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PODCAST

Walk-Ins Welcome: A Healthcare Marketing Podcast

Patient Care Marketing Pros

Welcome to "Walk-Ins Welcome: A Healthcare Marketing Podcast," presented weekly by Nick Hoard and Michael Ray of Patient Care Marketing Pros. Tune in each week to hear from Nick and Michael as they share valuable advice, engaging interviews, and success stories to inspire and inform you about the nuances of healthcare marketing to help you increase your clinic"s patient volume.

business marketing

All Episodes

00:18:29

Ep. 69: The Patient Power Move

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2023/03/08

In this episode, Nick and Michael discuss the importance of booking follow-up appointments during a patient's visit rather than waiting for them to come back on their own. This proactive approach leads to better patient outcomes and a significant increase in reappointments. By simply telling patients what the next steps are and scheduling the next appointment before they leave, you can achieve a 74% rebooking rate. With an estimated additional revenue of $594,600 per year, it's clear that the

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00:24:39

Ep. 68: Approachability Equals Profitability

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2023/03/01

Your patient’s experience can be completely changed by not being approachable. We all know what approachability means, but how can you improve it? In today’s episode, we discuss 5 ways to improve your approachability as a team. If you get these right, returning patients increases, which drives profitability. Have a question or a story we should feature as an episode? Email us at hello@patientcaremarketingpros.com Intro/Outro Music by Devin

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00:19:30

Ep. 67: 3 Overlooked Google Business Profile...

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2023/02/22

Here is a 15-minute tutorial that will help your business grow. Today, we talk about the things people overlook when it comes to optimizing your Google Business Profile. We are making assumptions that you have a profile and did the walkthrough optimizations. These are the overlooked items that can make a big difference. 🚨 REGISTER FOR OUR UPCOMING WEBINAR - THE NEW 2023 SEO FORMULA: https://webinars.patientcaremarketingpros.com/2023-seo Have a question or a story we should feature as an episode

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00:30:01

Ep. 66: Where the Urgent Care Industry is Headed -...

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2023/02/15

In today’s episode, we interview Dr. Andrew Ropp. Dr. Ropp is the co-founder and Medical Director of Aspen Medical Center. He is a board-certified family physician who does primary care and urgent care. He also enjoys international volunteering, soccer, backpacking, and spending time with family and friends. With over 10 years of running an urgent care, Dr. Ropp brings a lot of wisdom to the table. We discuss his beginnings and where he thinks the industry is headed, including the idea of value

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00:23:16

Ep. 65: 7 Reasons Urgent Care Businesses Fail

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2023/02/08

We love talking about how to grow your business, but sometimes businesses fail. In today's episode, we cover the top 7 reasons why your urgent care could fail. Some of it may seem obvious, but all of them can creep up on you if you don't pay attention. Have a question or a story we should feature as an episode? Email us at hello@patientcaremarketingpros.com Intro/Outro Music by Devin Smith https://open.spotify.com/artist/4UdQjNXnACFE2VpkEoP8v2?si=pDx5jsgtRFOtwrpMOKOkuQ Stay connected with Patient

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00:30:12

Ep. 64: Gen Z Marketing

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2023/02/01

Today's episode is all about Gen Z! We discuss strategies on how to market to this generation as they have a lot of influence in their families and their community. They're beginning to enter their mid-20s and it is becoming more important than ever to be able to market to them effectively. *Information is pulled from an article written by Search Engine Journal - searchenginejournal.com/marketing-to-gen-z/471784/ Have a question or a story we should feature as an episode? Email us at

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00:27:52

Ep. 63: Keeping Your Assets

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2023/01/25

You need to cover your (digital) assets! While we are all about growing your business, we also care about making sure that your business is never taken advantage of. In today’s episode, we talk about some key items that are foundational for keeping your digital assets in your business and not someone else’s. Have a question or a story we should feature as an episode? Email us at hello@patientcaremarketingpros.com Intro/Outro Music by Devin

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00:25:13

Ep. 62: Page 2 is DEAD!

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2023/01/18

Congratulations, your clinic is now on Page 1 of Google! For real... it is. Google removed pages and turned their search results into a continuous scroll. We talk about the change and what it could mean in the near future. While Google is changing, there are still some key concepts about SEO that remain constant. Are you checking those boxes? Have a question or a story we should feature as an episode? Email us at hello@patientcaremarketingpros.com Intro/Outro Music by Devin

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00:29:11

Ep. 61: 10 Tips for Improved Patient Experience

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2023/01/11

Sometimes increasing the healthiness of your business doesn’t always come in the form of increased revenue. Your business has a process and a way of communicating with your patients. How well do you know that system? In today’s episode, we discuss the top 10 ways to improve your patient experience and how it can impact your bottom line. 👉 GET OUR BOOK FOR 99¢: https://offer.patientcaremarketingpros.com/book Have a question or a story we should feature as an episode? Email us at

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00:29:45

Ep. 60: Is Social Media Dying?

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2023/01/04

Happy New Year 🎉 We're so excited to bring you, even more, Walk-Ins Welcome in 2023! In today’s episode, we talk about social media and is it at the end? Are platforms dying? What is happening in the tech world and why? When you hear about Facebook and Twitter both laying off tons of employees, you begin to wonder how stable things really are. Have a question or a story we should feature as an episode? Email us at hello@patientcaremarketingpros.com Intro/Outro Music by Devin

en

00:31:46

Ep. 59: Review Your Year

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2022/12/28

It is approaching that time of the year, the time to review the past 12 months. Did you hit your goals? No, why? Were they too lofty or forgotten about? Was it a good year or a bad year? Did your medical clinic do exactly what you hoped it was going to do? We discuss how to determine that and how to set S.M.A.R.T goals for the new year! Have a question or a story we should feature as an episode? Email us at hello@patientcaremarketingpros.com Intro/Outro Music by Devin

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00:09:42

Ep. 58: Setting Goals For 2023

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2022/12/21

We're bringing you another webinar clip this week! Today, we're sharing a clip from our latest webinar, Your 2023 Internet Marketing Plan. In this clip, Michael is talking all about how to set goals for the new year. Want to follow along with the video version? Check out our YouTube channel! Have a question or a story we should feature as an episode? Email us at hello@patientcaremarketingpros.com Intro/Outro Music by Devin

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00:18:56

Ep. 57: 5 Ways To Celebrate Your Patients

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2022/12/14

Last week, we talked all about ways you to celebrate your team as we head into the end of the year. This week, Nick and Michael are talking about different ways you can celebrate your patients. From sending out Christmas Cards, to hosting a Holiday Open House, these ideas are sure to get you and your patients in the holiday spirit. 🚨 Join us TOMORROW! Register Now - Your 2023 Internet Marketing Plan to Maximize Your Patient Flow: https://webinars.patientcaremarketingpros.com/2023-plan 🚨 Have a

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00:24:08

Ep. 56: Celebrate Your Team, They Deserve It!

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2022/12/07

The end of the year is approaching, which means now is the best time to celebrate with your team! Everything that you accomplished in the year of 2022 couldn't have been done without the team that helped you get there. In today’s episode, we discuss 5 ways to celebrate your team. From building team traditions to giving back the gift of time, we talk about unique ways to take care of your team and make them feel appreciated. 🚨 Register for our upcoming webinar - Your 2023 Internet Marketing Plan to

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00:28:11

Ep. 55: Medical Clinic Signage Done Right - Interview...

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2022/11/30

In today’s episode, we interview Stephanie with Reliable Signs. They are all things signage, and Stephanie brings awesome insights about the process and types of signage available today. Have a question or a story we should feature as an episode? Email us at hello@patientcaremarketingpros.com Intro/Outro Music by Devin Smith https://open.spotify.com/artist/4UdQjNXnACFE2VpkEoP8v2?si=pDx5jsgtRFOtwrpMOKOkuQ Stay connected with Patient Care Marketing

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00:27:38

Ep. 54: How to Optimize Your Website For Maximum...

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2022/11/23

We're bringing you another webinar clip this week! Today, we're sharing a clip from our latest webinar, How to Optimize Your Website For Maximum Conversions During this webinar, Michael shared specific tweaks you can use to double or even triple the number of calls or booked appointments you're getting from the visitors already landing on your website. Download the worksheet with all of the critical conversion elements here:

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00:25:10

Ep. 53: Googled Has Changed ... Again

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2022/11/16

In this episode, we discuss Google Business Profile's brand new interface and the new updates in performance metrics, the verification process, and Google Analytics. When it comes to healthcare marketing, it's our job to keep up with the forever-evolving platforms, search engines, and marketing trends in order to maintain a successful marketing strategy. We’re here to help you navigate those changes! Have a question or a story we should feature as an episode? Email us at

en

00:29:06

Ep. 52: How to Attract Investors - Interview with...

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2022/11/09

In today’s episode, we’re talking about money.Investor money that is. Patrick Campbell, CEO and Founder of OpenVia, has had extensive experience in attracting investors to kick off companies. He discusses the highs and lows of the process and gives a guide on how to get started. Have a question or a story we should feature as an episode? Email us at hello@patientcaremarketingpros.com Intro/Outro Music by Devin

en

00:29:06

Ep. 51: Culture Trumps Everything

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2022/11/02

Happy (2 days after) Halloween! The podcast this week is brought to you by Post Malone and Thor 👻 Note: if you're not watching this on YouTube, stop what you're doing and head over to our channel to watch the full video because you're not going to want to miss it. Today’s episode is all about culture. We have put a lot of focus on culture in our company. We're going to share a list of 7 things that should be a part of your culture. Remember, when you say things and don't put the things you say into

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00:29:29

Ep. 50: The Four P's of Medical Marketing

Walk-Ins Welcome: A Healthcare Marketing Podcast ·

2022/10/26

In today’s episode, we discuss the fundamentals of marketing: The 4 P’s of Marketing. While this may sound simple, but if you don’t get these correct then you will waste money and time. We walk through each one and how to apply them to the medical space. REGISTER FOR THE WEBINAR ON 10/27: https://webinars.patientcaremarketingpros.com/conversions-webinar Have a question or a story we should feature as an episode? Email us at hello@patientcaremarketingpros.com Intro/Outro Music by Devin

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212 results

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