) ·

2025/01/10

April Simmons has seen dealerships go through all kinds of changes. She talks here about the similarities between the current time and the beginning of Covid.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

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0:40

What is the 10 Foot Rule? - #automotive #training...

What the Fixed Ops?! (WTF?!) ·

2025/01/09

The 10 foot rule is an automotive staple. At least it WAS. April Simmons talks about its importance, why it has faded from use, and why that's a mistake! Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

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0:58

Time Blocking: More Doing, Less Talking - What the...

What the Fixed Ops?! (WTF?!) ·

2025/01/08

April Simmons has a lot of demands on her time. Instead of focusing on EVERYTHING she needs to accomplish at once, she talks about her strategy of one thing at a time with FULL focus.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

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0:44

How I Fell in to Automotive - What the Fixed Ops?!...

What the Fixed Ops?! (WTF?!) ·

2025/01/07

April Simmons of Horne Auto Group explains the circumstances behind her unlikely career in automotive.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today.https://www.gdsdealers.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2025BE THE 1ST TO KNOW. LIKE and FOLLOW

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57:40

April Simmons of Horne Auto Group - What the Fixed...

What the Fixed Ops?! (WTF?!) ·

2025/01/06

We're kicking off 2025 with Horne Auto Group's April Simmons. With nearly 30 years in automotive experience in a multitude of roles, April knows how to connect with clients and the little things dealerships often miss when they're trying to retain them. She's here sharing her enthusiasm and wisdom with us! Take notes!Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective

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0:21

AI Will Bring Positive and Negative Change -...

What the Fixed Ops?! (WTF?!) ·

2024/12/30

AI has been covered relentlessly for the last several years and with good reason - it's growing quickly. But with that said, what will happen to the labor force? How will we be forced to adapt? Russell Hill has some thoughts.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

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0:57

AI IS a Powerful Tool. It is NOT Magic! - #automotive...

What the Fixed Ops?! (WTF?!) ·

2024/12/30

Russell Hill talks about another meaning for ADD. AI has been a buzz phrase in automotive but many are finding that it's not an immediate solution. It takes analysis and deliberation to properly implement, as Russell explains.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

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0:57

AI Will EXPLODE in 2025! - #automotive #training #shorts

What the Fixed Ops?! (WTF?!) ·

2024/12/27

Russell Hill talks about the growth of AI and the players joining the field as OpenAI turns three years old. Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today.https://www.gdsdealers.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2025BE THE 1ST TO KNOW. LIKE and FOLLOW

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0:40

CDK: Ransomware and Resilience - #automotive...

What the Fixed Ops?! (WTF?!) ·

2024/12/24

FixedOPS Marketing co-founder Russell Hill talks about the ransomware attack on CDK that shook the automotive industry and the US economy at large.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

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58:35

WTF?!! Special: 2024 Year in Review - What the Fixed...

What the Fixed Ops?! (WTF?!) ·

2024/12/23

WTF?! Co-hosts Russell B. Hill and Charity Dunning are joined by WTF?! producer Patrick Smyth to talk about the events that shaped automotive in 2024. Whether it's the cyber attack on CDK, the rise of AI in daily life, or the fear of change, the WTF?! crew are discussing it!Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together

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0:53

What Does Chameleon Limited Do? - #automotive...

What the Fixed Ops?! (WTF?!) ·

2024/12/18

Sure they have a cool name. Sure they have a cool series of products. But...what does Chameleon Limited do? Jim Bernasek explains.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today.https://www.gdsdealers.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2025BE THE 1ST TO

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0:55

How Do You Fix a Problem Your Client Isn't Aware Of?...

What the Fixed Ops?! (WTF?!) ·

2024/12/17

The solution to a problem can't be pitched until your client understands they have a problem to begin with! Jim Bernasek of Chameleon Limited elaborates.Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation

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1:00

Training and Awareness = Success - #automotive...

What the Fixed Ops?! (WTF?!) ·

2024/12/16

Jim Bernasek is asked what is lacking in automotive and his answer is less about process and more about onboarding. See for yourself!Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today.https://www.gdsdealers.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2025BE THE 1ST

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