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PODCAST

The Roof Strategist Podcast by Adam Bensman

The Roof Strategist

The only FREE Roofing Sales Training Podcast and YouTube Channel focused on both retail and storm damage roofing sales. Every video has an actionable take away to help you generate roofing leads, cold call, ace your pitch at the door, close sales, get more referrals and more... Learn how to stand above competitors and win more sales, even if you suck at selling. Get everything you need to become a "million dollar closer" in roofing sales for retail, hail damage, and door to door (canvassing)

business entrepreneurship

All Episodes

12:54

Backwards Method to Get Motivated, Even When Things Suck

The Roof Strategist Podcast by Adam Bensman ·

2024/06/20

Chasing motivation is like nailing jello to the wall…No matter how hard you try, it ain’t gonna stick. Getting motivated is even harder when things suck.But that's when you need it most.This backwards method will:Get you motivatedKeep you motivatedWithout needing to get "pumped up"... and works best when things really, really suck.***Important message for leaders***Your team will never stay motivated without the right fuel.Their mindset will only bring them so far.If you want ambitious, top

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7:20

STOP “Winging It” in Your Sales Appointments

The Roof Strategist Podcast by Adam Bensman ·

2024/06/17

Stop “winging it” in your sales appointments. You think it works…But you’re really talking your way out of the sale. Closers do this instead.Whether they admit it or not, it works.They’re following a system.Repeating the same winning strategy over and over again.Because buying decisions follow a predictable pattern.So why wouldn’t you follow the buying pattern once you know it?Follow my process, and get your team closing even more. No need to reinvent the wheel.No need for you to train your

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14:36

7 Ways to Get More Referrals

The Roof Strategist Podcast by Adam Bensman ·

2024/06/13

Most sales reps don’t do this…Even though they are the easiest, hottest leads you can imagine…I’m talking about referrals.So here’s 7 ways to get more referrals right now.Share this with your sales team and watch the leads flood in.P.S. Join The Most Powerful Network and Arm Your Team With The Ultimate ToolboxLearn more or apply to join: https://www.rsra.org/join=============Join the Roofing & Solar Reform Alliance to OutSell, OutGrow, and OutCompete the Rest as We STOMP The Scum Out!

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7:26

STOP Emailing Roof Estimates, Even When Homeowners Ask

The Roof Strategist Podcast by Adam Bensman ·

2024/06/10

“Just email me the estimate,”Says the homeowner.Sometimes they call in asking for it. Or while you’re standing on their doorstep.Beat this objection for good.Share this video with your team. I hope it helps you get to the kitchen table and close even more sales. On-the-fly coaching like this will unlock your team’s sales potential.Especially when they get slammed with objections and setbacks all day, every day.So who is coaching them through it? My guess is no one. Because everyone is too

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16:15

13 Ways to Get Roofing Leads That Cost $0 (or dirt...

The Roof Strategist Podcast by Adam Bensman ·

2024/06/06

Here are 13 Ways to Get Roofing Leads That Cost $0 (or dirt cheap).Share this video with your team.You can use every single one of these strategies starting right now.But if you want to skip the screw ups and learning curve…Get more leads, faster… And use my done-for-you marketing material and sales system...Then arm your team with the ultimate toolbox: https://www.rsra.org/join=============Join the Roofing & Solar Reform Alliance to OutSell, OutGrow, and OutCompete the Rest as We STOMP

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21:56

STOP Realtors From Wasting Your Time in Roofing Sales...

The Roof Strategist Podcast by Adam Bensman ·

2024/06/03

Referrals from Realtors are a total waste of your time…Only a handful of roofing companies actually make money from them.The other 99% of us get taken advantage of. You end up working for free. They cost you time, money, and missed opportunities.But, there is a fix.Navigating daily battles like this is what we do together in the trenches inside RSRA.From sales obstacles, leadership struggles, or problems you need to solve as an owner.See why hundreds of roofing teams have decided to stop

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12:37

Same Day Close For Homeowners Who Want to Wait...

The Roof Strategist Podcast by Adam Bensman ·

2024/05/30

You almost closed the sale…… and the homeowner says,“The damage doesn’t look that bad…”-OR-“I want to wait until next year…”Use this step-by-step process to close them on the spot. Never walk out of the house until you’ve tried it all. That’s why you and your team need a toolbox full of closing techniques. Get in the trenches with me and the industry’s TOP leaders in the trenches. Join the most powerful network and arm your team with the ultimate toolbox.See why hundreds of companies

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11:50

#1 Thing BLOCKING You From Making More Money in...

The Roof Strategist Podcast by Adam Bensman ·

2024/05/28

This is the #1 thing blocking you from making more money...Most people suck at doing this.You don't want to be one of those people.Be a hero and forward this new video to everyone on your team.Follow this advice and watch your income (and theirs) skyrocket.P.S. Stop settling for mediocre sales performance. Top earners surround themselves with “A Players.” You need to build (and keep) your team of “A Players,” fast. Let’s do it together so your entire team can smash their income goal:

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10:04

STOP Pussyfooting Around Objections! Top Closers Do...

The Roof Strategist Podcast by Adam Bensman ·

2024/05/23

Stop pussyfooting around roofing sales objections!Or hoping they don’t come up if you just do a great job presenting...Do this, and never struggle with objections again.Top closers are A+ at this skill.And you and your team can be too, but hurry…Because you only have 31 weeks left to hit your sales target this year.Start using my sales system to start closing more deals.Join us in the trenches for:1) Daily support2) Live, interactive training sessions every week3) Access to the industry's

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13:44

Fix Your Lazy Sales Team For Good and Unleash...

The Roof Strategist Podcast by Adam Bensman ·

2024/05/20

Sales reps can get complacent… Even lazy. And lose their drive. Sales fall off a cliff, and no matter how hard you push them, nothing changes. Here’s how to…Fix Your Lazy Sales Team For Good and Unleash Competitive Culture You only have a hair over 6 months left to hit your annual sales goal. Don’t let a lazy sales team hold you back. Get your team motivated, trained, and closing deals.And we can even do it together. Join me inside the Roofing and Solar Reform Alliance to get your team

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33:12

Sales Fell Off a Cliff? STOP Freaking Out and Do This

The Roof Strategist Podcast by Adam Bensman ·

2024/05/16

Sales fell off a cliff…You’re freaking out. Depressed and anxious. Is something wrong with you? Stop freaking out and do this.You only have 7 months left to hit your sales goal. Don’t let a sales slump stop you.Get the sales training, support, and ongoing coaching that top earners trust.Join us to outsell, outgrow, and outcompete the rest as we stomp the scum out: https://www.rsra.org/joinP.S. No time to train? Burned by other programs? Get my sales system and ongoing coaching from me,

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11:20

Sales Skills DON’T Make You As Much Money As This

The Roof Strategist Podcast by Adam Bensman ·

2024/05/13

Sales skills are not the #1 skill that makes you money…That may come as a surprise coming from a guy who makes his living providing sales training… so hear me out. I’ve watched “B-” salespeople make more money than “A+” sales people. Why? Because they do this 1 thing better than everyone else.Which is why people who suck at selling can still earn $150k+.Sales skills are only ⅓ of the equation. But when you have all 3 skills working together in harmony…You get top earners who outsell

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13:32

Top Earners Do These 5 Things to Make $250,000+ in...

The Roof Strategist Podcast by Adam Bensman ·

2024/05/09

You don’t want to be an average roofing salesperson… You want to be a top earner. Not only in the company… but in the nation. Top earners are making $250K+. And they do these 5 things. Top earners take training seriously. They invest in themselves.Because sales is an infinite game.There’s no end to how great you will become. They sharpen the “sales axe” every single day. That’s what we do together inside the Roofing & Solar Reform Alliance. Which is why we have so many top earners.And

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7:59

STOP Trying to Ask “Better Questions” and Close More...

The Roof Strategist Podcast by Adam Bensman ·

2024/05/05

Most sales training doesn’t teach you this… They tell you to “ask better questions.” Especially when you start a sales appointment. Stop asking questions and try this instead.This magic method will help you:- Build trust wicked fast - Have shorter sales appointments- Close even more salesWatch this video to find out what sales training DIDN’T teach you.You’ll use this on the next person you sell. And you’ll feel like a confident boss.Who is 100% in control of the sale.Closing the deal will

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33:47

Roofers Forced to Change 1099 Sales to W2 | Top 50...

The Roof Strategist Podcast by Adam Bensman ·

2024/05/02

He’s never seen 1 winning case of employee misclassification (1099 vs W2) as Top 50 Construction Lawyer…Over the last 30 years…And this new FLSA law tightens the noose.Roofers are being forced to change sales reps from 1099 to W2. Watch this in-depth interview with Philip Siegel to find out the truth.Changes are hitting the roofing industry hard and fast - from every angle. FLSA, non-competes getting banned, private equity gobbling everyone up, insurance policies tightening by the day,

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21:23

Defeating Your Own Worst Enemy - The Motivation...

The Roof Strategist Podcast by Adam Bensman ·

2024/04/29

Travis said, “My worst enemy is myself.” Even though he’s on a 65 deal roofing sales streak as a complete rookie. He’s battling with, “Finding that motivation to get out there…” Have you been there? Or witnessed people battle the motivation roller coaster? I know this is going to sound crazy… But there’s a way to defeat your own worst enemy, so you never need to find motivation even again. That’s what I showed Travis in this coaching session. If you want to get off the Motivation Roller

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9:08

How to Sell Like a Mindreader (Sales “Super Power”)

The Roof Strategist Podcast by Adam Bensman ·

2024/04/25

This is how you sell like a mindreader… To get answers to questions, without asking a question. What you are about to learn is a scary powerful sales technique. It’s a sales superpower. That will get you closing even more sales - while giving your customers a comfortable sales experience. Sales skills like this separate the good from the great. And developing them takes time. Intentional practice. Step-by-step instruction. And that’s exactly what we do every single week inside the Roofing

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11:02

Reacting to Objection Role Play Videos | “You’re $4k...

The Roof Strategist Podcast by Adam Bensman ·

2024/04/22

“You’re $4,000 more expensive than the other guy…” How do you overcome that roofing sales objection? Watch this to see my reaction to this role play video. The videos were submitted by a Member of the Roofing and Solar Reform Alliance. I gave him direct coaching and feedback (which you’ll see). Then, I want you to pay close attention to the transformation at the end. Isn’t it wild how much more confident he was? See how he took control? It's bulletproof. Imagine what you and your team

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10:13

Amazing Sales Leaders DON’T Do This (Roofing Sales)

The Roof Strategist Podcast by Adam Bensman ·

2024/04/18

Roofing sales leaders either… a) Drive the company profits. b) Drive the company into the ground. Sadly, many leaders make these mistakes and drive the company into the ground. Amazing sales leaders do this instead. Becoming an amazing sales leader takes intentional practice every single day. To gain experience - both good and bad. Willingness to experiment and fail. And drive to be better today than you were yesterday. Surround yourself with top notch leaders and you’ll absorb their

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22:52

Stop Getting Stonewalled by Hesitant Homeowners in...

The Roof Strategist Podcast by Adam Bensman ·

2024/04/15

The homeowner won’t let you on their roof… They don’t want a roof inspection. Do you feel stuck and don’t know what to say? Especially if you’re knocking for retail? You will easily get past hesitant homeowners when you say the right thing. Watch this and discover: Your hidden mental roadblocks. What customers are actually thinking. How to easily convince them that they need a roof inspection What you’re watching is a live coaching session I did with Bear, a Member of the Roofing and

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