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PODCAST

Retail Refined

Retail Refined, hosted by Melissa Gonzalez, is designed for retail leaders and lovers alike, and explores the in-store technology of the future, challenges the industry’s preconceived notions and brings together retail’s biggest names to understand the brand strategies that will define the next decade in retail.

business marketing

All Episodes

25:20

Captivating Your Audience One Storefront at a Time

Retail Refined ·

2020/09/08

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24:21

Tailoring the AR Experience

Retail Refined ·

2020/08/25

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25:46

Bringing a Localized Retail Experience Across the Globe

Retail Refined ·

2020/08/18

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25:20

Merging the Physical and Digital Worlds: Retail Refined

Retail Refined ·

2020/08/04

In a (bring your own device) retail world, the lines between the physical and digital worlds continue to merge thanks to the possibilities of computer vision. In this episode with guest Christian Floerkemeier, CTO and co-founder of Scandit, learn how Scandit is helping retailers automate end-to-end retail operations by moving routine processes and tasks onto mobile devices powered by high-performance barcode scanning software. From consumerself-scanning appsfor self-checkout and Scan-and-Go shopping

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28:57

The Possibilities of Next Generation Technologies...

Retail Refined ·

2020/07/28

Computer vision and advanced algorithmic sensors have changed the possibilities of consumer facing technologies. From augmented reality to virtual reality, kinect technology to motion capture, host Melissa Gonzalez speaks with Adaora Udoji, Director of Corporate Innovation of RLab about the latest trends that are evolving and how COVID is accelerating adoption and testing, as well as some of the exciting start-ups moving the needle. We are no longer in a world that can wait for long tail pilot

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25:44

How Do You Capture Customer Intent?

Retail Refined ·

2020/07/21

A look into capturing customer intent and how brands and retailers will be positioned better than before post COVID. In this discussion, host Melissa Gonzalez dives into the possibilities of contactless data capture with Amanda Latifi, Co-Founder and CEO of Hafta Have. Technology has traditionally been cumbersome and heavily reliant on hardware but now solutions are becoming "lighter" weight and the value proposition to the customer, not just the retailer, is becoming clearer. Listen to how Hafta

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27:57

The Modernization of Clienteling: Retail Refined

Retail Refined ·

2020/07/14

With the evolution of the store, it has now become table stakes to invest in a modernized POS system- one that can be in service of contactless payments, omni-channel retail and clienteling. Having seen demand by brands and retailers to take the step to modernize skyrocket, CEO and Founder Nitin Mangtani speaks to Melissa about how to create a modular system that truly empowers store associates and allows them to flex across channels to better serve customers. Hear why he alludes to the Nordstrom

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24:54

Creating a Future in which the World is a Store:...

Retail Refined ·

2020/07/07

In this episode, Melissa speaks with founder Spencer Hewett on how the possibilities of RFID are involving with RADAR’s speed and accuracy around item-level analytics and autonomous checkout. With the goal of giving retailers insights to understand what is happening in their store locations at any given moment, they are helping their partners illuminate. what’s on the sales floor vs. in the stockroom in real-time, let alone find misplaced items in real-time. Here how they are taking insights another

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19:43

The Evolution of Reserved Shopping

Retail Refined ·

2020/06/30

Originally launched to support their brand-owned locations, 3Den is now expanding their offerings to become an operator of spaces. With a simple check-in process, hear how their technology is creating operational efficiency and reducing costs for companies while also enhancing consumer experiences. Living in a time of COVID and beyond, 3Den is opening up real time visibility into space capacity, traffic flows and democratizing appointment based retail experiences.About the Company:3Den (pronounced

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38:29

Driving Organic Innovation

Retail Refined ·

2020/06/23

The belief that necessity drives innovation has never beenmore prevalent than it is today. As the world is catapulted into new norms and expectations, we are seeing the baseline of ease and convenience being reset and converging with a heightened expectation of meaningful experiences. We are passing through the rubicon of digitization and brands, and retailers will be in a race to catch up. There will be a heightened need for an agile and nimble approach to retail.In this episode, join a dynamic

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20:34

Capturing Mindshare via Digital Signage

Retail Refined ·

2020/06/16

As the physical world becomes more digitally integrated, strategies around signage will become more comprehensive and sophisticated. Brands and retailers will need to uncover opportunities to interact in ways that not only feel safe but also educate, entertain and build customer loyalty.Digital signageis only the medium, experience is the crucial layer on top. From order queing via geofencing strategies to AI and personalization to voice activated messaging, learn howRaydiantCEOBobby Marhamatand his

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26:02

The Evolution of Sampling

Retail Refined ·

2020/06/09

In a post-COVID world, sampling will be a new experience. The evolution will be solved by the digitization of vending led by a curated consumer journey.In this episode, hostMelissa Gonzalezspeaks withMarci Weisler, Chief Commerical Officer ofVengo Labs, a leading digital marketing and retail tech company connecting brands and consumers in the places they go by combining media, product sampling and retail.Learn how digital machines will go contactless and be a key tool for data collection from top of

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24:02

Why Your Brand Should Live Stream

Retail Refined ·

2020/06/02

WithShopShops, viewers can watch hosts, from experienced salespeople to fashion or beauty influencers, via aQVC-style live stream as they display clothes and accessories for up to several hours. In this episode ofRetail Refined,Melissalearns howShopShopsis democratizing access to both brands and influencers and allowing them to bring offline shopping online.FounderLiyia Wushares what makes a live stream event successful and a few unexpected lessons, such as coordinating the sale ofa $14,500Birkinbag

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22:30

The Future of Data Driven Store Design

Retail Refined ·

2020/05/26

In this podcast,Melissa Gonzalezdiscusses the evolution of store design through data collection and statistical analytics withGeorge Shaw, founder ofPathr. Via computer vision and AI, George discusses howPathris able to capture actionable insights to inform operations teams, LP and marketing teams alike to illuminate shopper groups, customers and staff interactions and throughput opportunities at check-out. Social distancing will guide new store layouts, but science will help inform optimization and

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30:57

How Retailers Will Readdress In-Store Engagement

Retail Refined ·

2020/05/19

In this episode,Melissais joined byTrevor Sumner, CEO and founder ofPerch, a leader in interactive product engagement marketing retail displays. From beauty to CPG to grocery, learn how in-store digital experiences can illuminate insights such as identifying top sellers, product merchandising opportunities and increasing ROI through story animation and education. Hear first hand case study data around recent learnings on how to capture first party product feedback data real time, increase email

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30:52

The Future of Eradicating Fit Risk

Retail Refined ·

2020/05/12

In this episode, we speak withHaniff Brown, Founder ofFit:Matchto discuss how AI is helping consumers get exactly what they want. Much like netflix powers a recommendation engine for content, Fit:Match can scan a person in 3 minutes and use that data to find and suggest the brands and retailers that carry items that have the ideal fit for a person’s body type.Bio:Haniff Brownconsiders himself to be a passionate entrepreneur helping to solve real, everyday consumer pain points. Prior toFIT:MATCH,

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24:55

A New Look at the Checkout Experience

Retail Refined ·

2020/05/05

In this episode we discuss howFutureProofis helping propel the industry forward when it comes to the acceleration of contactless and mobile payments in grocery, fashion and beyond. No longer a generational conversation, we are seeing an emergence of the DIY consumer and we speak about how that is shaping adoption. And the automated checkout experience is not only powering efficiency and convenience but it’s enabling deeper levels of personalization as they are able to layer in product

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27:43

A New Look at the Last Mile

Retail Refined ·

2020/04/28

With new norms emerging such as a new equilibrium in supply and demand and emerging family priorities, we are seeing an increased adoption of technologies that reposition how consumers receive products and services. Last mile is focusing on hyper convenience with speed, ease and utility as the guiding light. Experiential tech won’t go away, but we will see brands and retailers lean more heavily into order management, distribution fulfillment and mobile payments.On this episode ofRetail Refined,

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30:19

Rewriting the Playbook for Predicting Consumer Demand

Retail Refined ·

2020/04/21

First Insightapproaches retail with a forward looking view to consumers via predictive analytics. Through their extensive longitudinal data they are formulating insights around how consumers are being reconditioned. They are seeing a convergence of demographics and a shift to online happening as people shift to staples and stockpiling, but what does the future look like?This week onRetail Refined, learn howGreg Petroand his team are collecting data to access the future as companies will no longer be

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29:51

The Shopping Experience and Future of Payment...

Retail Refined ·

2020/04/14

The future of payments will be more fluid than ever in tomorrow’s “new norm.” Customers are engaging with brands across channels with fewer pauses and will expect that fluidity to continue in a seamless and frictionless way, from in-store to online.In this discussion, learn howKlarnais helping brands and retailers re-think strategies around the point of sale.David Sykesis the Head of U.S. forKlarna, one of Europe’s largest banks offering direct payments, pay after delivery options and installment

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181 results

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