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PODCAST

Social In 10

Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the

business marketing

All Episodes

6:45

How to Balance Your Unique Voice with a Brand’s Vision

Social In 10 ·

2025/09/08

Drop us a message! Creating what you love often comes naturally, but what happens when your creative voice meets a client brief? In this episode, we explore how creatives walk the line between personal style and brand strategy. Hannah Bryant, a Social Media Manager at Catch a Fire, discusses how building a personal content practice can actually enhance client work, offering fresh perspective and confidence… as long as it stays rooted in brand purpose. Plus, we’re also speaking to Michelle an...

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6:30

Is it Possible to Stay Creative When You're Always...

Social In 10 ·

2025/09/01

Drop us a message! When creativity is part of your job description, how do you keep the spark alive without burning out? In this episode, we speak with Hannah Bryant, a Social Media Manager at Catch a Fire, to discuss the tension between constant output and genuine inspiration. Plus, we’re also speaking to Michelle and Lizzie from the Giraffe Social team, to get their thoughts on the common misconceptions about the Head of Social and Paid Media Manager roles. Want to be featured on the pod? D...

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6:30

The Magic’s in the Details: Building Brand Trust from...

Social In 10 ·

2025/08/25

Drop us a message! Today’s customers don’t meet your brand in one place… they experience it across dozens of moments, from landing pages and product interfaces to emails and error messages. So how do you make every interaction feel coherent, intentional, and human? In this episode, we’re speaking with Dale Anne, Creative Lead at Canva, to see how brands can leverage multiple touchpoints to build an emotional connection with their audience. Plus, we’re chatting with Michelle, our Head of So...

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6:59

Make Meaning Your Brand’s Superpower — with Dale...

Social In 10 ·

2025/08/18

Drop us a message! A visually slick brand might grab attention, but without clarity, it won’t hold it. In this episode, we sit down with Dale Anne, Creative Lead at Canva, to discuss how businesses can leverage strategic branding to create deeper connections, greater consistency, and longer-term impact. Plus, we sit down with Michelle, our Head of Social, and Lizzie, our Paid Media Manager, from Giraffe to discuss what they’ve recently learned from people on the team. Want to be featured on ...

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9:46

Where Audience Segmentation Fails, and How to Fix It

Social In 10 ·

2025/08/11

Drop us a message! Segmentation and automation are often talked about, but rarely done right. In this episode, we sit down with Phillip Bacon, the Founder of Marketing Managed. We explore the importance of audience segmentation and where most businesses go wrong. Plus, Brianna and Elena, two Social Media Managers here at Giraffe Social, sit down to chat about their favourite types of content to work on. Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About G...

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9:33

Wasted Tech Potential? Why Marketing Tech Often Goes...

Social In 10 ·

2025/08/04

Drop us a message! Companies invest thousands, sometimes millions, into marketing technology, but most of that stack goes underused. Sitting down with Phillip Bacon, the Founder of Marketing Managed, we discuss some of the most common reasons companies fall into this trap of underusing their marketing tech, and how that can impact lead nurturing. Plus, Elena and Brianna, two Social Media Managers here at Giraffe Social, sit down to discuss how they stay creative when working on ...

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8:52

The Next Act: Reinventing Marketing for a...

Social In 10 ·

2025/07/28

Drop us a message! In this week’s episode, we sit down with Adrian Last, the Chief Marketing Officer at ITV Studios. We dive into the marketing strategy of ITV Studios in the crowded media landscape, as well as the key trends that are shaping the entertainment industry today. We’re also chatting to Brianna and Elena, two Social Media Managers here at Giraffe Social to get their thoughts on Consistency vs. Creativity in marketing. Want to be featured on the pod? Drop us a voice note on Instagr...

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7:51

AI, Audiences, and the New Attention Economy on...

Social In 10 ·

2025/07/21

Drop us a message! In this week’s episode, we’re talking to Adrian Last, the Chief Marketing Officer at ITV Studios. We dive into how the entertainment industry is undergoing rapid change with streaming platforms, AI, and shifting viewing habits, plus what success will look like in the next decade. We’re also talking to Brianna and Elena, two Social Media Managers here at Giraffe Social, to get their thoughts on the most surprising aspect of working in social. Want to be featured on th...

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7:23

Why Real Stories Resonate

Social In 10 ·

2025/07/14

Drop us a message! In this week’s podcast episode, we cover topics such as the most impactful B2B marketing strategies and the importance of truth in storytelling. Special guests for this episode include; Eden Bitton, Chief Marketing Officer for a Fintech company, as well as Michelle, our Head of Social from the Giraffe team. Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About Giraffe Social’s Social in 10 Podcast Giraffe Social is a multi-dis...

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8:25

Smarter, Faster, Sharper: How AI is Supercharging B2B...

Social In 10 ·

2025/07/06

Drop us a message! In this week’s podcast episode, we cover topics such as how AI is changing the B2B Marketing landscape and why human-first marketing matters just as much for consumers as it does for professionals. Special guests for this episode include; Eden Bitton, Chief Marketing Officer for a Fintech company, as well as Michelle, our Head of Social from the Giraffe team. Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

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9:01

Social Media Mistakes We’re Still Seeing (And Why...

Social In 10 ·

2025/06/30

Drop us a message! In this week’s podcast episode, we cover topics such as growing uniformity in industries such as film, design, fashion, and advertising. Plus, the Social Media Mistakes We’re Still Seeing (And Why They Need to Go) Special guests for this episode include Alex Murrell, Strategic Director for a brand agency, as well as Bri (Creative Manager) & Elena (Social Media Executive) from the Giraffe Social team. Want to be featured on the pod? Drop us a voice note on I...

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10:30

From Friends to Founders: Building a Creative Brand...

Social In 10 ·

2025/06/23

Drop us a message! In this week’s podcast episode, we cover topics such as growing uniformity in industries such as film, design, fashion, and advertising. Plus, the origins of Giraffe Social, new staff, and building a business. Special guests for this episode include Alex Murrell, Strategic Director for a brand agency, as well as Phil Treagus-Evans (CEO), Kane Lodge (CFO), and Michelle Jay (Head of Social) from the Giraffe Social team. Want to be featured on the pod? Drop us a voice note on ...

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10:22

Human First Marking, The Future of Community...

Social In 10 ·

2025/06/16

Drop us a message! In this week’s podcast episode, we cover topics such as Human First Marketing and where we see the landscape of social media and community marketing going in the next five years. Plus, we talk with our team about the relationship between data and human-first marketing. Special guests for this episode include Aleksandra Pawlowska, Freelance Strategist Director, as well as Kane (CFO) and Ben (Paid Media Manager) from the Giraffe Social team. Want to be featured on the p...

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10:08

How to Grow your Online Community and Development of...

Social In 10 ·

2025/06/09

Drop us a message! In this week’s podcast episode, we cover topics such as growing a strong community online, and how you can turn passive followers into active community members. Plus, we talk with our team about the development of Human First Marketing: The Art of Being Seen, Trusted, and Remembered - the brand-new book published by Giraffe Social CEO Phil Treagus-Evans. Special guests for this episodes include Aleksandra Pawlowska, Freelance Strategist Director, as well...

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9:51

Long vs Short Form Video, Social Media Accessibility,...

Social In 10 ·

2025/02/03

Drop us a message! In this week’s podcast episode, we cover topics such as long-form vs short-form video content, as well as the importance of accessibility in social media. We’re also joined by special guests Annabel Greig, Digital Content and Social Media Officer at VIVID, as well as Lottie and Nikki from the Giraffe Social team. Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

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9:48

UGC, Influencer Marketing, and Creative Social Media...

Social In 10 ·

2025/01/27

Drop us a message!In this week’s podcast episode, we are talking all things UGC and Influencer Marketing, as well as creative direction in social media marketing.Plus, we’re joined by special guests Diana Bell-Heather, Creative Copy Manager for Next, as well as Lottie and Nikki from the Giraffe Social team.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

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10:23

Elevating Thought Leadership and Maximising LinkedIn...

Social In 10 ·

2025/01/20

Drop us a message!In this week’s podcast episode, we cover topics such as brand authenticity with user-generated content (UGC), elevating your thought leadership through content, and some super helpful LinkedIn lead generation updates.Plus, we’re joined by special guest Kathryn Strachan, International Keynote Speaker, Author, and Podcast Host, as well as Georgia, Nikki, and Lottie from the Giraffe Social team.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

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9:20

Public Speaking in Marketing and the Risks of UGC

Social In 10 ·

2025/01/13

Drop us a message!In this week’s podcast episode, we’re discussing topics such as an Instagram Messaging update, the importance of public speaking within the marketing space, as well as the risks of User-Generated Content (UGC) and brand perception.With special guest Kathryn Strachan, International Keynote Speaker, Author, and Podcast Host, as well as Nikki & Lottie from the Giraffe Social team.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

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10:08

LinkedIn Strategies, Creative Direction, and...

Social In 10 ·

2025/01/06

Drop us a message!In this week’s podcast episode, we’re talking about all things LinkedIn, Creative Direction in Social Media, as well as the best ways to obtain and make use of User Generated Content (UGC).With special guests Diana Bell-Heather, Creative Copy Manager for Next, as well as Dani, Nikki and Lottie from the Giraffe Social team.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

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10:20

Global Branding Insights and 2025 Social Media...

Social In 10 ·

2024/12/16

Drop us a message!In this week’s podcast episode, we’re talking TikTok music updates and how it can affect brands, global brand messaging and managing localised accounts, as well as our predictions for social media trends in 2025.With special guests Jemma Crow, Social Media Manager at Brompton Bicycles, and Lottie, Georgia, and Sam from the Giraffe Social team.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

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197 results

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