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PODCAST

The MadTech Podcast

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

technology tech news

All Episodes

25:59

T&P’s Shula Sinclair on Meta’s Scam Ads, AI-Driven...

The MadTech Podcast ·

2025/12/05

In this episode of the MadTech Podcast, Shula Sinclair, chief strategy officer at T&P, joins ExchangeWire editor Aimee Newell Tarín and head of content John Still to discuss the latest surrounding Meta’s fraudulent ads, AI sending traffic and conversions soaring for retailers, and the influencer landscape.They look at a complaint launched by Swedish publishers against Meta, how AI is reshaping consumer habits, and influencer content’s increasing popularity with older viewers.

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1:56

MadTech Daily: Global Ad Spend to Hit $1tn in 2026;...

The MadTech Podcast ·

2025/12/05

In today’s MadTech Daily, we look at global ad spend set to top USD$1tn in 2026, WPP being demoted from the FTSE 100, and the EU probing Meta’s AI use in WhatsApp.

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1:52

MadTech Daily: AI Race Intensifies as Anthropic Eyes...

The MadTech Podcast ·

2025/12/04

On today’s MadTech Daily, we cover Anthropic hiring IPO counsel in its race against OpenAI, Mistral unveiling new AI models, as well as Sam Altaman declaring ‘code red’. We also discuss Google testing AI overviews blended with AI mode, and Eventbrite being acquired by Bending Spoons.

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2:02

MadTech Daily: Omnicom Announces Major Overhaul;...

The MadTech Podcast ·

2025/12/03

In today’s MadTech Daily, we look at Omnicom announcing a major overhaul with new leadership and job cuts, Havas buying Unnest to boost data services, and retailers seeing an 830% jump in traffic from generative AI.

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2:08

MadTech Daily: Publishers Take Legal Action Against...

The MadTech Podcast ·

2025/12/02

In today’s MadTech Daily, we cover publishers taking legal action against Meta over its serving of scam ads as well as the impact of this year’s Black Friday, with record online sales in the US while UK high streets saw slowing traffic. Plus Ad Net Zero celebrating five years and unveiling its global strategy.

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1:52

MadTech Daily: OOH Industry Reports 4.4% Growth;...

The MadTech Podcast ·

2025/12/01

In today’s MadTech Daily, we discuss the out-of-home advertising (OOH) industry reporting 4.4% growth in Q3, Australia making streamer content quotas law, and China’s AI governance framework winning backing from researchers at DeepSeek and Alibaba.

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39:52

OAAA's Anna Bager on the Programmatic OOH...

The MadTech Podcast ·

2025/11/28

In this episode of the MadTech podcast, Anna Bager, CEO of the Out of Home Advertising Association of America (OAAA), joins ExchangeWire head of marketing Grainne Reid and COO Lindsay Rowntree to discuss key shifts in programmatic out-of-home and industry consolidation.They look at the OAAA’s Programmatic OOH Transparency Pledge, the growth of the global out-of-home advertising market, and the European Commission’s unconditional approval of the Omnicon-IPG acquisition.

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2:18

MadTech Daily: European Parliament Urges a Social...

The MadTech Podcast ·

2025/11/28

In today’s MadTech Daily, we look at the European Parliament urging a social media ban for under-16s, the Observer debuting a new digital subscription service, and news ad performance leading the industry.

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1:46

MadTech Daily: Walmart Explores Ads for Sparky AI;...

The MadTech Podcast ·

2025/11/27

In today’s MadTech Daily, we cover Walmart exploring ads for its Sparky AI shopping agent, Warner Music Group settling with an AI music firm and launching a joint venture, and YouTube trialing new feed control features.

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2:03

MadTech Daily: US Senators Push Meta Scam Ad Probe;...

The MadTech Podcast ·

2025/11/26

In today’s MadTech Daily, we look at US senators pushing a probe into Facebook and Instagram scam ads, ChatGPT adding a new shopping research tool, and Alibaba topping revenue forecasts driven by instant retail and AI.

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1:55

MadTech Daily: EU Unconditionally Greenlights...

The MadTech Podcast ·

2025/11/25

In today’s MadTech Daily, we cover the EU greenlighting Omnicom’s IPG acquisition without conditions, YouTube usage reaching 84% of adults, and Alibaba’s Qwen topping 10 million downloads.

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1:47

MadTech Daily: WBD Draws Bids from Paramount, Comcast...

The MadTech Podcast ·

2025/11/24

In today’s MadTech Daily, we cover Warner Bros. Discovery drawing bids from Paramount, Comcast, and Netflix, UK Champions League rights targeted by Paramount, as well as Google fighting an ad business breakup. We also discuss ChatGPT Rolling out Group Chats worldwide

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41:30

Nicole Pruess on Meta Serving Scam Ads, the...

The MadTech Podcast ·

2025/11/21

In this episode of the MadTech Podcast, Nicole Pruess, freelance presenter and educator at U of Digital, joins ExchangeWire editor Aimee Newell Tarín and COO Lindsay Rowntree. They discuss Meta profiting from fraudulent ads on its platforms, TikTok’s and Netflix’s podcasting push, and transparency in CTV advertising.

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1:50

MadTech Daily: Perplexity Launches Tool to Simplify...

The MadTech Podcast ·

2025/11/21

In today’s MadTech Daily we cover Perplexity launching a tool to simplify online shopping, a Spanish court ordering Meta to pay $550m to digital media firms, and new EU probes into Meta.

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2:24

MadTech Daily: Advertisers Eye 2026 Media Budget...

The MadTech Podcast ·

2025/11/20

In today’s MadTech Daily, we cover shifts for advertisers in 2026 media budgets, ChatGPT offering target shopping via OpenAI, and OpenAI striking a deal with Intuit for personal finance integration. We also discuss Meta being cleared of monopoly claims over Instagram and WhatsApp.

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2:07

MadTech Daily: Channel 4 Launches AI Ad Tool for...

The MadTech Podcast ·

2025/11/19

In today’s MadTech Daily, we look at Channel 4 launching an AI ad tool for SMEs, Jack Dorsey backing diVine, a Vine reboot featuring its video archive, as well as Jeff Bezos becoming co-CEO of Project Prometheus.

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1:56

MadTech Daily: Havas in Talks Over WPP Stake; Dentsu...

The MadTech Podcast ·

2025/11/18

In today’s Digest, we look at Havas entering talks over a potential WPP stake, Dentsu accelerating its global restructuring amid revenue declines, and a German court ordering Google to pay €572m in a price-comparison case.

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1:59

MadTech Daily: IAB Launches Ad Auction Protocol;...

The MadTech Podcast ·

2025/11/17

In today’s MadTech Daily, we discuss the IAB launching a faster ad auction protocol, NBCUniversal preparing to debut its new NBC Sports Network, and Alibaba rolling out an AI tool to streamline sourcing.

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43:29

The Telegraph's Samara Hocihara on AI litigation,...

The MadTech Podcast ·

2025/11/14

On this week's podcast, Samara Hocihara of the Telegraph joins John Still and Rachel Smith to discuss AI litigation, Reddit's big moment and the new Browser Wars.*Check out the winners from The Wires Awards 2025*

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1:52

MadTech Daily: EU plans a new probe into Google over...

The MadTech Podcast ·

2025/11/14

In today’s MadTech Daily, we cover the EU planning a new probe into Google over news rankings, Tencent’s profit jumping 19% on AI gains, and 58% of UK households holding fewer than three streaming services.

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