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PODCAST

Beyond The Sets And Reps - A Fitness Business Podcast

If you’re exhausted from posting content every day, wondering when your next client will finally show up and need a process for keeping track of leads but everything seems time consuming and expensive (and you enjoy a little personality and sass from time to time)... Then this is YOUR podcast! Hey there, I’m Brandi Clark and I’ll show you simple ways of starting, growing and marketing your fitness business so you can find and enroll more clients organically using social media. We’ll break down

business marketing

All Episodes

23:46

97. Best Of 2025. Why Your Content Isn't Converting,...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/12/24

BEST OF 2025!In this throwback episode of Beyond the Sets and Reps, host Brandi Clark dives deep into the essential art of content creation for online business success. Let’s dive in on why simply posting on social media isn’t enough as Brandi outlines the real strategies behind building connection, trust, and ultimately sales through your content. If you've been feeling stuck posting consistently without seeing engagement, comments, DMs, or sales, this is the episode you’ve been waiting for

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22:13

96. Do This Now So You Can Enroll New Clients This...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/12/17

In this no-fluff, tactical episode, Brandi Clark breaks down her exact four-step process for enrolling a flood of new clients in January...complete with timelines leading up to the new year. She gives dates, steps, and scripts to help you create buzz, re-engage your audience, and turn likes into leads. Whether you're a fitness coach, weight loss coach, or health pro, this episode shows you what to post, when to post it, and how to convert your audience without feeling like a sleazy salesperson. If

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33:39

95. How I Organize My Week for Maximum Productivity...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/12/10

Brandi Clark pulls back the curtain on how she actually organizes her week as a busy mom, wife, and fitness business mentor.If you’ve ever sat down to “work” and found yourself drowning in sticky notes, randomly scrolling social media, or feeling guilty for always being on your phone, this one is for you. Brandi walks you through the simple structure she uses to create focused work time, protect her home as a sanctuary, and still grow a profitable online fitness business. You’ll hear how she

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34:27

94. Simplify Your Business So You Can Make More Money...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/12/03

In this episode, Brandi is calling you out (with love 💗) on the real reason your fitness or coaching business isn’t making the money you want: it’s way too complicated.If you’ve got 7 different programs, random challenges, cute-named resets, and still no consistent income… this is your wake-up call. Brandi breaks down her 5×1 Method for simplifying your business so you can finally build something profitable, scalable, and way less exhausting. In This Episode, You’ll Learn: Why “more offers” is

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16:22

93. The Difference Between Being A Leader And A Boss

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/11/26

In this episode, I’m diving into something that might ruffle a few feathers (don’t worry, they needed ruffling anyway): the difference between being a boss and being a leader.I recently sat on a “Women in Leadership” panel at a conference… and let’s just say the conversation swerved hard into “boss” territory real quick. Add in a real-life run-in with a narcissistic business owner (no names, don’t even ask 👀), and it was the perfect setup for today’s message. Because if you want to build a

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33:30

92. Stop Whispering Your Price Like It's A Dirty...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/11/19

If you’ve ever felt awkward, anxious, or straight-up ashamed to say the price of your program out loud, this one’s for you.In this real, raw, and empowering episode, Brandi Clark gets brutally honest about the emotional blocks that stop coaches from selling with confidence. She shares personal stories (including her very first $97/month offer and a manipulative $25K pitch she experienced) and breaks down the exact shift that took her from apologizing for her price… to building a $200K coaching

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35:44

91. How To Use A Lead Magnet To Find More Clients

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/11/05

In this episode of Beyond the Sets and Reps, host Brandi Clark shares essential lead generation strategies for fitness businesses. Celebrating nearly 12,000 downloads, she highlights the importance of aligning lead magnets with client needs and introduces the revamped, accessible Six Figure Framework program. With actionable tips on client relationships and marketing, Brandi inspires listeners to elevate their fitness business. Tune in for expert insights!And when you're ready here's how I can

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28:45

90. Why I Burned My High-Ticket Offer to the Ground...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/10/29

In this powerful and transparent episode, Brandi Clark opens up about one of the biggest shifts in her business to date, burning down her $5,000 high-ticket offer and replacing it with a more accessible, scalable pricing model that’s changing everything.She dives deep into: What triggered this bold decision. How it’s actually creating more revenue and more impact in her business. Why your pricing structure could be the key to unlocking growth in 2025 and beyond. Brandi doesn’t just share

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35:23

89. 3 Critical Shifts I'm Making In Business And How...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/10/22

In this high-energy episode, Brandi Clark, akaThe Messy Hair Millionaire, breaks down the three critical shifts she’s making in her business heading into 2026. As she steps boldly into a new era of growth, Brandi gets real about scaling, paid ads, weekly webinars, and why she’s completely transforming how she serves fitness professionals and online coaches.If you’ve been feeling stuck trying to grow your business organically, tired of hearing “10K months” on repeat, or ready to make consistent

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35:47

88: The 3 Types Of Content You Should Post To Attract...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/10/15

In this episode, Brandi focuses on the art of content creation, guiding you through the nuances of engaging your audience—even if your following is small. She shares her personal success, having generated her first $200,000 year with a modest following of just 583 people. Brandi emphasizes that even if you don’t have a massive social media presence, she asserts that you can still achieve remarkable financial success.Throughout the podcast, Brandi elaborates on her approach to content creation,

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71:22

87: Talk Like A Human, Sell Like A Coach With Elias...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/10/08

In this episode of "Beyond the Sets and Reps" podcast, host Brandi Clark, the "Messy Hair Millionaire", dives deep into the art of authentic communication in the fitness industry. Whether you're a seasoned entrepreneur or just beginning your journey, Brandi reveals how the way you interact with potential clients can significantly impact your enrollment and retention rates. As a multi-faceted fitness professional, group instructor, personal trainer, gym owner, national presenter, and business mentor,

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25:06

86. Niche Work; The One Thing Most Business Coaches...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/10/01

In this episode, Brandi Clark aka The Messy Hair Millionaire discusses the importance of niche work for coaches, particularly in the fitness industry. She emphasizes that many coaches get stuck on defining their niche, which can hinder their business growth. Brandi breaks down the components of a niche, including the industry, the ideal client, and the desired results. She stresses the need for specificity in identifying the ideal client and creating content that resonates with them. The episode

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8:38

85. Where Do You Need To Make A Change Also?

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/09/22

In today's episode Brandi Clark shares why she is changing the podcast drop date and invites you to also look at what your doing that is no longer serving you.And when your ready, here’s how I can help: 30 Ways to Make $500 In Your Fitness Business By Next Week: https://beyondthesetsandreps.com/30-ways 90 Days Of Social Media Content For The Fitness Professional: https://beyondthesetsandreps.com/90-days Join our Facebook Group Successful Online Fit-Pro's where you will find a tribe of

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50:07

84. How I Went From Group X Instructor To Multi-Six...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/09/08

Brandi pulls back the curtain on her full journey—from a 19-year-old battling bulimia to group fitness instructor, gym owner, and ultimately a multi–six-figure online business mentor working part-time from home in Kentucky. She shares the pivotal moments that changed her life: discovering group fitness, buying and exiting brick-and-mortar gyms, stumbling into the bridal niche through a single Facebook comment, and building her business on four simple “Daily Money-Making Activities” (Content, Count,

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74:10

83. 4 Crazy Simple Steps That Made Me $200k With Less...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/09/01

In this episode, Brand Clark unpacks the transformative strategies that have allowed her to generate an impressive $200,000 in profit with fewer than 600 followers. This isn't just about making money; it's about harnessing simplicity in your fitness-based business by speaking directly to what resonates with your clients.Brandi sets the stage for today's session by discussing the recent live training—From Posts to Profits—a concept that encapsulates four remarkably straightforward steps to

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38:35

82. How To Turn Your Posts Into Profits

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/08/25

Are you a fitness professional struggling to convert social media posts into paying clients? Join Brandi Clark, the Messy Hair Millionaire, on the Beyond the Sets and Reps podcast as she shares her experience and insights on successfully navigating the world of social media for your fitness business. With her background as a group fitness instructor, personal trainer, and two-time gym owner turned national presenter, Brandi understands the challenges you face in finding and enrolling clients. In

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30:33

81. 5 Things You Do Not Need When Starting An Online...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/08/11

In this episode of Beyond the Sets and Reps, host Brandi Clark, @themessyhairmillionaire, shares essential tips for aspiring fitness entrepreneurs to launch their online businesses. She identifies five things to avoid and five key elements to focus on, stressing the importance of personal branding and social media.Brandi offers relatable insights on common pitfalls and announces her upcoming program, **Post to Profits**, designed to help entrepreneurs create engaging content. Tune in for the

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34:19

80. The Content Strategy That Made Me $200k With Less...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/08/04

In this episode of Beyond the Sets and Reps, Brandi Clark dismantles the myth that a large follower count is necessary for success. Sharing her experience of earning $200,000 with less than 600 followers, she outlines four key activities to attract clients and emphasizes the importance of authentic content and genuine interactions. Brandi also introduces her "Post to Profits" program, inviting listeners to join the waitlist. Learn to build your business on connections rather than numbers in this

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32:23

79. How To Turn Your Knowledge Into a Profitable...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/07/28

In this episode of the Beyond the Sets and Reps podcast, Brandi Clark, also known as the @TheMessyHairMillionaire, dives deeply into the transformative journey of taking your wealth of knowledge and experience from the fitness industry and packaging it into a profitable online course. If you've ever felt overwhelmed by the prospect of creating an offering that showcases your expertise but lacked direction on how to get started, then you're in for a treat. Brandi lays out an actionable 14-day roadmap

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22:36

78. What Is A Social Media Strategy and Do You Even...

Beyond The Sets And Reps - A Fitness Business Podcast ·

2025/07/21

In this episode Brandi Clark will explain what exactly a social media strategy is, help you determine if you really need one and explain how to create a SIMPLE social media strategy that will work for you, help you find more followers and enroll more clients into your fitness business, programs and course. And when your ready, here’s how I can help: 30 Ways to Make $500 In Your Fitness Business By Next Week: https://beyondthesetsandreps.com/30-ways 90 Days Of Social Media Content For The

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