You Herd It Here

LinkedIn is no longer just for résumés—it’s your digital reputation.In this episode of You Herd It Here, Kassie sits down with brand strategist and storytelling expert Connor Storch, founder of Co. Story Branding & Marketing, to talk all things LinkedIn. From profile upgrades to post frameworks, we’re diving into what it really takes to build a scroll-stopping personal brand—and why LinkedIn is the platform to watch in 2025.👤 Why your LinkedIn About section might be costing you leads🧠 Connor’s

LinkedIn. But make it personal, clear, and actually good.In Episode 4 of You Herd It Here, brand strategist @connorstorch joins @kassiemeiler to unpack how storytelling, clarity, and consistency can completely transform your LinkedIn presence—and why now’s the time to show up like the main character.Episode drops Wednesday 08/06. Subscribe now so you don’t miss it.

From snarky tweets to airport puns, some brands just get social—and we’re breaking down their secret sauce.In this episode of You Herd It Here, hosts Kassie Meiler and Sofia dive into three unlikely MVPs of social media: Wendy’s, TSA, and Duolingo. From savage roasts to owl funerals, these brands prove that bold voice, platform fluency, and timely risk-taking can turn everyday content into viral gold.🍟 How Wendy’s went from fast food to fast wit 🦉 Why Duolingo’s chaotic mascot has Gen Z hooked ✈️

Wendy’s. TSA. Duolingo. What do they have in common? A bold voice and viral social game.In Episode 3 of You Herd It Here, we’re breaking down how these unexpected brands are winning the internet—and what you can learn from them.Episode drops Wednesday 07/30. Subscribe now so you don’t miss it.

🎤 From red carpets to reels, Racquel Goldy has done it all—and she’s sharing how she built a bold media career from the ground up.In this episode of You Herd It Here, host Kassie Meiler sits down with her best friend of 15 years, Racquel Goldy—radio host, content creator, and social media queen—to talk all things entertainment, personal branding, and making your voice heard (literally).💥 Hear how Racquel went from college radio to the Billboard Music Awards 📱 Why social media is more than a

Episode 2 drops Wednesday! This one is a full-circle moment as @kassiemeiler sits down with her best friend of 15 years Racquel Goldy, a powerhouse radio host, content creator, and social media influencer.From red carpets to reels, Racquel shares how she built her media career from the ground up with a special shout out to her alma mater FAU.

🎙 Episode 1: Welcome to the Herd Powered by GOAT Social MediaWhether you're managing multiple accounts, deep in your Reels rabbit hole, or just trying to keep up with what’s trending,You Herd It Here is your new go-to podcast for all things social media.In our very first episode, Kassie and Sofia kick things off with a proper introduction, who we are, how GOAT Social came to life, and why we started this podcast in the first place. You'll hear how Sofia went from intern to Social Media Manager, and

Episode 1: Welcome to the HerdMeet your hosts Kassie & Sofia as they pull back the curtain on life inside a boutique social media agency. From how GOAT Social got started to the daily chaos (and creativity) behind client content, this kickoff episode sets the tone for unfiltered takes, trending insights, and plenty of marketing tea. Plus: our favorite trends, hot takes, and the one thing we wish would disappear from the internet forever.