x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Baseball By Design: Stories of Minor League Logos and Nicknames

Paul Caputo, minor league baseball correspondent for SportsLogos.net, tells the story of America one minor league baseball logo and nickname at a time. Paul is joined every episode by Dan Simon, founder of the prolific design firm Studio Simon, as well as guests including front office personnel, designers, and subject-matter experts. Instagram, Threads, Bluesky: @baseballbydesign

sports baseball

All Episodes

50:31

Skye Dillon, Skye Design Studios: Ferry Hawks, Zoo...

Baseball By Design: Stories of Minor League Logos and... ·

2022/10/18

Skye Dillon of Skye Design Studios has been working in the field of sports branding for more than two decades. We talk about his process and work on brands like the Staten Island Ferry Hawks, Ashboro ZooKeepers, Tri-Cities Chili Peppers, New Britain Bees, and (outside the world of minor league baseball) the UC Santa Cruz Banana Slugs. Skye Design Studios Website / Twitter Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

en

58:56

Brooklyn Cyclones

Baseball By Design: Stories of Minor League Logos and... ·

2022/10/11

The High A Brooklyn Cyclones play against the iconic backdrop of Coney Island. Visitors to the area can catch a game after a visit to America's most famous boardwalk, where they can grab a hot dog and ride the tooth-rattling roller coaster, which has been around for almost a century. On the episode, noted designer Todd Radom talks about one of his favorite creations, Cyclones broadcaster Keith Raad stops by to discuss the team's role in contemporary Brooklyn, and Coaster101 contributor Andrew

en

40:01

Everett AquaSox

Baseball By Design: Stories of Minor League Logos and... ·

2022/10/04

The High-A Everett AquaSox have had a brand based on a groovy frog since 1995, but the team's branding goes a lot deeper than that. Playing less than 30 miles from their parent club in Seattle, the AquaSox's identity delves deep into winks and nods to the Mariners. The team's owner at the time of the AquaSox debut, Bob Bavasi, talks about the creation of the brand; General Manager Danny Tetzlaff talks about the team's ties to the Mariners; and Baseball By Design Wildlife Consultant Ranger Amy

en

53:53

Hillsboro Hops

Baseball By Design: Stories of Minor League Logos and... ·

2022/09/27

The High-A Hillsboro Hops are named for an important crop in Oregon, but more than that, they're a celebration of the magical association of beer and baseball. The team's president, general manager, and 2021 MiLB executive of the year K.L. Wombacher talks about the origins of the nickname, designer Dan Simon talks about the creation of the logo—and his adventures joining a game during Baseballpalooza—and Ira Bletz, head of the Historic Eating and Drinking Society (HEADS), talks about how beer is

en

52:57

Midland RockHounds

Baseball By Design: Stories of Minor League Logos and... ·

2022/09/20

The Midland RockHounds are named for the geologists who work in Texas's oil industry but since 1999 their logo has been a literal hound. The team's Assistant GM Jeff VonHolle talks about the origins of the nickname, Torch Creative's Brad Bishop and Mike Thurman talk about a 2021 rebrand, and in a Baseball By Design exclusive (!) McGruff the Crime Dog joins to clear the air about his suspicious resemblance to Rocky the RockHound. Midland RockHounds Website / Twitter / Jeff VonHolle Twitter Torch

en

44:46

Groundbreakers: UniWatch’s Paul Lukas, Helmet Sundae...

Baseball By Design: Stories of Minor League Logos and... ·

2022/09/14

Paul Lukas has been covering sports branding for nearly a quarter century through his popular online platform, UniWatch. Paul joins the show to talk about trends in the field, and how they influence (or are influenced by) minor league baseball. And for dessert, the godfather of helmet sundae collecting, Eric Lichtenberg, talks about that hobby, and how it has inspired by his own work in graphic design. Paul Lukas, UniWatch Website / Twitter Eric Lichtenberg Website / Twitter Baseball By

en

54:46

Saint Paul Saints

Baseball By Design: Stories of Minor League Logos and... ·

2022/09/07

The Saint Paul Saints made a name for themselves as an independent franchise with wacky promotions, pig-themed branding, and a heavy-hitting ownership group that includes Bill Murray and Mike Veeck. Now as a Triple-A affiliate of the Minnesota Twins, the team is carrying on its tradition of fun with wacky branding but a classic brand. The team's executive vice president Derek Sharrer discusses the team, its promos, and the relationship between Saint Paul and pigs. Plus, stay tuned for surprise

en

45:38

Bowie Baysox

Baseball By Design: Stories of Minor League Logos and... ·

2022/08/31

The Bowie Baysox, Double-A affiliate of the Baltimore Orioles, pay tribute to the nearby Chesapeake Bay with their time-honored brand. GM Brian Shallcross talks about the history of the brand, Curved Brim Media Month rounds out with Patrick Noote of the invaluable resource Baseball Mapper dot com, and Baseball By Design's newest contributor, Wildlife Consultant Ranger Amy, stops by to talk about the Baysox's alternate Copa brand, the Cangrejos Fantasmas de Chesapeake, or Ghost Crabs. Bowie

en

47:35

Gwinnett Stripers

Baseball By Design: Stories of Minor League Logos and... ·

2022/08/24

The Gwinnett Stripers pulled a bait and switch when they announced a name that was not one of the five finalists in their name-the-team contest. Find out how that went down from the team's GM at the time, North Johnson, and Brandiose's Jason Klein. And on week four of Curved Brim Media month on Baseball By Design, Pat Larson of the MiLB Hat History Series talks about singing the National Anthem at a Stripers game (and performs a rendition for us!), and walks us through his 15 (!) Stripers

en

45:30

Corpus Christi Hooks

Baseball By Design: Stories of Minor League Logos and... ·

2022/08/17

The Corpus Christi Hooks are named for the fishing industry in the Gulf of Mexico and for the curve ball of one of Texas's most famous native sons (OR ARE THEY?!). This week, CEO of Ryan Sanders Sports & Entertainment (and son of Nolan Ryan) Reid Ryan and designer Dan Simon talk about the napkin sketch that led to the Hooks' logo. And on week three of Curved Brim Media month on Baseball By Design, James Christopher of the Let's Get Two show stops by to talk about the Hooks' Blue Ghosts alternate

en

51:18

Durham Bulls

Baseball By Design: Stories of Minor League Logos and... ·

2022/08/10

The Durham Bulls went from being the very image of the gritty, no-frills minor league experience, as seen in the classic movie Bull Durham, to being one of the iconic brands with one of the most recognized logos in the minors—thanks in no small part to that movie. The team's production designer Paxton Rembis discusses the team's history and the work he's doing with the brand today. And on week two of Curved Brim Media month on Baseball By Design, Anna DiTommaso, host of the Baseball Bucket List

en

57:32

Akron RubberDucks

Baseball By Design: Stories of Minor League Logos and... ·

2022/08/03

The Akron RubberDucks are named for the long history of the tire industry in Akron, not to mention the city's longstanding association with the team's eponymous bath toy. Akron GM Jim Pfander and Brandiose's Jason Klein stop by to talk about the team. Plus, it's Curved Brim Media month in August—each week Baseball By Design will highlight a content creator from the network, starting this week with CBM co-founder Ed Rivera of the Dad Hat Chronicles. Akron RubberDucks Website /

en

50:58

Charleston Dirty Birds

Baseball By Design: Stories of Minor League Logos and... ·

2022/07/27

The Charleston Dirty Birds pay homage to the tiniest heroes of local industry with their brand—the literal canaries in the coal mine. The Godfather of Minor League Baseball Branding, Chuck Domino, stops by to talk about his philosophy of naming teams; designer Carolina Buchas talks about the development of the logo; and Jordan Bennett, curator of the National Mining Hall of Fame and Museum, educates us on the history of the use of canaries in the mining industry. Charleston Dirty Birds website /

en

01:03:29

Kannapolis Cannon Ballers

Baseball By Design: Stories of Minor League Logos and... ·

2022/07/19

The Single-A Kannapolis Cannon Ballers have one of the most popular brands in the minors, but they had a unique challenge in replacing a brand based on beloved native son Dale Earnhardt. Alicia Amling of Temerity Baseball, designer Dan Simon of Studio Simon, and six-time Guinness Record holder and human cannon baller himself David "The Bullet" Smith tell the story of this unique brand on this episode. Kannapolis Cannon Ballers website / Twitter / Alicia Amling Instagram Dan Simon, Studio

en

49:43

Bowling Green Hot Rods

Baseball By Design: Stories of Minor League Logos and... ·

2022/07/12

The High-A Bowling Green Hot Rods are more than just a cool minor league team with a great logo—they're an integral part of their community. On this episode of Baseball By Design, the team's award-winning general manager Eric Leach stops by to talk about not just the team's brand, but the role they play in being good neighbors; home-grown designer Brandon Lamarche of 3-2 Designs talks about his work on all of the team's brands; and Mariah Hughes of the National Corvette Museum in Bowling Green joins

en

01:07:47

Baseball Is Great: Mariners Pizza, MiLB Branding

Baseball By Design: Stories of Minor League Logos and... ·

2022/07/05

In Baseball By Design's first ever Tampa Bay Rays-style opener, Sofie Dill joins to tell the story of how she ordered a pizza for Mariners player Jesse Winker. Then, we're joined by Tyler Maun and Josh Jackson, who cover Minor League Baseball in lots of ways, including writing for MiLB's website and on the Show Before the Show podcast. Most importantly for the purposes of this podcast, Tyler Maun writes in-depth stories about teams' logos, nicknames, and uniforms, and Josh Jackson hosts a podcast

en

47:33

Missoula PaddleHeads

Baseball By Design: Stories of Minor League Logos and... ·

2022/06/28

For two decades, the Pioneer League team in Missoula, Montana, was called the Osprey before they rebranded as the PaddleHeads—a nickname that describes both moose and people who love being on the river. The team survived a season cancelled by COVID and losing their Major League affiliation when the minors were reorganized in 2020, and now have a popular brand new in an idyllic setting. On this episode, team president Matt Ellis, Brandiose partner Jason Klein, and Pioneer League Vice President Henry

en

39:28

Burlington Sock Puppets

Baseball By Design: Stories of Minor League Logos and... ·

2022/06/21

The Burlington Sock Puppets are the only team in the new-look Appalachian League whose logo was not created by Major League Baseball. In the first-ever group interview on Baseball By Design, designer Dan Simon of Studio Simon is joined by Sock Puppets Owner/Team President Ryan Keur, General Manager Anderson Rathbun, and Assistant General Manager Thomas Vickers to discuss the disagreements and discussions that led to the groundbreaking identity. Burlington Sock Puppets website | Twitter Dan Simon,

en

50:07

Wichita Wind Surge

Baseball By Design: Stories of Minor League Logos and... ·

2022/06/14

Designer extraordinaire Todd Radom is back on Baseball By Design, this time to discuss his work on the Wichita Wind Surge's Pegasus-based brand and what the nickname Wind Surge means to the up-and-coming city of Wichita, Kansas—not to mention the alternate Turbo Tubs brand that he created. The team's director of fan experience Bob Moullette also joins, offering his perspective on the transition from the notably wacky New Orleans Baby Cakes brand to the more austere Wind Surge identity. Todd

en

57:55

WooSox

Baseball By Design: Stories of Minor League Logos and... ·

2022/06/07

The Triple-A Worcester Red Sox—or WooSox to friends—have a brand built around the iconic yellow smiley face created by commercial artist and Worcester native Harvey Ball. This episode features the team's director of productions Tim Quitadamo, Brandiose designer Jason Klein, baseball media member and Red Sox fan Gabrielle Starr, and Harvey Ball's son Charles. WooSox Website / Twitter / Tim Quitadamo on Twitter Brandiose website | Twitter Gabrielle Starr Twitter / Girl at the Game Baseball By

en

207 results

Similar Podcasts

Keeping Karlsson Fantasy Hockey Podcast

Elan Dubrofsky and Brian Kom

Daily Fantasy Sports by Ship It Nation

Ship It Nation

Fantasy Football Today

CBS Sports, Fantasy Football, FFT, NFL,...

Bring The Pain

Heat00veride

ESPN SportsCenter Update

ESPN