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PODCAST

Field and Garden with Lisa Mason Ziegler

Lisa Mason Ziegler

Join Lisa Mason Ziegler of The Gardener"s Workshop on the Field and Garden Podcast talking flower farming, cut-flower gardening, business, and all things related!

leisure home & garden

All Episodes

01:19:02

#228: Lisa Talks Seed Starting on The No-Till Flowers...

Field and Garden with Lisa Mason Ziegler ·

2023/03/07

On episode 28 of The No-Till Flowers Podcast, Lisa Mason Ziegler joined host Jennie Love to discuss all things seed starting!Jennie's focus is on regenerative farming. She invited Lisa on the show to compare seed starting techniques and discuss methods that support superior seed germination and seedling growth sustainably and regeneratively. Both Lisa and Jennie share lots of great resources for additional research and learning, see below for some of those links. Podcast excerpts are published with

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00:38:24

#227: The Greatest Overwhelm of All: Success

Field and Garden with Lisa Mason Ziegler ·

2023/02/28

It is so easy to feel overwhelmed! I know because it is my natural reaction to a challenge or problem. I tend to tackle problems head-on, and then realize how I need to slow down for the many speed bumps so that I can get over them to reach the goal. Overwhelming. Looking in the rearview mirror, I see that not only have I come a long way, but that overwhelm was a necessary piece for me to succeed. I have wounds and scars, but they are what have paved the way for my business. Take heart friends,

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00:38:38

#226: Meet the TGW Customer Service Crew

Field and Garden with Lisa Mason Ziegler ·

2023/02/21

Take a glimpse behind the scenes! Join Lisa, Rhonda, Anne, and Layne for a fun conversation about how each of them became part of The Gardner's Workshop customer service team. As our TGW community grows we continue to focus on providing the very best experience for our customers, and these women are the backbone of that effort. Listen to some fun stories and fond memories, and know these ladies are here for you! Mentions Want to know more? Meet the TGW Crew Shop the TGW Online Store for all your

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00:26:01

#225: Our Garden Love Story Continues

Field and Garden with Lisa Mason Ziegler ·

2023/02/14

Happy Valentine's Day, friend! Through all the ups and downs, I owe my success to the love and care of my husband Steve and my family. Here I take a moment to share our story and my gratitude. I hope that everyone finds love in their lives that is supportive and caring, and that we all will strive to give supporting love and care to others. Mentions Blog: A Garden Love Story: Lisa & Steve Ziegler Blog: Love in Lisa's Garden Lisa's Book: Cool Flowers Shop the TGW Online Store for all your seeds

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00:30:02

#224: Are You a Gardener or a Flower Farmer?

Field and Garden with Lisa Mason Ziegler ·

2023/02/07

What is your point in growing cut flowers? Do you love gardening and sharing flowers? Or is your point to create income? Answering this question and drawing a line in the sand and doing it is liberating. The only wrong answer is not answering this question. Once you know where you want to head it is so much easier to get there. I hope this chat will provoke some thinking, "What is my point?" Please consider reviewing my podcast to help us reach more listeners, your review counts! Mentions Book: A

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00:43:35

#223: Seed Starting Saturdays

Field and Garden with Lisa Mason Ziegler ·

2023/02/04

Today's episode features an excerpt from Lisa’s show called Seed Starting Saturdays, a live video series born out of necessity during the pandemic. This show provided a way for Lisa to make an appointment to get her weekly sunflower planting done, while also creating an opportunity to interact with her followers live and answer questions.This episode from last summer covered a broad range of topics, including sunflower succession planting, cool flowers fall preparations, and post-harvest cut-flower

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00:17:51

#222: Simple Success

Field and Garden with Lisa Mason Ziegler ·

2023/01/31

Some of the most successful businesses have a simple foundational offering. Don't feel pressured to add more and more--find your market and grow what sells over and over! P.S. Listen through to the end for a special note from Julia! Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Arnosky Family Farms on Instagram Shop the TGW Online Store for all your seeds and

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00:48:18

#221: Catching up with Jennie Love of Love 'n Fresh...

Field and Garden with Lisa Mason Ziegler ·

2023/01/28

Catching up on her farmer-florist business, in-person workshops, and the Philadelphia Floral Guild. Connect with Jennie: Love 'n Fresh website & Instagram, No-Till Flowers Podcast Online School: Farmer-Florist School: The Wedding Process with Jennie Love On-Demand Course: Making Workshops Work for You with Jennie Love On-Demand Course: Collectives 101 with Amelia Ihlo Philadelphia Floral Guide on Instagram Online Flower Selling Platform: Rooted Farmers Field & Garden Podcast #129: The Future

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00:38:24

#220: Flower Farming Do’s & Don’ts

Field and Garden with Lisa Mason Ziegler ·

2023/01/24

If I had the opportunity to restart my business today based on what I have learned since starting in 1998, these are some of the things that would change the course of my business. They seem so simple now, but when I was in the weeds-- I never even thought of these things! Hope they help! ~Lisa P.S. Listen through to the very end for an uplifting note from Jennifer! Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code:

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00:57:21

#219: Ask A Flower Farmer Takeover with Daniel of...

Field and Garden with Lisa Mason Ziegler ·

2023/01/21

Today’s episode features a takeover of our popular “Ask a Flower Farmer” live Q&A session on Instagram, which was hosted this time by Daniel Schavey of Petal Pickers Flower Co. in Greenville, SC. Daniel is a highly-successful 6th-year flower farmer growing in zone 8a and an alumnus of many of The Gardener’s Workshop’s online courses. Here, Daniel answers a broad range of questions on topics such as soil blocking, high tunnel growing, seasonal growing, succession planting, ranunculus tips, and

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00:32:15

#218: Seize the Season!

Field and Garden with Lisa Mason Ziegler ·

2023/01/17

Don't let the off-season slip away. Make the most of the non-harvesting season by getting jobs done that help lighten the workload in the season. Restore Get those pebbles off your shoulders Get key steps on the calendar In-season meals Get smart: conferences, read books Find more customers Upgrade business practices Don't be afraid of: "You are only as solvent as your last sale". Keep up the hustle and make it easier to succeed. ~Lisa Z Mentions We are so happy about our partnership

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00:38:59

#217: Three No-Till Cover Cropping Pitfalls with...

Field and Garden with Lisa Mason Ziegler ·

2023/01/14

In this special episode, Lisa speaks with Jonathan Leiss of Spring Forth Farm about three pitfalls related to cover cropping on the no-till farm: 1) planting cover crops without a plan to terminate them, 2) underestimating the amount of time needed to tarp a cover crop, and this not having beds ready when needed, 3) inadequate seed-to-soil contact when seeding. Lisa and Jonathan commiserate about these common issues and offer strategies to avoid and overcome these challenges. Mentions *SALE

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00:32:11

#216: Simplicity Led to Success

Field and Garden with Lisa Mason Ziegler ·

2023/01/10

At the root of my flower farm's success is simplicity. I grew more volume of fewer types of flowers to experience higher profits with less loss. Volume and doing it over and over through the years led us to get better at it with fewer mistakes and mishaps. All good for the bottom line. I never got bored growing more of a variety of flower with fewer varieties because I wasn't relying on the flowers for my satisfaction, it was experiencing a profitable business and the journey that lit me

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00:39:20

#215: Flower Farmer Reminder List (Best of '22 Replays)

Field and Garden with Lisa Mason Ziegler ·

2023/01/07

Part of our "Best of 2022" replay series, listen again as Lisa offers some great tips for building a successful, profitable business! In this episode, I'm sharing the reminders I wish someone would have tapped me on the shoulder to say "Remember this!" If you are an avid gardener or as I was in the beginning, a gardener gone wild-- you can disregard this list. These reminders are for those that want to build a successful, profitable business: Remember the point: to spend less money than you bring

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00:33:54

#214: Plan the Planning

Field and Garden with Lisa Mason Ziegler ·

2023/01/03

Use January to make the whole flower farming year better. Order the giant calendar and while you wait, fill your freezer with a few key meals to make farming a little easier once the harvesting starts. Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Jumbo Wall Calendar (affiliate link) Flower Farming School Online: The Basics Sign up to receive our weekly Farm

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00:38:57

#213: Lisa & Dave - Overcoming Challenges to Become a...

Field and Garden with Lisa Mason Ziegler ·

2022/12/31

Part of our "Best of 2022" replay series, listen again as Lisa speaks with Dave Dowling about some of the challenges they overcame on their way to becoming flower farmers! Common challenges mentioned: Lack of Experience, No Cooler, No Acreage, No Greenhouse or Hoophouse, No Money, No Delivery Vehicle, No Tractor, Nowhere to sell flowers nearby, No Hired Help, Too Old, Single Parent, etc. Lisa & Dave explain how we can overcome these challenges to achieve our flower farming dreams! Mentions Lisa

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00:38:29

#212: Falling Short? Make a List.

Field and Garden with Lisa Mason Ziegler ·

2022/12/27

I am pretty quick to see all my mistakes and failures and let the wins sail off into the sunset never to be seen again. Making a list of where I started and where I am now is a beneficial way to know that I have come a long way, even though some days I feel like I am at square one. Make a list and save it for the hard days. ~Lisa Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or

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00:31:44

#211: Growing Snapdragons with Dave Dowling (Best of...

Field and Garden with Lisa Mason Ziegler ·

2022/12/24

Part of our "Best of 2022" replay series, listen again as Lisa speaks with Dave Dowling about growing snapdragons! I've been growing snapdragons for over two decades and thought I had a handle on it---but NOT after this discussion with Dave Dowling! In this episode, we are talking about extending the harvest season, how to do that but variety selection, harvesting, conditioning, and more! This is but a small sampling of what it is like to learn from Dave. I am so pleased to have Dave as one of our

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00:22:14

#210: Why a Cutting Garden?

Field and Garden with Lisa Mason Ziegler ·

2022/12/20

As I look forward to next season, I am reminding myself of the roots of a cutting garden. Sometimes a refresher is all it takes to be inspired. Could you use some inspiration too? Listen in. Mentions We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription. Book: Vegetables Love Flowers Sign up to receive our weekly Farm News! The Field and Garden Podcast is produced by Lisa

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00:39:02

#209: Growing Sunflowers with Jonathan Leiss (Best of...

Field and Garden with Lisa Mason Ziegler ·

2022/12/17

Part of our "Best of 2022" replay series, listen again as Lisa speaks with Jonathan Leiss of Spring Forth Farm about growing sunflowers! Talking about one of my favorite subjects with Jonathan Leiss of Spring Forth Farm located in Hurdle Mills, North Carolina: sunflowers. We both agree that sunflowers can be major contributors to the bottom line of most flower-growing operations. Jonathan's go-to sunflower is Vincent's Choice with a new addition this year of Premier for its short seed-to-bloom time

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