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PODCAST

The Art Marketing Podcast

Art Storefronts

Artists and Photographers have a marketing problem. Let"s fix that. Whether you"re an emerging artist, a seasoned professional, or an art marketer, this podcast provides the insights you need to sell your art online and off. Join Patrick from Art Storefronts as he explores the latest trends in art marketing; featuring expert interviews, success stories, current events and trends, and deep-dive tactical marketing advice to help you thrive in the art world.

arts visual arts

All Episodes

50:03

Artist Megh Knappenberger - Working Session

The Art Marketing Podcast ·

2025/04/22

Join us for a unique episode of the Art Marketing Podcast as host Patrick interviews artist Megh Knappenberger in an informal fireside chat. They dive into the challenges of creating engaging video content, the impact of hiring a marketing assistant, and the transformative power of AI tools for artists. Discover practical tips for enhancing your online presence, leveraging CRM systems, and using technology to connect with your audience. Whether you're an artist or a creative entrepreneur, this

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06:59

Helsinki Bus Station Theory

The Art Marketing Podcast ·

2025/04/17

In this episode of the Art Marketing Podcast, we explore the powerful concept of the Helsinki Bus Station Theory, a metaphor for the creative journey of photographers and artists. Join us as we delve into the importance of perseverance and staying true to your unique vision, even when it feels like you're going in circles. Discover why the most impactful artists are those who commit to their path and continue to evolve their work over time. Whether you're a seasoned photographer or just starting

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28:37

Photographer Gary Roche

The Art Marketing Podcast ·

2025/04/05

In this episode of the Art Marketing Podcast, I had the pleasure of interviewing photographer Gary Roach, who has an impressive background in both nursing and photography. Gary has been living in Naples, Florida, for over 30 years and has developed a passion for wildlife photography, particularly in the vibrant ecosystems of Florida. Throughout the conversation, we touched on the importance of marketing, building an email list, and leveraging social media to connect with potential customers. Gary's

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51:17

Artist Kate Cook

The Art Marketing Podcast ·

2025/03/17

Join us for an inspiring episode of the Art Marketing Podcast as we dive into the unique world of automotive art with artist Kate Cook. Discover how Kate blends her passion for cars with her artistic talent, creating stunning pieces that resonate with car enthusiasts. We discuss the challenges and triumphs of creative entrepreneurship, the importance of storytelling in art, and how to leverage social media effectively. Plus, learn about Kate's innovative approach to using automotive paint on canvas

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56:22

Artist Mays Mayhew

The Art Marketing Podcast ·

2025/03/12

Join us for an insightful episode of the Art Marketing Podcast as we sit down with artist Mays Mayhew, who shares her journey from managing art supply stores to becoming a full-time artist. Mays discusses the challenges of navigating the art market, the importance of storytelling in selling art, and her strategies for pricing and negotiating with clients. Discover how she balances family life with her passion for art and learn valuable tips for succeeding in art fairs and online sales. Tune in for a

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54:58

Artist Tom Putt

The Art Marketing Podcast ·

2025/03/05

Join us in this episode of the Art Marketing Podcast as we dive into an inspiring conversation with Tom and Mary Putt, a dynamic husband-and-wife team behind the Tom Putt Gallery. Discover how they navigated the challenges of running a photography business during the COVID-19 pandemic, leveraging creativity and resilience to thrive. Tom shares his philosophy of continuous improvement, while Mary discusses the importance of customer experience and effective sales strategies. Tune in for valuable

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34:04

Artist Xcvi

The Art Marketing Podcast ·

2025/02/28

In this episode of the Art Marketing Podcast, we sit down with mixed media acrylic artist Xcvi, also known as X, who shares his inspiring journey of resilience following the devastation of Hurricane Helene. Discover how he transformed loss into beauty through his art and the importance of valuing one's creative work. X discusses his unique approach to connecting with audiences, the challenges of selling art, and the role of community in rebuilding after disaster. Join us as we explore the

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53:02

Artist Craig Black

The Art Marketing Podcast ·

2025/02/25

Join us in this inspiring episode of the Art Marketing Podcast as we chat with Craig Black, a visual artist from Scotland known for his innovative acrylic fusion technique. Discover how Craig transitioned from a successful graphic designer to a full-time artist, leveraging brand collaborations with giants like FIFA and Porsche. He shares insights on building authentic connections, the importance of self-initiated projects, and how he uses platforms like LinkedIn to drive his business forward. Tune

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35:50

Artist Brit Reed

The Art Marketing Podcast ·

2025/02/18

In this episode of the Art Marketing Podcast, host Patrick sits down with multi-talented Choctaw artist Brit Reed, who shares her journey as a beadwork, digital, and watercolor artist. Brit discusses the evolution of her marketing strategies, the impact of social media on her sales, and the importance of storytelling in art. She also reflects on her experiences with Art Storefronts and how it has helped her grow her business. Tune in for valuable insights on navigating the art world and the

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51:01

Artist Lindy Severns

The Art Marketing Podcast ·

2025/02/07

In this episode of the Art Marketing Podcast, host Patrick sits down with talented artist Lindy Severns, who shares her inspiring journey of thriving as a professional artist in remote West Texas. Despite the challenges of limited resources and a fluctuating economy, Lindy achieved remarkable success, selling over six figures of her art last year. Discover how she navigates the art world, balances gallery representation with direct sales, and leverages digital marketing strategies to connect with

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29:07

Too creative to ignore

The Art Marketing Podcast ·

2025/01/31

The concept of being "too creative to ignore." I explore the origins of this phrase, share inspiring examples of artists who have successfully captured attention through their unique creativity, and discuss how we can leverage AI to enhance our social media presence. (00:00:08) Introduction to Being Too Creative to Ignore (00:00:21) What Does It Mean to Be Too Creative to Ignore? (00:01:13) The Origin of the Concept (00:02:48) Examples of Artists Who Are Too Creative to Ignore (00:02:59) Spotlight

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24:35

More Conversations = More Art Sales. Let's start some.

The Art Marketing Podcast ·

2025/01/27

I delve into the crucial connection between conversations and art sales, drawing parallels between real-world art shows and social media interactions. I emphasize that just as artists engage with potential buyers at physical events, they must take the initiative to start conversations online. I discuss how many people scroll past our social media posts without engaging, and how we often wait for them to reach out instead of proactively initiating dialogue. I introduce a practical tactic for artists

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36:56

Artists, Meet Your AI Team – ArtHelper.ai Does the...

The Art Marketing Podcast ·

2025/01/23

This podcast episode explores the transformative impact of AI on the creative industry, specifically focusing on artists and photographers. How AI can provide creatives with an unprecedented opportunity to scale their businesses by acting as virtual team members—handling marketing, content creation, and administrative tasks that have traditionally slowed down creative growth. You can try ArtHelper.ai for free. Kick the tires and let us know what you think ArtHelper Youtube Channel - great way to

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29:46

Artist Kenneth LeRose

The Art Marketing Podcast ·

2024/12/20

Join us in this episode of the Art Marketing Podcast as we dive into the inspiring journey of photographer Kenneth LeRose. From his beginnings in fitness photography to mastering astrophotography while living in an Airstream, Kenneth shares his passion for teaching and creating stunning visuals. Discover his strategies for building an engaged audience on Instagram, the challenges of monetizing his art, and his recent experiences with Black Friday and Cyber Monday sales. Tune in for valuable insights

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30:39

Artist Johnny Adolphson

The Art Marketing Podcast ·

2024/12/14

Join Patrick as he interviews Utah-based landscape photographer Johnny Adolphson, who shares his journey from a side gig to a thriving full-time art business. Discover how Johnny successfully markets his work through local shows, restaurants, and hotels, leveraging his deep connection to the Heber Valley. Learn about the importance of building a local customer base, the challenges of online art sales, and the strategies that have helped him thrive in a competitive market. Tune in for valuable

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40:48

Artist Ken Wiele

The Art Marketing Podcast ·

2024/12/03

Join us in this inspiring episode of the Art Marketing Podcast as host Patrick interviews photographer Ken Wiele, who shares his remarkable journey from a retired band teacher to a successful artist. Discover how Ken leveraged personal connections and storytelling to sell over $50,000 in art within just three years, all while building a loyal customer base. Learn about the power of emotional engagement in art sales, the importance of niche marketing, and Ken's unique approach to combining

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38:43

Artist John Kennington

The Art Marketing Podcast ·

2024/11/22

Join us for an insightful conversation with talented photographer John Kennington, who shares his journey of transitioning to full-time photography and the art of selling at shows. With over 50 years of experience, John discusses his strategies for capturing customer emails, the importance of storytelling in his work, and how he balances online sales with in-person events. Discover the challenges and rewards of being a "road warrior" in the art world, and learn valuable tips for aspiring

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43:57

Artist Bob Gherardi

The Art Marketing Podcast ·

2024/11/14

Join us for an inspiring episode of the Art Marketing Podcast as we sit down with artist Bob Girardi, who shares his incredible journey from struggling illustrator to successful fine artist. Discover how Bob transformed his approach to marketing, embraced local art fairs, and found his niche with crows and ravens, leading to a remarkable $30,000 weekend in sales. Tune in to learn valuable insights on pricing, building connections, and the importance of stepping out of your comfort zone in the art

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49:17

Artist Perry Milou

The Art Marketing Podcast ·

2024/11/08

Join us for an inspiring conversation with artist Perry Milo, who shares his journey from street selling to becoming a successful full-time artist. Discover how he leverages social media, guerrilla marketing, and philanthropic endeavors to turn his passion for art into a thriving business. Perry discusses the importance of building connections, being prolific, and the strategies that have helped him navigate the art world. Whether you're an aspiring artist or simply curious about the creative

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01:01:30

Artist Kimberly Cammerata

The Art Marketing Podcast ·

2024/10/30

Join us in this enlightening episode as we dive into the inspiring journey of artist Kimberly Camerata, who transitioned to a full-time art career in 2017. Discover how she navigates the challenges of marketing her work, the importance of consistency in engagement, and the impact of introducing new product lines like petite originals and merchandise. Kimberly shares valuable insights on building relationships with her audience and the power of storytelling in her art. Tune in for practical tips on

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