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PODCAST

The Small Business School Podcast

Ready to leave the small business struggle behind? The “School for Small Business” podcast supports small business owners in scaling a business that is profitable, purposeful, and doesn’t leave you burnt out. No matter whether you run your business online or you own a brick-and-mortar, you can expect our world class experts to support you with mindset, tactics, and everything in between so you can have the business you dreamed of. Based on our lived experience, we know that small business CAN be

business entrepreneurship

All Episodes

9:52

Starting a Profitable Business: Profitability and...

The Small Business School Podcast ·

2024/10/29

In this episode, I’m diving into what it really takes to start and scale a business, beyond just following a passion. Whether you’re just starting out, or you’re well into the growth phase, understanding the importance of cash flow and profitability is key to long-term success. Let’s explore why racing to prove your business model is essential and how you can make sure your business is profitable right from the start!Topics Covered:Why starting a business with just a passion isn't enough, you...

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10:41

Feeling Burnt Out? Here’s How to Recharge Your...

The Small Business School Podcast ·

2024/10/24

Welcome back to Small Business School! This episode is for any entrepreneur feeling tired and weighed down by the constant changes, uncertainty, and the grind of running a business. You're not alone, and I want to help!In this episode I’ll go through some practical, uplifting tips to help you reconnect with your passion and keep you moving forward!Topics Covered:Get in community: Step away from isolation and surround yourself with people who can uplift you.End the stress cycle: Move your body...

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34:36

Building a Brand That Evolves With You – Founder...

The Small Business School Podcast ·

2024/10/23

Welcome back to Small Business School! In this episode I am thrilled to share this conversation with Lindsay Housman, founder and CEO of Hettas, a new Canadian performance footwear brand that researches, designs and tests shoes from the female perspective. Together we discuss Lindsay’s journey, raising capital, social impact, and the importance of developing a brand that can grow and adapt over time. Let’s dive in!Topics Covered:The initial vision behind Hettas and how it started with fa...

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30:06

Mastering Marketing: The Best of Small Business School

The Small Business School Podcast ·

2024/10/22

In today's episode, I’m diving into the powerful concept that you're not just in the business of providing a product or service, you’re in the business of marketing it. No matter what industry you're in, whether you're a dentist, accountant, consultant, or retailer, the success of your business comes down to how well you can sell and communicate your value. Even the best products won’t take off without the right marketing strategy. That’s why I’ve put together a compilation of some of the top...

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17:41

Wearing All the Hats in Your Business: How to Thrive...

The Small Business School Podcast ·

2024/10/17

As small business owners, we often take pride in wearing all the hats. If we want to scale, we need to eventually relinquish a lot of these roles. Though if you're in the stage of wearing all the hats right now, this episode is for you. I'm diving into how we can manage all those key business areas while staying intentional and growing!It starts with an understanding of what success in each role looks like!Topics Covered:The challenge of wearing all the hats and how to embrace delegatio...

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34:19

Embracing Imperfection and Simplicity on Social Media...

The Small Business School Podcast ·

2024/10/16

In this episode of Small Business School, we’re joined by Peg Fitzpatrick, a seasoned social media strategist and author of ‘The Art of Small Business Social Media: A Blueprint for Marketing Success’ coming soon! She helps small businesses create impactful online strategies to grow their presence and engage with their audience. With a passion for practical tips and creative content, Peg’s work empowers entrepreneurs to turn their visions into reality!If you’ve ever felt overwhelmed by the nee...

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8:12

Finding Balance In Unexpected Free Time: Ditching The...

The Small Business School Podcast ·

2024/10/15

Sometimes life throws unexpected changes our way, and how we respond can make all the difference. In this quick episode, I share how I turned a canceled trip into an opportunity to find balance between self-care and business. In the past I’ve fallen into this "all or nothing" trap where I put too much pressure on myself and my time, it always leaves you disappointed.In this episode I am walking you through how I’ve pivoted to balance in unexpected free time and realistic expectations that ene...

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17:14

Dreaming For The Future of Purpose and Sustainability...

The Small Business School Podcast ·

2024/10/10

In this episode of Small Business School, I’m reflecting on a family trip to visit my Grandparents that sparked a lot of thoughts about purpose and sustainability for me. Leaving me with the question, how can we shape our businesses for long term, sustainable success, and a better future?Topics Covered:The significance of having purpose beyond retirement and how it keeps us engaged.Reflections on the durability of older products versus today’s disposable culture.The impact of consumerism...

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27:55

The Power of People: Scaling Your Business from Smart...

The Small Business School Podcast ·

2024/10/09

In this episode of Small Business School, we dive into the essential role of HR in scaling your business with Larissa Currah. Larissa is the Founder of LC People Consulting, which supports organizations with independent HR Consulting and Fractional HR Services. She has over a decade of HR experience working with organizations to support their growth and scale. Her expertise in leveraging people data to inform strategic needs enable organizations to make the right financial contributions to pr...

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17:37

Knowing Your Numbers and Doing Something About Them.

The Small Business School Podcast ·

2024/10/08

Today on Small Business School I’m bringing you a spontaneous recording from the car, but a super powerful chat that I am confident every single business owner needs to nail, understanding your numbers. In this quick episode I am going to break down how knowing your financials is key to running a profitable business, while giving you some actionable steps to create your own financial roadmap!Topics covered:The importance of knowing your numbers and what that really means for your busines...

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15:45

Rallying Your Team for Small Business Success

The Small Business School Podcast ·

2024/10/03

In today's quick episode, we're diving into how you can harness the power of your small team to drive business success. As small business owners, our close-knit teams are one of our greatest advantages, but we need to show them how they fit into the big picture. I’ll be sharing insights on how to guide your team and turn decision-making into a win for everyone involved!Topics covered:Why it's crucial to teach your team how small businesses work.The two main pillars of business success: attrac...

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35:39

Unlocking the Road to Seven Figures with Shelagh Cummins

The Small Business School Podcast ·

2024/10/02

Welcome back to Small Business School! Today’s episode features the powerhouse Shelagh Cummins, founder The Road to Seven, empowering high-achieving women entrepreneurs through strategic financing, coaching, and training. A sought-after business growth strategist and TEDx speaker, Shelagh specializes in helping the top 12% of women who grow their businesses beyond six figures and the exceptional 2% who scale past the million-dollar mark. Through her Scale Roadmap, Shelagh equips her clients w...

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12:08

Resetting Your Business Mindset: From Complication to...

The Small Business School Podcast ·

2024/10/01

Welcome back to Small Business School Podcast! Today, we're getting real about a topic that's been on my mind after chatting with several entrepreneurs. Why does business feel so complicated nowadays? Whether you're running a small shop or a multi-million dollar enterprise, it can feel like you're juggling so many things beyond your core business. Let’s explore how to shift our mindset from complexity to opportunity!Topics covered:The shift from simple businesses to multifaceted operatio...

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25:52

Reflecting on Trailblazer Live: Event Highlights and...

The Small Business School Podcast ·

2024/09/26

Hey Small Business School, in this episode, I debrief an incredible event I attended—Trailblazer Live, hosted by Selina Gray. I wanted to share my key takeaways from the inspiring speakers, some lessons learned, and my insights into hosting your own successful events. Whether you're thinking about attending or hosting an event I think these lessons can help you grow both personally and professionally!Topics covered:How Selena Gray built a community that rallied behind her event.The importance...

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39:21

Mastering Copywriting: The Key to Standing Out in a...

The Small Business School Podcast ·

2024/09/25

Hey Small Business School family! I’m so pumped for my guest on today’s episode, Alex Cattoni! Alex is the founder of the Copy Posse, where she is on a mission to de-douchify the Internet, redefine modern marketing and build an empathy empire. Through her online programs, content and challenges, Alex has helped over 500,000 copywriters and entrepreneurs from around the world ignite their businesses with her fun and empathetic approach to branding, marketing and copywriting. Since launching th...

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17:07

Maximizing Your Event Experience ROI

The Small Business School Podcast ·

2024/09/24

Hey Small Business School! In this episode, I am discussing the importance of being intentional when choosing what events to attend. I could be at an event every day of the week and never get the chance to implement any of the great stuff I am taking away. That’s why in this solo episode I am walking you through how I choose what events to invest my time and money in and how I maximize my return on these networking and connection opportunities!Topics Covered:The importance of assessing e...

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14:36

Right-Sizing Your Investment in Mission, Vision, and...

The Small Business School Podcast ·

2024/09/19

Welcome back to Small Business School! Today on the podcast I want to share my insights on when and how to invest the right amount of time and resources into thefoundational elements of a mission, vision and values. These statements should genuinely serve your business growth and not be wasted words on the website. Let's get into it!Topics Covered:When you're just starting out, focus on your mission, but keep it simple. Why you should never develop your mission, vision, and values in iso...

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35:06

Clarity in Business: The Key to Growing and Thriving...

The Small Business School Podcast ·

2024/09/18

Welcome to Small Business School! In today’s episode I am joined by Andrea Reindl! Andrea is on a mission to simplify complicated jargon that over promises and instead pave a path for people with big ideas and the teams that support them to be able to bring their visions to life. She does this by creating a plan, adding timelines and budgets, and making it real. Andrea and her team at Legacy Creative love to take chaos and tame it into common-sense business practices that are end-user-focused...

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14:02

Sticking with the Problem: The Key to Lasting Success.

The Small Business School Podcast ·

2024/09/17

In this episode of Small Business School, we're diving into one of the biggest hurdles I see for entrepreneurs today. It is our tendency to abandon strategies too quickly. We all want to go further, faster to achieve more, but the real secret to success lies in sticking with the problem and constantly refining our approach. Let's break it down together!Topics Covered:The urge for instant success and the importance of not switching strategies too quickly.It's not just about having great ideas;...

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19:17

Building a Community BEFORE Launching Your Course

The Small Business School Podcast ·

2024/09/12

On today's episode of the Small Business School, I reflect on my own past experience of investing time and money into launching a course and one of the most costly business lessons I learned in my early entrepreneurship days. We’re keeping it real today, whether you're a service provider or a product-based business owner, this one's for you!Topics Covered:How the course landscape has changed, and why launching a course is a different skill set from running your current business.Right-sizing y...

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375 results

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