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PODCAST

Brand You Personal Branding

The Brand You Podcast with Mike Kim helps you showcase your unique expertise and build a profitable business around your personal brand. Each episode blends real-world strategy with actionable tips in personal branding, marketing, copywriting, consulting, business, and coaching — so you can attract the right clients, grow your influence, and do more of the work you love. Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepreneurs,

business entrepreneurship

All Episodes

28:42

346: Creating Passive Income Through Point of Sale...

Brand You Personal Branding ·

2022/09/20

Did you know you can accept payments without going through Paypal, Stripe, or any of the other popular payment processing platforms and paying their transaction fees? I didn’t either! That’s why I had to talk with David Carlin, half of the power couple behind Residual Payments – the training community for digital payment experts. There are three ways to use Residual Payments: Learn about the program in one day and move on Turn it into a side hustle Diversify and build your own payment company In

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40:02

345: Never Be Ashamed of Your Origin Story with James...

Brand You Personal Branding ·

2022/09/13

James Harrington is the founder of the nonprofit Ugandan Water Project. I got to know James back when we were both involved in the ministry world and even played on tour together. In this episode, we talk about why James began the Ugandan Water Project and what he has learned over the nearly 15 years he has been running the nonprofit. Some of the questions we dive into are: How did he get into starting a nonprofit for communities in Uganda from his small town in western New York? What were his

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23:58

344: My Week in LA - What if Everything Turns Out Great

Brand You Personal Branding ·

2022/09/06

I took a spontaneous trip to LA for a week, which led to recording a couple of podcast episodes, going to an Angels game, and meeting with David Meltzer and many influential non-public figures. I’ve been getting in the habit of asking myself, “what if everything turns out great?” And everything about this trip to LA did turn out great. I gained new relationships, tools, and skillsets that I could bring back home with me. I also was reminded that because I’m generous to people in my circle of

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50:07

343: Energy that Attracts Success Into Your Business...

Brand You Personal Branding ·

2022/08/30

Over the past two to three years, I’ve been on a journey of learning how to channel energy. A lot of credit goes to my friend Nick Cavuoto – serial entrepreneur, inspirational speaker, and personal branding expert. One of his gifts is energy work – he is very in tune with his own energy and the energy of those around him. Recently, instead of thinking to myself, “what if everything goes wrong?” I’ve been telling myself, “what if everything goes great?” So I went to Los Angeles on a whim and just let

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01:02:18

342: Live Outside the Rules and Chart Your Own Path...

Brand You Personal Branding ·

2022/08/23

This episode is a little different because it’s a simulcast of my friend Jerry Won’s podcast, Dear Asian Americans. He interviewed me on his show and we talked about how I got to where I am today. We discussed: When it became clear to me that I could teach and be the “product” What I learned from being in the church world Separating a professional and personal identity and the importance of being self aware How to keep evolving and staying relevant Thinking outside the routine The article I wrote

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47:28

341: How to Maximize Your Mastermind Group

Brand You Personal Branding ·

2022/08/16

This episode takes you “behind the curtain” so you can get the most out of a mastermind group. A mastermind group can be one of the biggest accelerators of your business and life –– but they are also very misunderstood, mis-marketed, and therefore under-utilized. Here is a sneak peek of the tips from this episode: Show up with the same energy you would if you were the group leader Actively listen during the mastermind call –– look for a spark to act on. Actively contribute to the group. Contribute

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43:34

340: You Have a Sacred Calling - My Final Keynote

Brand You Personal Branding ·

2022/08/09

This episode is a replay of my closing keynote at YATB Live earlier this year, and it’s really more of a “life talk” than a “marketing talk.” I spoke from the heart and shared some honest life lessons I’ve learned over my years as an entrepreneur. This includes lessons like getting to define what success is for you and making margins for the things and people that matter most. Save $150 on YATB Live Recordings: You can now get the recordings from the event for $150 off! I want you to be able to

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22:39

339: I Took Five Weeks Off Work, Here's What I Did

Brand You Personal Branding ·

2022/08/02

At the end of 2021, I decided that I wanted to take a month off of work. I set my systems in place, let everyone know that I would be taking a break, and began my staycation on June 1st. During my time off I learned some valuable and unexpected lessons. For example, I learned I have a lot more agency over my calendar than I thought. I also found that I enjoy writing and my social posts were having a higher impact than they used to. I was able to walk away for five weeks and return, refreshed and

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31:13

338: How to Reclaim Control and Make Every Situation...

Brand You Personal Branding ·

2022/07/26

In this episode, I have a conversation with Gail Rudolph. Gail is an executive coach and author who teaches that business is a human endeavor. Without understanding how people make decisions, we are just guessing. One of the main things we are missing in business is the realization of power. Gail teaches that power is energy and one of the most important things when trying to control a conversation or situation. Gail discusses: The five key ways to express power What the power continuum is How to

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29:08

337: Fear Can't Tell You Anything About Your Future...

Brand You Personal Branding ·

2022/07/19

Linda Perry is a recovering attorney, master mindset coach, and business strategist who helps growth-stage entrepreneurs turn down the noise in their heads. The key to a crazy successful business is putting mindset first – unfortunately, we are so caught up in the noise that it’s easier said than done. In this episode, Linda answers a lot of questions regarding mindset, fear, limiting beliefs, etc. She also provides solutions so that when we encounter roadblocks, we can take the right action to pass

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14:03

336: Power Up Your Brand on Pinterest with Julia...

Brand You Personal Branding ·

2022/07/12

I had to have Julia Bocchese on the show to talk about Pinterest because it’s a platform I know literally nothing about. What I do know is that it’s a powerful marketing tool. After a few minutes of talking with Julia, the benefits of Pinterest became increasingly obvious. It can be beneficial for people in all industries – even luxury yacht sales! So listen in, download Julia’s freebie, and start marketing your business on Pinterest. Some questions I ask Julia: What kind of businesses should be

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33:53

335: How to Confront Your Inner Saboteur with Tina...

Brand You Personal Branding ·

2022/07/05

Tina Marie St. Cyr claims all executives need to believe in their choices, trust their teams, and be a resource to take their companies to amazing levels of success and financial vitality. Tina is the CEO of Bonfire Coaching – a global network of coaches. She works to help people recognize roadblocks and self-sabotaging tendencies in order to create stronger mental toughness. In this episode, we talk about the common ways that sabotaging tendencies show up, what to do when going through the trials,

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34:00

334: Creating New Realities and Manifesting Your...

Brand You Personal Branding ·

2022/06/28

I am so grateful that the universe brought Loren Trlin into my life. Loren has helped me work through some heavy times, including when I was writing my book. She helps people experience manifestation, create new realities, and think for themselves. She believes that we have more power to create in our lives than we give ourselves credit for – and I don’t disagree! Some questions she answers in this episode are: How she got into mindfulness If she sees a movement of people “waking up” What skills

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01:17:55

333: A Birthday Convo with One of My Best Friends,...

Brand You Personal Branding ·

2022/06/21

In this episode, I have one of my best friends on the show, Henry Jeong – aka Big Asian Guy on Instagram. I’m staying on the theme of having my good friends on the show and kicking back for a little while. Henry and I grew up together and have been best friends since we were eleven years old. We share a deep love for life and experiencing life to the fullest. Since it’s my birthday week I can’t think of anyone else I would want to share this episode with. I hope this episode inspires you to check up

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33:59

332: The Ultimate Trait of a Lifelong Friend with...

Brand You Personal Branding ·

2022/06/14

For a few episodes, I’m having some of my good friends in real life on the show. I’ve come to realize that lifelong friends are a combination of two things – low maintenance and high quality. They love you for who you are and challenge you to grow. In this episode, I sit down with my good buddy, Nate Cronk, and have some beers. He has always been unapologetically himself and an inspiration to me. We talk about growing up in church, what it’s like to have people gravitate to you, divorce, Tony

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47:40

331: The Art of De-branding Yourself and Creating A...

Brand You Personal Branding ·

2022/06/07

Jeff Goines is a multiple-time best-selling author but more importantly, he's a good friend of mine. In this episode, Jeff presents how to de-brand yourself and create a new life. One of the things I love about Jeff is that he’s afraid but does it anyway. He’s honest, relatable, and insightful. Listen in for a presentation full of stories and one-liners that will leave you with your head nodding in agreement. Some things Jeff talks about is: Self-esteem How to choose to live in a way that you find

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42:56

330: How to Become a World Class Interviewer with...

Brand You Personal Branding ·

2022/05/31

In this presentation, Jeff Brown lays out his formula for being an expert podcaster and interviewer. Jeff is the host of the award-winning, multi-million downloaded podcast, Read to Lead. He exclusively interviews authors and is, in my opinon, one of the best podcast interviewers in the business. Connect with Jeff: Read to Lead Podcast Get Your Free Audio Copy of You Are The Brand Today! Get the audiobook version of "You Are The Brand" absolutely free: mikekim.com/yatbaudio Get details on the

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32:42

329: How to Find Your Verbal Brand Identity with...

Brand You Personal Branding ·

2022/05/24

Justin Blackman writes brand guidelines for copywriting. It’s common for brand guides to exist for graphic designers but copywriting guidelines tend to be very loose – if they even exist at all. Some of the topics we hit include: What is a brand voice guide? What are the three elements of voice? When is a good time for a brand to do this? How do you capture the voice of people who are not writers? How do you maintain sanity writing in other people’s voices? Connect with Justin: Write More

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38:36

328: Storytelling, Savvy Email Marketing, and...

Brand You Personal Branding ·

2022/05/17

Tarzan Kay is known for writing fun-to-read emails that can be more addictive than Netflix. In addition to talking about storytelling and email marketing, this episode takes some wild turns as we talk about divorce, books, and spiritual experiences. A sneak peak of this episode: How Tarzan got into copy and why she chose to focus on email marketing Tarzan’s changing role as a leader in the industry Being willing to do the things that don’t scale Divorce and how that’s affected us while writing our

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45:42

327: How to Upgrade Your Brain - with Dr. Eugene Choi

Brand You Personal Branding ·

2022/05/10

This episode is a replay of a live presentation by Dr. Eugene Choi at one of my masterminds. He is brilliant and always leaves everyone at the mastermind wanting more. In this presentation, he talks about how our brains almost can’t help kicking us into survival mode. It happens so much that research shows that we operate from a state of survival 70% of the time! Dr. Choi goes into this and how we can train our brains to work from an executive state of mind more often. Some of the topics he covers

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487 results

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