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PODCAST

PR Wars

Christopher Shigas

PR Wars is a public relations podcast that promotes best practices in corporate communications, media relations, crisis communications, executive communications, and social media.

business management & marketing

All Episodes

21:27

PR Wars Podcast: Better measurement reports

PR Wars ·

2020/09/20

Today on PR Wars, we'll talk with one of the media intelligence giants, Meltwater. Cody Konschak is the Managing Director of Client Success at Meltwater. Learn how to make your PR measurement reports better.

en-US

26:26

PR Wars Podcast: The golden placement

PR Wars ·

2020/09/14

The Associated Press is the gold standard for journalism. For many of us in public relations, a great hit in the AP can not only mean success for your company, it could mean success for your career. On today's PR Wars podcast, we talk with Skip Foreman, Mid-Atlantic Breaking News Staffer at the Associated Press. Learn how to construct your press release to be more newsworthy.

en-US

20:39

PR Wars Podcast: Tip of the spear

PR Wars ·

2020/09/06

Imagine being one of the first corporate communicators to prepare messaging for a historic pandemic. I mean... ground zero… the tip of the spear… having a manufacturing facility in Wuhan, China and creating a new playbook for its factories around the world. Today on the PR Wars podcast, Khaner Walker recounts the first days of the pandemic as Global Director of Internal and Executive Communications for computer giant Lenovo.

en-US

16:18

PR Wars Podcast: Purpose driven communication

PR Wars ·

2020/08/30

How do you move the needle when you have a limited budget? On today's PR Wars podcast, we're going to dive into the world of advocacy and nonprofit PR and see how purpose driven communication is doing more, with less. Our guest is Laura Gross, President of Scott Circle Communications on a mission to make the world a better place.

en-US

23:40

PR Wars Podcast: What clients want

PR Wars ·

2020/08/23

Today on PR Wars, we're going to help you have a better relationship with your client. Our special guest, Allison Showalter is a Senior Manager of Corporate Communications at Red Hat and has experience on both the agency side and the corporate side. Let's help your clients win.

en-US

14:38

PR Wars Podcast: Cut through the clutter

PR Wars ·

2020/08/16

How do you get your messaging to cut through the clutter? On today's PR Wars, former journalist and agency pro Sean O'Leary, Vice President at Susan Davis International, talks about messaging in the emerging tech sector. Learn how to differentiate your company in a crowded marketplace.

en-US

14:09

PR Wars Podcast: Nurturing your reporter circle

PR Wars ·

2020/08/09

How do you keep the relationships you care about alive? Today on PR Wars, we're going to talk about relationships, but specifically... PR relationships with journalists.

en-US

10:36

PR Wars Podcast: Writing powerful speeches

PR Wars ·

2020/08/02

Great speeches can change the world. In today's PR Wars podcast, we talk about Comms 101 techniques that will make your speech writing more memorable, effective, and impactful.

en-US

14:48

PR Wars Podcast: The new PR landscape

PR Wars ·

2020/07/26

Are you ready to tear up your 2020 communication plan yet? PR Wars talks with corporate communication pro Brad Grantham. We will explore how the pandemic has changed both the media and public relations industries and where do we go from here.

en-US

9:08

PR Wars Podcast: Power of persuasion

PR Wars ·

2020/07/12

The word "persuasion" has a negative connotation, like a used car salesman manipulating you into something you don’t want. Can persuasion be used for good and what are the best ways to incorporate persuasion techniques in public relations? PR Wars podcast examines the power of persuasion.

en-US

9:41

PR Wars Podcast: What am I searching for?

PR Wars ·

2020/07/05

News magazines have fundamentally changed the way they select stories when they moved from print to online. Find out how to optimize your press release using Google Trends to capture more attention.

en-US

9:06

PR Wars Podcast: What’s in it for me?

PR Wars ·

2020/06/29

Why do people want to pay attention to you? PR Wars takes a look at reader benefit and how that will give your press releases more impact.

en-US

8:48

PR Wars Podcast : Do the right thing

PR Wars ·

2020/06/24

What guides your decision-making during a crisis? PR Wars looks at crisis communication leadership.

en-US

33 results

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