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PODCAST

The Digital Slice

The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.

business management

All Episodes

13:59

Episode 30 - Ask Me Anything (Digital Marketing Edition)

The Digital Slice ·

2018/11/20

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Today’s Digital Slice podcast is an “Ask Me Anything” episode that focuses on questions about inbound, email and social media marketing. Questions from four of our social media connections are answered today. If you’re interested in joining me live for the next BRADS LIVE broadcast, go to thebradbot.com, click on the Messenger button and sign up. Then we’ll send you a reminder before we go live on Facebook.

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01:06:43

Episode 29 - Use Instagram to Grow Your Business

The Digital Slice ·

2018/11/13

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Jenn Herman is your Instagram guru – a recognized Instagram marketing expert and the forefront blogger on Instagram for business. Jenn is also a sought-after speaker who shares tips and tricks for using Instagram to grow your business. In this episode of The Digital Slice Podcast, Jenn does just that! She shared information on all the new Instagram features and told us how to use Instagram to grow our business.

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34:18

Episode 28 - Generate Revenue With Your Holiday...

The Digital Slice ·

2018/11/06

Visit https://friedmansocialmedia.com/ for complete show notes of every podcast episode. Statistics back up my contention that consumers become more optimistic during the holiday season. And, that optimism leads to more buying. If you’re a business owner and you aren’t already executing a holiday marketing plan, it’s not too late. In this podcast I share some tips and tricks you can put right into your holiday marketing plan today.

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56:18

Episode 27 - Livestreaming To Grow Your Business

The Digital Slice ·

2018/11/01

Visit friedmansocialmedia.com for complete show notes of every podcast episode. Mitch Jackson is the “Streaming Lawyer.” He’s a well-known award-winning California trial lawyer as well as online sensation. In fact in 2013, Mitch received an award as California Litigation Lawyer of the Year. He uses the powerful mix of law, social media and technology in his work with clients to help add value to their companies. Mitch chats about using video to grow your business.

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01:00:45

Episode 26 - Lights, Camera, Let's Talk Facebook Live!

The Digital Slice ·

2018/10/23

Visit friedmansocialmedia.com for complete show notes of every podcast episode. Stephanie Liu is an online marketing strategist and live video guru. PR Daily and OMMA have recognized her work and have given her awards. Stephanie hosts a live show on Facebook called “Lights, Camera, Live” and features the best marketers in the industry. She also offers a course by the same name. And, today she’s on The Digital Slice Podcast!

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54:59

Episode 25 - Virtual Assistants with Jess Ostroff Tyson

The Digital Slice ·

2018/10/16

Visit friedmansocialmedia.com for complete show notes of every podcast episode. Jess Ostroff Tyson is a global entrepreneur, author, speaker, owner of Don’t Panic Management as well as Director of Calm. Don't Panic Management sets the bar as a virtual assistant agency with its people-first approach to success in the virtual assistant arena. Jess wrote the book, “Panic Proof: How the Right Virtual Assistant Can Save Your Sanity and Grow Your Business” available online at the bookstore of your

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01:05:26

Episode 24 - Live Video, LinkedIn And More

The Digital Slice ·

2018/10/09

Visit friedmansocialmedia.com for complete show notes of every podcast episode. Todd Bergin is a Live Video guru, Instagram expert and strategist, podcaster and entrepreneur. Todd is a recovering attorney who found another passion in entrepreneurship with a special focus on digital media and marketing using live video, Instagram video, and podcasts. He is passionate about helping entrepreneurs implement strategies that are both effective and efficient as they try to grow their influence

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01:03:32

Episode 23 - Busting Myths, Rumors And Stories In...

The Digital Slice ·

2018/10/02

Visit friedmansocialmedia.com for complete show notes of every podcast episode. Scott Ayres is a Content Scientist at Agorapulse and host of the Social Media Lab podcast. His mission: to bust the social media myths we hear from “influencers” nearly every day. He isn’t afraid to challenge the gurus and is continually soliciting the community for questions. You can count on Scott’s out-of-the-box thinking, creative prowess, and evidence-based research, to guide your social media marketing

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01:13:53

Episode 22 - Why Your Business Should Have A YouTube...

The Digital Slice ·

2018/09/25

Gord Isman is a remarkable video creator who is well-known here and abroad for his expertise. He developed a wide range of video skills after years of working in another industry. His main goal is to help small business owners and solopreneurs achieve their own goals in relation to video creation and content marketing. From teaching you which gears to use to developing your self-confidence in going live, Gord helps you all the way in setting up and in growing your YouTube audience.

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01:00:41

Episode 21 - Using Social And Storytelling For Good...

The Digital Slice ·

2018/09/18

Visit thedigitalslicepodcast.com for complete show notes of every Podcast episode. Social media often gets a bad rap. “It’s invasive!” “It’s fake!” “It’s a waste of time!” It can be all these things and more. But, Chris Strub, CEO of I am Here, LLC is using social media to benefit others. Chris traveled to 50 states in 100 days without corporate sponsorship. At each stop he volunteered for and highlighted a youth-oriented nonprofit on social media. After completing his 50-state tour, Chris wrote a

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01:15:00

Episode 20 - Build Trust And Credibility While...

The Digital Slice ·

2018/09/11

People do business with people whether it is in a B2B or B2C environment. As humans, we like to deal with people whom we like, trust, and find credible. As a business owner, this is the perspective you must keep in mind when implementing a digital marketing strategy. And, there is a powerful tool you can use to help build your credibility and have an audience put their trust in you. Livestreaming gives every business an opportunity to present themselves live in front of an audience and allow

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53:29

Episode 19 - How Your Chatbot Marketing Strategy Is...

The Digital Slice ·

2018/09/04

What is the one platform people are almost guaranteed to be on every day of their lives? Most people make Facebook their staple, but a fun fact is that they can live without it for a day. Even if they do, they will not give up messenger as they use it to communicate with significant people in their lives. When Facebook realized this, without much further ado, they found a way for business owners to make messenger the one tool they can use to reach their audience right where they are. This is the

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31:12

Episode 18 - Don’t Just Sit There. Develop A Digital...

The Digital Slice ·

2018/08/28

Does your type of business need to have a digital presence and be active online? If so, how do you go about setting up your social media accounts? In this digital age, you can chose not to go digital with your marketing and run the risk of your business getting left behind and ultimately, closing shop. On the other hand, if you’re able to develop a strong digital marketing strategy that generates engagement with your buyer personas, then there will be more likelihood for your business to achieve

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55:26

Episode 17 - You Need To Get Linked In!

The Digital Slice ·

2018/08/21

Do you still believe LinkedIn serves its purpose as a professional networking platform? Since Microsoft acquired LinkedIn, there has been a lot of talk about LinkedIn’s alleged demise. There are articles every week talking about how how it could simply go away. I contend, the opposite is happening as LinkedIn is as strong as it has ever been. It remains a venue for business owners and job seekers to engage and create a more productive workforce environment for the whole world. In this episode of

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38:50

Episode 16 - Discover How Livestreaming Increases...

The Digital Slice ·

2018/08/17

Is going out of your way to connect with people via a livestreaming broadcast worth it? Remember that the camera will be on you the whole time and you have to talk to your audience like you are very confident and comfortable about it. Livestreaming can be very beneficial for your business when done right. Definitely, starting out can be challenging, even a bit intimidating. You could feel frightened about committing mistakes, not knowing what to say, or how to do your introduction. The good news

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55:58

Episode 15 - IGTV – The Ins And Outs w/ Professor Nez

The Digital Slice ·

2018/08/07

Instagram recently launched IGTV allowing users to upload short and long-form videos. Certainly, this is another tool business’ can use in different ways to grow an audience and make a real impact. With more than a billion active Instagram users each month, IGTV is something you should not miss if you want to attract new customers and keep them engaged. The thing about IGTV is that it’s mobile-centric and the videos are vertical. IGTV videos stay permanently on your channel and can re-purposed to

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47:14

Episode 14 - The Fun Formula – How Curiosity...

The Digital Slice ·

2018/07/31

Fulfillment is being able to achieve the goals you have set for yourself based on your unique interests and circumstances. However, some people can end up in the wrong profession, job, or business because they followed what others wanted them to be. The result is unhappiness, emptiness, and even life-threatening depression. Thankfully, there is “The Fun Formula” urging you to pursue your passions and fulfill your destiny. Realizing that when you are doing what you really want, you feel happy and

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01:01:39

Episode 13 - Separating Yourself From Your Business...

The Digital Slice ·

2018/07/24

How often do you hear as a small business owner that you are your brand? Well, that could be an essential paradigm behind personal branding but when it comes to living a well-balanced life, that may not always apply. In fact, you may need to realize how separating yourself from your business is key to your self-actualization. Because like it or not, you are a whole being and your business is just one part of you and not all of you. In this episode of The Digital Slice Podcast, discover the beauty

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48:59

Episode 12 - Build Your Business By Speaking...

The Digital Slice ·

2018/07/17

Does human-to-human have a place in business? Gone are the days when business is all about the big brands and huge corporations which seem impervious to who the customer is and what he really needs. This day and age is all about social business and of knowing, understanding, connecting with, and even developing a relationship with your potential and existing market. What it takes is true authenticity in the way you use technology and communication tools to make that individual on the other end feel

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01:12:21

Episode 11 - Growth Hacking Strategies for Small...

The Digital Slice ·

2018/06/05

In this episode of The Digital Slice Podcast, learn the top 10 growth-hacking strategies for your small business. Jon Ferrara is a pioneer and creator of CRM or Customer Relationship Management and a recognized speaker in social media and its effects on sales and marketing. He is the Founder of GoldMine Software Corp., which was one of the pioneers of SFA or Sales Force Automation and CRM software for small and medium-sized businesses. More than anything, Jon is a Relationship Management

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