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PODCAST

The MadTech Podcast

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

technology tech news

All Episodes

1:56

MadTech Daily: Netflix Eyes Warner Bros. Discovery...

The MadTech Podcast ·

2025/11/03

In today’s MadTech Daily, look at Netflix eyeing a Warner Bros. Discovery acquisition, the IAB unveiling a framework to standardise conversion APIs for CTV, and ABC and ESPN being pulled from YouTube TV ahead of their deal expiry.

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33:02

ExchangeWire on Ads in Apple Maps, Comcast Linear TV...

The MadTech Podcast ·

2025/10/31

In this MadTech Podcast team episode, ExchangeWire head of marketing Grainne Reid is joined by head of content John Still and COO Lindsay Rowntree.They look at Apple Maps moving towards ad monetisation, Comcast making their linear TV inventory available programmatically for advertisers, and the launch of the new Ad Context Protocol (AdCP). They discuss Apple’s and Google’s relationships with long tail businesses, the state of the TV landscape for media buyers, and the adoption of ad tech industry

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2:20

MadTech Daily: Bending Spoons Acquires AOL for...

The MadTech Podcast ·

2025/10/31

In today’s MadTech Daily, we cover Bending Spoons acquiring AOL for $1.5bn, WPP’s new CEO issuing a profit warning, and Meta’s ad revenue jumping 26% in Q3.

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2:04

MadTech Daily: Video on Demand to Drive 17% Growth in...

The MadTech Podcast ·

2025/10/30

In today’s Digest, we cover the latest ad spend forecast from the AA and WARC, Publicis buying HEPMIL Media Group to boost its influencer marketing in Southeast Asia, and US senators pushing to ban teen use of AI chatbots.

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2:19

MadTech Daily: ChatGPT Adds PayPal Wallet; Musk...

The MadTech Podcast ·

2025/10/29

In today’s MadTech Daily: ChatGPT adds a PayPal wallet, Musk launches an AI encyclopedia, plus StarHub and Mediacorp team up to enhance the viewing experience for customers in Singapore

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2:07

MadTech Daily: Apple Plans Ads for Maps; X Loses...

The MadTech Podcast ·

2025/10/28

In today’s MadTech Daily, we discuss Apple planning ads for Maps, X losing its advertising boss, and the EU’s preliminary findings that Meta and TikTok broke transparency obligations.

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2:02

MadTech Daily: WPP Courts Businesses with Self-Serve...

The MadTech Podcast ·

2025/10/27

In today’s MadTech Daily, we look at WPP launching a self-serve version of its ad platform, Comcast bringing biddable and programmatic to its linear TV offering, and The Observer signing a deal to appear on AI news platform Particle.

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25:31

SevenSix Agency's Charlotte Stavrou on Social Media...

The MadTech Podcast ·

2025/10/24

In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by head of content John Still and Charlotte Stavrou, founder & CEO of SevenSix Agency.They look into global ad spend figures from WARC, Meta implementing safeguards around AI character chatbots for children, and Instagram testing skippable ads in Reels. They also discuss social media algorithms and the dominance of big platforms, the repercussions of AI on children, and the state of creator

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2:25

MadTech Daily: Amazon Introduces Service for...

The MadTech Podcast ·

2025/10/24

On today’s MadTech Daily, we cover Amazon introducing a service built for real-time bidding, Reddit targeting Perplexity with a data-related lawsuit, and Alibaba’s Quark app launching an AI chatbot.

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28:00

Equativ's Curt Larson on the AI Effect on Consumers...

The MadTech Podcast ·

2025/10/23

In this MadTech Podcast special, ExchangeWire COO Lindsay Rowntree is joined by Curt Larson, Chief Innovation Officer at Equativ, to talk about how AI is changing the way people search, click, and advertise.Following a survey by Equativ on the effects of AI from a consumer perspective, they discuss how the surge in LLMs has influenced consumer needs and behaviour, what this means for advertisers and publishers, and the opportunities it presents for the ad tech industry. See the infographic at:

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1:53

MadTech Daily: OpenAI Launches ChatGPT Atlas Browser;...

The MadTech Podcast ·

2025/10/23

In today’s MadTech Daily, we cover OpenAI launching the ChatGPT Atlas browser, Omnicom’s revenue rising on ad strength, and Netflix expanding into interactive experiences as its shares fall on a Brazil tax hit.

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1:49

MadTech Daily: Google Abandons Privacy Sandbox;...

The MadTech Podcast ·

2025/10/22

In today’s MadTech Daily, we discuss Google abandoning Privacy Sandbox, Warner Bros. Discovery putting itself up for sale, and Apple striking a USD$700m deal for F1 rights.

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2:00

MadTech Daily: Meta Tests Skippable Ads on Instagram...

The MadTech Podcast ·

2025/10/21

In today’s MadTech Daily, we discuss Meta testing skippable ads on Instagram Reels, AI and social media disrupting Wikipedia traffic, and Meta tightening AI chatbot controls for kids.

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1:54

MadTech Daily: Meta Forfeits its Brand Safety Seal;...

The MadTech Podcast ·

2025/10/20

In today’s Digest, we cover Meta pulling out of the MRC audit and forfeiting its brand safety seal, Havas eyeing Dentsu’s global assets, and TikTok’s algorithm licensing sparking concern in the US.

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36:25

Webtopia’s Daniel Sichel on Google’s CMA Search...

The MadTech Podcast ·

2025/10/17

In this episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by co-founder & CEO Rachel Smith and Daniel Sichel, managing director at Webtopia.They look into Google’s strategic market status and the inclusion of AI search, TikTok’s plans to cut 439 content moderation jobs in London, and Sharb Farjami’s appointment at Reddit. They also discuss regulation in the ad tech ecosystem, the dangers of AI reliance in content moderation, and advertising opportunities in

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1:45

MadTech Daily: Ad Industry Unveils Agentic AI...

The MadTech Podcast ·

2025/10/17

In today’s MadTech Daily, we discuss the ad industry unveiling the new AdCP standard for agentic AI, major publishers facing a wave of patent lawsuits, and Walmart teaming up with OpenAI for AI-first retail.

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1:59

MadTech Daily: WPP Strikes $400m AI Deal with Google;...

The MadTech Podcast ·

2025/10/16

In today’s MadTech Daily, we cover WPP striking a USD$400m AI deal with Google, Spotify partnering with Netflix on video podcasts, and Google offering search fixes as an EU fine looms.

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2:07

MadTech Daily: Publicis Lifts Forecast Again as AI...

The MadTech Podcast ·

2025/10/15

In today’s Digest, we cover Publicis raising its forecast again as AI fuels growth, California moving to govern AI chatbots, and the EU striking a compromise on sustainability reporting.

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2:11

MadTech Daily: Nine, Paramount-Ten in Talks on Ad...

The MadTech Podcast ·

2025/10/14

In today’s Digest, Nine and Paramount-Ten’s ad sales merger talks, Perplexity’s decision to pause new ad sign-ups, and the European Commission’s review of child safety on major platforms as UK MPs call to probe job cuts to TikTok’s content moderation team.

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1:49

MadTech Daily: CMA Designates Google Strategic Market...

The MadTech Podcast ·

2025/10/13

In today’s MadTech Daily, we cover the CMA designating Google strategic market status in search, India piloting AI chatbot-led e-commerce, and Reddit making a major Madison Avenue hire.

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531 results

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