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PODCAST

KickoffLabs On Growth

KickoffLabs On Growth is a podcast aimed to help you launch and grow your business. We’ll share our own stories and feature interviews with successful startup founders and marketing experts.

business marketing

All Episodes

23:43

Using Giveaways to Promote Tourism

KickoffLabs On Growth ·

2023/11/07

In this episode of the On Growth Podcast, Josh Ledgard sits down with Anna Fraiberg from the Bay of Quinte Regional Marketing Board. Fraiberg shares the nuts and bolts of their successful marketing campaign that has been driving tourism to the Bay of Quinte region. Get ready to learn about ingenious regional marketing techniques designed to make a significant impact using giveaways.Anna discusses how the Bay of Quinte Regional Marketing Board leverages giveaways to increase tourism and how

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35:23

Collecting over 20,000 Leads with Santana Snacks

KickoffLabs On Growth ·

2023/11/01

Join us as we talk to Victor Macias, the entrepreneurial spirit behind Santana Snacks and learn how they've collected over 20,000 leads so far. Victor shares the secrets about how they built a commanding prelaunch brand, manipulated Facebook ads to achieve a phenomenal CPC of just 30 cents, and established a reward system that powerfully encouraged viral growth even before they had a product!Perhaps, one of the most exciting moments in Victor's journey was their stint on the popular show,

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31:02

Contest Marketing Trends for 2023 & a Mic Giveaway

KickoffLabs On Growth ·

2023/02/09

Derek Videll and I discuss content marketing trends for 2023 and also announce our latest BOSS Marketer contest at https://grow.kickofflabs.com/boss.

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36:20

KickoffLabs Most Asked Contest Questions VS ChatGPT

KickoffLabs On Growth ·

2022/12/21

ChatGpt has gotten very popular for asking all kinds of challenging and even conversational questions. We decided to ask some of our most popular customer questions and decide if the answers really match up with our advice.

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48:22

Grow With Confidence- Advice From Launch and Scale

KickoffLabs On Growth ·

2022/12/06

Grow your audience for your next launch with Kheirstyn Ross of Launch and Scale. Learn more about the value of influencers, micro-marketing, audience engagement, and everything in between leading to product launch day.

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38:22

Product Testing, Building a Community, and Growing...

KickoffLabs On Growth ·

2022/11/22

Maven Pet launched a waitlist campaign for their unique AI pet vet tech. Starting with a growing community, early adopters/ product testers, and a passion for helping pets live a better life- Maven Pet was able to grow exponentially before its official launch with KickoffLabs. Learn how product testing through a waitlist can lead to a wildly successful launch and the brand awareness you're looking for.

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20:54

Preparing for Holiday Contests- Easy Ideas to Get You...

KickoffLabs On Growth ·

2022/11/09

With the big holiday season quickly approaching, it's time to start preparing for your marketing strategy to stand out. Thanksgiving, Black Friday, Christmas, and New Year's eve are great times to quickly generate leads with a holiday giveaway contest! Get started in no time with these helpful tips and ideas.

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31:42

How to Choose the Best Giveaway Prizes for Your Goals...

KickoffLabs On Growth ·

2022/10/11

It doesn't have to be expensive.You can give away anything that you think your ideal audience will like, regardless of the cost. Often samples of your product, experiences, or simply being the first to get something is enough to capture an audience. This also means themed simple items such as fireworks on the Fourth of July or a limited edition of your product to bring the audience back to you.Give a complete gift or experience.It is often best to offer a complete experience for your grand

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40:46

How Share to Click used a Milestone Rewards Waitlist...

KickoffLabs On Growth ·

2022/09/27

Listen to hear how a creator engagement space, CLICK, used a milestone rewards waitlist campaign to grow their web3 audience before launching a new product. They used crypto as an enticing reward during the waitlist and only spent $300 on ad-spend so far while exploding on authentic social engagement.

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32:15

How to use a waitlist to drive audience growth for...

KickoffLabs On Growth ·

2022/09/13

Launching a beta means getting your audience ready and excited for the release to be as successful as possible. Gambit Games chose to use a waitlist campaign to do just that. Learn why they chose KickoffLabs for this large-scale campaign and how Gambit games turned their waitlist into profit.

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27:11

How to Choose the Right Giveaway for Your Goals

KickoffLabs On Growth ·

2022/08/31

Get your giveaway started using our quick launch guide, checklist, and brand-new template quiz! Listen in to learn more about different contest types and find resources to get your next giveaway ready in just 10 minutes.

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38:10

Running a Successful Pre-Launch Subscription Box (and...

KickoffLabs On Growth ·

2022/08/16

All Girl Shave Club grew their audience through a KickoffLabs contest with a Milestone Rewards Waitlist contest. Jessica gives advice on nurturing your audience and converting your email list goals into active subscribers in order to run your most successful prelaunch campaign. Listen to hear more about her success running a prelaunch waitlist!

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20:15

Running a Successful Giveaway in a Highly Regulated...

KickoffLabs On Growth ·

2022/08/02

Learn how NOBO uses creative advertising and a KickoffLabs giveaway to successfully market to a demographic surrounded by challenging advertising laws. Also, find out why clarity is key in your next sweepstakes.

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37:55

How Social Bamboo uses KickoffLabs to Help Businesses...

KickoffLabs On Growth ·

2022/07/19

Listen in to find out how Derek, host of the well-known business marketing podcast Social Bamboo, has used KickoffLabs not only for his own business but to help others grow through running contests. Learn more about his tactics, marketing advice, and what has been helpful for his clients in past contests along with why he recommends KickoffLabs to his followers.

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47:26

How Grizzly Gained 50k+ Leads With a Giveaway by...

KickoffLabs On Growth ·

2022/07/06

Find out how Grizzly.fi kept their contest, actions, and communication simple, which led to tremendous growth for their waitlist giveaway campaign. While they are still in the midst of their campaign, their lead generation is growing daily and is currently at 50,000+ new people with a 40% conversion rate. Listen to their advice on how to make it happen here.

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22:58

Our Boss Marketing Contest Results and Advice

KickoffLabs On Growth ·

2022/06/21

Josh and Hannah discuss KickoffLab's recent contest results, goals, and advice for future giveaways. Get a full recap as well as screenshots, email copy, and our contest checklist from the full show notes here: https://kickofflabs.com/podcast/our-final-contest-results-and-advice

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40:16

Learn How to Use Smart Marketing and Client...

KickoffLabs On Growth ·

2022/06/06

https://kickofflabs.com/podcast/learn-how-to-use-smart-marketing-and-client-relationships-to-create-your-best-contest-yet

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22:40

Quick and Dirty Checklist for Launching a Contest

KickoffLabs On Growth ·

2022/05/24

For the quick guide and an example of how we applied it to our own contest check out the post here: https://kickofflabs.com/blog/4-day-simple-giveaway-checklist

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23:05

How Dappery uses Testing, Lookalike Audiences, and a...

KickoffLabs On Growth ·

2022/05/10

For pics of the landing pages used, key takeaways and a fill transcript go to https://kickofflabs.com/podcast/how-dappery-used-testing-lookalike-audiences-and-a-waitlist-to-promote-nfts

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35:34

How customer feedback can get the leads you want with...

KickoffLabs On Growth ·

2022/04/26

See the full show notes and transcript here: https://kickofflabs.com/podcast/how-customer-feedback-can-get-the-leads-you-want

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52 results

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