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PODCAST

The MadTech Podcast

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

technology tech news

All Episodes

1:53

MadTech Daily: WPP Unveils £500m Cost-Cutting Plan in...

The MadTech Podcast ·

2026/02/27

In today’s MadTech Daily, we cover WPP unveiling a £500m cost-cutting plan in an AI-led overhaul, ByteDance being valued at $550bn in a proposed General Atlantic stake sale, and UK news giants launching a ‘NATO for News’ AI coalition.

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1:53

MadTech Daily: DoorDash to End Deliveroo Operations...

The MadTech Podcast ·

2026/02/26

In today’s MadTech Daily, we look at DoorDash ending Deliveroo operations in Singapore, ITV Studios launching Studio 55 and opening its content library, as well as Apple rolling out global age-verification tools.

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2:32

MadTech Daily: UK VOD Services to Face New Ofcom...

The MadTech Podcast ·

2026/02/25

In today’s MadTech Daily, we cover video-on-demand services facing new Ofcom regulation in the UK, Canva buying animation and marketing startups, and OOH hitting record revenue in 2025.

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2:08

MadTech Daily: Germany Backs Social Media Curbs for...

The MadTech Podcast ·

2026/02/24

In today’s MadTech Daily, we cover Germany backing social media curbs for children, the DOJ probing Netflix’s market power in its Warner deal review, and the Motion Picture Association sending a cease-and-desist letter to ByteDance over Seedance 2.0.

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1:46

MadTech Daily: eBay Acquires Depop; Amazon Overtakes...

The MadTech Podcast ·

2026/02/23

On today’s MadTech Daily we look at eBay acquiring Depop for USD$1.2bn, Amazon overtaking Walmart in annual revenue, and Scopely agreeing a $1bn deal for a Turkish game developer.

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36:47

MadTech Mailbag: ExchangeWire on Media Planning,...

The MadTech Podcast ·

2026/02/20

In our very first mailbag special, ExchangeWire’s head of marketing Grainne Reid is joined by CEO Rachel Smith and John Still, head of content, to answer our listeners’ biggest questions about ad tech and media.The team put on their media planning hats, debating where they would allocate spend across retail & commerce media, CTV, and out-of-home. They also discuss the strengths of independent agencies versus holdcos, and unpack the legal and regulatory battles shaping the industry, from

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2:03

MadTech Daily: Omnicom Posts $941M Loss; WPP Launches...

The MadTech Podcast ·

2026/02/20

On today’s MadTech Daily we cover Omnicom posting a USD$941m Q4 loss following its IPG deal, WPP launching a new advertising intelligence framework, and YouTube becoming the UK’s leading living-room screen, according to a study.

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1:49

MadTech Daily: Perplexity Abandons Ads to Protect...

The MadTech Podcast ·

2026/02/19

Today's MadTech Daily covers Perplexity stopping ads to protect AI trust, Havas posting APAC gains in a ‘transformative’ year, and Nvidia landing a multibillion-dollar deal with Meta.

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2:02

MadTech Daily: Digest: Starmer Targets Youth Social...

The MadTech Podcast ·

2026/02/18

In today’s MadTech Daily, we cover Starmer targeting youth social media access, Ireland’s DPC probing X over Grok imagery, and Ad Net Zero’s young leaders making new recommendations. We also look at Warner Bros giving Paramount a final bid deadline

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1:58

MadTech Daily: Disney Takes On Bytedance Over AI...

The MadTech Podcast ·

2026/02/17

In today’s MadTech Daily, we cover ByteDance scaling back its AI video app following a Disney warning, the Alliance of Independent Agencies launching a Middle East chapter with 23 founding members, and new data showing backlash to Six Nations in-game ads.

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2:13

MadTech Daily: Google Faces Fresh EU Antitrust...

The MadTech Podcast ·

2026/02/16

Google is facing renewed antitrust scrutiny from EU regulators over its search advertising auctions, as Alibaba’s Qwen app demonstrates massive scale by processing 120 million orders in just six days, and Saudi-backed Savvy Games Group enters talks to acquire Moonton, the gaming studio owned by ByteDance.

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30:07

ExchangeWire's Ad Tech Quiz: Netflix Subscriptions,...

The MadTech Podcast ·

2026/02/13

How many UK households have a Netflix subscription? What percentage of Meta’s total revenue comes from scam ads? What was the smartphone usage rate in the UAE in 2025?In this quiz edition of The MadTech Podcast, ExchangeWire’s head of marketing Grainne Reid is joined by COO Lindsay Rowntree and John Still, head of content. They look into the changing TV and streaming landscape, tolerances for fraudulent ads (and insects in chocolate), and open web versus mobile advertising.0:00 Introduction1:14

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1:51

MadTech Daily: IPA Census 2025 Shows Staff Decline &...

The MadTech Podcast ·

2026/02/12

In today’s MadTech Daily, we look at the IPA Census 2025 showing staff declines and diversity gains, Amazon eyeing a marketplace for AI content deals, and Spotify profits soaring after raising prices.

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2:08

MadTech Daily: Paramount Sweetens WBD Deal; Apple &...

The MadTech Podcast ·

2026/02/11

In today’s MadTech Daily, we discuss Paramount’s latest attempt to buy WBD; Alphabet planning a 100-year sterling bond sale, Apple and Google proposing App Store changes after a CMA probe

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43:56

UM MENAT's Abdelnabi Alaedinne on Media Planning, AI,...

The MadTech Podcast ·

2026/02/10

In this special episode of The MadTech Podcast, ExchangeWire CEO Rachel Smith is joined by Abdelnabi Alaedinne, regional director for digital & partnerships at UM MENAT, to discuss the evolving media and advertising landscape in MENA.Their conversation delves into emerging trends in the region, critical skills for media planners and strategists to effectively utilise AI, and balancing AI-driven efficiency with human creativity and strategy.0:00 Introduction; MENA media landscape5:46 Role and

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1:32

MadTech Daily: Scope3 Makes Second Round of Layoffs;...

The MadTech Podcast ·

2026/02/10

In today’s MadTech Daily, we cover Scope3 making a second round of layoffs, China fining companies for fake AI services, and Meta criticising EU action over WhatsApp AI rivals

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1:47

MadTech Daily: Meta Says Scam Ads May Account for...

The MadTech Podcast ·

2026/02/09

In today’s MadTech Daily, we cover Meta saying scam ads may account for 3–4% of revenue, Google doubling down on AI with a USD$185bn spend plan, and Alibaba’s Qwen topping China’s App Store after a bubble tea campaign.

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30:42

ExchangeWire on Amazon's MCP, ChatGPT Advertising,...

The MadTech Podcast ·

2026/02/06

In this episode of The MadTech Podcast, ExchangeWire’s head of marketing, Grainne Reid, is joined by COO Lindsay Rowntree and John Still, head of content, to discuss three shifts across the AI, advertising, and digital media landscapes. They look into Amazon Ads' Model Context Protocol, OpenAI's minimum spend for ChatGPT advertising, and Google shutting down an initiative comparing YouTube viewing with traditional TV and streaming.0:00 Introduction1:27 Amazon unveils MCP12:15 OpenAI testing

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1:41

MadTech Daily: Google Set to Double AI Spend to...

The MadTech Podcast ·

2026/02/06

In today’s MadTech Daily, we discuss Google set to double AI spending to USD$185bn (£137bn) after strong earnings, Netflix reaching 61% of UK households, according to Barb, and Baidu unveiling its first dividend alongside a USD$5bn (£3.7bn) buyback.

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1:40

MadTech Daily: DOJ Appeals Google Search Monopoly...

The MadTech Podcast ·

2026/02/05

In today’s MadTech Daily, we cover the DOJ appealing the Google search monopoly ruling, WeChat blocking a Tencent AI chatbot giveaway, and Netflix and Warner Bros struggling over a potential merger.

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603 results

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