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PODCAST

The Profitable Tradie Podcast

Tony Fraser-Jones

If you run a plumbing, electrical, HVAC, or any other trades business and you’re tired of long hours, cash flow headaches, and pricing battles, this podcast is for you. Join Tony Fraser-Jones and Phil Smith from Profitable Tradie as they break down straight-shooting strategies to help you make more money, work fewer hours, and get your business running smoothly—without the usual headaches. We tackle the real challenges every trades business owner faces: ✔ How do I find and keep good techs when

business management

All Episodes

25:23

How Much Should I Spend On Marketing? Is It A Waste...

The Profitable Tradie Podcast ·

2023/03/23

This week we’re going to uncover the secret to understanding the bits of marketing that count…Because we know that for small, medium or even large business owners who’ve come up through the ranks in the trades, marketing can seem like a foreign language!After watching this episode, when you’re talking to marketing agencies, or trying to do it yourself, you won’t need to get bogged down in ALL the jargon and numbers.You can just look at the things that really count.Because the success of your

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30:36

Sales Growth Unlocked: Harness the Power of Data

The Profitable Tradie Podcast ·

2023/03/16

How would you rate your sales game?It's time we unveil the harsh realities of NOT measuring your sales performance.We'll dive into what over estimating the effectiveness of your sales process might be costing your business.Not just in terms of cash but also time!Tony and Phill will help you discover how you could be unknowingly chasing lost causes, repeating the same mistakes, and missing out on golden opportunities for growth…Just because you’re not using your sales data to its full potential.Let’s

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27:11

Become More Productive With This Different Approach...

The Profitable Tradie Podcast ·

2023/03/09

Do you have a To-Do list?After watching this week's episode you’ll be scrunching it up and tossing it in the bin!Why?Well, Tony and Phil are going to break down why the key to ‘time management’ is definitely not having a To-Do list.In fact they’ll explain why you can never really ‘manage time’. And why your To-Do list is actually something that creates more stress for you rather than less.Instead of the list, they’re going to introduce you to a far better method of ensuring you get the most

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36:17

This Type of Profit is KEY to Your Business's Success

The Profitable Tradie Podcast ·

2023/03/02

Your ‘on the job profit’ is something that’s more important than almost anything else in your business.But many business owners just wing it on their pricing.And they do very little to check on the profitability of the jobs once they’ve finished them.This leads to serious problems…People running their business like this end up with cash flow issues and not enough money to pay bills and wages.If you’re not making any profit you’ll struggle to provide a great service to your clients in the long run

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32:29

8 Secrets to Level up as a Leader

The Profitable Tradie Podcast ·

2023/02/23

Like it or not, when you’re the owner of a Trades Business you are a leader. And leading your team is actually your most important role in the company.The problem most people find when they get to be in this position is that nobody ever taught them how to be a good leader, let alone a great one. That means they have to make it up on the job.Some people manage to do it well. But most do a really bad job of it. And a lot of the time they might not even know it…The downstream effects of bad leadership

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22:31

Build Systems or Hire? What to do first.

The Profitable Tradie Podcast ·

2023/02/16

It’s a question as old as business itself…‘What comes first, the system or the new hire?’Often business owners get torn between the two. So much so that they can’t make a decision. Which means they carry on with no systems and no new employees.In the meantime they get more and more busy. And even more stressed.That’s why in today’s podcast Tony and Phil dive head first into this problem.But unlike the question as old as time itself “What came first, the chicken or the egg?”...There is a correct

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38:11

How to step out of the shadows & into your own unique...

The Profitable Tradie Podcast ·

2023/02/09

There’s one amazing part of being part of a coaching group that isn’t obvious, but it’s actually one of the best ways to expand your network, mind and business…That’s the fact that you get to meet and learn from all sorts of other people and experts who are doing similar things to you.It’s like having your own supergroup of fresh eyes who can help you overcome your issues. And give you great ideas to implement in your own business.Today Tony’s going to introduce you to someone he’s met in the

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23:50

Fill Your Schedule Quickly & Cheaply With Email...

The Profitable Tradie Podcast ·

2023/02/02

Grab a free copy of the Profitable Tradie Email Marketing Template here: DOWNLOAD A COPYLet's talk about the easiest, most cost effective way to fill your schedule.It’s such a powerful tool for a Trades Business Owner.And it’s so fast and easy to set up, even if you have very few ‘tech’ skills, and don’t want to spend a fortune.So, how do we know email marketing is working better than ever for Trades Businesses?Well, this past January we’ve talked to heaps of our members who had gaps to fill in

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23:33

Feeling Unfulfilled & Overwhelmed? This ONE Habit...

The Profitable Tradie Podcast ·

2023/01/26

Celebrating your wins can bring huge benefits to your business and personal life.By simply taking the time to acknowledge and celebrate you and your team’s successes, you’ll be able to stay positive, and get better results than if you don’t.But how do you do that?Never fear, in this week's episode we are going to show you exactly how they do it, and how you can too…You’ll see how by reflecting on your wins, you can learn from your past actions and get the drive to do even better in the future.Join

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40:45

How a coach can explode your profits - Featuring...

The Profitable Tradie Podcast ·

2023/01/19

Are you confused about what business coaching is?Or what a business coach actually does?In this week’s podcast we’re going to show you exactly what a Business Coach is. And why they can be such a game changer if you own your own Trades Business.What better way to do it than by getting Tony to interview his own business Coach!Today we’ve got the famous ‘coach to the coaches’ Taki Moore in the house.He’s known to be one of the most influential trainers working anywhere in the world. And the author of

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21:14

Planning: Spend Less Time Thinking & More Time On...

The Profitable Tradie Podcast ·

2023/01/12

The BIG idea we want to introduce you to this week is called the Preloaded Year.Why is it such a powerful tool you should definitely be using?Well, when you preload your year you ensure you don’t miss out on any of the really important stuff. Things like vacations, family events, sporting fixtures, concerts…Or important business events like training courses, team days or strategy meetings.In this week’s episode Tony and Phil are going to show how to use a process called ‘Block it and book it’ so you

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31:54

The Truth About Setting Goals: How to Do It Right

The Profitable Tradie Podcast ·

2023/01/05

This priceless skill isn’t something you get taught when learning a trade or while you’re on the job.And it’s pretty awkward the first time you do it, which is probably why they don’t teach it…But if you learn how to do it right then you’re guaranteed to reap the rewards you deserve in your business and personal life.But if you don’t learn this skill you’re more than likely going to end up repeating the same menial tasks, for the same menial rewards, day after day…Week after week…Month after

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30:28

The Second Most Downloaded Podcast Episode this year

The Profitable Tradie Podcast ·

2022/12/29

Nothing kills a good employee faster than them watching you tolerate a bad one.So maybe it’s time to stop procrastinating… and start making time to have those tough conversations with your bad employees.I’m going to show you how you can do it in a pain-free way, because I know it’s not a pleasant thing to do, and I think it’s the reason why this is the second most downloaded podcast episode this year…Nobody really likes confrontation but calling out bad behavior and work practices is essential if

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31:16

3 Keys to Solid Business Foundation in 2023

The Profitable Tradie Podcast ·

2022/12/22

“Inflation”, “Pandemic”, “Rising costs”, “Labor shortages”…The themes that dominated 2022.And the best things to happen to your business.If you’re here, you’re committed to improving both yourself and your business.You’re ahead of those who’d rather play the victim.And you’ve turned those nightmares into opportunities to level up.You’ve learnt how to;Protect your marginsPlan so staff sicknesses don’t bring things to a screeching haltPrice for profit, and to negotiateTo attract the RIGHT people and

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34:07

An International Athletes Guide to Mental Toughness

The Profitable Tradie Podcast ·

2022/12/15

We’ve got some guarantees for you as a trades business owner.We guarantee the one day you forget your work boots the worksite safety officer will show up.And we guarantee you would’ve had one of those moments when your mental toughness slipped, and you did something you wish you could take back.You’re not alone it’s happened to everyone.But when the pressures on.You’ve got clients calling to give you a hurry up.The accountant is on your case about cutting costs.One of the work trucks needs to be

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21:29

Get More From Your Team Using These Two Rules.

The Profitable Tradie Podcast ·

2022/12/08

Have you ever been crystal clear with your team only to find they still end up getting it wrong?It’s unbelievably frustrating.Because now you have to stop what you were doing, explain to them what they did wrong, and fix the mistake.Then there’s the salt in the wound… the cost of the mistake, not just cash, but time… and that’s probably worse.Well the bad news doesn’t stop there unfortunately, here’s the real slap in the face…You were not crystal clear.It might have been clear to you, but it was not

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28:55

How Profitable Businesses Go Broke And How to Avoid...

The Profitable Tradie Podcast ·

2022/12/01

To download your Profitable Tradie Cashflow Forecast template, CLICK HERE. Cash is oxygen for your business. Without it you can’t pay your bills and you go broke.Not knowing how much you’ve got coming in and going out is really risky.That’s why this week Phil and I are going to show how to create a forecast that’ll help you smooth out your cash flow headaches.It only takes 60 minutes to fill out. And will save you a lot of stress.Because when you know your cash flow, you’ll not get nasty surprises

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26:34

STOP trading your time for money

The Profitable Tradie Podcast ·

2022/11/24

Trading your time for money is the last thing you should be doing when you’re a business owner.In this episode we want to help you STOP trading your time for money.For a lot of us it’s a hard switch to flick. But with a little help you can do it by moving your mindset from a ‘time-based economy’ to a much more profitable ‘value-based economy’.You’ve probably worked your way through the ranks by being a hard worker. Where the more hours you put in the more money you make, and the more respect you

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33:44

Is FEAR holding back your success?

The Profitable Tradie Podcast ·

2022/11/17

The #1 challenge that we see Trades Business Owners struggling with is not something that’s obvious. It’s that sneaky human emotion that stops us succeeding. It’s FEAR!In this week’s podcast episode we’re going to show you how you can beat fear and starttaking actions that will push your business to the next level.There’s a weird thing about fear. Often you don’t know that you’re experiencing it.That’s because fear only lives in your head. It’s not real. But, it is often the reason why you “Feel a

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35:06

How Core Values make your business stand out from the...

The Profitable Tradie Podcast ·

2022/11/10

Making your trade business STAND OUT from the crowd is essential.In today’s podcast episode Tony and Phil are going to show you how you can stand out from the crowd by having core values that actually mean something.And if your biz doesn’t already have core values?The boys will show you how to identify, and then implement core values that aren’t a joke.Because the businesses that we see crushing it do their core values very well.These businesses not only use their core values to consistently win and

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