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PODCAST

The MadTech Podcast

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

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All Episodes

2:02

MadTech Daily: DOJ Scrutinises Fox’s USD$22bn Roku...

The MadTech Podcast ·

2026/09/11

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1:59

MadTech Daily: UK Safety Body Denied Access to...

The MadTech Podcast ·

2026/09/10

In today’s MadTech Daily, we discuss the UK safety body being denied access to Anthropic’s Mythos 5.1, the M+C Saatchi management buyout falling through, and Alibaba sending AI agents into rival apps.

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1:36

MadTech Daily: Digest: Brits Turn to Commercial Media...

The MadTech Podcast ·

2026/09/09

In today’s MadTech Daily, we discuss IPA data showing Brits increasingly consuming commercial media alone, particularly among younger audiences, a new ISBA study putting UK retail media networks under the microscope, and Australia proposing a law that would let users switch off social media algorithms.

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1:56

MadTech Daily: John Lewis Creates YouTube Chatshow;...

The MadTech Podcast ·

2026/09/08

In today’s MadTech Daily, we look at John Lewis betting on a YouTube chat show to get noticed by AI, The Trade Desk exiting the S&P 500 on the same day mass layoffs take effect, and Chinese AI developers turning to Tmall to sell subscriptions alongside smartphones and skincare.

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1:53

MadTech Daily: Trade Desk Cuts Jobs in Major...

The MadTech Podcast ·

2026/09/07

In today’s MadTech Daily, we discuss The Trade Desk laying off 15% of its workforce as its CEO frames the cuts as a strategic reset, VodafoneThree launching a TV service and premium mobile tier in a UK market push, and DAZN Media+ unveiling an AI-powered Sales Agent to streamline video ad buying.

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31:59

VML's Brian Yamada on Meta's $18bn Settlement,...

The MadTech Podcast ·

2026/09/04

In this episode of The MadTech Podcast, Brian Yamada, chief innovation officer at VML, joins ExchangeWire CEO Rachel Smith and Grainne Reid, head of marketing, to discuss Meta's child safety settlement, California vs. Paramount, and OpenAI's ad business.The first story this week is Meta's $18bn settlement over claims that its social media platforms harmed children. The conversation explores if we will finally start to see a change in online safety standards, and how this might affect things from a

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1:40

MadTech Daily: OOH Advertising Revenue Surges 12.7%...

The MadTech Podcast ·

2026/09/04

en

2:05

MadTech Daily: DOJ Loses Bid to Break Up Google’s...

The MadTech Podcast ·

2026/09/03

In today’s MadTech Daily, we look at DOJ losing bid to break up Google’s ad tech business, Havas naming Patrick Affleck to lead its newly unified UK & Ireland Village, and the EU court rejecting Opera’s challenge over Microsoft Edge’s DMA exemption.

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1:46

MadTech Daily: Bailey Flags AI Slowdown Risk for...

The MadTech Podcast ·

2026/09/02

In today’s MadTech Daily, we discuss Bailey flagging the risk of an AI slowdown for global markets, OpenAI denying Apple’s trade secret theft claims and calling the lawsuit “a mess of Apple’s own making,” and Anthropic signing a USD$35bn cloud deal with Nvidia-backed Lambda for a Texas data center.

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1:55

MadTech Daily: FTC Sues Amazon Over Alleged Ad-Price...

The MadTech Podcast ·

2026/09/01

In today’s MadTech Daily, we discuss the FTC and states suing Amazon over alleged ad-price manipulation, Brussels putting ChatGPT in the same bracket as Google and ushering in tougher rules, and Australia’s digital ad spend hitting a four-year high, climbing 14% to AUD$19.8bn (£10.45bn).

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37:02

ExchangeWire on WPP Vs. Foster, Apple App Data...

The MadTech Podcast ·

2026/08/28

In this episode of The MadTech Podcast, ExchangeWire CEO Rachel Smith and COO Lindsay Rowntree join John Still, head of content, to discuss WPP vs. Richard Foster, Apple's app data consent rules, and YouTube's new monetisation bar.The first story this week covers WPP moving to seal parts of Richard Foster's amended wrongful termination lawsuit, and what this case means for agency practices. The second is Apple revising its app data consent rules after regulators found its App Tracking Transparency

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1:57

MadTech Daily: The Trade Desk’s Leaked Deck Revealing...

The MadTech Podcast ·

2026/08/28

In today’s MadTech Daily, we look at The Trade Desk’s leaked deck revealing its agentic AI plans, Nine cutting the value of its television business, and OpenAI bringing shopping to the ChatGPT sidebar.

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1:24

MadTech Daily: Meta Faces Up to $18bn Teen Safety...

The MadTech Podcast ·

2026/08/27

In today’s MadTech Daily, we discuss Meta agreeing to pay up to USD$18bn (£13.5bn) and restrict teen access under a sweeping state settlement, X revamping its creator pay with a new rewards program, and MiniMax posting a 283% revenue surge, though its pace still trails full-year targets.

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1:32

MadTech Daily: New Support for ASA Awareness...

The MadTech Podcast ·

2026/08/26

In today’s MadTech Daily, we cover the ASA awareness campaign returning with expanded industry inventory, including Netflix and Waitrose, TikTok settling a children’s privacy case for USD$400m, and Taptap Digital acquiring Skyrise to expand in Europe.

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1:33

MadTech Daily: Amazon Sued Over AI Training on Twitch...

The MadTech Podcast ·

2026/08/25

In today’s MadTech Daily, we discuss Amazon being sued over its use of Twitch streamers’ videos to train AI models, UK digital infrastructure investment reaching dot-com era levels amid the AI data center boom, and Shein preparing to debut in Hong Kong at a valuation well below earlier expectations.

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1:52

MadTech Daily: WPP Hits Back at Whistleblower Suit;...

The MadTech Podcast ·

2026/08/25

In today's MadTech Daily, we cover WPP's court filing against Richard Foster's whistleblower claims; Meta's decision to strip advertisers of the ability to exclude ad placements, and preliminary talks between Paramount and California officials over its $110bn Warner Bros Discovery acquisition.

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27:33

Havas Media Network's Amy Banks on SEO, GEO, and Zero...

The MadTech Podcast ·

2026/08/21

In this episode of The MadTech Podcast, Amy Banks, head of SEO and GEO at Havas Media Network, joins ExchangeWire COO Lindsay Rowntree to discuss the evolution of search.LLMs have transformed search, pushing the ad industry towards a zero-click era. With the declining importance of search engine rankings, Amy outlines what replaces click-through as the number brands should actually be watching. The conversation dives into whether generative engine optimisation (GEO) is a lasting, standalone

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1:51

MadTech Daily: OpenAI Expands ChatGPT Ads Pilot to 31...

The MadTech Podcast ·

2026/08/20

In today’s MadTech Daily, we cover OpenAI expanding its ChatGPT ads pilot to 31 European markets, Apple’s latest spyware alert wave appearing to be its largest yet, according to a digital rights group, and Taboola striking an exclusive programmatic display deal with NBC News.

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2:01

MadTech Daily: Google's New Search Console Feature;...

The MadTech Podcast ·

2026/08/19

In today’s MadTech Daily, we discuss critics arguing that Google’s new Search Console feature masks the decline in AI-driven traffic, Alibaba’s Qwen becoming the world’s most downloaded open-weight AI model, surpassing Meta and Google, and an IAB report finding that Australian agencies are pushing for greater transparency in programmatic DOOH.

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1:34

MadTech Daily: Apple to Overhaul App Tracking Consent...

The MadTech Podcast ·

2026/08/18

In today’s MadTech Daily, we discuss Apple overhauling app tracking consent rules following a German antitrust probe, France’s top court blocking an under-15 social media ban in a setback to Macron, and Alibaba offloading its gaming unit Lingxi Games to Trustar Capital in a USD$1.5bn (£1.12bn) deal.

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