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PODCAST

Workfluencer

Rhona Pierce: Talent Attraction & Content Strategist & Purple Acorn

Redefining how we talk about work. Hosted by Rhona Pierce, Workfluencer spotlights professionals using content to grow careers, build personal brands, and shape industries. From employee creators reshaping corporate culture to entrepreneurs turning side-hustles into businesses, we explore the real stories and strategies behind blending work, creativity, and influence in today’s world.

business marketing

All Episodes

15:48

Transforming Frontline Worker Training: From Boring...

Workfluencer ·

2025/07/18

In this bonus episode, recorded live at SHRM 2025, Rhona Pierce interviews Haggai, co-founder of Bites, a platform revolutionizing training and communication for frontline employees. Haggai explains how Bites transforms existing materials into TikTok-style microlearning videos, integrates with popular messaging apps, and achieves high engagement without users needing corporate email addresses. He discusses the unique challenges of training frontline workers, Bites’ seamless user experience, and

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45:33

LinkedIn Monetization & Personal Branding: How Bonnie...

Workfluencer ·

2025/07/15

Can you really master LinkedIn monetization and personal branding without quitting your 9–5? Bonnie Dilber proves it’s possible. As a recruiting manager at Zapier and a recognized LinkedIn content creation expert, Bonnie has built a thriving LinkedIn presence of over 440,000 followers—all while leading a recruiting team and managing high-value brand partnerships.In this episode, Bonnie reveals the exact LinkedIn content creation strategies that fueled her growth, the boundaries she sets between

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55:21

How Storytelling Builds Inclusion and Community at...

Workfluencer ·

2025/07/08

What happens when a trained playwright enters the corporate world? Tara Turk-Haynes, founder of Equity Activations and former VP of DEI and Talent Acquisition, reveals how theatrical storytelling techniques can revolutionize workplace content, build authentic community, and challenge power dynamics from within the system.In this episode, Tara shares her unique framework for finding story-worthy moments in everyday workplace situations, the difference between content that gets engagement versus

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45:45

How to Build Authentic Influence While Working...

Workfluencer ·

2025/07/03

What happens when you want to build your personal brand, but your company isn’t on board? This week on the Workfluencer Podcast, Tiffany Tate flips the mic and interviews our host, Rhona Pierce, about what it really takes to grow your influence as a working professional. They dive into how to build a personal brand, protect your career, and create content that resonates without burning out.If you’ve ever wondered how to start posting, what to share, or how to navigate corporate boundaries, this is

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53:59

How To Land Brand Deals as Corporate Influencers with...

Workfluencer ·

2025/06/24

Lorna Erickson and Victoria Gates turned their decades of interviewing expertise into a profitable content business—landing 30+ brand deals worth six figures in under two years. Here's exactly how they did it, plus the tactical steps you can take this week to land your first partnership.In this episode, Rhona, Victoria & Lorna will discuss: How to identify profitable niches within your expertise area (even if they seem "smaller") The exact DM formula that landed them an $18,000 brand

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49:55

Content Creation While Employed: Jessica Winder on...

Workfluencer ·

2025/06/17

When HR executive Jessica Winder decided to share her sobriety journey on LinkedIn, her family warned it would destroy her career. Instead, it became her most powerful content and helped hundreds of professionals struggling in silence. In this episode of Workfluencer, Jessica reveals how she built authentic influence while navigating executive roles, why she finally embraced video content after years of resistance, and the real cost of speaking truth to power in corporate America.Whether you're an

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59:02

Creating Content at Unleash America with Rachel...

Workfluencer ·

2025/06/10

Ever wondered what it really takes to create those polished conferencerecaps you see flooding LinkedIn? Rachel Bourne and Lydia Wu teamed up to create daily conference recaps at Unleash America - and what they discovered about event content creation will change how you think about conference coverage. From managing exhaustion while filming to dealing with people walking through your shots, this episode reveals the strategic and chaotic reality behind those polished recaps flooding your LinkedIn

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45:54

Building HR's Most Subscribed Newsletter: Authentic...

Workfluencer ·

2025/06/02

What happens when your newsletter becomes the unofficial therapy session for HR professionals everywhere?In this episode, Rhona sits down with Hebba Youssef, Chief People Officer at Workweek and the creator of I Hate It Here, one of the most read and reshared newsletters in the People space. Known for her honest tone and spicy memes, Hebba has built a brand that balances leadership credibility with creative chaos. We unpack what it really looks like to speak truthfully in public while still

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38:52

How to Get Hiring Managers to Create Video Content -...

Workfluencer ·

2025/05/27

When candidates ghost your hiring process before the first interview, it’s easy to blame the job market. But what if the real problem is trust? In this episode of Workfluencer, we’re joined by Meghan Cantrell, Senior Manager of Talent Acquisition at OxBlue, who shares how she tackled candidate ghosting head-on by turning hiring managers into video creators. With no production budget and no marketing team, Meghan used short, authentic hiring manager videos to boost skills assessment completions by

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48:40

How to Create Content That Gets Attention – with Mike...

Workfluencer ·

2025/05/19

Mike Peditto didn’t plan to go full-time as a content creator—at least not yet. But after building a massive audience with his no-BS job search videos, the timing came sooner than expected.Now with over 100 million views and a growing community across TikTok, LinkedIn, and Instagram, Mike creates content that job seekers love—and some internet trolls love to hate. In this episode, he shares what it really takes to create content that grabs attention, builds trust, and gets results.We

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28:43

The Real Risk of Letting AI Shape Your Content, with...

Workfluencer ·

2025/05/16

If AI can help you move faster… can it also make you sound just like everyone else?In this episode—recorded live at Transform—Rhona sits down with Trent Cotton, HR executive, content creator, and certified AI nerd (his words, not ours), to talk about the real risks of letting AI take over your voice.They get into what authenticity really means in content creation, how to tell if someone’s phoning it in with automation, and why the messy middle—between efficiency and originality—is exactly

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26:56

Why HR Leaders Need to Create Content - with John...

Workfluencer ·

2025/05/13

If HR wants to shape the future of work, it has to be part of the conversation.At Transform 2025, I sat down with John Baldino—HR exec, speaker, and co-host of But First, Coffee—to talk about why content isn’t just for marketers anymore. We got into what it really means to stay visible without being performative, and how creating content can help HR leaders build trust, attract talent, and show up as more than a job title.Whether you’re already posting or still thinking about it, this one’s

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1:25

Trailer - Workfluencer: A Podcast Redefining Work,...

Workfluencer ·

2025/05/03

You’ve seen their posts. You’ve shared their videos. But what’s the real story behind their influence?This is Workfluencer, a podcast about professionals who use content to challenge norms, create opportunity, and build real momentum — without needing to go “all in” as influencers.In this trailer episode, host Rhona Barnett-Pierce introduces the show’s mission and what to expect: honest, behind-the-scenes conversations with creators, leaders, and side-hustlers using content to shape

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6:09

Introducing Workfluencer: Redefining How We Talk...

Workfluencer ·

2025/05/03

Work isn’t just what you do anymore—it’s how you show up.In this solo launch episode, host Rhona Pierce introduces Workfluencer—a podcast about professionals using content to build careers, spark conversations, and challenge how we talk about work.This isn’t just another podcast. It’s a redefinition of visibility, influence, and impact in today’s workplace.What you’ll learn:Why Workfluencer was createdHow content is transforming the professional landscapeWhat to expect in upcoming

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20:00

#29: The Future of Hiring: Why Tech Alone Isn’t the...

Workfluencer ·

2025/04/15

Is your team ready for HR tech?Recruitment technology has never evolved faster—but without a clear strategy, even the best tools can slow you down.In this episode, I’m joined by Lisa Skinner, CHRO at Teamtailor, live from Transform 2025. We dig into one of the biggest blind spots in talent acquisition today: adopting HR tech without first asking the right questions.From assessing team readiness to designing people-first systems, Lisa shares what it takes to make tech actually work—for your

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42:45

#28: Fake Job Applications: How to Spot & Prevent...

Workfluencer ·

2025/01/02

Are fake candidates on the rise in 2025?The rise of AI has made fake job applications more sophisticated than ever. In this episode, I’m joined by former FAANG recruiter, Stefanie Fackrell to discuss the rising challenge of candidate catfishing. Discover how AI tools, fake profiles, and interview fraud are impacting hiring teams. But instead of focusing on aggressive verification tactics that can harm diversity efforts, discover how to build genuine candidate relationships while protecting

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53:16

#27: How to Write Recruiting Emails Candidates Want...

Workfluencer ·

2024/12/16

Create Candidate Email Campaigns using Nurture by Teamtailor link.rhonapierce.com/teamtailorLearn how to build engaged talent pipelines and drive better hiring outcomes using email nurture campaigns. In this episode, I’m joined by TA Leader Brandon Jeffs. We discuss actionable strategies for recruiters and talent acquisition professionals to personalize their approach, streamline outreach, and create authentic connections with candidates.Email is more than just a communication tool—it’s a

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52:29

#26: How to Build a Powerful Employee Advocacy...

Workfluencer ·

2024/11/18

Want to build an employee advocacy program but don't know where to start? In this episode, employee advocacy expert Nicole Stephens reveals the frameworks and strategies that actually work, from highly regulated industries to Fortune 50 companies. Learn:Why authentic employee stories outperform corporate contentHow to help employees spot and share story-worthy momentsThe right way to use content libraries (and when to move beyond them)Measuring success without expensive toolsGetting

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50:34

#25: 33% of New Hires Quit: Fix It With Better...

Workfluencer ·

2024/11/12

In this episode, we dive deep into employee onboarding with Amy Davies, founder of First 30. Learn why 33% of new hires leave within their first 6 months and how effective onboarding can save companies an average of $390,000 annually in turnover costs. Amy shares: - Why first impressions are crucial in employee retention - How pre-boarding sets the foundation for success - The true cost of poor onboarding practices - Practical strategies for creating an effective onboarding program - Ways

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47:11

#24: Building a Neuro-inclusive Hiring Strategy with...

Workfluencer ·

2024/11/04

This episode is sponsored by Equity ActivationsAround 20% of the population in the US is neurodivergent, yet most hiring processes contain significant barriers for neurodiverse candidates. If you’re not intentional about prioritizing neuro-inclusivity, AI-driven recruiting is going to make this worse! So how can companies make sure they’re not unintentionally excluding neurodiverse talent? My guest this week is Tameka Allen, a People & Culture consultant and the founder of ModCulture, a

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64 results

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