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PODCAST

Uncensored Direct Marketing

Hosted by Maria Sparagis, president of DirectPayNet, and payment solutions expert for entrepreneurs in the high risk industries of supplements, dating, business opportunities, gambling and more. On this podcast, Maria shares her knowledge on how to reduce decline ratios, add thousands of dollars to your bottom line with a few simple conversion hacks, and maximize revenue while keeping your high-risk merchant accounts happy and healthy. As a cryptocurrency advocate since 2012, Maria will also share

business marketing

All Episodes

18:54

What is the MATCH List / TMF? Why are you on it and...

Uncensored Direct Marketing ·

2021/08/05

Finding your business on the TMF file or MATCH list is one of the worst things that can happen to you as a merchant. Being placed on this list means that your merchant account has been terminated. What's worse, most merchants don't even receive sufficient notification that they’ve been TMF’d. In addition, if you don't have a backup payment processor, you probably won’t be able to find another processor anytime soon. So it's important to be careful when you choose your payment processor.If you’re

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15:19

Stripe, PayPal, ClickBank Or A Merchant Account,...

Uncensored Direct Marketing ·

2021/07/29

Part of running an online business is the ability to accept card payments. Luckily, there’s a simple way to begin accepting online credit card payments. You can choose a third-party payment service provider such as Stripe or PayPal and do away with an extensive application process or credit check. However, many customers have complained about sudden account holds or even account suspensions from Stripe and PayPal without warning or explanation. A better option is to set up a merchant account. It can

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21:49

Chargeback Management

Uncensored Direct Marketing ·

2021/07/22

A lot of merchants see chargebacks as an unavoidable cost of doing business. You may not realize it, but chargebacks can significantly impact your business if you're not paying attention. However, many chargebacks can be prevented if you have the right strategy. Good chargeback management incorporates chargeback prevention with battling illegitimate chargebacks while also taking steps to avoid future disputes. You can even reduce chargebacks by 40% or more with a few simple tweaks using the tools

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39:44

Optimize Your Business Operations with Michele Lambert

Uncensored Direct Marketing ·

2021/07/15

The entire idea of being an entrepreneur is to be your own boss and do things your way. As a result, you might find it hard to delegate your business operations to someone else. But if you constantly find yourself exhausted at the end of the day, it might be time for you to get help so you can focus on the core aspects of your business. Hiring an Operations Manager or a Project Manager could be a great strategy to help you maximize your business and reach its full potential. So how do you choose the

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14:19

Checkout Pages

Uncensored Direct Marketing ·

2021/07/08

Today’s episode is short and to the point, packed with information and valuable tips to help make small changes to your payment processing, leading you to save money and convert more sales. We’re focusing on the checkout page. But before you start changing anything, make sure you have a clear understanding of the issues that you should look out for. Tune in for some reliable tips to improve your sales conversion while providing a better customer experience at checkout.“If somebody wants to buy, make

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39:35

Jumpstart Your Freelance Copywriting Career with...

Uncensored Direct Marketing ·

2021/07/01

If you google "how to make money online," you'll come up with pages of results. Yes, there are legitimate and profitable ways to make money online. From freelance digital nomads to online marketers to startup entrepreneurs, there are plenty of ideas you can try as long as you have a laptop and internet connection. Among the many opportunities to make money online, a few jump out as the most lucrative, and copywriting is one of them. But you don't become a highly paid copywriter overnight.If you want

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20:46

Merchant Account Rates

Uncensored Direct Marketing ·

2021/06/24

Selling a product or service does not end when your customer enters their payment information at check out. There's a lot that goes on in the backend which your merchant account provider does for you. So how do you choose which merchant account provider is the best for your type of business? Pricing can be a critical factor in selecting a merchant account provider, especially when you're on a budget, but there are other things you need to consider. And if you're serious about keeping your expenses

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13:00

Stripe Account Suspended

Uncensored Direct Marketing ·

2021/06/17

You thought your business was running smoothly after a successful launch. Your payment processing set up with Stripe was quick and didn’t cost anything upfront. The first few credit card transactions worked fine -- then you wake up one morning unable to process payments. Next, you get an email saying Stripe suspended your account. Just like that. No warning, no explanation.Worse, they put a hold on your funds for the next 90 to 180 days in case someone files a chargeback. What should you do? In

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39:05

How to Build a 7-Figure Business Playing the Guitar...

Uncensored Direct Marketing ·

2021/06/10

What is it about music that makes it so appealing? Music is a creative language that allows humans to express emotions. Can you imagine a party or a movie without music? Probably not. So it's not surprising that music education is a great business opportunity. Today’s guest is Jonathan Boyd, a passionate musician who built his business, Breakthrough Guitar, to help people enjoy music. Tune in to hear Jonathan and Maria talk about what goes on behind the scenes of a 7-figure business and how to craft

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41:17

The Email Paramedic: Reviving Dead Subscribers with...

Uncensored Direct Marketing ·

2021/06/03

When you want to communicate something about your brand or sell a product, email marketing is one of the most common ways to do so. A well-crafted message can have a profound impact on your customers, potentially leading them to make a purchase. But with people receiving more and more emails every day, it can be challenging to stand out in cluttered inboxes. There's a huge possibility that your emails could end up in the spam folder or promo tab, never to be seen. How do you navigate this challenge

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18:05

Going Global

Uncensored Direct Marketing ·

2021/05/27

With the surge in e-commerce and more people having access to the internet, it becomes easier for businesses to reach international markets. Thus, selling all over the world may not be far from any entrepreneur's dream. But there are a few simple things you have to prepare for when entering the global market trade. Whether you’re selling physical goods or digital products, you’ll get a lot of valuable information from this episode. Stay tuned and learn how Maria and DirectPaynet can help you

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29:23

Increasing Your Revenue Using Affiliate Marketing...

Uncensored Direct Marketing ·

2021/05/20

Are you worried about affiliates not representing your brand in the right light?Are the leads you're getting not as good as the ones going directly to your website?You might not be getting traffic from a reputable source and this is making your brand look bad...If you're concerned about working with affiliates to increase your revenue, then you'll want to listen to this week's episode of Uncensored Direct Marketing...My guest is superstar affiliate manager, Brittany Bankston...And we got to talk

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41:50

Making Crypto Accessible to Everyone with Bitcoin...

Uncensored Direct Marketing ·

2021/05/13

Bitcoin and cryptocurrencies are one of my favorite subjects to talk about and I got a chance this week to sit down and chat with Zach Harvey?Zach Harvey is the CEO of Lamassu, an early and active provider of cryptocurrency vending machines.Lamassu is the Bitcoin ATM market leader. In its first year, it has built over 250 Bitcoin ATMs, delivered to 150 operators, in 40 countries.I had the honor of having him as a guest on my show where we got into talking about…How he started in Israel as a guitar

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40:48

Finding a Network of Affiliates to Promote your...

Uncensored Direct Marketing ·

2021/05/06

In This Episode of Uncensored Direct MarketingOur special guest today is Jazette Pester.She’s a senior account executive at Ratespecial interactive LLC and the original OG of affiliate marketing.Without a doubt, finding a reliable network of affiliates to promote your products and offers online can definitely help to grow your business at an alarming rate...In this episode, Jazette shares her infinite experience in affiliate marketing by sharing some of her best tips and insights about:Best

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44:43

Your Unshakeable Why With Emotional Direct Response...

Uncensored Direct Marketing ·

2021/04/29

In This Episode of Uncensored Direct MarketingOur special guest today is Pauline Longdon.Pauline is an Emotional Direct Response Copywriter and Marketer.She is a retired Army Nursing Major, and now an in-demand copywriter.We discussed how she started her copywriting career, traveling to the US and being mentored by top copywriters…How she researches, using “emotion graphics”, to read between the lines of what the market wants…How you can deal with imposter syndrome so you can charge what you’re

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49:44

How to Use Emotional Storytelling to Write Persuasive...

Uncensored Direct Marketing ·

2021/04/22

Looking for fresh copywriting inspiration or just planning to venture into copywriting? You’re in the right place. In today’s episode, Maria interviews legendary copywriter Chris Haddad. He created a persona named Michel Fiore, who appeared in the Rachel Ray Show. Chris became famous for a women's dating offer that brought in hundreds of sales a day. He’s so good at writing copy that one of his clients called him “money fingers.” Stay tuned as Chris reveals his rollercoaster ride to becoming a

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01:13:11

The Technology Behind Email Marketing with Brennan...

Uncensored Direct Marketing ·

2021/04/15

How do you write natural-sounding emails that actually convert? A lot of marketers struggle to craft emails that people would want to read. But some can write emails that function as automated sales machines from the moment you click send. Today, Maria invites email marketing expert and direct response copywriter Brennan Hopkins to talk about what happens when you combine technology with delivering delightful messages that draw people to your CTA. It’s not a one-size-fits-all approach, but his

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33:58

The Present and Future of BTC, NFTs, and Other...

Uncensored Direct Marketing ·

2021/04/08

Even if you’re new to the world of cryptocurrency, you’ve probably heard about Bitcoin (BTC). But what is it exactly? Could cryptocurrencies allow you to buy goods or services, and can they be traded for profit? Tune in to today’s episode and get ready to pick up exciting information about cryptocurrency; how to buy it, invest in it, use it as a form of payment, and how to protect yourself financially. As with previous episodes, Maria touches on relevant and fascinating topics, so let’s dive in

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01:02:32

Discover Your Next Revenue Opportunity Using Native...

Uncensored Direct Marketing ·

2021/04/01

Consumer behavior is constantly evolving, and people are getting smarter. With more than 10,000 ads running per day, getting a share of buyer attention is more challenging. How can a marketer generate conversions? Tune in to this informative and value-packed conversation between Maria and her guest, Eli Cohen, an expert media buyer specializing in native advertising. Eli learned about native advertising from James Van Elswyk, the founder of Purple Leads. Whether you're an online business owner,

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32:10

Simple Ways to Save Up to 3% in Merchant Account Fees...

Uncensored Direct Marketing ·

2021/03/25

Have you taken a close look at your merchant account statements? Merchant account fees can seem overwhelming, but they don’t have to be. In today’s episode, Maria will discuss how you can optimize your merchant account, get the best rates possible, and how and when to negotiate with your payment processor. Knowing your numbers and understanding the variables you have control over can save you thousands of dollars. So grab your most recent account statement and listen up. With Maria’s simple tips,

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