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PODCAST

Web3 CMO Stories

Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building.Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host. This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business.Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene.You’ll hear insights from voices such as Mark

business marketing

All Episodes

21:57

Web3 Gaming and NFTs: Altura's Revolution with Majd...

Web3 CMO Stories ·

2023/06/23

Are you ready to revolutionize your gaming experience? Join us as we sit down with Majd Hailat, the founder and CEO of Altura, the next-generation NFT gaming platform that's bridging the gap between Web3 development and game development. Meshed opens up about the challenges of building infrastructure for an entirely new industry, navigating the volatile crypto market, and how Altura's API and SDKs are empowering game developers to easily create and distribute NFTs.As we dive into the

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34:11

Creating Content That Matters: Lessons from Jay...

Web3 CMO Stories ·

2023/06/16

Ever wondered what it takes to truly resonate with your audience through storytelling? * We had the pleasure of chatting with independent creator, author, podcaster, creative coach, and co-founder of Creator Kitchen, Jay Acunzo, who shared his insights on the power of storytelling in connecting with our audience. Inspired by the legendary Anthony Bourdain, Jay aims to bring that same level of authentic and captivating narratives into the world of marketing and content creation.(*)Jay's

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28:11

Work & Collaboration in the Metaverse with Stefanie...

Web3 CMO Stories ·

2023/06/09

What happens when a sci-fi enthusiast with a passion for cutting-edge technology sets out to revolutionize the future of work and collaboration? Meet Stefanie Palomino, CPO and general manager of Room3D and former CEO of Red Lab Group, as she shares her journey from a love of science fiction to the creation of a groundbreaking metaverse platform. In this captivating conversation, we explore how Room3D combines 3D technology and video streaming to create a functional metaverse space that fosters

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12:20

S2 E52 Season Finale: CEX Experience, Rebranding...

Web3 CMO Stories ·

2023/05/12

Join us for the season finale of the CMO Stories Podcast as host Joeri shares his exciting experience at CEX in Cleveland. In this solo episode, Joeri reflects on the valuable lessons learned from the NFT workshop, discusses the rebranding of the podcast to Web3 CMO Stories, and shares key takeaways on topics such as NFTs, content entrepreneurship, and AI in Web3. This episode was recorded through a StreamYard call on May 9, 2023Season 3 will start in June. Stay tuned!If you're interested in

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24:33

S2 E51 How Entrepreneurs Can Make an Impact in the...

Web3 CMO Stories ·

2023/05/10

In this engaging episode, join Joeri Billast as he sits down with Mike Vitez, an experienced entrepreneur and Web3 business development expert, to discuss the opportunities and challenges in the rapidly evolving world of Web3. Learn about Mike's journey, the crucial role of networking and connecting the dots, and how to navigate the complex landscape of legal, financial, and technological issues that entrepreneurs face in the Web3 space. Discover valuable insights on harnessing the power of

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32:36

S2 E50 How Web3 Will Shape the Future of Culture and...

Web3 CMO Stories ·

2023/05/05

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8:36

S2 E49 The Metaverse Is Alive and Thriving: What's...

Web3 CMO Stories ·

2023/05/03

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33:05

S2 E48 How Web3 and AI Transform the Future of...

Web3 CMO Stories ·

2023/04/28

Discover the future of marketing and copywriting as we delve into the fascinating world of Web3 and AI in this engaging podcast episode. Join Jordache Johnson and me as we discuss how these cutting-edge technologies are transforming the marketing landscape and offering unprecedented opportunities for businesses. Learn about the challenges and potential rewards in this brave new world while exploring how marketing fundamentals and traditional skills still play a crucial role. Tune in for

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33:18

S2 E47 How to Leverage AI Tools for Web3 Success –...

Web3 CMO Stories ·

2023/04/26

Today we delve into the exciting world of artificial intelligence (AI) and its role in shaping the future of Web3. Join Joeri and his special guest Brian Fanzo as they explore how AI tools are transforming content creation, the essential skills needed to work effectively with AI, and the importance of testing and adapting as we navigate this rapidly evolving landscape. They also discuss the opportunities and challenges presented by Web3 and how AI can empower us to harness its full potential

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34:22

S2 E46 How to Harness the Power of Storytelling in...

Web3 CMO Stories ·

2023/04/21

Web3 is rapidly transforming the landscape of the internet, with decentralized applications and technologies making headway in various industries. One critical aspect of Web3's success is how projects communicate their stories, engage their communities, and build strong personal brands.Listen to Joeri's conversation with Ani Alexander in this pleasant episode.This episode was recorded through a StreamYard call on April 19, 2023. Read the blog article here:

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10:44

S2 E45 Why You Should Care About Web3 – The Impact of...

Web3 CMO Stories ·

2023/04/19

Unlocking Web3 Potential.Discover the world of Web3, digital identity, and NFTs as Joeri Billast shares insights from his exclusive masterclass series. Learn how these technologies are shaping the future of business, marketing, and online communities. Dive into use cases, practical applications, and opportunities to stay ahead of the curve in the rapidly evolving digital landscape. Join the conversation and uncover the possibilities of Web3 today!Register for the last session of the Web3 Basics

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26:58

S2 E44 Sky Club: How to Make Web3 More Accessible for...

Web3 CMO Stories ·

2023/04/14

Today, I’m joined by fellow Sky Club member Louise Ivan. Louise is the CEO and Co-founder of Ryder—a hardware wallet that simplifies your Web3 journey. Before creating Ryder to simplify one’s journey in web3, Louise was the Growth Lead at Stacks Foundation (STX), leading community and token growth. Currently, STX is the top web3 project on Bitcoin.This episode was recorded through a StreamYard call on April 11, 2023. Read the blog article here:

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25:43

S2 E43 How Your Business Can Harness the Potential of...

Web3 CMO Stories ·

2023/04/12

Our guest today is Gokhan Guneri, the co-founder of Clooned .In this podcast episode, Gokhan talks about the growing use of 3D and 360-degree marketing strategies to engage consumers in a more immersive and interactive way. He describes a successful implementation of augmented reality at an international defense expo in Istanbul and envisions a future where customer control and Web3 technologies will become a major channel for marketing strategies. He also highlights the importance of staying

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29:23

S2 E42 How Blockchain Technology Can Transform...

Web3 CMO Stories ·

2023/04/07

Our guest today is Mark Soares. He is the founder of Blokhaus Inc, a Marketing & Communications agency in Web3 and Blockchain. Prior to founding Blokhaus, Mark was responsible for Marketing & Communications at a global consumer electronics company. Upon discovering Bitcoin in 2015, he passionately championed blockchain as a transformative technology that can better connect people and help reimagine how value is exchanged in the new digital economy. Mark is also a member of

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22:30

S2 E41 How Entrepreneurs Can Leverage NFTs to Create...

Web3 CMO Stories ·

2023/04/05

Today, we are joined by Fiona Adams, the Commercial Director at Colexion, a leading NFT marketplace. Fiona is a Blockchain and NFT Evangelist with a passion for her work and a mission to be the best she can be every single day. With her strong belief in perseverance and hard work, Fiona has made a significant impact in the NFT and blockchain space.In her role at Colexion, Fiona has been instrumental in connecting digital artists and buyers, empowering creators with the tools they need to protect and

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28:27

S2 E40 How Web3, NFTs, and the Metaverse Will Reshape...

Web3 CMO Stories ·

2023/03/31

Today's guest is a master of brand storytelling, futurist, and bestselling author, Costantino Roselli.Ranked among the top 1% of marketing professionals by Linkedin in 2021, Costantino has helped shape the success of brands and products you encounter daily. A polymath and a serial entrepreneur, he's dedicated to staying ahead of the curve and breaking free from traditional constraints.As the Co-founder and Chief Metaverse Officer of NTZNS and a member of “The Infinite Club,” Costantino is

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8:38

S2 E39 What I Discovered About Web3 Adoption on My...

Web3 CMO Stories ·

2023/03/29

In this solo episode, I share my exciting experiences from Social Media Marketing World and a Marketing Mastermind event. I talk about meeting industry experts, hosting the Web3 Table Talks and my W3X Mastermind to help entrepreneurs and marketers dive into the world of Web 3. Don't miss this insightful episode that covers everything from AI to Disneyland!This episode was recorded through a StreamYard call on March 23, 2023. Read the blog article here:

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33:52

S2 E38 Are We Entering a New Era of Interactive...

Web3 CMO Stories ·

2023/03/24

Our guest today is Adam Martin, Co-Founder of Macroverse Media Inc. Adam is a director-producer with a Film, TV & New Media background who helps take projects from inception to completion, ensuring creative content keeps pumping, budgets are met and schedules keep rolling. Macroverse is a web3 entertainment studio that rewards its community, collectors, creators, and collaborators for supporting upcoming blockbuster franchises spanning comics, TV, gaming, animation, movies, and more. By

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30:27

S2 E37 Sky Club: How Flaunt is Pioneering the Loyalty...

Web3 CMO Stories ·

2023/03/22

Today I'm joined by fellow Sky Club member Connor Kelley. He is the Co-founder and CEO of Flaunt, an enterprise web3 loyalty management platform. Prior to Flaunt, Connor worked in investment banking and then spent several years at Roblox, where he led product development in Roblox's Avatar Marketplace and received a patent for building their engage-to-earn payout algorithm in 2020. This episode was recorded through a StreamYard call on March 7, 2023.You find the show notes here:

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28:15

S2 E36 Sky Club: How Web3 Transforms Loyalty and...

Web3 CMO Stories ·

2023/03/17

Today's guest is Tara Fung, Co-founder and CEO of Co:Create, a company that helps brands build communities using Web3 technology. She is a fellow member of the Sky Club. Tara explains how Web3 works, and how it can be used to create more engaged communities that are loyal to a brand. She also gives examples of brands that have already implemented Web3, such as Starbucks and Nike, and how they have benefited from it.This episode was recorded through a StreamYard call on March 2, 2023.You find

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