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PODCAST

The Tom Ferry Podcast Experience

Greatness lives within us all. But have you tapped into yours – or is it stuck inside you? Top-ranked real estate and business coach Tom Ferry’s life’s work is all about helping people fulfill their vast untapped potential. The Tom Ferry Podcast Experience will give you the knowledge, support, motivation and tools to succeed in business and achieve your true potential. This show is designed to help you grow, achieve more, earn more and ultimately, fulfill the greatness within you.

business self-improvement

All Episodes

02:28

The Perfect Game | Mindset Monday

The Tom Ferry Podcast Experience ·

2024/04/22

If everything seems to be going wrong and you’re feeling defeated, I want to give you a piece of advice that one of my first coaches gave me: The universe is unfolding exactly as it should. I know that seems difficult to grasp, but I have a little game I want to show you that will bring it into context. It’s called “The Perfect Game,” and it’s what we’re talking about in this Mindset Monday.

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19:14

Real Estate TikTok Tactics, Tech News, & Open Houses...

The Tom Ferry Podcast Experience ·

2024/04/17

If you’re looking for real estate TikTok tactics, an open house game-plan, or the tech news that’s going to take your marketing to the next level, look no further. Jason Pantana rolls out a new format for This Week in Marketing, dividing each episode into three sections: News & Updates, a Practical Strategy, and a Short Interview. This week, he’s talking with Zachary Foust about the knock-out real estate TikTok videos he’s using to draw an audience and spark conversations. Zach is one of the

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01:17:44

Embracing Change 2: The Listing Side of the NAR...

The Tom Ferry Podcast Experience ·

2024/04/16

The NAR settlement is the biggest challenge facing real estate agents today, and the changes aren’t only impacting buyer agency. Shifts are happening on the listing side as well, and if you don’t update your processes and talking points soon, you’re going to be embarrassed by the time July rolls around.For this episode of the Tom Ferry Show, I’m sharing the entire recording of my recent webinar which attracted tens of thousands of agents from across the country, “Embracing Change Pt. 2: The Listing

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15:10

Turn Your Email List into Listings | This Week in...

The Tom Ferry Podcast Experience ·

2024/04/10

What if you could consistently convert leads from your email list into listings? I’m talking about taking everyone in your email audience (including buyer leads) and nurturing them with quality emails that directly lead to listings. In this episode of This Week in Marketing, Jason Pantana gives you a step-by-step process for converting your email list into listings using simple but effective campaigns. You’ll learn the campaigns to run, the content to add, and how to minimize your opt-out

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19:02

Viral Listing Strategies for Multiplying Transactions...

The Tom Ferry Podcast Experience ·

2024/04/09

What exactly are viral listing strategies? Imagine if there were ten plays you could run which would allow you to consistently leverage one listing into two more listings and three buyers. Would you be interested in that? I thought so. In this episode of the Tom Ferry Show, I’ll show you 10 viral listing strategies that will help you break through all the challenges in the market, including the lack of inventory, and start multiplying your transactions. If you’re looking for plays to help you win

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00:54

Your Five Important People | Mindset Monday

The Tom Ferry Podcast Experience ·

2024/04/08

Who are the important people in your life? I’m not necessarily talking about your spouse, your parents, your siblings, or your kids. I mean who are your business associates and collaborative partners, the people you spend most of your time with? This is one of the most important questions in your life, and that’s what I’m talking about in this Mindset Monday.

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16:15

4 Custom-Trained GPTs to Scale Your Real Estate...

The Tom Ferry Podcast Experience ·

2024/04/03

As a real estate agent, you’re likely already using ChatGPT, but if you’re not taking advantage of custom trained GPTs then you’re overlooking a huge advantage. In this episode of This Week in Marketing, Jason Pantana is going to unlock ChatGPT’s most powerful and underutilized feature for scaling your real estate marketing – custom-trained GPTs. You’ll learn the four most useful GPT models and how to train them to handle your tasks for you. If you’re a real estate agent serious about saving

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01:03:45

Embracing Change: How the NAR Settlement Affects You...

The Tom Ferry Podcast Experience ·

2024/03/27

Welcome to The Tom Ferry Show! In this episode, we're diving deep into the buy side actions you need to take to navigate the new real estate rules. Join us as we discuss the latest updates and insights from the recent NAR settlement. Learn what actions to implement now and gain clarity on the timing of these changes.Plus, get valuable advice from our expert guests, including Jack Miller, CEO of T360, David Child, CEO of Keeping Current Matters, and Coach Alysia Essig, former president of her

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50:16

Instagram Updates and Trends for Real Estate Agents |...

The Tom Ferry Podcast Experience ·

2024/03/19

Instagram updates and trends aren’t something you can afford to not pay attention to. The effectiveness of your real estate social media marketing depends on them. In this episode of This Week in Marketing, Jason Pantana talks with one of the masters of the industry, the Broke Agent himself, Eric Simon, about the Instagram updates and trends you need to know today to stay relevant. You’ll learn how to take advantage of Instagram updates and trends to persuade the algorithm to prioritize your

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12:21

A 100-Day Plan for Listings #TomFerrryShow

The Tom Ferry Podcast Experience ·

2024/03/19

You need to front-load your marketing before interest rates drop into the 5s so you’re ready to cash in on the listing that will be ready to hit the market. We’ve given you LOTS of strategies, but what you really need is a plan. In this episode of the Tom Ferry Show, that’s exactly what I’ll give you. I’m proposing a 100-day challenge that gives you exactly the marketing you need to be running until the summer market kicks off. If you follow it, I’m absolutely certain you’ll be sitting on

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01:14

Getting Stuck at the Start | Mindset Monday

The Tom Ferry Podcast Experience ·

2024/03/18

We resist doing so many things because they’re hard. We start, get stuck, quit, and then try to convince ourselves to start again. But there’s a trick to breaking through these barriers. Turns out, most things aren’t as hard as we make them out to be. In this episode of Mindset Monday, I’ll show you the perspective shift that moves you forward when you get stuck at the start.

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25:43

Data to Dollars: Marketing as the Knowledge Broker |...

The Tom Ferry Podcast Experience ·

2024/03/13

Everyone wants to work with the knowledge broker in their area. Being funny and charming and successful and offering nice perks are all great, but they will never beat knowing your stuff. At the end of the day, working with an agent is about the bottom dollar and making smart, calculated financial decisions. That’s what a knowledge broker helps you do. Unfortunately, great salespeople are not always so great at math. But don’t fear… That’s where people like Jeremy Davis come in. PalmAgent

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49:32

Maximizing Listing Leads Before the Interest Rate...

The Tom Ferry Podcast Experience ·

2024/03/12

Your No.1 priority right now is maximizing listing leads before the interest rate drop. Because the drop is coming, and this can be a great thing if you’re prepared, or it can set you way behind if you haven’t front-loaded your marketing. There is urgency here! You don’t want to get left behind in the wave of competition! This episode of the Tom Ferry Podcast Experience is dedicated to bringing you the latest and most effective strategies for maximizing listing leads over the coming

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01:03

The Thing Slowing You Down | Mindset Monday

The Tom Ferry Podcast Experience ·

2024/03/11

There is something slowing you down from achieving your greatest ambitions. I’m talking to everyone here, myself included. It doesn’t matter how high of an achiever you are – there is always something. In this episode of Mindset Monday, we’re going to dive into what that thing is for you and what you can do to conquer it and speed towards your goals.

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29:35

Database Marketing for Listing Referrals | This Week...

The Tom Ferry Podcast Experience ·

2024/03/06

Database marketing for listing referrals is a hard pill to swallow for many agents. They get caught up in the instant gratification of new leads and stuck in the idea that they can’t get another listing from a seller they just worked with. It’s true that marketing for listing referrals takes a bit of time and finesse, but your database is proven to be the best bet for getting your next listing. In this episode of This Week in Marketing, Jason Pantana is talking with Jimmy Mackin and RealScout

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10:46

March Listing Appointments Madness #TomFerryShow

The Tom Ferry Podcast Experience ·

2024/03/05

What is your strategy for tripling your March listing appointments? If you don’t have one, your playbook needs an update, because getting listing appointments is your No. 1 priority for this month. And because it’s your highest priority, your strategy starts with your focus and your schedule. In this episode of the Tom Ferry Show, I’ll show you where you need to be putting your attention to double or even triple your March listing appointments. We’re talking about what to say “yes” to, what to say

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00:50

Energy Every Day | Mindset Monday

The Tom Ferry Podcast Experience ·

2024/03/04

The person who has the most energy and enthusiasm is the one who will leave the greatest impact. That means you need to be able to control your energy every day. In this episode of Mindset Monday, we’re asking what it takes for you to gain that kind of control.

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30:31

Success Anywhere: U.K. vs. U.S. Real Estate Markets |...

The Tom Ferry Podcast Experience ·

2024/02/29

Why is it important to look at the U.K. vs. U.S. real estate marketing and how they work?For starters, it shows us how things are changing across the world and the trends to watch out for. But more importantly, when we look at the agents who are succeeding in the U.K. vs. U.S. real estate markets, we see how to achieve success anywhere, regardless of regulations, customs, and cultural differences. In this episode of the Tom Ferry Podcast Experience, I have Matt Nicol from the U.K. and Kirk

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13:19

Front-Load Your Lead Attraction #tomferryshow

The Tom Ferry Podcast Experience ·

2024/02/27

What does it mean to front-load your lead attraction? It’s using the first half of the year to go as hard on marketing as possible because that’s the most important time – especially in a year like this one. So why is it the most important time to maximize lead attraction? Because there are four converging factors this year that will impact the market and your business. If you stay ahead of them, they can be an advantage, but only if you don’t, they’ll wind up biting you later on. In this

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01:15

Be the Buffalo | Mindset Monday

The Tom Ferry Podcast Experience ·

2024/02/26

When the wind rises and you know a storm is about to crash down over you, you can choose to be like the cow or the buffalo. A cow runs away from the storm, but the buffalo knows that the fastest way out of the storm is through it. In this episode of Mindset Monday, I’m talking about how you can use this lesson to build your own inner strength.

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