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PODCAST

Web3 CMO Stories

Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building.Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host. This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business.Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene.You’ll hear insights from voices such as Mark

business marketing

All Episodes

28:08

Unleashing the Power of Web3 Marketing with Galxe's...

Web3 CMO Stories ·

2023/10/27

Ready to dive into the captivating domain of Web3 marketing with none other than Anne Oullet, the Chief Marketing Officer at Galxe? Brace yourself for a rewarding journey into the future of marketing as Anne, a seasoned marketing strategist and NFT advocate, sheds light on the integration of blockchain technology into traditional Web2 brands, and discusses the need for stability and organic growth in the Web3 space. Listen attentively as she narrates her inspiring journey into Web3 marketing and the

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29:14

Cultivating a Thriving Web3 Community with Chris...

Web3 CMO Stories ·

2023/10/22

Ever wondered how to build a thriving Web3 community? Join us in this fascinating discussion with Chris Koronowski, the brains behind Web3 Doers, as he whisks us along his journey, from building a strong network, to creating compelling content and hosting engaging events that have led to the rapid expansion of his community. During our talk, Chris shares a blueprint that is rooted in trust, credibility, and the power of relationship-building within the Web3 space.We traverse the world of analytics,

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24:18

Demystifying Blockchain Technology with Kelsey...

Web3 CMO Stories ·

2023/10/20

Ready for a deep dive into the rapidly evolving realm of blockchain technology? We're thrilled to bring you insights from Kelsey McGuire, the Chief Growth Officer at Shardeum, the EVM-based layer one blockchain that's making waves in the industry. Kelsey recounts her remarkable journey from Consensys, to CELO, and now to Shardeum; a journey that's as fascinating as it is inspiring. We chat about Shardeum's recent strategic round where they raised an impressive $5.4 million, and

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37:55

Unraveling the Power of AI in Marketing: An Expert...

Web3 CMO Stories ·

2023/10/15

Ever wondered what the pervasive impact of AI on marketing really means for businesses? This week, we're graced with the insights of AI marketing connoisseur, David White. Together, we take you through a tunnel-visioned view of the revolutionary large language model, ChatGPT. Despite its prowess, David highlights four key challenges with this model and shares how to harness its power for maximum gain.In the dynamic world of marketing, speed is king and AI is its queen. As we navigate the

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29:51

Deciphering Human-Centered Design and User Experience...

Web3 CMO Stories ·

2023/10/13

Join me in this captivating conversation with Vaishali Dialani, a shining light in the realm of customer experience and human-centered design. Vaishali and I dissect the pivotal role of human-centric design in Web3 and dive into how this approach can instigate trust, build communities, and empower users. We delve into the evolution of user research methodologies, the intricacies of balancing emotional and efficient experiences, and how to bring a human touch to the Web3 world. This is a treasure

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22:45

Pioneering the Business Metaverse with...

Web3 CMO Stories ·

2023/10/06

Ever wondered how an architect can bring a fresh perspective to the digital space? Join us as we engage in a vibrant conversation with Alex Smaga, an innovative architect turned tech entrepreneur, who's now the CEO of W3rlds. The unique Metaverse platform he's spearheading is a game-changer, enhancing both external and internal communication needs for businesses in the emerging metaverse. Alex shares his fascinating journey from crafting physical spaces to pioneering digital ones, and how

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36:28

Navigating the World of Web3 and Digital Fashion: A...

Web3 CMO Stories ·

2023/09/29

Get ready to have your perspective revolutionized as we navigate the captivating world of Web3 and digital fashion with leading visionary, Olivia Lee. With a background that seamlessly melds finance and fashion, Olivia's intriguing foray into Web3 was initiated by her association with an alternative asset project-focused private investment company. Her prior experience across diverse industries empowered her with an unmatched understanding of digital fashion's evolution. As we explore the

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30:59

Exploring Crypto Marketing with Katie Butler:...

Web3 CMO Stories ·

2023/09/22

From the hallowed halls of the tech world emerges our special guest, Katie Butler, co-founder of Distractive and marketing contributor to Moonbeam, a name that's been resonating in the crypto space with its innovative approach. Katie, a marketing chameleon, has been navigating the tech marketing terrain for over a decade. She shares her insights on the unique challenges posed by the crypto space, the role of data, and the complexity of catering to multiple audiences. Undoubtedly, her journey in

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32:05

Exploring AI, VR and Web3 Technologies in the HR...

Web3 CMO Stories ·

2023/09/15

Have you ever wondered how technology could revolutionize your human resources experience? Now you can, as we sat down with renowned global industry analyst, Matt Burns. Matt is known for his wealth of knowledge in HR and tech, leading an award-winning team that has been recognized for its innovative use of HR technology. Join in as Matt shares his journey into technology and his pragmatic, evidence-based approach to using AI and Web3 technologies to revolutionize the world of work.In our

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33:45

Inside the World of Blockchain Advertising with...

Web3 CMO Stories ·

2023/09/08

Have you ever wondered how blockchain and cryptocurrency could revolutionize your world? Dive deep into these mysteries with our distinguished guest, Benjamin Dunkel, the innovative founder of How to Begin Crypto Com and VP at Alkimi Exchange. Transitioning from a thriving career in e-commerce and SaaS, Benjamin became a self-taught blockchain enthusiast and truly represents the essence of a groundbreaking pioneer. His remarkable journey, characterized by an audacious leap into the volatile domain

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28:22

A Peek into Blockchain, NFTs and Next-Gen Marketing...

Web3 CMO Stories ·

2023/09/01

What happens when you combine traditional finance expertise with a passion for blockchain and NFTs? You get Tyler Stambaugh. As co-founder and Chief Product Officer at MAGNETIQ, Tyler has been using this powerful mix to revolutionize how brands connect with their fans. Together, we explore the potential of blockchain, NFTs, and Web3 technologies to transform customers into brand ambassadors, creating deeper, more meaningful connections.MAGNETIQ isn't just a platform, it's an innovative

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24:12

Navigating the Ripple Decision and Untapped Potential...

Web3 CMO Stories ·

2023/08/25

Ever wondered how the recent Ripple decision might reshape the landscape of crypto investments? Join me, Joeri Billast, as I chat with the distinguished Mark Fidelman, founder of Smart Blocks Agency. Together, we unravel the implications of the Ripple decision, dissecting its nuances and exploring the pivotal exemptions to the SEC that could streamline the investment journey.Our conversation sheds light on the Howey Test and Ripple's notable violation of the Investment Act. As we sail through

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27:10

Steering Through the Web3 Landscape: Curiosity,...

Web3 CMO Stories ·

2023/08/18

Agility and curiosity are widely regarded as critical attributes in the realm of Web3 marketing. A special guest, Ipshita Kumar, VP of Brand Innovation at Hype, walks us through her transition from co-founding Lemonade to leading brand innovation at Web3 Creative Agency and how she's spearheading a revolution in the field. We unveil how the latest tech can be integrated into your marketing strategies, all while simplifying the complex jargon of Web3 for everyone. Ipshita also shares valuable

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24:05

From Special Forces to Web3 Pioneer: Yaron Been's...

Web3 CMO Stories ·

2023/08/11

Prepare yourself for a captivating journey as I, Joeri Billast, sit down with Yaron Been, a seasoned e-commerce entrepreneur turned growth consultant in the uncharted territory of Web3. We embark on an exploration of Yaron's fascinating trajectory that started in the Israeli special forces, journeyed through the roller-coaster world of e-commerce, and has now plunged into the innovative realm of Web3.In this episode, Yaron shares his experience of launching an NFT lending protocol, the

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27:51

Understanding the Metaverse: Michael Solomon on...

Web3 CMO Stories ·

2023/08/04

Ready to delve into the riveting landscape of digital consumer behavior? Join me, Joeri Billast, as we navigate this complex sphere together with our distinguished guest, marketing guru Michael Solomon. Together, we're going to unpack the mystifying realm of avatars within the Metaverse and their implications on marketing. Based on Michael's groundbreaking research, we'll explore the symbolic meaning of products and why, particularly amongst teenagers, avatars have become a medium for

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28:52

The Future Museum - A Dive into NFTs and Artistic...

Web3 CMO Stories ·

2023/07/28

Step into the future of art with us as we traverse the fascinating realms of digital art and the metaverse alongside our esteemed guests, Auronda Scalera and Alfredo Cramerotti. They're the creative minds spearheading the innovative multiplicity of artistic direction at xxnft and co-directors of the Infinity Art Museum.xxnft – the future of crypto is female xxnft is an art curating, collection management & publishing business focused on the work of women artists adopting new technologies

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29:18

Unveiling the Future of Web3 with Brent Annells...

Web3 CMO Stories ·

2023/07/21

Are you ready to navigate the digital landscape of Web3 with industry veteran, Brent Annells, CMO at Smart Token Labs? Prepare to delve into the world of Web3 as we navigate its intricacies with Brent, who has not only been at the helm of tech giants like Uber and Facebook but has also experienced the shifts from Web1 to Web2, and now Web3, with 11 different startups under his belt. Brent will shed light on how to simplify the complex world of Web3 and share the importance of storytelling and

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24:43

From Factory Worker to AI Thought Leader: Manuj...

Web3 CMO Stories ·

2023/07/14

Prepare to be captivated as we journey with Manuj Aggarwal, a former factory worker turned AI thought leader. Manuj's story, laden with perseverance and resilience, will leave you inspired. Having scaled the heights of AI and entrepreneurship, he's now at the forefront of the Web3 world, championing a fusion of AI, blockchain, and existing web technologies. Get ready to be enlightened as Manuj tells his story of transformation and innovation.Our conversation takes an exciting turn as we

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32:29

Revolutionizing Healthcare and Beyond: Unleashing...

Web3 CMO Stories ·

2023/07/07

Ever wondered how blockchain technology can revolutionize traditional sectors like healthcare? Join us as we sit down with Dinidh Ciaran O'Brien, a technological futurist with over a decade of experience in the blockchain and Web3 space, to uncover the transformative potential of this groundbreaking technology. From founding one of the first commercial companies to accept crypto payments to his concerns about the meme coin casino on Binance, Dinidh shares his valuable insights and experiences

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27:07

From Top Student to Triumphant Web3 Entrepreneur: The...

Web3 CMO Stories ·

2023/06/30

What if you could transform your life and build a successful business in the world of Web3? Join me as I sit down with Talha Asif, the remarkable founder of Nalikes Studio, a Web3 development agency that has helped countless founders and businesses design, launch, and scale apps, dApps, and NFT projects. In this episode, Talha shares his incredible journey from being a top student to a triumphant entrepreneur, and how his mother's advice led him to seek online skills that ultimately changed his

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274 results

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