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PODCAST

Simplified Sparky Marketing

ELECTRICIANS!Take your electrical business marketing from confusion to clarity with bite-sized, actionable tips made just for sparkies.Everything in this podcast comes from real lessons learned in my own electrical busines - no fluff, no BS, just the fundamentals that actually work.Take these strategies, apply them today, and start winning better clients, better jobs, and bigger profits.

business marketing

All Episodes

9:17

Fly In Fly Out Or Build Your Own Electrical Business?...

Simplified Sparky Marketing ·

2026/03/07

In this episode I talk about my time working as an electrician in the mines, the money, the lifestyle, and why I eventually left to build my own electrical business. 📈 Work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE

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10:45

[YouTube Ep] The Electricians Lead...

Simplified Sparky Marketing ·

2026/03/03

VIDEO: Episode 1 - Why is buisness Why Your Electrical Business Feels Harder Than It Should! Episode 2 - The Electricians Lead Attraction System! Episode 3 - The Electricians Lead Handling/Convert System! === 📈 Work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE

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8:24

WTF is GST for Electricians? | 128

Simplified Sparky Marketing ·

2026/02/26

If you’re starting your electrical business and holding off on GST because it feels like “big business stuff”, this one’s for you. I break down what GST actually is, how BAS works, and why waiting until $75K turnover is short-sighted. Start properly, price properly, and stop building your business on sand. 📈 Work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE

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47:06

Dave Brearley - Zero to Electrical Business Owner in...

Simplified Sparky Marketing ·

2026/02/25

I caught up with Simplified Sparky mentee Dave Brearley for a quick chat about starting his electrical business. 🎥 Watch the full YouTube Video HERE __________ 📈 Work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE

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7:16

1300 Vanity Is Costing You Work | 126

Simplified Sparky Marketing ·

2026/02/19

Most electricians don’t need to look national. They need to look trusted. A 1300 number or flashy branding can push away the small local jobs that keep your service work flowing. And those little jobs turn into switchboards, EV chargers and long term clients. Drop the vanity. Build trust. 📈 Work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE

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8:02

[YouTube Ep] The Electricians Lead Attraction System!...

Simplified Sparky Marketing ·

2026/02/14

🎥 Watch the video version on YouTube HERE _ 📈 Work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE

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7:30

Electricians Are Busy All Day, Only Billing Five...

Simplified Sparky Marketing ·

2026/02/12

Most service electricians think they work eight hours a day. They don’t. By the time you factor in driving, quoting, suppliers, and inefficiencies, you’re lucky to bill five or six. If your hourly rate isn’t built around real billable hours, you’ll stay busy and broke. This episode breaks down the maths every sparky needs to face. 📈 Work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼

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7:25

A bad customer experience 223

Simplified Sparky Marketing ·

2026/02/07

As an electrician our bodies break down, get stiff. We need to stretch. I attempted to but it has too much friction. 📈 Work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE

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8:15

Do capability statements work for electricians?

Simplified Sparky Marketing ·

2026/02/05

Capability statements get thrown around like they’re mandatory, but no one ever asks who they’re actually for. This episode is about context, not tactics. Different sparky games, different rules. If you’re an electrician copying what everyone else is doing and hoping it fixes your quotes, this’ll make you stop and think. 📈 Work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE

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9:47

Electrical Business... Boring, Predictable, and Paid...

Simplified Sparky Marketing ·

2026/01/29

My electrical business is boring. Same residential service work, same quoting systems, same client typw, week in, week out. And that’s exactly why it’s profitable. This episode came from watching Mr. G’s burg. Repetition makes electrical work easier to systemise, reduces mistakes on jobs, and creates predictable cash flow. Boring isn’t failure. Most of the time, it’s a well-run electrical business. 📈 Work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9

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11:06

[YouTube Ep] Why Your Electrical Business Feels...

Simplified Sparky Marketing ·

2026/01/25

Electricians - Watch the YouTube video HERE __ 📈 Work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE

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10:37

Premature Discounting Is Burning Your Profit | 119

Simplified Sparky Marketing ·

2026/01/22

The only person who feels good about an unnecessary discount for your sparky work is the client. I walk through two real examples: A power pole install and a client’s “30 under 30” discount! This episode is about confidence in pricing, understanding where your profit actually comes from, and why uncalculated discounts quietly destroy your bottom line. If you’ve ever knocked money off just to feel better in the moment, this will make you rethink it. 📈 Work directly with me 👉🏼 HERE 🚀 Th...

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13:50

Staying in your electrical lane | 117

Simplified Sparky Marketing ·

2026/01/15

Took on a smart lighting job I wasn’t ready for. Everything went sideways. This episode’s for sparkies jumping into solar, Level 2, or builder work before they’ve nailed their quoting, pricing, and systems. If your business isn’t running smooth, don’t add more. Fix the engine first, then change lanes. 🚀 Rocket your electrical business marketing in 9 minutes 👉🏼 HERE 🤔 Questions? Ask me on Instagram 👉🏼 HERE 🤝 Work with Alan 👉🏼 HERE 🎥 YouTube 👉🏼 HERE

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11:37

People will make or break your business! | 116

Simplified Sparky Marketing ·

2026/01/08

Some people lift you. Some people wreck you. I lost my wallet, got it back. Sold a watch, nearly got robbed. Made me realise... your whole electrical business, mood, and drive comes down to who’s around you. Clients. Mates. Staff. One bad vibe and it all gets harder. 🚀 Rocket your electrical business marketing in 9 minutes 👉🏼 HERE 🤔 Questions? Ask me on Instagram 👉🏼 HERE 🤝 Work with Alan 👉🏼 HERE

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11:08

How you make $2834 before breakfast | Systems | 115

Simplified Sparky Marketing ·

2026/01/03

Quoting $2.8K worth of work before breakfast from a balcony on the Gold Coast. How i do my electrical quotes. All in your business systems. 🚀 Rocket your electrical business marketing in 9 minutes 👉🏼 HERE 🤔 Questions? Ask me on Instagram 👉🏼 HERE 🤝 Work with Alan 👉🏼 HERE

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11:18

The poverty mindset keeping sparkies broke | 114

Simplified Sparky Marketing ·

2025/12/27

Cancelled jobs, and why work “comes and goes.” I break down what’s actually happening behind the scenes, and why this thinking keeps trades stuck in feast-or-famine cycles. If your workload feels unpredictable, this episode will make a lot of sense. 🚀 Rocket your electrical business marketing in 9 minutes 👉🏼 HERE 🤔 Questions? Ask me on Instagram 👉🏼 HERE 🤝 Work with Alan 👉🏼 HERE

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5:35

Kev the sparky has closed down! | 113

Simplified Sparky Marketing ·

2025/12/23

Why Kevin the Electrician has closed his electrical business... 🚀 Rocket your electrical business marketing in 9 minutes 👉🏼 HERE 🤔 Questions? Ask me on Instagram 👉🏼 HERE 🤝 Work with Alan 👉🏼 HERE

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14:00

A $200/hr NEWBIE is doing it better than you! | 112

Simplified Sparky Marketing ·

2025/12/18

Most sparkies scale a loss. They hire too early, pay themselves last, and trust a bank balance that's full of lies. This episode is about fixing that. Real wages. Real systems. Real business. If you're still guessing what you earn each week, you're already losing. 🚀 Rocket your electrical business marketing in 9 minutes 👉🏼 HERE 🤔 Questions? Ask me on Instagram 👉🏼 HERE 🤝 Work with Alan 👉🏼 HERE

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8:45

Staff loosing you work? What do do about it | 111

Simplified Sparky Marketing ·

2025/12/14

Had the cleaners in. They scratched my black taps down to brass. Got me thinking, how many clients go quiet ‘cause your staff quietly f**k up? In this episode, I talk about what that slip costs you, and why electricians need to get ruthless about experience and quality control. 🚀 Rocket your electrical business marketing in 9 minutes 👉🏼 HERE 🤔 Questions? Ask me on Instagram 👉🏼 HERE 🤝 Work with Alan 👉🏼 HERE

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6:54

Why Ai is making you look stupid! | 110

Simplified Sparky Marketing ·

2025/12/11

AI used to make you look sharp, but now every second enquiry sounds like a robot typed it. And sparkies are copping the fallout. In this episode, I talk about the rise of AI-generated leads, why clients are outsourcing their brains, and how it’s making some electricians look lazy without even realising it. More importantly, I explain why real personality, real language, and human connection are about to matter more than ever for electrical businesses. 🚀 Rocket your electrical business

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130 results

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