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PODCAST

Seller Performance Solutions

This is the definitive podcast that covers performance and policy teams from the perspective of a former Seller Performance team member, and former Amazon employee Chris McCabe. Leah McHugh nails down analysis of listing compliance violations and presents viable solutions to troubleshoot product takedowns. We created Seller Performance Solutions to help sellers better understand the inner workings of the team I worked on at Amazon, and to help 3rd party marketplace sellers cope with account and

business entrepreneurship

All Episodes

15:18

How to Handle Amazon’s FBA Prep Phase-Out with...

Seller Performance Solutions ·

2025/09/11

Amazon just pulled the plug on FBA prep — now what? If you’ve relied on Amazon to handle labeling, packaging, and prep, 2025 just threw you a curveball. In this episode, Chris McCabe sits down with Ephraim Ausch of Tactical Logistic Solutions to unpack Amazon’s decision to exit the FBA prep business — and what smart sellers are doing in response.

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15:34

Why Your Amazon Appeal Keeps Getting Denied

Seller Performance Solutions ·

2025/09/04

When it comes to Amazon suspensions, your first move matters more than you think. Amazon’s enforcement is only getting tougher. Sellers are seeing escalations hit walls faster than ever, especially as we head into Q4. In this episode, Chris McCabe and Leah McHugh break down the rising complexity of Amazon appeals, why Account Health reps are pushing bad advice, and how DIY appeals are killing your chances of reinstatement.

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12:05

Your Variations Could Be Split in Less Than a Week

Seller Performance Solutions ·

2025/08/28

Amazon is set to deprecate over 7,000 variation themes starting September 2nd, and if you're not prepared, your ASIN families could be split apart without notice.In this episode, Chris and Leah dive deep into what this massive variation update actually means for sellers. They break down how to identify if your listings are at risk, what happens when variation themes are retired, and why misuse (even accidental) can now lead to suspension with no Plan of Action option.

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12:47

Q4 Prep Starts Now or Your Already Behind with Keith...

Seller Performance Solutions ·

2025/08/21

If you're waiting until October to start prepping for Q4, you're already playing catch-up. In this episode, Chris McCabe sits down with Keith Hartnett of Better World Products to talk through what brands need to be doing right now to avoid stockouts, optimize listings, and prevent the kind of last-minute chaos that kills margins.

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22:40

Outsmarting the Amazon Profit Squeeze with Jay Lagarde

Seller Performance Solutions ·

2025/08/14

Things look good on the surface.. sales are up, listings are live, ads are running. But when you check the numbers, you’re barely breaking even. Or worse, losing money.In this episode, Chris McCabe talks with Jay Lagarde from eComEngine about why profitability on Amazon has gotten so much harder and what you can actually do about it. They cover everything from rising fees and ad spend to the risks of shortcuts, staff turnover, and chasing the wrong metrics.

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23:32

What Brands Overlook Before Q4 with Andrew Morgans

Seller Performance Solutions ·

2025/08/07

Q4 is the most unforgiving time of year for Amazon sellers, and even small mistakes can lead to major losses. In this episode, Chris McCabe and Andrew Morgans of Marknology break down why a rushed approach won’t cut it, covering real examples of promo failures, listing suspensions, and delayed responses that cost sellers thousands. If you want to stay competitive and protected, now’s the time to get strategic.

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19:38

How AI Will Disrupt Amazon Listings with Emma...

Seller Performance Solutions ·

2025/07/31

AI is transforming the way customers shop online, and Amazon sellers can’t afford to ignore it. In this episode, Chris McCabe sits down with Emma Schermer Tamir to explore how ChatGPT, AI search, and AI-driven product discovery are changing the e‑commerce landscape.Learn how these trends will impact Amazon listings, product visibility, buyer behavior and what sellers must do to stay ahead of the competition.

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29:33

Post-Prime Day: Q4 Prep Starts Now with Daniela Bolzmann

Seller Performance Solutions ·

2025/07/24

Amazon sellers— Prime Day may be over, but the real work starts now. In this episode, Chris McCabe sits down with Daniela Bolzmann of Mindful Goods to break down what they saw during Prime Week 2025, what went wrong for sellers, and how to avoid those same pitfalls heading into Q4.

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13:13

Is a UPC Purge Coming?

Seller Performance Solutions ·

2025/07/17

Is Amazon’s AI about to wipe out millions of listings? GS1 barcode enforcement isn’t new, and we’ve been warning sellers for years. In this episode, Chris and Leah cut through the noise about UPCs, GS1 and AI "crackdowns."

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15:34

Think Amazon Can't See Your Sales Funnel? Think Again.

Seller Performance Solutions ·

2025/07/10

Everyone thinks they’re invisible… until Amazon proves otherwise.In this episode, Chris McCabe breaks down what’s really happening behind the scenes of Prime Day... account suspensions triggered by sloppy review hacks, sudden takedowns from competitor reports, and why Europe’s sellers are getting hit hard than ever.

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15:34

Think Amazon Can't See Your Sales Funnel? Think Again.

Seller Performance Solutions ·

2025/07/10

Everyone thinks they’re invisible… until Amazon proves otherwise.In this episode, Chris McCabe breaks down what’s really happening behind the scenes of Prime Day... account suspensions triggered by sloppy review hacks, sudden takedowns from competitor reports, and why Europe’s sellers are getting hit hard than ever.

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16:53

Your Competitors are Watching You

Seller Performance Solutions ·

2025/07/03

Some sellers are still gambling with Prime Day. They’re adding risky keywords, ignoring compliance issues, but their competitors are watching and waiting for the right moment to report them. In this episode, Chris and Leah discuss how sellers are getting caught pushing the limits on compliance, how black hat tactics spike during big sales events, and why second-time violations are landing people in dispute-only appeal paths with no recovery.

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15:04

Don't Let Attacks or Compliance Mistakes Ruin Your...

Seller Performance Solutions ·

2025/06/26

Prime Day’s around the corner and sellers are already seeing bogus flags, listing takedowns, and last-minute compliance requests. In this episode, Chris and Leah break down what’s hitting accounts now, and what sellers need to know (and fix) before it’s too late.

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13:55

Variation Abuse Crackdowns are Back

Seller Performance Solutions ·

2025/06/17

Amazon’s internal teams are triggering suspensions over actions they don’t fully understand. In this episode, Chris and Leah break down recent cases of variation abuse flags, catalog errors, and Brand Registry misuse, where sellers followed Amazon’s own guidance and STILL got suspended.

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13:55

Variation Abuse Crackdowns are Back

Seller Performance Solutions ·

2025/06/17

Amazon’s internal teams are triggering suspensions over actions they don’t fully understand. In this episode, Chris and Leah break down recent cases of variation abuse flags, catalog errors, and Brand Registry misuse, where sellers followed Amazon’s own guidance and STILL got suspended.

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15:27

Seller Velocity Recap: Amazon EU Trends & Takeaways

Seller Performance Solutions ·

2025/06/12

Missed Seller Velocity France? In this episode, Chris and Leah break down the top takeaways, key Amazon compliance updates, and what every seller needs to know about doing business in Europe in 2025.

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16:28

Testing, Tweaking & Staying Ahead on Amazon with Matt...

Seller Performance Solutions ·

2025/06/05

How are top Amazon sellers weathering the latest round of tariff shocks and global market shifts? In this episode, Chris McCabe sits down with Matt Kostan of ProductPinion to talk about practical ways brands are boosting their conversion rates, stretching budgets, and surviving shifting trade policies.

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16:08

Reporting Fake Amazon Reviews & Staying Compliant...

Seller Performance Solutions ·

2025/05/22

Ever wondered how to protect your Amazon listings from review abuse? In this episode, Chris McCabe sits down with Shane Barker, founder of TraceFuse, to discuss how sellers can effectively remove fraudulent reviews, safeguard their listings, and sharing insights on recent competitor abuse tactics—and how to fight back.

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16:08

Reporting Fake Amazon Reviews & Staying Compliant...

Seller Performance Solutions ·

2025/05/22

Ever wondered how to protect your Amazon listings from review abuse? In this episode, Chris McCabe sits down with Shane Barker, founder of TraceFuse, to discuss how sellers can effectively remove fraudulent reviews, safeguard their listings, and sharing insights on recent competitor abuse tactics—and how to fight back.

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22:12

Driving Sales Beyond Amazon with Josh Hadley

Seller Performance Solutions ·

2025/05/15

The days of easy wins on Amazon are over, and those who don’t adapt will get left behind. In this episode, Chris McCabe sits down with Josh Hadley, who shares how he transformed his brand from being 98% reliant on Amazon to just 70%—all in under a year. His strategy? Building demand off Amazon through smart omnichannel growth.

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220 results

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