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PODCAST

Beyond The Sets And Reps - A Fitness Business Podcast

If you’re exhausted from posting content every day, wondering when your next client will finally show up and need a process for keeping track of leads but everything seems time consuming and expensive (and you enjoy a little personality and sass from time to time)... Then this is YOUR podcast! Hey there, I’m Brandi Clark and I’ll show you simple ways of starting, growing and marketing your fitness business so you can find and enroll more clients organically using social media. We’ll break down

business marketing

All Episodes

20:30

77. Want QUICK Results? Do These 4 Things Every Day...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/07/14

If you find yourself sitting down to “work” on your business but you’re not sure what to do so you end up scrolling social media, Facebook and Instagram…then this episode is for you! Today Brandi will outline the 4 things you should be doing each and every day to start and grow your fitness business, personal training business or online training business. *FREE TRAINING* HOW TO CREATE CONTENT THAT CAPTURES AND KEEPS THE ATTENTION OF YOUR IDEAL CLIENT

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39:03

76. How To Have A Profitable Launch - STEP BY STEP...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/07/07

Dive into the latest episode of "Beyond the Sets and Reps," where your spirited host, Brandi Clark, the Messy Hair Millionaire, takes you through the rewarding process of launching a profitable fitness business. Brandi, with her wealth of experience as a group fitness instructor, personal trainer, and entrepreneur, shares her expertise on how to effectively attract and enroll clients into your fitness programs. Whether you're just starting out or have an established business, this episode is packed

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27:45

75. You Don't Need More Strategy, You Need This...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/06/23

In today's episode, we're diving deep into a candid conversation about the state of your business and the untapped potential within you. Picture it: just you and me, no fancy introductions or polished edits—just real talk. As you're either cruising in your car or taking a stroll, I want you to focus closely on what we're discussing today, because this could be a pivotal moment for your business journey.I share my own hectic journey of entrepreneurial struggle where I tried every training, course,

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24:43

74. Should You Start With 1:1 Coaching, Cohort Or...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/06/16

In this jam-packed episode of Beyond the Sets and Reps, Brandi Clark (aka the Messy Hair Millionaire) breaks down the three C's of online fitness business growth: coaching, cohorts, and courses; and exactly where you should start depending on your stage of business.Whether you're transitioning from in-person training to the online space or you're brand new to building a fitness brand, Brandi walks you through the strategic order to launch, grow, and scale, without getting stuck in analysis

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25:27

73. How To Grow A Thriving Business In Only 12 Weeks...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/06/09

In this high-energy, no-fluff episode of Beyond the Sets and Reps, Brandi Clark (aka the Messy Hair Millionaire) walks you through her signature 4-step method to launch or reignite your fitness business in just 12 weeks—using only social media, your face, and your phone.Originally built as a 90-day accelerator, this framework helped Brandy and her clients go from zero to cash-in-hand fast—without relying on complicated software or endless tech setup. Whether you're starting from scratch or stuck in

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19:49

72. THIS Is Hardest Phase in your Business

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/06/02

In this real-talk episode of Beyond the Sets and Reps, Brandi shares a behind-the-scenes, heart-to-heart message for every fit pro and coach grinding through their early years in business. If you're still working toward your first $100K year, this is the episode for you.Brandi opens up about: Why the first $100K is the hardest money you’ll ever make How your systems, offers, messaging, and mindset will evolve What it means to “shoot first and aim later” in your business Why getting your reps

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18:52

71. What Numbers Should You Track In Your Business To...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/05/26

In this powerful episode of Beyond the Sets and Reps, Brandi is getting real about tracking—not the complicated kind, but the critical kind every beginner fitness business owner needs to grow consistently.If you’re still trying to land consistent clients, increase engagement, or generate steady income from your fitness-based biz, this one’s for you. Brandy breaks down the exact metrics you should be paying attention to week after week—including the four Daily MMAs (money-making activities) that

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18:57

70. Feeling Stuck With What To Say On Social Media?...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/05/19

In this candid and energizing episode, Brandi pulls back the curtain on one of the most common struggles for online fitness professionals; what to say when content creation feels overwhelming. Whether you’re a seasoned trainer or just starting your business, she walks you through the exact prompts she uses to help her clients create a full month of content ideas, without burning out or overthinking it.You’ll learn: The top questions to ask yourself when you feel stuck How to turn everyday

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48:45

69. How To Build A Sellable Business with Nicole...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/05/12

In this episode, Brandi Clark welcomes Nicole Spencer; fitness industry veteran, former Equinox manager, studio founder and creator of Authentic Conversion, to explore what it really takes to build, sustain and ultimately sell a coaching business. Nicole walks listeners through her accidental entry into fitness coaching, the rapid growth and eventual multi-six-figure sale of her brick-and-mortar studio, and the launch of a seven-figure online consulting brand.She shares why business owners should

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16:02

68. How Sarah Built a Thriving Fitness Business in...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/05/05

In this episode of Beyond the Sets & Reps, host Brandi Clark sits down with Six-Figure Framework graduate Sarah Gear, a full-time working mom who transformed a nonexistent business into a thriving coaching practice; and all in just 12 weeks. Sarah shares how she went from being a part-time Beachbody coach to building her own legit coaching business with a 75% close rate, signing 1–2 new clients every week.Tune in as Sarah reveals what it really looked like to start from scratch while balancing

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22:56

67. Why Your Content Isn’t Converting: 8 Things To...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/04/28

In this episode of Beyond the Sets and Reps, host Brandi Clark dives deep into the essential art of content creation for online business success. Let’s dive in on why simply posting on social media isn’t enough as Brandi outlines the real strategies behind building connection, trust, and ultimately sales through your content.If you've been feeling stuck posting consistently without seeing engagement, comments, DMs, or sales, this is the episode you’ve been waiting for. Brandi introduces the Client

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13:22

66. How To Choose Your First (Or Next) Business Coach...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/04/21

In this episode of Beyond the Sets & Reps, host Brandi Clark drills into what fitness‑industry entrepreneurs should examine before hiring their first, or next business coach. Speaking from experience with both stellar and sub‑par mentors, she lays out a practical checklist: trust your intuition, make sure the coach’s claims feel believable, confirm you connect with their personality, ensure their teaching style matches the way you learn, verify they have genuine client results, and observe

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23:27

65. What Is A "Social Media Strategy" And Do You Need...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/04/14

In this episode Brandi Clark will explain what exactly a social media strategy is, help you determine if you really need one and explain how to create a SIMPLE social media strategy that will work for you, help you find more followers and enroll more clients into your fitness business, programs and course. . The Profit Accelerator - April 14-18 https://standoutfitpro.com/profit-accelerator And when your ready, here’s how I can help: 30 Ways to Make $500 In Your Fitness Business By Next Week:

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19:51

64. If You Adopt These 7 Character Traits, You Will...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/04/07

In this episode of Beyond the Sets & Reps, host Brandi reveals seven essential character traits shared by the most successful coaches in the fitness industry. Drawing on personal experiences and stories from the field, Brandi shows how self-discipline, grit, consistent action, a growth mindset, decisiveness, trustworthiness, and confidence can transform any coaching business. Listeners will learn how to harness these traits to overcome doubts, stay resilient during business lows, and ultimately

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01:01:39

63: “How Can I Help?" Are These 4 Words The Key To...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/03/31

In this episode of Beyond the Sets & Reps, Brandi welcomes Christine Conti, a multi-career entrepreneur and founder of Fit Fix Now and Contifit, to share her extraordinary journey from investment banking to teaching, and ultimately to running a successful international health and wellness brand. Christine opens up about the life-altering autoimmune diagnosis that forced her to reevaluate her priorities, overcome deep depression, and discover her true purpose. She explains how turning setbacks

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13:04

62. How To Price Your Programs and Series and When To...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/03/24

In this episode of Beyond the Sets & Reps, host Brandi Clark—also known as the “Messy Hair Millionaire”—tackles one of the biggest sticking points in fitness entrepreneurship: how to price your programs and services. Drawing on her experience as a two-time gym owner and national business mentor, she explains why the idea of “charging your worth” is misleading and instead shows listeners how to determine initial pricing based on factors like confidence, expertise, and client results.Brandi also

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27:55

61. How Maddie Went From 0 - $9400 In Only 12 Weeks...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/03/17

In this episode, host Brandi Clark sits down with Maddie, an emerging force in the online fitness space, to discuss her remarkable transformation from struggling trainer to closing 80% of her sales calls. Maddie opens up about the days when she tried to sell low-priced e-books and hoped potential clients would notice her free workout videos—all without tangible results. She shares how taking a leap of faith and investing in a structured mentoring program completely reshaped her business.Listeners

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11:15

60. The One Things Most Coaches Get Wrong; But It’s...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/03/10

In this episode of Beyond the Sets & Reps, host Brandi Clark, also known as the Messy Hair Millionaire, dives into one of the most crucial yet misunderstood aspects of building a standout fitness business—niching down. She breaks down why “the riches are in the niches” and why simply targeting “busy moms” or “men over 40” isn’t enough to attract the right clients. Drawing from her experience as a group fitness instructor, personal trainer, and business mentor, Brandy shares insights from a

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18:18

59. Can These 4 Simple Questions Be The Key To...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/03/03

In this episode of Beyond the Sets & Reps, host Brandi Clark introduces four simple yet powerful questions designed to help business owners break through stagnation and move forward with clarity. Inspired by a thought-provoking book by Drew Hanlen, Brandi shares how these questions exposed areas where she was unknowingly holding herself back—both personally and professionally.She also walks through a revealing exercise where her team evaluated her leadership and the business using these four

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22:49

58. Why You're Not Already Making $10k Months In Your...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/02/24

Join Brandi Clark aka The Messy Hair Millionaire as she identifies the first common barrier to financial success: the failure to implement daily money-making activities consistently. She emphasizes that daily content creation is not merely about posting for the sake of posting, but about developing content that genuinely resonates with your ideal clients. It’s about understanding their struggles and crafting messages they find relatable and engaging. The next point of discussion highlights the

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