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PODCAST

The Digital Slice

The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.

business management

All Episodes

34:45

Episode 77 - From Trained Parrots to Chatbots With A...

The Digital Slice ·

2022/12/31

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Peter Voss as they chat about Artificial General Intelligence and the development of Conversational AI and a hyper-personalized Chatbot you may have already unknowingly spoken with (Wait until you hear who some of his clients are!). Peter is a Pioneer in AI who coined the term ‘Artificial General Intelligence’ and the CEO and Chief Scientist at Aigo.ai. For the past 15 years, Voss and his team

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45:50

Episode 76 - Marketing To The Gaming Community

The Digital Slice ·

2022/12/27

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Jamin Warren, Founder/CEO at TwoFiveSix talk about best practices for brands to reach the right gaming audience on the right platform with the right message. Jamin is the CEO/founder at TwoFiveSix, a strategic consultancy that helps brands engage in the world of gaming.

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41:43

Episode 75 - Tips To Help Your Business Comply With...

The Digital Slice ·

2022/11/23

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Jodi Daniels discuss the importance of businesses being in compliance with privacy laws to help build trust with their customers or clients. Jodi is the founder & CEO of Red Clover Advisors, a boutique privacy consulting agency, and co-host of She Said Privacy/He Said Security podcast. Jodi is a national keynote speaker and coauthor of Data Reimagined:

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47:21

Episode 74 - Jumpstart Your Organic Content With AI...

The Digital Slice ·

2022/11/17

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Kate Bradley Chernis chat about being a female CEO in a male-dominated world. And how to transfer the skills you learned being a line cook and a DJ into running a company that developed a product that helps businesses pump a ton of content out on social media. Kate Bradley Chernis is the Founder & CEO of Lately – A.I. that learns which words will get you

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39:57

Episode 73 - Be Strategic And Think About Where Your...

The Digital Slice ·

2022/11/10

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Samir Balwani as they discuss the need to develop a solid digital marketing strategy to accelerate the growth of your business. Samir Balwani is the CEO and founder of QRY (pronounced “query”), a media agency that helps e-commerce and Direct To Consumer brands accelerate their growth. Samir is a true marketing strategist and thought leader with over 15 years of marketing experience. He’s held

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48:59

Episode 72 - Leverage The Power Of Community

The Digital Slice ·

2022/10/28

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Patrick Woods. Patrick is the co-founder and CEO of Orbit, a leading community growth platform. With over 10 years of marketing and customer success experience, he’s worked with business leaders from some of the world’s fastest-growing businesses to leverage the power of community. He’s the co-creator of the Orbit Model, host of the Developer Love podcast, and the author of the Brand Strategy

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50:20

Episode 71 - Up-Level Your Business To A Lean Mean...

The Digital Slice ·

2022/10/14

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Juliana Marulanda, Founder of ScaleTime as they talk about how small businesses can scale. With over 19 years of experience across Wall Street, the nonprofit sector, technology startups, and family-owned businesses, Juliana Marulanda, founder of ScaleTime, has served over 300 digital agencies. Featured by Forbes and Entrepreneur, Juliana helps up-level businesses into lean, mean, profitable

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28:21

Episode 70 - Marketing Is A Participation Sport

The Digital Slice ·

2022/10/04

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Brooke Chapman as they chat about everything the owner of a small business needs to know about marketing. Well, that might be a tiny bit of an overstatement, but they do cover a lot of ground as Brooke drops value bomb after value bomb. Brooke Chapman is the Executive Director for ThreeBy3 and 9Boxes. Brooke has a proven track record of delivering strong commercial results for large

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42:38

Episode 69 - Stand Out And Get Media Attention With A...

The Digital Slice ·

2022/09/21

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Mickie Kennedy as they chat about using the press release to stand out and get media attention. Mickie Kennedy founded eReleases 23 years ago to help small businesses, authors, and startups increase their visibility and credibility through press release marketing. He is an expert at helping small businesses increase their visibility and credibility, and he’s here with Brad today to share some

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36:13

Episode 68 - Be A Nerd And Gather Your Business Data...

The Digital Slice ·

2022/09/09

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Brian Walker talk about making data-driven decisions. Not every business needs to be present on every social media platform or run every different type of ad. Business owners need to gather and analyze their data to make intelligent moves. Brian leads the operations and strategy for a team of SEM, SEO and CRO experts providing digital tactics for SaaS and

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38:32

Episode 67 - Double Your Revenue In 90 Days

The Digital Slice ·

2022/08/31

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Simon Severino as they chat about how business owners go to market. How they enter a market. How to win a market. How to stay in the market. And how to enjoy crushing it in the market. Simon Severino is the CEO of Strategy Sprints, Europe’s leading remote Growth Advisory. His global team of Certified Strategy Sprint coaches does only one thing: Double the revenue of businesses in 90 days. Simon

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41:50

Episode 66 - Automate Your Gifting Program With AI

The Digital Slice ·

2022/08/16

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Rabi Gupta, CEO of Evabot discuss Rabi’s mission to improve and accelerate the way corporate relationships are built. When Rabi moved to Silicon Valley, he realized the importance of building relationships using gifts but got frustrated by the lack of technological innovation in the space. So, he and his team came up with the idea of using AI to solve the

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53:59

Episode 65 - Find Your Purpose, Get Happy And Make...

The Digital Slice ·

2022/08/09

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Courtney Smith Kramer are talking about finding your purpose and how it relates to our quest for happiness as an individual and as a brand. Success is currently defined in today’s paradigm as an outcome of achievement, status and recognition, which of course, we all deserve. Still, without purpose, we are left with a constant chase for happiness. Courtney

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55:42

Episode 64 - Using Digital Ads To Expand Your Reach...

The Digital Slice ·

2022/08/02

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Meredith Kallaher talk about using Facebook and Instagram ads to expand your business' reach and explode your sales. Meredith talks about how business owners can communicate the value of their offers, move prospects along their customer journey quickly, and much more.

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49:23

Episode 63 - Being a Tattoo Is One Option When...

The Digital Slice ·

2022/07/19

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Clint White chat about Clint's unique approach to business building and smart growth. And, how tattoos, really, are akin to all the products and services we consume. Clint’s unique approach to business building and smart growth got him recognized as a Crain’s New York Business Top Entrepreneur, he was also presented with a Communication Arts Award of

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48:40

Episode 62 - The Ins And Outs of Programmatic Marketing

The Digital Slice ·

2022/06/07

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Lewis Rothkopf, President of Martin, talk about programmatic marketing. How marketers know if their programmatic marketing is working. What metrics we should be paying attention to. How small businesses can compete with industry behemoths. And, much more.

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01:12:00

Episode 61 - To The Metaverse And Beyond!

The Digital Slice ·

2022/05/27

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Mitch Jackson, chat about Web3 and the Metaverse. Mitch has been practicing law since 1986 and, quite possibly, looks at the Metaverse and Web3 a little differently than most. He’s also got some great tips for business owners who want to plant their flag in the Web3 and Metaverse spaces early, to stake their claim. Listen in as Mitch Jackson, “The

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28:46

Episode 60 - Don't Be Afraid Of Taking Daily Risks To...

The Digital Slice ·

2022/05/02

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Anna Kostroun, CMO at NewRocket talk about your marketing team's secret weapon, throwing spaghetti on the wall to see what sticks, trusting your gut and why women ought to be able to kick back and put their feet up on the conference room table.

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32:28

Episode 59 - Your Email Newsletter Doesn’t Have To Be...

The Digital Slice ·

2022/03/25

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Jared Loftus, COO of Rasa.io talk about a new tool that uses artificial intelligence to personalize your email newsletters. Listen in to learn how to make your email less boring and more relevant to your readers. Really. Who doesn’t want to create less boring email that results in more engagement?

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39:58

Episode 58 - Be The Change You Want To See! Starting...

The Digital Slice ·

2022/02/03

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode, Brad Friedman and Christian LeFer chat about changing the world through the formation of nonprofits. And, Christian's discovery of a way to get the IRS to act quickly on your nonprofit application.

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