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PODCAST

The Roof Strategist Podcast by Adam Bensman

The Roof Strategist

The only FREE Roofing Sales Training Podcast and YouTube Channel focused on both retail and storm damage roofing sales. Every video has an actionable take away to help you generate roofing leads, cold call, ace your pitch at the door, close sales, get more referrals and more... Learn how to stand above competitors and win more sales, even if you suck at selling. Get everything you need to become a "million dollar closer" in roofing sales for retail, hail damage, and door to door (canvassing)

business entrepreneurship

All Episodes

15:09

Closing Roofing Sales in 2025–2028: The 3 Big Shifts...

The Roof Strategist Podcast by Adam Bensman ·

2025/09/11

See what else is changing in roofing sales in my NEW 2025-2028 Roofing Market Report: https://roofmarketreport.com/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail:

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12:32

Hire These Roles in This Order to Go From $2M - $20M+...

The Roof Strategist Podcast by Adam Bensman ·

2025/09/09

See job market forecast in my NEW 2025-2028 Roofing Market Report: https://roofmarketreport.com/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text:

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6:26

2025-2028 Roofing Market Report: Future Trends Every...

The Roof Strategist Podcast by Adam Bensman ·

2025/09/03

I just published the 2025 - 2028 Roofing Market Report: Future Trends Every Company Must Know or Get Left Behind: https://roofmarketreport.com/ I’ve conducted deep research into these 9 market conditions and have summarized them in this 17 page report. It ends with the timeless strategy to build a profitable, future-proof company. This report is the summary of countless hours of conversations with manufacturers…Talks with CEO’s of Private Equity groups….Dissecting market conditions with one

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14:54

STOP Overpaying for Roofing Material: 7 Manufacturer...

The Roof Strategist Podcast by Adam Bensman ·

2025/08/30

You might be overpaying for roofing materials. Some companies are paying up to 44% of their revenue.But you won’t be after you watch this video. Here are 7 negotiating tactics to get the lowest material prices possible.Some companies might even negotiate an extra 3%, 5%, or 7% when you use all of these tactics together.I hope this video helps you build a profitable, future-proof company.P.S. We’re building profitable, future-proof companies together… the right way. Every day we are sharing

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10:42

ChatGPT 5 Will Beat Your Digital Marketing Agency's...

The Roof Strategist Podcast by Adam Bensman ·

2025/08/26

When you sign on with a digital agency, they put handcuffs on you. So when you leave, you lose access to all the landing pages they built for you. Guess what… not anymore! Because the new ChatGPT 5 makes it easier than ever before to create high-converting landing pages in less than 8 minutes… Even if you’re not tech-savvy. Watch as I build a high-converting landing page using the new ChatGPT 5 that will probably outperform the landing pages that most agencies will build for you. P.S. Stop

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11:32

4 CRM Automations That PRINT MONEY for Roofers

The Roof Strategist Podcast by Adam Bensman ·

2025/08/21

Ad costs are going up.Your PPC and LSA budget isn’t going as far as it used to.And the truth is… it’s only getting more competitive from here.Private equity is throwing buckets of cash into roofing.They’re trying to outbid the little guy.But this isn’t doom and gloom.It’s your chance to get more leads and more sales from what you’re already paying for.That’s why I’m showing you the 4 CRM automations that you need to survive in 2025-2028.I am also giving you my CRM Cheat Sheet to help you

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16:05

How to Influence WITHOUT Being Pushy: 7 Roofing Sales...

The Roof Strategist Podcast by Adam Bensman ·

2025/08/19

If you hate sounding pushy, fake, or salesy… this is for you.I’ll show you how to use these 7 methods of influence to close even more sales.Watch this new video: How to influence without being pushy.No sleaze. No tricks. Just real influence that feels natural and honest.I hope this helps you serve more people by being authentically you. P.S. Be a hero and share this on to your team. They’ll thank you for it. P.P.S. My sales took off when I started being authentically me. I hope this video

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12:19

The Scary Future of Recruiting in Roofing Sales (it’s...

The Roof Strategist Podcast by Adam Bensman ·

2025/08/13

The way we recruit in roofing is about to change.It’s already starting.And if you’re not ready… you’ll be left with a shrinking sales team, unmotivated reps, and no new applications.In this new video, I expose what’s happening right now—and what you need to do to survive and win.This is your wake-up call.Because when the recruiting war hits your market… it’ll already be too late.You need to protect your team.You need to attract winners.And you need to stand out as a company that great reps

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12:17

$1M Mornings: How Big Earners in Roofing Sales Start...

The Roof Strategist Podcast by Adam Bensman ·

2025/08/11

What’s the difference between poor sales reps and big earners?How they start their day. They don’t snooze alarms. They don’t scroll social media in bed. They don’t wait to feel motivated.Each of them has a unique, battle tested ‘Magic Morning’ that works for them.I made you this video to show you what big earners do every morning.Watch it. Share it. Start your own magic morning routine. Experiment with it and have fun.Because when you’re having fun, you play your best game. P.S. I’m on a

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9:47

Door Slammed in Your Face? Try This. (I NEEDED this...

The Roof Strategist Podcast by Adam Bensman ·

2025/08/07

I was broke…Couldn’t even afford gas to see my family for Easter.I called my mom to say I wasn’t coming…She wired me 20 bucks to buy gas. When I called her to say thank you, my stepdad chimed in and said,“Adam, you can make $100K selling roofs door to door.”I thought he was nuts.But I was desperate.So I tried it.And I got destroyed.Doors slammed. People screaming at me. Told to “go get a real job!” I wanted to quit.But I didn’t.Because I learned how to handle rejection—and you can too.P.S

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15:05

EXPOSED: Marketing Agencies' Dirty Secrets They Don't...

The Roof Strategist Podcast by Adam Bensman ·

2025/08/05

Ever feel like you lit your ad budget on fire?You hired a digital marketing agency…Paid thousands…And got ghosted. Or worse—left with nothing to show for it.You’re not alone.It’s time someone exposed what’s really going on behind the scenes.Watch this new video where I expose the dirty secrets that digital marketing agencies don’t want you to know. You’ll discover:1) How most agencies run like a general contractor with no clue what they’re building2) Why your success (or failure) with

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66:05

Roof Claims Will Change FOREVER: Verisk (Xactimate)...

The Roof Strategist Podcast by Adam Bensman ·

2025/08/01

The company behind Xactimate, Verisk, will own AccuLynx.A $2.35B acquisition…And roof claims may change forever.Because now… Verisk controls both the estimating, CRMs, and a lot more. claims.If you think insurance was tough before…Just wait.In this new video with John Senac, we discuss:- What Verisk openly shares in their investor deck- How contractor data could be used for insurance pricing control- What this could mean for roof claims movingThis could be the biggest shift in roofing

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19:58

New in Roofing Sales? This Video Will Save You MONTHS...

The Roof Strategist Podcast by Adam Bensman ·

2025/07/30

Starting a career in roofing sales is like… “WOOHOO!” Then… “Oh *&%^ what did I sign up for?”But with the right advice, you can get from *&%^ to HECK YEAH and start closing deals in no time. That’s why I made this new video. To share the advice I wish someone gave me when I got started.Watch and share this one with the new hires on your team. P.S. Hiring and training new roofing sales reps is more competitive than ever before. That’s why we are researching the trends, studying

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11:26

Stuck at the Door? Say THIS to Get Invited Inside &...

The Roof Strategist Podcast by Adam Bensman ·

2025/07/26

I used to get stuck pitching on the porch all the time.Found damage. Showed pics. Still didn’t get invited in.It sucked.Then I started asking this one simple question.And like magic — I started getting invited inside.Watch this new video to learn it.Try it. You’ll start closing more deals at the kitchen table.Be a hero and share this with your team. P.S. We share gold like this every day inside RSRA. Real-world tips. Real community. Real support. We’re building strong teams and profitable

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18:19

Roofing Sales CLOSER Masterclass

The Roof Strategist Podcast by Adam Bensman ·

2025/07/22

Roofing sales is more cut throat now than ever before…Watch this CLOSER Masterclass to arm yourself and your team with the tools you need to close even more sales in this cut throat economy. If you want your team to train with closers like me, John Senac, and Dashaun Bryant - then join us every week inside our members-only community, the Roofing & Solar Reform Alliance: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://theroofstrategist.com/free-training-centerJOIN THE

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23:39

Most Roofers FAIL at Facebook Ads – Here’s How to Fix It

The Roof Strategist Podcast by Adam Bensman ·

2025/07/17

Is your ad budget burning up on Facebook ads that don’t bring in leads?You’re not alone.I just broke down real roofing ads from your competitors.Watch this video and I’ll show you the 5 biggest mistakes that are draining your ad budget (and what to do instead).This video will put you in the drivers seat - running circles around your marketing agency.It’s time to get control of your marketing, call the shots, and stop flushing money. That’s the kind of tactical stuff we do every week inside

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34:30

HEAD TRASH' - #1 Reason You're Losing Sales & How to...

The Roof Strategist Podcast by Adam Bensman ·

2025/07/14

Something in your head keeps whispering,“I’m not good enough.” “Why would they buy from me?”“I’m not confident.”That’s Head Trash.And it’s the #1 thing keeping you from closing sales.It’s not leads.It’s not training.It’s not “the market.”It’s what’s between your ears.In this video, I sat down with Dashaun Bryant, the Roof Hustler himself.And we unpack how to take the trash out—for good.Watch: 'HEAD TRASH' - #1 Reason You're Losing Sales & How to Destroy It w/Dashaun BryantYou can have

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19:24

Roofing's 1-Star Reviews... and How to Use Them to...

The Roof Strategist Podcast by Adam Bensman ·

2025/07/12

Most roofers ignore their bad reviews…Big mistake.Because inside those 1-star reviews?Are the exact words your customers are already thinking.And the truth about why they don’t trust most roofers.That’s why I analyzed 1-star reviews from roofing companies across the U.S.From Dallas to Denver… L.A. to Boston…Storm and retail, coast to coast.So you can use this data to crush your competition.Watch this video and discover:- The #1 reason homeowners leave 1-star reviews (hint: it’s not what you

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15:51

This Closes Deals -- WITHOUT Feeling Salesy

The Roof Strategist Podcast by Adam Bensman ·

2025/07/08

You ever leave a home thinking the sale was yours…Only to lose it?That was me.I remember one appointment where I came in after two other roofers.One ghosted them. The other showed up late.I thought, “Easy win!”So I gave a great experience. Explained their options. Answered every question.And walked out without a signed deal.Why?Because I didn’t close.I overcompensated by being “nice”... and I lost the sale.If that hits home, you need to see this.Watch this video to learn how to close like a

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14:29

The RESPECTED Sales Management Formula That Builds...

The Roof Strategist Podcast by Adam Bensman ·

2025/07/03

Sales management can feel like adult babysitting…And if you’re too hands-off, things get out of control.If you’re too tight, you’re micromanaging. So how do you strike the perfect balance?To earn respect, keep loyalty, and lead a top team? Watch this. I hope this helps you be the most effective, looked-up-to leader you can be. P.S. Tough, vulnerable conversations lead to growth. But you can’t have them everywhere. And the industry Facebook Groups are the last place on earth you want to turn

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