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PODCAST

The Tom Ferry Podcast Experience

Greatness lives within us all. But have you tapped into yours – or is it stuck inside you? Top-ranked real estate and business coach Tom Ferry’s life’s work is all about helping people fulfill their vast untapped potential. The Tom Ferry Podcast Experience will give you the knowledge, support, motivation and tools to succeed in business and achieve your true potential. This show is designed to help you grow, achieve more, earn more and ultimately, fulfill the greatness within you.

business self-improvement

All Episodes

01:17

No Drama | Mindset Monday

The Tom Ferry Podcast Experience ·

2024/01/15

Everyone wants to work with passion and purpose, to be fully engaged in something big that pushes them forward and improves the lives of everyone around them. Wanna know one of the biggest things that gets in the way of that? Drama… Petty, silly drama. From now on, I propose you live with no drama. In this Mindset Monday, I’ll tell you how.

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34:34

Beyond Borders: Building & Scaling an International...

The Tom Ferry Podcast Experience ·

2024/01/10

Building and scaling an international business is about more than just selling homes. It takes serious strategy, vision, partnerships, and, of course, marketing. U.S.-born Nick Fong has created a wildly successful business in Mexico through a series of brilliant moves which include working with developers, generating TONS of online leads, and using AI to maximize search. He’s the No. 1 agent in all of Baja, with eight offices and 92 agents, serving a mix of clientele from all over. In this

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25:26

24 Ultimate Listing Generation Tactics Pt. 1 | This...

The Tom Ferry Podcast Experience ·

2024/01/08

Listing generation tactics are everything in your real estate business. The agent who lists is the agent who lasts, and you’re not going to get more listings without running the type of high-quality marketing that reaches and resonates with consumers. Real estate marketing icon and coach Jason Pantana has seen every listing generation tactic ever run. He knows what was working yesterday, what’s working today, and what’s certain to work tomorrow. In this episode of This Week in Marketing, he’s

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55:29

The 7 Must-Have Real Estate Videos of 2024 | Tom...

The Tom Ferry Podcast Experience ·

2024/01/03

“What are the must-have real estate videos of 2024?” That’s the big question agents are asking as we move out of the planning phase and into the action of this new year – because not everything that worked last year will hold up now. That’s the question that Jason Pantana is answering on this first podcast episode of 2024! Jimmy Mackin and I are asking questions, dropping insights, and expanding on the strategies behind the seven must-have real estate videos for every agent in 2024. But keep in

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34:57

5 Steps for Building Your Brand in 2024 & Winning on...

The Tom Ferry Podcast Experience ·

2023/12/27

Building your brand in 2024 is not the same as building your brand in any other year. You’re playing in a hard market with social media and tech tools changing. It’s critical to think smarter, adjust to your client avatar, and use the best social media strategies working today. On this episode of the podcast, Jason Pantana and I talk with Rockstar agent and coach Will Draper about his five social media steps for building your brand in 2024. We’re talking about choosing the right platforms,

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19:09

5 Types of Ads That Generate Leads in 2024 | This...

The Tom Ferry Podcast Experience ·

2023/12/21

If you’re running ads, you should be running the types of ads that generate leads. Sounds pretty obvious, doesn’t it? Well, not all ads are equal – especially not for the real estate consumers of 2024. In this episode of This Week in Marketing, Jason Pantana shows you the five types of ads that generate leads more effectively than any others. You’ll learn what they are, how they work, and which ones would work best for you. If you’re serious about running the types of ads that generate leads without

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25:33

3 Ways to Get Organized & Sell More Houses | Tom...

The Tom Ferry Podcast Experience ·

2023/12/20

How can you be expected to sell more houses when each client is so hard to acquire and you have so many other things happening in your life? That’s the question that SO MANY agents are asking me because it feels like there’s just not enough time. Meet coach Kristi Jencks… Kristi has 50 coaching clients (14 of them Team clients) whom she is helping to sell more houses right now. On top of that, she runs a small team that’s doing 150 transactions AND she’s the mother of EIGHT kids. She’s doing more

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01:28

Experience Peace | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/12/18

I’m all about hustling, embracing challenges, and pushing yourself beyond your limits. But there’s one vital element of that which doesn’t get talked about often enough… Experiencing peace to replenish your energy. That’s what I’m talking about in this Mindset Monday. Don’t neglect it.

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42:23

The Habits & Actions for 2024 Real Estate Success |...

The Tom Ferry Podcast Experience ·

2023/12/13

Your 2024 real estate success will ultimately depend on the strategies you implement, the actions you take, and the habits you maintain. And for those, it’s always best to turn to a coach. One of my favorite ways to close out the year is by having my brother, coach Patrick Ferry on the podcast to share his action steps for success. On this episode, Patrick and I are talking about creating mental toughness, listing attraction at scale, discovering your Total Addressable Market, and just about

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34:40

Leveraging In-Stream YouTube Ads for Generating...

The Tom Ferry Podcast Experience ·

2023/12/11

I’ve heard agents say that in-stream YouTube ads sound intimidating. For whatever reason, agents get the idea that they’re costly, time-consuming, and complicated when they’re actually completely affordable, fun, and manageable. But the best thing about in-stream YouTube ads is how effective they are at directly generating listings. Shane Burgman is back on this episode of This Week in Marketing! He’s talking with Jason Pantana about his dynamite strategy for using in-stream YouTube ads in

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00:57

The Myth of Luck | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/12/11

Do you believe in luck? I mean in the sense that some people are just naturally luckier than others? I hope not, because it’s not true. Luck is something you create, and in this episode of Mindset Monday, I’ll show you how to create more of it in your life.

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35:37

The Viral Listing Strategy of Meredith Fogle | Tom...

The Tom Ferry Podcast Experience ·

2023/12/06

When Meredith Fogle shared her Viral Listing Strategy on stage on Roadmap Annapolis, everyone in attendance was blown away – including myself. Here was an entire next-gen system for consistently turning every single listing into multiple listings, and I knew I had to get her on the podcast. On this episode, Jason Pantana and I interview Meredith on every aspect of her viral listing system, including: The Listing System Blueprint Her signature Listing Flywheel Her tech stack and AI protocols And a

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24:33

2023 Greatest Hits: This Week in Marketing

The Tom Ferry Podcast Experience ·

2023/12/04

Over the last year, This Week in Marketing has provided agents with some of the most groundbreaking, effective marketing strategies in real estate. Jason Pantana has interviewed some of the top rising agents today, covered the gambit of real estate marketing channels, and kept his followers on the cutting edge. As we move into 2024, we figured we’d share some of our favorite moments from This Week in Marketing from the past year. This is This Week in Marketing: Greatest Hits 2023! Watch or listen,

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51:06

Top 5 Strategies to Score More Real Estate Listings...

The Tom Ferry Podcast Experience ·

2023/11/29

This year, many agents will generate fewer real estate listings than they have in the past. But the ones who do score more listings will score BIG. Those will be the agents who are running the five strategies we’re talking about here. In this episode of the Tom Ferry Podcast Experience, I have two of the greatest minds in all of real estate marketing to talk with me about the strategies we KNOW will attract more real estate listings in 2024. Jason Pantana is the mastermind behind This Week in

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39:30

Coaching for Victory: Real Estate Plays That WORK |...

The Tom Ferry Podcast Experience ·

2023/11/22

In this business, the plays you run are everything. The right real estate plays make winning easy while the wrong ones will leave you lost in the dark. Coach Emily Terrell is an active agent who is set to sell over 50 homes this year. On top of that, she’s coaching 37 agents who are averaging about 26 transactions. And on top of that, she has a family and kids and a great life. You could say that Emily is winning in just about every department. What do you think her secret is? Yeah… Running the

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21:04

TWIM The 5 “Ps” of Leveraging Open Houses into Leads...

The Tom Ferry Podcast Experience ·

2023/11/20

There’s an art to leveraging Open Houses into leads. Or should I say, there’s a proven step-by-step process. But before any of that, there’s a mindset issue to address with Open Houses. Some agents will fail to get a buyer and then write the entire thing off as a waste of time, but that’s a big mistake. Your top priority is to turn that Open House into leads – ones that will continue to multiply in the future. In this episode of This Week in Marketing, Jason Pantana shows you the five steps of

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01:11

Stay in Momentum | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/11/20

Over the course of this year, how many days did you stay in momentum? How many days did you fall off track, lose steam, or feel helpless? Our goal moving forward is zero days of lost momentum. In this Mindset Monday, I’ll show you how to maintain focus and always return to the plays that keep you shooting in the right direction.

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35:42

From Debt to $400k Savings: Breaking Poor Money...

The Tom Ferry Podcast Experience ·

2023/11/15

It doesn’t matter how much you make…. Breaking poor money habits and building healthy ones is the only thing that will get you the financial freedom you want. Money is hard to talk (or even think) about for a lot of people. It’s complicated and uncomfortable, and our spending habits often stem from our earliest experiences. But if you want to conquer any debt you may have and start saving MASSIVE amounts of money, it starts with breaking poor money habits and replacing them with wise ones. In

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24:15

5 Real Estate Marketing Channels That Will Dominate...

The Tom Ferry Podcast Experience ·

2023/11/13

When we talk about real estate marketing channels, we’re talking about more than just one facet of your business. This is your product distribution, the way you position yourself to make sales, and the way you build your brand. Such an important topic deserves a special episode of This Week in Marketing. This week, Jason Pantana is actually the one being interviewed – by me! We’re talking about the 5 real estate marketing channels you need to succeed and build your brand in 2024. It’s been a while

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01:34

Your Social Media Mindset | Mindset Monday

The Tom Ferry Podcast Experience ·

2023/11/13

Do you ever post a great piece of content and then feel defeated when it doesn’t get enough likes or engagement? There’s a big problem with the way that a lot of real estate agents view social media. In this episode of Mindset Monday, I’m talking about what it is and why you need to change the way you view your contributions on social.

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