x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

Welcome to the Mindful Marketing Podcast (formerly the Savvy Social Podcast) with your host, Andréa Jones. Tune in every week as we redefine marketing playbooks to break free from what we should do so that we can scroll less, connect more, and grow together.

business marketing

All Episodes

34:21

The No-Plan TikTok Strategy with Michelle Edgemont

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/05/23

From a 90-day content creation strategy to no plan at all. Either can work when you show up fully human on TikTok. My favorite social platform is getting the love it deserves from my guest, Michelle Edgemont, owner and creative director of Michelle Edgemont Design. An early Instagram adopter, in 2020, Michelle made the strategic move to follow her target audience to TikTok, where she rekindled her love for promoting her business online in a way that is less stuffy than Instagram and Facebook.

en

22:51

Strategies For Keeping Your Emotions in Check on...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/05/16

Whatever happened to empathy, compassion, and positivity on social media? From angry rants, racist comments, and microaggressions to calls for boycotts and canceling each other, negative emotions ride way way way way way too high on social media. As a business owner who can’t avoid social media as a tool to grow your business, how do you show up with authenticity and lend your voice to these conversations without being so overwhelmed by it all that you get burned out and give up on social media

en

20:00

Own Your KPIs Like A RuPaul Drag Race All Star

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/05/09

If reviewing your social media metrics feels like getting on a scale for a weekly weigh-in, there’s no need to be nervous or put it off until next week anymore. Yes, your social media analytics can be boring, overwhelming, and even confusing, but if the queens of RuPaul’s drag race have taught me anything, honey, those uncomfortable feelings don’t have to be your reality, especially if you know what you are looking for–and add a little fun to the equation. When you combine a social media strategy

en

35:48

Why Growth-Minded CEOs Can’t Ignore TikTok with...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/05/02

If you thought TikTok was for fun and not for growth-minded CEOs, think again. Racheal Cook is the host of the masterclass-style podcast, Promote Yourself to CEO, and today, she stopped by the show to deliver an absolute masterclass on content creation strategies for CEOs, especially if you’ve been nervous about going all-in on TikTok. Listen in and take notes as Racheal shares how she was able to 25x her ROI on TikTok, with a strategy that focused less on the $10-an-hour maintenance tasks and more

en

24:08

Is It Time To Quit Twitter?

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/04/25

Is it time for your business to give up on Twitter? That’s a question that makes sense given the wild wide ride Elon Musk is taking a platform once known as one of the greatest places on the web for community and connection. But the answer isn’t so simple. While Twitter has changed a lot since Musk took over (mostly for the worse), the little blue bird hasn’t flown away just yet. Musk antics or not, there’s still plenty of life left on Twitter. The real question is, is the platform still worth it

en

22:39

Instagram Broadcast Channels: Worth It For Your...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/04/18

I tried out Instagram broadcast channels, so you don’t have to, and here’s what you need to know. Broadcast channels are just one of the unexpected and unrequested recent features presented by Instagram, the platform that’s constantly evolving–for better or worse. Its latest dive into the group chat-like Broadcast Channels is another attempt to create more engagement from creators using in-app features. But is it worth it for business owners? Find out as I detail my experience using IG Broadcasts

en

19:02

2023 TikTok Updates For Businesses

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/04/11

With 3.5 billion downloads and over 150 million users every day in the US, it’s safe to say TikTok is one of the most popular social media platforms in the world. TikTok’s popularity didn’t happen by chance. With its work-of-art algorithm and opportunities for anyone, even newbies, to gain popularity, TikTok has earned its status as an industry leader. In this episode, I’m talking all things TikTok. Why it’s my favorite app, why it’s so great for individuals who love video, and how it’s becoming

en

21:46

The Biggest Surprises from the 2023 Rival IQ Social...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/04/04

Not getting as much engagement as you’re used to on Instagram? Don’t worry, it’s not a you problem. Social media as a whole is experiencing decreased engagement, well, except for the unicorn that is TikTok. But engagement is only one of the factors outlined in Rival IQ’s latest annual report on the state of social media. From posting frequency to hashtag usage and the importance of Reels, Rival IQ went deep into the data on social media. Let’s dive in and talk about what all this means for you and

en

35:03

Live Video On TikTok for Personal Brands with Lindsay...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/03/28

This one thing has pumped the brakes on a lot of creators’ ability to have fun on social media. Rules! But here’s the thing my latest guest, The Radical Connector, Lindsay Johnson, has to say. The rules are constantly changing, which means–there are no rules! Lindsay helps first-time entrepreneurs break free from following any success rules on social media and instead find joy in using social media as a tool to turn their brilliance into profit–and have fun while they do. Listen as Lindsay shares

en

33:27

4 Social Media Experiments I’m Trying This Year

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/03/21

If social media has taught us anything over these last two years (thanks, TikTok), it’s this. If you get stuck doing what used to work, the only guarantee is that you’ll stay stuck. Social media has evolved so much over the last decade that it’s almost unrecognizable. What used to work doesn’t, and what works today seems to change every other month. As much as you like to find your comfort zone and get in a flow in your business, social media is having none of it! So what’s the solution? Find out

en

37:51

BS-Free Business Advice with Maggie Patterson

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/03/14

There are so many influencers with scammy practices and sneaky offers that see them benefit off the backs of vulnerable people who come to them for help. But those days are coming closer to an end faster than we realize, especially with people like my guest Maggie Patterson taking the lead. Maggie is committed to BS-Free marketing and messaging, and she is using her platform, The BS-Free Business, to turn the influencer world upside down. But she can’t do it alone. Listen in as Maggie inspires us

en

33:43

Protecting Your Privacy on Social Media with Lanie...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/03/07

Social media isn’t the product. We are. That’s just one of the realities that revealed itself in this week's conversation with my good friend and host of the OMGrowth Podcast, Lanie Lamarre. Lanie is an analytics and data expert and the perfect person to deliver the truth behind just how protected and unprotected our data is, even on social media. Listen in as we pull back the curtain on why ad targeting is getting harder (and why that’s a good thing for consumers), setting privacy boundaries, and

en

23:29

How ChatGPT Can Empower Marketers, Small Business...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/02/28

If you haven’t figured out the secret to using AI in a way that’s relevant to your business, then let me be your guide! I’ve taken a bit of time (that’s an understatement) learning AI and how to leverage it as a digital marketing tool to better serve my clients and students. The results are astounding if you know what to ask so you can take out the guesswork on what’s relevant to your audience, save everyone time, lighten your load, and remain authentic in your branding. And, even better… it all

en

21:43

How ChatGPT Is Changing Social Media Forever

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/02/21

AI and ChatGPT are taking our jobs! Those are end-of-the-world vibes some people are putting out there, but diving deeper into all the possibilities of AI, one thing is clear for social media marketers. AI is NOT here to take over. When you take a closer look and give it a chance, it’s easy to see how AI, in particular, ChatGPT, is one of the greatest gifts digital marketers could have asked for. In part one of my dive into ChatGPT, let’s discuss what AI really is and look at the good, bad, and

en

35:33

How To Write Better Social Media Posts with Marisa...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/02/14

Forget video. Story is King. A great story is the key to stopping the scroll and keeping the attention of your target audience. But how do we write stories people actually care about and will encourage them to turn from casual readers into loyal fans? That’s our topic today with copywriter and storyteller, Marisa Corcoran. In this episode, Marisa put me on the hot seat to teach listeners just how easily her signature Story Stripdown process turns your boring, informational social copy into humorous,

en

33:36

Diversity, Equity, and Inclusion in the Workplace...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/02/07

Becoming an inclusive leader and valuing DEI in the workplace is more important than ever. Leaders are expected to be more vocal about their core values and live them out loud, but this is still uncharted territory for many. Moving too fast, saying the wrong thing, or not being fully certain of what is important to you and your business is what my guest, 6x author, DEI consultant, and Managing Partner of Uplifting Impact, Deanna Singh, is going to help you overcome in our latest episode. Listen in

en

35:05

How Leaders Live Out Their Values At Work And On...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/01/31

The best communities are those where people feel safe enough to be themselves. As leaders in your business, it's your job to create those spaces for your team and yourself. I know from experience how easy it is to sit quietly and play it safe in the workplace and on social media. But I realized that playing it safe can cause you to lock away your true voice and your values–the things that make you uniquely you. In this solo episode, I’m an open book! I’m sharing my story of being forced to find my

en

31:18

LinkedIn Branding & Engagement Strategies with Renée...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/01/24

Professional stylist and LinkedIn Branding Expert all wrapped into one. I want y’all to meet Renée Lindo, the amazing human who boosted my confidence as an entrepreneur by leveling up my style. And no, I didn’t find her through a recommendation. I found her on social media. I would love to share why I was drawn to her, but instead, I invited Renée to tell how she uses social media, especially her fave LinkedIn, to fast-track know-like-trust with her audience and help professional women attract

en

32:42

How To Build A Business Community On LinkedIn with...

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/01/17

Not the biggest fan of social media, but you know it’s almost necessary to grow your business? You’re in good company because my guest Shannon Siriano Greenwood, Founder, and CEO of Rebelle, the network catering to women professionals, wishes she could live without it. But she understands the power and benefits of social media, especially when it comes to building a community. In this episode, Shannon shares the deets about her platform of choice, LinkedIn. For someone who claims social media isn’t

en

21:35

Leveraging LinkedIn For Business Growth in 2023

The Mindful Marketing Podcast (Formerly Known As The... ·

2023/01/10

Tired of other social platforms turning into TikTok? Well, there’s still one platform that’s super loyal to its mission and happy to stand out in the crowded social media sea: LinkedIn! LinkedIn is primed to pop off in 2023, so if you’re a business owner or business professional, I have some tips, tricks, and insights to help you and your business experience wild success on this one-of-a-kind platform. In this episode of the podcast, I talk about: The amazing results my clients are getting Less

en

395 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...