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PODCAST

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they"ve learned through years of being in the trenches. Whether you have a new website or you"re an established business, you"ll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you"re sure to find

business marketing

All Episodes

26:10

'Nice' Leaders Are Fed Up, Why Wide TAM Content...

Marketing School - Digital Marketing and Online... ·

2025/04/14

In episode #2953, Eric Siu and Neil Patel talk about founder frustrations in today’s economy, from employee motivation to cultural differences. They cover branding, positioning, SEO changes, and the risks of broad content strategies, ending with tariff clarifications. TIME-STAMPED SHOW NOTES 00:00 Founders' Frustrations in Today's Economy 02:57 Cultural Differences in Employee Motivation 05:53 The Power of Positioning and Branding 08:54 The Trap of Wide-TAM Content 12:10 SEO and Content Strategy

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22:23

Here Are All The Companies Competing To Buy TikTok,...

Marketing School - Digital Marketing and Online... ·

2025/04/10

In episode #2952, Eric Siu and Neil Patel discuss the competitive landscape around TikTok's potential acquisition and the importance of distribution and data in marketing. They explore the challenges of staying authentic in marketing, the growth of social commerce, and Apple's current position as a tech leader amid innovation concerns.TIME-STAMPED SHOW NOTES (00:00) The Bidding War for TikTok (02:58) The Future of Distribution and Data (05:45) Navigating Marketing Strategies in a Changing

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24:19

Agencies That Don't Do This Will Die, How To Get 28x...

Marketing School - Digital Marketing and Online... ·

2025/04/09

In episode #2951, Eric Siu and Neil Patel discuss how AI is transforming business efficiency, improving cold email conversions, and the importance of first mover advantage. They also explore management strategies for adaptability and highlight the need for creativity and testing in marketing to stay competitive in the AI-driven future. TIME-STAMPED SHOW NOTES (00:00) The Impact of AI on Business Efficiency (02:47) Cold Email Strategies for Higher Conversions (05:58) The Role of First Mover

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26:19

As Microsoft Turns 50, Nadella Sees Future Success...

Marketing School - Digital Marketing and Online... ·

2025/04/08

In episode #2950, Eric Siu and Neil Patel discuss the need for innovation and adaptability in business, drawing on personal experiences with team dynamics and the challenges of entrepreneurship during downturns. They explore the benefits of bootstrapping, the mindset needed to succeed in uncertainty, and the impact of AI on content creation, particularly in comparison to stock images.TIME-STAMPED SHOW NOTES (00:00) Embracing Change: Microsoft's Vision for the Future (03:08) The Pressure to

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26:03

How Tariffs Will Affect Marketing, Is The Trump...

Marketing School - Digital Marketing and Online... ·

2025/04/07

In episode #2949, Eric Siu and Neil Patel discuss the impact of tariffs on marketing and businesses, both short-term and long-term economic outlooks. They explore the broader economic impact on businesses and emphasize that companies able to demonstrate quick ROI in their marketing efforts can still find success despite the downturn. TIME-STAMPED SHOW NOTES (00:00) Impact of Tariffs on Marketing (08:00) Short-Term vs Long-Term Economic Outlook (17:03) Recession and Its Effects on

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25:07

Is Marketing Picking Up or Slowing Down? What We Are...

Marketing School - Digital Marketing and Online... ·

2025/04/03

In episode #2948, Eric Siu and Neil Patel discuss inflation, stagflation, and their impact on marketing strategies. They also explore AI’s role in marketing, the evolution of industry terms, and potential regulations on AI-generated content.TIME-STAMPED SHOW NOTES (00:00) Understanding Inflation Trends (02:59) Economic Indicators and Stagflation (06:08) Marketing Strategies in a Slowing Economy (09:09) The Evolution of Marketing Terminology (11:59) The Role of AI in Marketing (14:58) Future of

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27:03

Does AI Beat Teamwork? (P&G Study on 776 Employees),...

Marketing School - Digital Marketing and Online... ·

2025/04/02

In episode #2947, Eric Siu and Neil Patel explore the impact of AI on teamwork, using Procter & Gamble as a case study. They discuss how individuals using AI can outperform teams without it and its implications for corporate efficiency. The conversation also covers leveraging AI for marketing, aqua hiring for strategic growth, and the cautious approach to capital deployment in uncertain times. TIME-STAMPED SHOW NOTES (00:00) AI vs Teamwork: The Procter & Gamble Case Study (06:14) Agentifying

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26:26

Major Brands Are Now Hiring Agencies On LinkedIn, The...

Marketing School - Digital Marketing and Online... ·

2025/04/01

In episode #2946, Eric Siu and Neil Patel discuss innovative strategies for generating RFPs through LinkedIn, the evolution of go-to-market strategies, the importance of press and in-person connections, the future of content marketing in the age of AI, and the concept of vibe marketing as a new approach to marketing using AI tools.TIME-STAMPED SHOW NOTES (00:00) Innovative RFP Strategies on LinkedIn (03:04) The Evolution of Go-To-Market Strategies (06:04) Press and PR: The Power of In-Person

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28:56

7 Best Ways For Marketers To Use AI RIGHT NOW, The...

Marketing School - Digital Marketing and Online... ·

2025/03/31

In episode #2945, Eric Siu and Neil Patel discuss how AI is transforming marketing by enhancing creativity, data analytics, and efficiency. They cover AI tools for campaign improvement, event marketing strategies, and the impact of speaking engagements on brand growth. Note this episode is virtually recorded. Audio quality is reduced compared to typical episodes. TIME-STAMPED SHOW NOTES (00:00) Harnessing AI for Marketing Creativity (03:09) Data-Driven Marketing: The Role of AI in

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25:57

How To Throw A Slam Dunk Event That Generates...

Marketing School - Digital Marketing and Online... ·

2025/03/28

In episode #2944, Eric Siu and Neil Patel discuss creating engaging events, high-performing marketer habits, and the benefits of free SaaS products. They highlight strategic event planning, key marketing habits, and free SaaS offerings as a competitive advantage.TIME-STAMPED SHOW NOTES (00:00) Creating Impactful Events (06:12) The Seven Habits of High Performing Marketers (13:04) The Case for Free SaaS Products Prefer single topic episodes? Head over to our YouTube channel. To suggest a

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24:20

What We Learned From Acquiring Companies, Why 'Best...

Marketing School - Digital Marketing and Online... ·

2025/03/27

In episode #2943, Eric Siu and Neil Patel discuss key acquisition lessons, emphasizing cultural alignment, founder involvement, and complementary services. They highlight risks, strategies for successful M&A, and Nvidia’s approach. The conversation ends with the long-term value of speaking engagements for industry relevance. TIME-STAMPED SHOW NOTES (00:00) Lessons from Acquisitions (03:13) The Importance of Complementary Services (05:58) Cultural Alignment in Acquisitions (08:46) Strategies for

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26:11

How To Dissolve Partnerships The Right Way, It Used...

Marketing School - Digital Marketing and Online... ·

2025/03/26

In episode #2942, Eric Siu and Neil Patel unpack the challenges of business partnerships, reflecting on past successes and failures. They emphasize communication, intensity, and handling tough conversations, while also exploring job changes, career growth, and managing stress in work and life. TIME-STAMPED SHOW NOTES (00:00) Navigating Business Partnerships (03:01) Lessons from Failed Partnerships (05:54) Dissolving Partnerships Amicably (09:01) The Importance of Intensity in Partnerships (12:04)

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21:18

Howard Lutnick Says You'll Start Feeling The Power Of...

Marketing School - Digital Marketing and Online... ·

2025/03/25

In episode #2941, Eric Siu and Neil Patel break down the current US economic landscape, highlighting Howard Lutnick's views on tariffs, government strategies, and innovative ideas like Trump gold cards. They discuss the impact of tariffs, the push for domestic growth, and the long-term outlook shaped by government initiatives and investment strategies.TIME-STAMPED SHOW NOTES (00:00) Economic Outlook and Key Players (03:04) Tariffs and Their Impact on the Economy (05:52) Government Initiatives

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21:53

The Genius ManusAI Waitlist Strategy, How To Know If...

Marketing School - Digital Marketing and Online... ·

2025/03/24

In episode #2940, Eric Siu and Neil Patel discuss startups, marketing strategies, and product-market fit, focusing on the rise of Manus, an AI app. They cover video content creation, client relationships, and the risks of programmatic SEO, emphasizing relevance and user needs. TIME-STAMPED SHOW NOTES (00:00) The Rise of Manus and AI Applications (02:55) Understanding Product-Market Fit (05:54) The Importance of Video Content Creation (08:59) Navigating Pricing and Client

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29:33

Learning Is Actually Struggling, Is It Better To Be...

Marketing School - Digital Marketing and Online... ·

2025/03/21

In episode #2939, Eric Siu and Neil Patel discuss the balance between learning and execution, leadership styles, and vibe marketing. They emphasize understanding human nature in business and outline the ten new commandments of marketing.TIME-STAMPED SHOW NOTES (00:00) The Struggle of Real Learning (03:00) Entrepreneurial Mindsets: Execution vs. Knowledge (06:08) Understanding Human Nature in Business (09:00) Leadership Styles: Innovators vs. Executors (12:01) Vibe Marketing: The New

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25:39

Why Jensen Huang Believes Marketing and Sales Are...

Marketing School - Digital Marketing and Online... ·

2025/03/20

In episode #2938, Eric Siu and Neil Patel discuss the crucial roles of marketing and sales, focusing on resilience in entrepreneurship. They explore the need for speed in marketing, adapting to changes in SEO, and the impact of AI on business. Ethical considerations and the consequences of unethical practices are also highlighted.TIME-STAMPED SHOW NOTES (00:00) The Importance of Marketing and Sales (02:59) Resilience in Entrepreneurship (06:04) The Need for Speed in Marketing (09:11) Adapting

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24:18

What To Do When Your Product Gets Copied, How Nvidia...

Marketing School - Digital Marketing and Online... ·

2025/03/19

In episode #2937, Eric Siu and Neil Patel discuss handling copycat products, emphasizing innovation, speed, and strategic advantages. They explore marketing tactics, funding choices, and lessons from companies like Nvidia. The conversation highlights the importance of customer focus and strong marketing to stay competitive.TIME-STAMPED SHOW NOTES (00:00) Dealing with Copycats: Initial Reactions (03:06) The Competitive Landscape: Copying and Innovation (06:10) Understanding Advantages and

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24:58

Why Most SEOs FAIL, What To Do About The 95% Of...

Marketing School - Digital Marketing and Online... ·

2025/03/17

In episode #2936, Eric Siu and Neil Patel discuss the evolution of marketing strategies, emphasizing the importance of adaptability in the SEO landscape. They also talked about how to reach the majority of potential buyers who are not ready to purchase immediately, and the differences between SaaS and RAS models in the marketing industry.TIME-STAMPED SHOW NOTES (00:00) Adapting in a Changing Marketing Landscape (05:01) Engaging the 95%: Strategies for Future Buyers (09:52) Understanding SaaS

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23:41

Trump Rejects Pleas From Business For More Clarity On...

Marketing School - Digital Marketing and Online... ·

2025/03/14

In episode #2935, Eric Siu and Neil Patel discuss the implications of tariffs on the economy, particularly in relation to Trump's economic strategies and legacy. The role of TikTok in advertising, and insights into YouTube advertising effectiveness. Note this episode is virtually recorded. Audio quality is reduced compared to typical episodes. TIME-STAMPED SHOW NOTES (00:00) Impact of Tariffs on the Economy (03:07) Trump's Economic Strategy and Legacy (06:02) The Role of TikTok in

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25:28

DIGG Returns with Reddit and Digg Founders, Where To...

Marketing School - Digital Marketing and Online... ·

2025/03/13

In episode #2934, Eric Siu and Neil Patel discuss the return of Digg and its impact, why investors are returning to founding roles, the role of AI in healthcare, the importance of asking the right questions, and the power of branding exemplified by Crocs and Michael Jordan's legacy. Note this episode is virtually recorded. Audio quality is reduced compared to typical episodes. TIME-STAMPED SHOW NOTES (00:00) The Return of Digg: A New Era or a Mistake? (03:06) The Shift from Investing to

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