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PODCAST

Simplified Sparky Marketing

ELECTRICIANS!Take your electrical business marketing from confusion to clarity with bite-sized, actionable tips made just for sparkies.Everything in this podcast comes from real lessons learned in my own electrical busines - no fluff, no BS, just the fundamentals that actually work.Take these strategies, apply them today, and start winning better clients, better jobs, and bigger profits.

business marketing

All Episodes

62:46

BONUS: Spark Your Interest Podcast with Josh Ford | 84

Simplified Sparky Marketing ·

2025/08/06

Check out Fordie's stuff below ⬇️ Spark Your Interest podcastLock out and Live ====== Intereted in working with Alan? Click HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE

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12:11

Are BNI Groups for you? | 83

Simplified Sparky Marketing ·

2025/08/01

Show Notes: BNI can open doors, but not always the ones you want. Here’s my honest take after attending a few meetings and why most of those cards end up in the bin. Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE

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8:02

The Trojan Horse Method | 82

Simplified Sparky Marketing ·

2025/07/25

You might hate those low-paying EV charger installs for your electrical business. but what if they’re your Trojan horse? Don’t just do the job - do it smarter. Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE

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8:19

How Important is your sparky business name?...

Simplified Sparky Marketing ·

2025/07/19

Picked the wrong name for your electrical business - regret it? You’re not alone... I’ve done it twice. Here’s why it matters more than you think and how to fix it without starting over. Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE

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10:09

How a painter stole my electrical work! | 80

Simplified Sparky Marketing ·

2025/07/11

I lost my best client over a painter’s poor decision—and it still stings. This episode’s about handling client relationships, especially when things go south, and why staying top of mind after a client moves is critical for your business. Don’t let a great client forget your name just because they changed address. Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE

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17:09

Electricians - Get your time BACK! | 79

Simplified Sparky Marketing ·

2025/07/04

Time’s the one thing you can’t buy back. In this episode, I break down two recent jobs that reminded me how much time tradies waste—and how to stop it. From admin hacks to VA delegation, this one’s all about taking back your day. How to find and hire a Virtual Assistant - https://simplifiedsparkyva.carrd.co/ Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE

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12:52

Do clients think what you think? | 78

Simplified Sparky Marketing ·

2025/06/27

Ever stuffed up a job and thought it was game over? I’ve been there—more than once. In this episode, I share how fixing my own screw-ups turned pissed-off clients into loyal ones. Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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9:12

My EOFY tax f#$k up! | 77

Simplified Sparky Marketing ·

2025/06/22

EOFY is here, and I’m sharing a few hard-earned lessons from my own electrical business. From costly mistakes to smarter money moves – this one might just change how you handle tax time. Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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13:50

How I got my suspended Google Business Profile Back | 76

Simplified Sparky Marketing ·

2025/06/18

After nearly two months in the dark, my Google Business Profile is finally back—but it came with a few hard lessons. I break down what went wrong, how I got it reinstated, and what you need to know to avoid the same headache. Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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9:04

Are your eggs in one basket? | 75

Simplified Sparky Marketing ·

2025/06/13

Ever had your golden goose stop laying eggs? In this episode, I talk about the danger of relying too heavily on one source of work and how I kept my business afloat after losing Tesla leads, a lighting store, and my Google profile—all in a short span. If you’re putting all your faith in just one builder or source, you need to hear this. Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE 3. Join my FREE...

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8:09

Cheap refer cheap! | 74

Simplified Sparky Marketing ·

2025/06/06

This week, I’m unpacking why starting out with mates’ rates and cheap jobs can come back to bite you. If you're an electrician trying to build a real client base, this one’s all about charging properly from day one and avoiding the trap of working for free. Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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11:58

Google Business Profile Suspention Part II | 73

Simplified Sparky Marketing ·

2025/06/04

One month deep into a Google suspension—and it's been a ride. In this episode, I break down what’s happening behind the scenes and why your business listing is worth more than you think. Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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10:28

The Simplified Sparky Marketing Mentorship | 72

Simplified Sparky Marketing ·

2025/05/31

The time has come. Many have asked. It's here. 1. Click This IG Link - https://www.instagram.com/_alan.collins/ 2. Send me a DM with the word 'Winner' Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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10:23

AI is too undercooked to trust for Electricians | 71

Simplified Sparky Marketing ·

2025/05/29

In this episode, I break down why AI is still undercooked and not ready to run your electrical business solo. From glitchy software to robotic phone answering, I share what’s working, what’s not, and how to use AI without getting burned. Youtube Video - The simplified sparky mentorship HERE 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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6:56

Smoking Hope! | 70

Simplified Sparky Marketing ·

2025/05/22

Sparkies - Sick of being sold the dream? 1 Million in profit and 10 staff in one year 🤥. 1. The Electricians Guide to Profitable Clients HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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7:05

You’re not a charity - charge for warranty callbacks!...

Simplified Sparky Marketing ·

2025/05/15

Sick of eating costs for every warranty job for your electrical work? In this episode, I talk when to charge and when to wear it - and how to make warranty work profitable. Whether you're a sparkie or any hands-on tradie, this will change the way you handle call-backs. Tune in from the streets of Japan, ASMR and all. 1. Stop chasing leads, let them chase you HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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11:08

I LOST 539 Google reviews for my electrical business...

Simplified Sparky Marketing ·

2025/05/08

Too many of you are building your electrical business on rented land — and Google just reminded me the hard way. 1. Stop chasing leads, let them chase you HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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8:13

How a Greedy Mistake Cost Me an Electrical Goldmine | 67

Simplified Sparky Marketing ·

2025/04/28

How one greedy invoice cost me thousands in lost referrals — and how electricians can avoid burning bridges with both clients and mates. Learn why short-term thinking kills long-term success and how protecting relationships is the smartest marketing move for any electrician serious about building a profitable business. 1. Stop chasing leads, let them chase you HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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7:29

Discounts and D-Grade Clients. | 66

Simplified Sparky Marketing ·

2025/04/22

Cutting your Electrical quote by 20% might feel like a small move—but you’re actually slashing your profit in half. In this one, I break down the real cost of discounts and share how to price jobs without shafting yourself. If you’re dropping your pants to win work, listen to this first. 1. Stop chasing leads, let them chase you HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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8:19

Are You Marketing for Electricians or Leads? | 65

Simplified Sparky Marketing ·

2025/04/18

Electricians! Are you marketing to your future clients—or your crew? If your Insta feed is full of switchboards and under-house shots with no explanation, you’re doing it wrong. This one’s about shifting your mindset and making content that actually pulls in work—not just likes. 1. Stop chasing leads, let them chase you HERE 2. Follow on Instagram - HERE 3. Join my FREE Skool community HERE

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105 results

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