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PODCAST

The Freight Coach Podcast

The Freight Coach Podcast is your go-to resource for all things freight, logistics, and transportation. Hosted by industry expert Chris Jolly, this podcast dives deep into the latest trends, insights, and strategies that drive the freight world. Each episode features conversations with top industry professionals, offering valuable tips on everything from supply chain optimization and freight technology to navigating the complexities of logistics management. Whether you"re a seasoned pro or new to

education management

All Episodes

30:55

1415. #TFCP - Brokerage Armor: The 2026 Playbook for...

The Freight Coach Podcast ·

2026/03/25

Find out how you can prepare your freight operations for the rising tide of identity theft and double-brokered loads in this episode with Mark Funk, our returning guest from SPI Logistics! Mark dives into the increasing freight fraud and what it means for your business, the latest industry trends, from hacked carrier emails to the high-stakes world of rail car theft, and how the Dalilah Law could shift the landscape for legitimate carriers and transportation professionals. The reality is simple: the

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34:58

1414. #TFCP - The ROI of Risk: Turning Safety Data...

The Freight Coach Podcast ·

2026/03/24

Learn how to leverage your equipment's data as a competitive tool in this episode with the STC Americas, LLC's CEO and founder, Einar Markussen, sharing his decades of experience in the high-stakes world of bulk fuel and Hazmat transportation, the world of safety data, and operational transparency! We break down the absolute necessity of forward and inward-facing dash cams as the ultimate exoneration tool, moving past the old-school resistance to embrace AI-driven safety technology that actually

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30:31

1413. #TFCP - The Compliance Hammer Drops: DOT Number...

The Freight Coach Podcast ·

2026/03/23

Are you tired of leaving money on the table because you aren't tracking market shifts in real-time? Listen to this episode as we cover the current state of the freight market with a deep dive into the Laredo to Salt Lake City lane, where we're seeing massive rate surges driven by DOT and ICE checkpoints and rising fuel costs! If you aren't having transparent conversations with your customers about these capacity constraints and the reality of chameleon carriers and DOT number fraud, you're failing

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31:36

1412. #TFCP - The Fraud Survey: Why Most...

The Freight Coach Podcast ·

2026/03/20

Is your business properly insulated against the current "fraud-pocalypse" hitting the spot market? In this episode, we'll break down the new survey that reveals nearly half of owner-operators have fallen victim to freight fraud, specifically double-brokering schemes! We'll also cover why you need a fuel buffer in your quotes to handle rising costs and shifting capacity in the West, and the House Committee's approval of Delilah's Law, which aims to tighten CDL issuance and English proficiency

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41:34

1411. #TFCP - Data-Driven Shipping: How Predictive...

The Freight Coach Podcast ·

2026/03/19

Are you really prepared for the next shift in shipper data, fuel surcharges, and the freight market? Ken Adamo of DAT Freight & Analytics is back, and we're cutting through the noise of rate propaganda and headlines to look at the actual macro capacity pool, the impact of skyrocketing fuel prices, and why contract freight is becoming a safe haven for carriers. We dive into shipper behavior, the push for index-based pricing, and why honoring your commitments is the only way to survive when the market

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37:00

1410. #TFCP - Solutions Over Price: Scaling by...

The Freight Coach Podcast ·

2026/03/18

Struggling to navigate the current volatility in the refrigerated freight market? Are soaring fuel prices in California causing major disruptions to your pricing strategy? Sunny Sharma of ZEMS Inc. is back to discuss the external factors currently impacting logistics capacity, the harsh reality of rising diesel fuel surcharges, the impact of AB5 and CDL regulations on driver retention, and why transparency with customers is the only way to build a sustainable book of business. If you're an

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33:00

1409. #TFCP - The Physics of the Hybrid Model:...

The Freight Coach Podcast ·

2026/03/17

Are you chasing every "yes" at the expense of your bottom line, or are you building a business that can actually survive the long haul? Listen to today's returning guest, Sonne Kahlon of WiDO Logistics, talking about the grit required to manage drayage and warehousing operations in this volatile freight market, cash flow management, the hidden dangers of 120-day payment terms, and why not every customer is a good customer for your transportation business. Sonne shares his "aggressive patience"

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33:23

1408. #TFCP - The Physics of Precision: Mastering...

The Freight Coach Podcast ·

2026/03/16

What does it really take for freight brokers to dominate their niche and scale a trucking company from the driver's seat to a successful brokerage? Today, Tenacity Express' CEO, DuShawn Falls, joins us to discuss the real side of the industry, the power of niche specialization, moving away from being a generalist and laser-focusing on specialized commodities such as flatbed, open deck, and heavy-haul freight, and why building authentic, long-term carrier relationships is the ultimate secret weapon

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32:56

1407. #TFCP - Mastering the Cold Chain: Produce...

The Freight Coach Podcast ·

2026/03/13

Today, a reefer expert is back, Cody Koehler of A & Z Trucking, to dive into the volatility currently hitting the reefer freight market! Are you prepared for the upcoming peak produce and floral seasons in Florida? We break down the Tampa to Cleveland lane, analyzing why we're seeing a significant year-over-year rate increase and how political factors and weather events are tightening capacity across the country. Cody shares his insights on freight lane analysis, the importance of honoring quoted

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32:14

1406. #TFCP - The $1 Billion Parking Push:...

The Freight Coach Podcast ·

2026/03/12

In this episode, Evan Shelley of Truck Parking Club is back to discuss the real-world challenges facing transportation professionals today and how private-sector innovation is tackling the massive truck parking crisis across the United States! We cover everything from their cool 1978 International Transtar cabover restoration project to the critical need for safe, accessible truck parking locations, how they are leveraging the private sector to create a scalable truck parking solution by connecting

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31:37

1405. #TFCP - The Insurance Paradox: FMCSA Stalls...

The Freight Coach Podcast ·

2026/03/11

We're back for another episode that will break down everything you need to know about the current state of the transportation business, and today, you'll hear critical advice for brokers and carriers navigating the complex world of heavy-haul and over-dimensional freight, emphasizing the importance of expert coordination for permits and pilot cars! Beyond the lanes, we tackle the industry's digital transformation, from Samsara's new AI-driven driver coaching features designed to improve safety and

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33:47

1404. #TFCP - Scaling the Back Office: The Future of...

The Freight Coach Podcast ·

2026/03/10

If you're feeling the weight of burnout as a founder or struggling to scale your operations, you must listen to this conversation with My Freight Staff's CEO, Edward Lockridge! Edward delves into the game-changing world of remote work and virtual assistants in the transportation industry, the "brute force" required to build a book of business, the necessity of establishing bulletproof operational systems before hiring, and why outsourcing to global talent is a strategic move to prevent team

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32:59

1403. #TFCP - The 2026 Reefer Squeeze: Freezes, Fuel,...

The Freight Coach Podcast ·

2026/03/09

Let's start this week by breaking down the latest updates in transportation and supply chain management with today's guest, Kyle Kottke from Kottke Trucking! We delve into the recent upward trajectory of the dry van market, specifically focusing on lanes such as Plant City, Florida, to Des Moines, Iowa, and discuss how rising fuel prices and early produce season shifts are reshaping carrier capacity. Kyle and I take a frank look at the differences between contracted rates and spot market

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36:06

1402. #TFCP - Supreme Court Showdown: Can Brokers Be...

The Freight Coach Podcast ·

2026/03/06

Ever wondered how a single Supreme Court case could reshape the entire freight brokerage industry? We're thrilled to have the Armchair Attorney Matt Leffler back on the show to break down the high-stakes broker liability landscape and the recent oral arguments that have everyone in transportation talking. We dive deep into the legal nuances of the Montgomery v. CH Robinson case, exploring whether brokers should be held liable for the negligence of motor carriers and what the Solicitor General's

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32:56

1401. #TFCP - Uptime on Demand: Reimagining Fleet...

The Freight Coach Podcast ·

2026/03/05

What if the best opportunities in trucking don't require a traditional college degree? And what if the growing shortage of diesel mechanics is one of the biggest career openings in the transportation industry today? Today, we have Caleb Johnson from Coltrain Onsite Fleet Care to discuss how military veterans are transitioning into trucking, logistics, and diesel technician careers, bringing valuable hands-on experience that the industry needs! We also break down the skilled labor shortage in diesel

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28:59

1400. #TFCP - The 2026 Regulatory Crackdown: IC...

The Freight Coach Podcast ·

2026/03/04

Are reefer rates finally finding a new floor, and what does the Department of Labor's six-factor test mean for owner-operators? Let's dive into the following topics: Vineland-to-Tracy reefer lane, where rates have stabilized around $4,500 despite winter slowdowns, signaling tighter capacity and a potential pricing shift for carriers and brokers. The DOL's independent contractor rule changes and how the new test could reclassify drivers as employees, creating major liabilities if you're not

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34:49

1399. #TFCP - 4 Million Miles of Evolution: The Past...

The Freight Coach Podcast ·

2026/03/03

In this episode, Ingrid Brown from Blackjack Express, LLC and Women in Trucking Association breaks down the following topics: Why adaptation in transportation and freight brokerage isn't optional; it's the price of staying in business in a volatile freight market. How federal initiatives from the Federal Motor Carrier Safety Administration and the U.S. Department of Transportation are pushing for unified CDL standards across all 50 states to eliminate loopholes, increase accountability, and

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31:10

1398. #TFCP - The Insurance Lie & Dalilah's Law: How...

The Freight Coach Podcast ·

2026/03/02

Are dry van rates finally stabilizing, and what do new FMCSA regulations, insurance increases, and AI recruiting mean for your trucking business moving forward? Today, I break down the following topics: Why the Ontario, California to Seattle, Washington dry van lane continues to show long-term freight market stability with only a modest $150 rate increase year over year, while the Seattle outbound market still struggles with a persistent rate imbalance that directly impacts carrier pricing

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32:14

1397. #TFCP - SCAC Verified: The New Industry...

The Freight Coach Podcast ·

2026/02/27

Today, we've got Joe Ohr and Marli Hall from NMFTA to discuss the launch of SCAC Verified and why identity verification is quickly becoming a non-negotiable standard in freight brokerage, trucking, and supply chain operations! As verification requirements tighten across the industry, this NMFTA-led initiative strengthens carrier legitimacy through biometric verification, helping brokers, shippers, and carriers combat rising cargo theft, chameleon carriers, and digital fraud risks. We also cover the

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36:23

1396. #TFCP - From Zero to 7 Figures: The Freight...

The Freight Coach Podcast ·

2026/02/26

Are you chasing unstable freight lanes instead of building predictable revenue? Are your sales efforts consistent enough to survive any freight market cycle? Dive into this episode to learn more! In this episode, I break down the following: Lane stability — like the Fort Myers, Florida to Richmond, Virginia flatbed lane is a perfect example of how predictable pricing, strong carrier relationships, and reliable coverage create long-term success in freight brokerage and logistics operations. Real

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