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PODCAST

KickoffLabs On Growth

KickoffLabs On Growth is a podcast aimed to help you launch and grow your business. We’ll share our own stories and feature interviews with successful startup founders and marketing experts.

business marketing

All Episodes

31:20

Build a waitlist, validate your idea, and generate...

KickoffLabs On Growth ·

2022/04/12

For images of the waitlist and ads used check out the full show notes here. https://kickofflabs.com/podcast/waitlist-and-idea-validation-with-a-sales-webinar-signup

en

34:41

How Swingly Toys used a waitlist promotion to reach...

KickoffLabs On Growth ·

2022/03/29

For the full notes check out our post here: https://kickofflabs.com/podcast/how-waitlist-campaign-helped-swingly-toys-raise-17k-kickstarter

en

42:19

Drive massive growth with customer research and...

KickoffLabs On Growth ·

2022/03/15

Click here to get the full transcript, images, and other resources from the campaign. Market ResearchThe Pronti.AI team spent countless hours interviewing hundreds of people and taking in all of the responses and reviews the app received.ExperimentThey experimented hundreds of times on social platforms leading to their TikTok platform going viral.Dig Deep + Understand MarketingUnderstand what works best for your brand and know the differences in what content to push for various platforms

en

37:14

Triple Your Email List in a Month Running a Contest

KickoffLabs On Growth ·

2022/02/17

You can watch the video for this episode on YouTube and get the images and full transcript on our episode page. Here are some key lessons from this episode... Listen to CustomersListen to what your customers are looking for. Note their comments and use that data to refine your product.Promote to Your AudienceMatt has an active YouTube following so when sharing about his campaign, he mentioned it in his YouTube content daily to get them engaged and sharing.Audience Growth is SciencePay

en

34:36

How Woof 'N Meow is winning in the cutthroat world of...

KickoffLabs On Growth ·

2021/09/07

Valentina Lin, from Woof 'N Meow joined me to share how they blew past their indigo launch, got almost 3k people into a private group about cat litter, and signed up over 10,000 people to their email list... before launch.

en

24:15

How did BlackSteel get 10k signups in 6 weeks with...

KickoffLabs On Growth ·

2021/08/24

Get the full transcript, a summary of tips and tricks used, and the images from their landing pages on the episode page here: Here's a short run down of things you'll learn. **Call 10-20 signups a day**Learn more about them and get them engaged. **Do reach out on Instagram/Facebook**Follow people who comment on competitors and suggest your product. **Advertise on Instagram**$10 a day bringing 200-300 signups a day. **Make referrals worth it**1 referral worth $30 credit. 2 gets early access

en

42:22

20,000 Leads in 30 Days with £1,000, a Water Bottle,...

KickoffLabs On Growth ·

2021/06/18

Get the full transcript, screenshots, detailed copy, and more here: https://kickofflabs.com/podcast/how-swheat-collected-over-20k-leads-kickofflabs-prelaunch/

en

56:49

How did Conor Lewis raise 2.5 million dollars for a...

KickoffLabs On Growth ·

2021/02/10

Get the full transcript, copy, key takeaways, and landing pages used to build their audience here: https://kickofflabs.com/podcast/how-get-the-fort-raised-over-two-million-on-kickstarter

en

67:03

What does the journey from corporate life to passion...

KickoffLabs On Growth ·

2020/10/12

For the full transcript, key takeaways, and images from their campaign check out the episode home page.

en

33:47

How Big Island Coffee Roasters Built a Successful...

KickoffLabs On Growth ·

2020/09/23

Kelleigh Stewart is amazing. Her coffee roasting business could have disappeared after the pandemic killed off the hotel wholesale and local retail business. Instead they went online, grew their fanbase, collected over 18,000 emails with a KickoffLabs giveaway, and have now grown business over 460% since the start of the year.

en

26:24

Travlwear successfully funds over $95,000 on Indigogo...

KickoffLabs On Growth ·

2020/04/23

Today I’m talking to Luke Rafla-Yuan from Travlwear. They had recently wrapped up a successful KickoffLabs campaign and launched their travel backpack for photographers on Inidgogo. By the time you’re hearing this they were successfully funded at 95 thousand dollars. In this episode you’ll learn how KickoffLabs helped them validate the business, how they ran a referral campaign by keeping the rewards simple, built a product they wanted to buy, what percentage of your ideal crowdfunding

en

26:52

How Passfolio Went from Zero to 16,000 People on...

KickoffLabs On Growth ·

2020/03/31

Get the full show notes, key takeaways, and the transcript here: https://kickofflabs.com/podcast/how-passfolio-went-from-zero-to-16000-people-on-their-app-waitlist

en

31:59

How Esports One Mobilized a VIP Influencer Program to...

KickoffLabs On Growth ·

2020/01/29

Check out the full show notes including all of the emails, landing page templates, and key takeaways here: https://kickofflabs.com/podcast/how-esports-collected-25000-leads-without-advertising-with-a-kickofflabs-contest

en

39:52

How Zenus collected 25,000 leads without ads using...

KickoffLabs On Growth ·

2020/01/21

For full show notes including all the images, emails, and landing pages used in their campaign check out https://kickofflabs.com/podcast/how-zenus-collected-25000-leads-without-advertising-with-a-KickoffLabs-contestThanks!

en

11:53

Qualifying leads, choosing weekly winners, and...

KickoffLabs On Growth ·

2020/01/14

Confirm by Location - Don't Restrict AccessIf knowing a leads location important for your business then ask in a dropdown with limited choices or confirm with a checkbox.You Set the RulesConsider making the rewards for referrals generous, but limited to the first 10-50 people that earn them.A Winner Every Week?Great idea! Conssider announcing weekly winners to your whole list to keep them engaged and excited.Worried About Qualified Leads?Have enough copy on your page so people understand

en

17:47

Founder Chat: Launching Shopify Reward Campaigns for...

KickoffLabs On Growth ·

2019/11/06

For full show notes check out https://kickofflabs.com/podcast/launching-shopify-reward-campaigns-at-kickofflabs

en

42:10

How do I improve my conversion rate and get more...

KickoffLabs On Growth ·

2019/10/02

For full show notes check out https://kickofflabs.com/podcast/how-do-i-improve-my-conversion-rate-and-get-more-people-sharing-my-landing-pages

en

46:10

How do you launch a new product line at your company?

KickoffLabs On Growth ·

2019/09/18

For detailed notes, landing page screenshots, a full transcript, email copy, and more check out https://kickofflabs.com/podcast/how-to-build-anticipation-for-a-new-product-line-at-your-company

en

18:21

Length of Prelaunch, User Surveys VS Waitlists, and...

KickoffLabs On Growth ·

2019/08/28

"I have a couple of questions about running a pre-launch..." "Are there risks if the value prop changes a few times between now and launch with folks who have already seen this?""Is it ok if I do this 3-4 months?""I'm not sure what the right CTA should be? ""What do you think is the best way to get audiences to the landing page?"Get all the answers in this episode and find the full transcript at https://kickofflabs.com/podcast.

en

33:33

How do you raise $100,000 in one day for a product...

KickoffLabs On Growth ·

2019/08/14

Full show notes, transcripts, and key takeaways can be found here: https://kickofflabs.com/podcast/how-to-crowdfund-a-100k-launch-without-a-product-yet

en

52 results

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