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PODCAST

Cracking the Code

Cracking the Code is your intel drop on smarter digital strategy for small service businesses. From high-converting websites to CRM automation and AI tools that actually work, we decode what drives real business growth. Hosted by Code Conspirators, each episode delivers actionable tips from the field; no fluff, no hype. Just clear tactics to turn your website, marketing, and operations into a lead-generating machine. Subscribe and start cracking the code.

business marketing

All Episodes

00:22:29

Inside Intel: Future Tampa, Built on Business with...

Cracking the Code ·

2025/07/29

🎙 Cracking the Code – Episode: Alan Henderson, Mayoral Candidate for TampaGuest: Alan Henderson | Henderson4Tampa.orgWhat happens when a 24-year-old business owner, Harvard student, and Tampa native decides to run for mayor? In this live conversation, Rob Riggs sits down with Alan Henderson, a fresh face in Tampa’s political landscape, to unpack how business experience and community insight shape his vision for the city.💡 In this episode:Alan’s entrepreneurial journey and how it informs his

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00:24:31

Inside Intel: Reimagining CRM with Micro-Products &...

Cracking the Code ·

2025/07/09

Interview with Mark Kofman, Founder of Parma AI – Rethinking CRM Through Micro Products & AIIn this episode, Rob sits down with Mark Kofman, founder of Parma AI, to explore how his team is reinventing CRM through a modular, minimalist approach. Mark shares the inspiration behind Parma’s “micro products” model, explains the future of CRM platforms with AI agents, and introduces FAQIR — a powerful AI tool that turns customer conversations into high-ranking website FAQs.We also dig into:Why

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00:27:46

Inside Intel: Predicting ROI Before You Spend a Dime,...

Cracking the Code ·

2025/06/18

Why guess what will work when you can model the outcome? In this episode, Franck Ardourel, a CX researcher and professor at Santa Clara University, joins Rob Riggs to unpack how AI can help leaders forecast the impact of marketing, service, and operational investments—before taking action. From reducing churn to optimizing customer journeys, this conversation explores a practical framework for predicting ROI across CX efforts. If you’ve ever wanted a crystal ball for business decisions, this one’s

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00:16:57

The Smart CRM: Working Smarter

Cracking the Code ·

2025/05/22

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more value from your CRM)Download the Resource:⁠⁠https://smartcrm.codeconspirators.com/smart-crm-toolkit⁠⁠If your CRM is full of names—but low on results—this episode is for you.Too many firms treat the CRM like a digital filing cabinet. It holds contact info, a few deal notes, and maybe a tag or two. But there’s no movement. No automation. No feedback loop. Just data entry and crossed fingers.This episode is the final piece

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00:14:21

The Smart CRM: From To-Do List to Growth Engine

Cracking the Code ·

2025/05/15

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more value from your CRM)Download the Resource:⁠⁠https://smartcrm.codeconspirators.com/smart-crm-toolkit⁠⁠If your CRM is full of names—but low on results—this episode is for you.Too many firms treat the CRM like a digital filing cabinet. It holds contact info, a few deal notes, and maybe a tag or two. But there’s no movement. No automation. No feedback loop. Just data entry and crossed fingers.This episode is the final piece

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00:14:42

The Smart CRM: From "Knowing" to Doing

Cracking the Code ·

2025/05/15

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more value from your CRM)Download the Resource:⁠⁠https://smartcrm.codeconspirators.com/smart-crm-toolkit⁠⁠If your CRM is full of names—but low on results—this episode is for you.Too many firms treat the CRM like a digital filing cabinet. It holds contact info, a few deal notes, and maybe a tag or two. But there’s no movement. No automation. No feedback loop. Just data entry and crossed fingers.This episode is the final piece

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00:20:09

The Smart CRM: From Storage to Strategy

Cracking the Code ·

2025/05/08

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more value from your CRM)Download the Resource:⁠⁠https://smartcrm.codeconspirators.com/smart-crm-toolkit⁠⁠If your CRM is full of names—but low on results—this episode is for you.Too many firms treat the CRM like a digital filing cabinet. It holds contact info, a few deal notes, and maybe a tag or two. But there’s no movement. No automation. No feedback loop. Just data entry and crossed fingers.This episode is the final piece

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00:17:28

The Smart CRM: Complexity to Simplicity

Cracking the Code ·

2025/05/01

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more value from your CRM)Download the Resource:⁠⁠https://smartcrm.codeconspirators.com/smart-crm-toolkit⁠⁠If your CRM is full of names—but low on results—this episode is for you.Too many firms treat the CRM like a digital filing cabinet. It holds contact info, a few deal notes, and maybe a tag or two. But there’s no movement. No automation. No feedback loop. Just data entry and crossed fingers.This episode is the final piece

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00:16:13

The SmartCRM: Getting Clarity

Cracking the Code ·

2025/04/24

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more value from your CRM)Download the Resource:⁠⁠https://smartcrm.codeconspirators.com/smart-crm-toolkit⁠⁠If your CRM is full of names—but low on results—this episode is for you.Too many firms treat the CRM like a digital filing cabinet. It holds contact info, a few deal notes, and maybe a tag or two. But there’s no movement. No automation. No feedback loop. Just data entry and crossed fingers.This episode is the final piece

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00:18:33

The SmartCRM: Automated Followup

Cracking the Code ·

2025/04/17

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more value from your CRM)Download the Resource:⁠https://smartcrm.codeconspirators.com/smart-crm-toolkit⁠If your CRM is full of names—but low on results—this episode is for you.Too many firms treat the CRM like a digital filing cabinet. It holds contact info, a few deal notes, and maybe a tag or two. But there’s no movement. No automation. No feedback loop. Just data entry and crossed fingers.This episode is the final piece

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00:13:11

The SmartCRM: Integrated Systems

Cracking the Code ·

2025/04/10

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more value from your CRM)Download the Resource:https://smartcrm.codeconspirators.com/smart-crm-toolkitIf your CRM is full of names—but low on results—this episode is for you.Too many firms treat the CRM like a digital filing cabinet. It holds contact info, a few deal notes, and maybe a tag or two. But there’s no movement. No automation. No feedback loop. Just data entry and crossed fingers.This episode is the final piece in

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00:25:10

The SmartCRM: Stop Logging Leads. Start Closing Deals.

Cracking the Code ·

2025/04/03

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more value from your CRM)Download the Resource: https://smartcrm.codeconspirators.com/smart-crm-toolkit If your CRM is full of names—but low on results—this episode is for you.Too many firms treat the CRM like a digital filing cabinet. It holds contact info, a few deal notes, and maybe a tag or two. But there’s no movement. No automation. No feedback loop. Just data entry and crossed fingers.This episode is the final piece

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00:13:52

7 Pillars of a High-Converting Website: Legal

Cracking the Code ·

2024/11/28

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more conversion from your website)Download the Resource: ⁠⁠https://fixmywebsite.codeconspirators.com/comprehensive-website-assessment⁠⁠Is your website bringing in leads—or pushing them away?Welcome to the Code Conspirators Podcast, where we dive deep into the 7 Pillars of a High-Performing Website. Every episode is packed with actionable insights, real-world examples, and powerful strategies designed specifically for

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00:18:45

7 Pillars of a High-Converting Website: Performance

Cracking the Code ·

2024/11/21

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more conversion from your website)Download the Resource: ⁠⁠https://fixmywebsite.codeconspirators.com/comprehensive-website-assessment⁠⁠Is your website bringing in leads—or pushing them away?Welcome to the Code Conspirators Podcast, where we dive deep into the 7 Pillars of a High-Performing Website. Every episode is packed with actionable insights, real-world examples, and powerful strategies designed specifically for

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00:17:32

7 Pillars of a High-Converting Website: Accessibility

Cracking the Code ·

2024/11/14

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more conversion from your website)Download the Resource: ⁠⁠https://fixmywebsite.codeconspirators.com/comprehensive-website-assessment⁠⁠Is your website bringing in leads—or pushing them away?Welcome to the Code Conspirators Podcast, where we dive deep into the 7 Pillars of a High-Performing Website. Every episode is packed with actionable insights, real-world examples, and powerful strategies designed specifically for

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00:17:32

7 Pillars of a High-Converting Website: SEO

Cracking the Code ·

2024/11/07

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more conversion from your website)Download the Resource: ⁠⁠https://fixmywebsite.codeconspirators.com/comprehensive-website-assessment⁠⁠Is your website bringing in leads—or pushing them away?Welcome to the Code Conspirators Podcast, where we dive deep into the 7 Pillars of a High-Performing Website. Every episode is packed with actionable insights, real-world examples, and powerful strategies designed specifically for

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00:19:29

7 Pillars of a High-Converting Website: Content

Cracking the Code ·

2024/10/31

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more conversion from your website)Download the Resource: ⁠⁠https://fixmywebsite.codeconspirators.com/comprehensive-website-assessment⁠⁠Is your website bringing in leads—or pushing them away?Welcome to the Code Conspirators Podcast, where we dive deep into the 7 Pillars of a High-Performing Website. Every episode is packed with actionable insights, real-world examples, and powerful strategies designed specifically for

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00:14:32

7 Pillars of a High-Converting Website: Conversion

Cracking the Code ·

2024/10/24

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more conversion from your website)Download the Resource: ⁠⁠https://fixmywebsite.codeconspirators.com/comprehensive-website-assessment⁠⁠Is your website bringing in leads—or pushing them away?Welcome to the Code Conspirators Podcast, where we dive deep into the 7 Pillars of a High-Performing Website. Every episode is packed with actionable insights, real-world examples, and powerful strategies designed specifically for

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00:21:37

7 Pillars of a High-Converting Website: UX

Cracking the Code ·

2024/10/17

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more conversion from your website)Download the Resource: ⁠⁠https://fixmywebsite.codeconspirators.com/comprehensive-website-assessment⁠⁠Is your website bringing in leads—or pushing them away?Welcome to the Code Conspirators Podcast, where we dive deep into the 7 Pillars of a High-Performing Website. Every episode is packed with actionable insights, real-world examples, and powerful strategies designed specifically for

en-us

00:17:58

7 Pillars of a High-Converting Website

Cracking the Code ·

2024/10/10

Cracking the Code: Inside Intel (AI summary of our recent study, how to get more conversion from your website)Download the Resource: ⁠https://fixmywebsite.codeconspirators.com/comprehensive-website-assessment⁠Is your website bringing in leads—or pushing them away?Welcome to the Code Conspirators Podcast, where we dive deep into the 7 Pillars of a High-Performing Website. Every episode is packed with actionable insights, real-world examples, and powerful strategies designed specifically for

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40 results

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