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PODCAST

Community Creators with Shana Lynn

Shana Lynn Bresnahan

Entrepreneurs and online business owners can no longer grow with great marketing alone. If you want to scale your course, membership, or coaching program, I’ll teach you how to maximize your profit and multiply your impact by creating a thriving online community. Be sure to connect with me on IG: http://instagram.com/shanaspeaksI’ve spent over a decade working with top brands and entrepreneurs to cultivate thriving online communities and empowered community teams that increase their reach,

business marketing

All Episodes

9:55

4 Keys To Increasing Conversions from Your Free Group

Community Creators with Shana Lynn ·

2022/08/02

Want to know how to get more conversions from your free community or Facebook group? In this episode, Shana shares 4 keys to increasing sales in your free group. Plus, she is soapboxing on 3 little words that can hold you back from getting more conversions.Key Takeaways- It’s ok to be ‘salesy’ (01:05)- The best way to sell is through connections (03:33)- Create awareness of the need for a solution (04:24)- Prepare your community to become perfect customers (05:02)- Invitation to make more progress

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13:24

3 Ways to Leverage Member Success Calls In Your Program

Community Creators with Shana Lynn ·

2022/07/26

This 15-minute strategy could be your invitation to fewer refunds and higher retention. I'm going to tell you what it is and 3 ways you can leverage it in your online program.Key TakeawaysWhat is a member success call? (01:07)How to use these calls in your program (03:57)Onboarding is a great time to welcome new members with a call (04:03)Reactivate your members with a call (05:08)Call them before they cancel (07:05)The huge return on investment on member success calls (10:03)Additional

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51:29

The 3 Types of Instagram Reels to Grow Your Audience,...

Community Creators with Shana Lynn ·

2022/07/19

Instagram expert Tracy Harris breaks down the three best types of reels you need to be doing to grow your Instagram community, email list, and get more customers.She also shares some of her best tips from growing her own community, Mums With Hustle.Key Takeaways- Mums with Hustle group (08:32)- How culture impacts your community and your business (18:45)- How an Instagram reel is the fastest way to build a community (20:25)- Upcoming features update for Instagram reels (22:13)- The 3 different types

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12:25

Stop Hiding Your Cancellation Process

Community Creators with Shana Lynn ·

2022/07/12

Stop hiding your cancellation button. This strategy some business owners use to help their business is actually hurting it in the long run.I'm sharing 3 reasons you need to change your mindset around your cancellation process and leverage it to your advantage.Key Takeaways- Refining your cancellation process (01:01)- Hiding your cancellation process doesn't help with retention (01:46)- The new California law (02:23)- Information is power (03:15)- Cancellations are good resell opportunities

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12:18

4 Community Building Lessons from Target

Community Creators with Shana Lynn ·

2022/07/05

There's a lot we can learn from traditional brands and businesses about how to build communities online. I've recently been observing how Target cultivated its community.Now I'm sharing 4 lessons you can apply to your online business that I learned from watching Target.Key Takeaways- Create exclusivity (01:56)- Build culture by sharing your values (04:04)- Curate conversations (06:36)- Elevate your community (08:59)Additional Resources: - Join the waitlist for my course (coming 2022):

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32:20

Online Networking Events That Get Your Community...

Community Creators with Shana Lynn ·

2022/06/28

If you're an online course or membership owner, you're always looking for ways to create more connection among your members. One of the best ways to do that is with online networking events that bring your community together to brainstorm and connect with each other.But how do you structure an event that's effective and fun?Suzi Dafnis breaks down the framework she's been using to run successful networking events for her members that keep her members coming back month and month.Key

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14:06

Creating Connection in Your Online Community With the...

Community Creators with Shana Lynn ·

2022/06/21

Gary Chapman's book The 5 Love Languages isn't just for showing you how to have a better marriage.In this episode, I'll share why you need to know these love languages and how to leverage them to create stronger connections in your community.Key Takeaways- Words of Affirmation (02:25)- Quality Time (05:02)- Acts of Service (07:30)- Receiving Gifts (09:03)- Physical Touch (11:28)Additional Resources: - Free Guide to Creating a Stickier Community Using the 5 Love Languages:

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12:13

Why Engagement Isn't the Goal

Community Creators with Shana Lynn ·

2022/06/14

Most community creators and leaders are focused on creating more engagement in the group. The majority of their energy is focused on that goal. But engagement isn't the goal. Progress is.Key Takeaways:Why your goal shouldn't be to create more engagement (00:51)Engagement isn't always positive (02:25)Engagement doesn't mean progress (03:54)Engagement can be a distraction (07:27)How to make progress your goal (09:54) Additional Resources: - Join the waitlist for my course (coming

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24:15

How to Build an Online Community Without a Private...

Community Creators with Shana Lynn ·

2022/06/07

Do you want to have an online community for your business, but you don't want to manage a private group?In today's episode, Sarah Williams shares how she has created a community with her audience and buyers without having a private group.Key Takeaways:- Sarah's favorite community (03:35)- How to create a community outside of a private group (07:30)- Creating a special VIP experience for your subscribers (11:22)- Using texts and email to drive engagement (18:34) Additional Resources: Free

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14:04

When to Shut Down a Free Facebook Group

Community Creators with Shana Lynn ·

2022/05/31

Should you revive, realign, or shut down a free Facebook group? Ask yourself these 5 questions to see if it is worth your time and energy to continue on or is it time to shut it down.Key Takeaways: - Is the purpose of the group in alignment with our current purpose (02:28)- Is there a big culture gap (04:12)- Are the people in the community ideal for your future offers (06:27)- Is there a clear distinction between your free and paid community (08:21)- Is there a positive ROI from the group

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9:48

3 Reasons Why Community Managers Are Essential to...

Community Creators with Shana Lynn ·

2022/05/24

The most important role in your business is a community manager because they represent your company, build relationships with your community, and have a direct impact on your retention and your profits. If you haven’t been thinking about the role of a community manager like this, listen to this episode to learn the 3 big reasons it is important and its weight inside your programs!Key Takeaways:- What is the work of a community manager (00:00)- The most important role inside your company (01:16)- The

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32:22

The 3-Minute Method to Segment New Community Members...

Community Creators with Shana Lynn ·

2022/05/17

Delight your customers, improve your sales messaging, and automatically segment your new online community members with this 3-minute welcome process!Our guest for this week, Jamie Bright, runs masterminds for successful entrepreneurs who thrive in online communities and are committed to getting out of the hustle mentality and into a lightweight, profitable business through intentional lifestyle design.Tune in to learn of the 3-minute welcome process that will delight your new members!Key Takeaways:-

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9:17

Is This "Top" Business Trend a Threat to Your Community?

Community Creators with Shana Lynn ·

2022/05/10

What kind of experience do you want to create for your community members and customers inside of your online business or program? The most likely is that you want to create a business that is successful and efficient, but also one that people enjoy being a part of. In this week’s episode, I’ll disclose the reasons why you should stop trying to automate everything and start doing unscalable actions. Automation can be an efficient way to run a business, but it must be done in a way that doesn't

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12:25

Navigate Change in Your Community Like a Pro

Community Creators with Shana Lynn ·

2022/05/03

Are you ready to address change inside of your community? In this week’s episode, we'll be discussing how to prepare your community for big changes since we want them to feel like they're a part of it. I'll be disclosing a community management strategy that has been used in corporations for a long time, so you can adopt change without feeling overwhelmed and lost.This strategy will help you to make sure that your team is prepared and stays successful after you've made any change. I

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21:53

Can Voice Broadcasts Boost Your Community Engagement...

Community Creators with Shana Lynn ·

2022/04/26

Are you familiar with voice broadcast technology? What if I tell you it can be a powerful tool that can be used to create that thriving community you dream of. In this episode, I had an insightful conversation with our genius guest Janice Anderson, the founder of Significant Life, a community for Christian women. She shares her passion for voice broadcast technology, and the reason why she believes is an incredible way to connect with your members and boost your community engagement. Janice also

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8:13

The BIGGEST Mistake Community Managers Make...

Community Creators with Shana Lynn ·

2022/04/19

Today, we are going to learn about setting boundaries and investing your time and energy into those who will bring you the most benefit. If you're looking to create a successful online program, this podcast is a must-listen! You'll also learn the importance of keeping your customers satisfied and the consequences of not doing so... Listen and enjoy!Key Takeaways:- The biggest energy suck in your online business (00:00)- Focus on these sections of your community... (02:27)- How to create

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7:49

Is Conflict Hurting Your Community?

Community Creators with Shana Lynn ·

2022/04/12

As an entrepreneur, are you afraid of facing conflict inside your community? You probably believe that conflict will only bring bad things to your business and your members, so you prefer to ignore it or let it go. However, if you treat it and handle it properly, this can be an excellent opportunity to strengthen your community in a way you can’t imagine. In this week’s episode, I’ll be sharing a friend’s experience where she had to deal with conflict inside of her online membership, and how that

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39:20

Stu McLaren Shares the Secret to Member Progress

Community Creators with Shana Lynn ·

2022/04/05

If you have an online course, membership, or group program, you know how important it is to make sure that your clients are making progress.But how do we make that happen? How do we take our members from overwhelmed to confident in their best next step? And more importantly, how do we make sure they recognize the progress they’ve made?In today’s episode, my special guest is the world’s leading expert on online memberships who happens to be my mentor and dear friend, Stu McLaren. He’s going to be

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6:05

Best Way to Increase Your Client Retention FAST

Community Creators with Shana Lynn ·

2022/03/29

One of the biggest challenges business owners face is finding a way to retain their online community and give them worthwhile reasons to stay long-term. It’s essential to make them feel they’ve made the right choice and let them know the experience will be unforgettable from the beginning. Today, I would like you to slow down and look at two aspects that are necessary to reduce turnover and increase client retention.Tune in and learn the #1 to increase your retention fast!Key Takeaways:- How to

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15:33

The Community Development Life Cycle (Full Breakdown)

Community Creators with Shana Lynn ·

2022/03/22

Have you ever wondered how you can help your community work towards a common goal in your business? While having the four pillars of the Community Cultivated™ framework in place is key to making that happen, there are other aspects you should take into consideration. Today, I’ll be talking about one of them: The Community Development Life Cycle. I’ll break down this cycle into four phases so you can be prepared to address them the best way possible while working towards cultivating your communities

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205 results

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