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PODCAST

The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

Jacqueline Snyder

A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featured in Inc. as "the country"s most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline. The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and

business marketing

All Episodes

17:51

702. Need Fast Sales? Try This 3-Day Product-Based...

The Product Boss: Business Coaching for Product-Based... ·

2025/06/23

Hey there, Product Bosses! If you’ve ever found yourself needing to make sales quickly—without the time or energy for a full launch—this episode is for you. I walk you through my 3-Day Revenue Challenge to help you generate real cash from the products you already have. Whether it’s $500 or $5,000, this mini challenge is designed to push your limits and get results fast.Inside this episode, you’ll learn how to create an irresistible offer without discounting your products, promote it with clarity and

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41:29

701. Can You Build a Product-Based Business That...

The Product Boss: Business Coaching for Product-Based... ·

2025/06/19

Welcome back Product Bosses In this heartfelt coaching session, I work with Meyla Ruwin—creative entrepreneur and founder of Beksan Designs—to dive into a different kind of strategy: one that starts with her ideal life. After experiencing profound personal loss, including the passing of her sister and co-founder, Meyla is now reimagining what success means to her. Her dream? A life filled with family connection, travel, self-care, and the kind of freedom that lets her play tennis in the morning and

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24:38

700. What 700 Episodes Have Taught Me About Product...

The Product Boss: Business Coaching for Product-Based... ·

2025/06/16

Welcome back Product Bosses—and wow, this is a big one! We’ve officially hit 700 episodes, and I’m still pinching myself. In this episode, I’m taking you behind the scenes of how we got here, from the early, messy days of starting the show to the evolution of leading the business now solo. I’ll reflect on what I’ve learned, what’s changed, and the deep gratitude I feel for each of you who has listened, supported, and grown alongside me.This episode is a celebration—but also a masterclass in what it

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01:13:20

699. Product Sales Down? The Proven Framework to...

The Product Boss: Business Coaching for Product-Based... ·

2025/06/12

Welcome back, product bosses! I Today I’m re-airing a crowd favorite coaching session with Breanne of Texas Cork Company, who is business partners with her mom, and sells a variety of cork-made products and accessories! If you’ve been struggling with figuring out how to increase your sales and get more people to discover your business, that’s exactly what we’re going to be discussing!Breanne and her mom have been getting most of their sales from in-person events, but they don’t have the space to

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21:11

698. How to Price Your Products for Profit: A Proven...

The Product Boss: Business Coaching for Product-Based... ·

2025/06/09

Hey there, Product Bosses! Have you ever looked at your pricing and thought, “There’s no way I can make money like this”? You’re not alone—and the truth is, most product-based business owners aren’t priced to scale. Whether you're selling on Etsy, Amazon, in-person markets, or your own website, if your pricing doesn’t support growth, it’s going to feel like you’re constantly spinning your wheels.In this episode, I’m breaking down the common pricing mistakes that are keeping you from profit. We’ll

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25:43

697. How to Delegate & Unlock More Time to Scale Your...

The Product Boss: Business Coaching for Product-Based... ·

2025/06/05

Overwhelmed by your never-ending to-do list? You’re not alone. In this episode, I coach Sandy Palisch, the founder of Simply Organic Soap, on what it really looks like to delegate inside a product-based business—and how to start letting go without losing control. Whether you’re still a solo-preneur or you’ve got a small team, learning how to shift from “doer” to “leader” is the key to growing your business without burning out.Sandy has been doing it all herself—making every product, answering every

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19:08

696. The Fear You’re Feeling? It Means You’re Close.

The Product Boss: Business Coaching for Product-Based... ·

2025/06/02

Hey hey, Product Bosses! Are you standing on the edge of something big? That buzzing fear in your gut might not be a red flag… it might be the sign you’re about to step into your next level. In this episode, I’m getting personal and sharing what it really feels like to walk through fear in business. Whether you’re about to raise your prices, finally launch your product, or take a bold step forward, I want you to hear this: fear isn’t failure—it’s transformation in motion.I’ve been there

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27:34

695. "What To Do When You Get Knocked Off on Amazon"...

The Product Boss: Business Coaching for Product-Based... ·

2025/05/29

Welcome back, Product Bosses! In this episode, I coach the amazing Sherinata, founder of Karelia Creations, a brand that makes stunning Shungite jewelry and EMF protection products. She’s built a solid Amazon presence—but recently took a massive hit when her best-selling product was knocked off by her former manufacturer. Yep, it’s as bad as it sounds.We dive deep into what to do when you're copied and how to stay focused when your business gets shaken. I help Sherinata get clarity by revisiting her

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11:41

694. Selling Your Physical Products Isn’t...

The Product Boss: Business Coaching for Product-Based... ·

2025/05/26

Hey hey, Product Bosses! Let’s talk about something that so many product-based business owners feel but don’t always admit: the fear that selling is somehow sleazy. Maybe you’ve hesitated to send that email, post on social, or make the offer because you didn’t want to come off pushy. I’ve been there—and I’ve heard it over and over again from our students. But here’s the truth I want you to take in today: selling isn’t manipulation, it’s service.In this episode, I walk you through how to shift from

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28:38

693. "How to Build a Profitable Product-Based...

The Product Boss: Business Coaching for Product-Based... ·

2025/05/22

Hey hey, Product Bosses! In this episode, I’m coaching the incredible Francina Kahl, founder of Be Still Tea—a purpose-driven brand built around stillness, presence, and emotional connection. Francina’s journey began in 2020 through a personal healing experience, where steeping loose-leaf tea became her daily practice of stillness. Her business has since expanded into tea ceremonies, coaching, and community, all rooted in helping people reconnect with themselves.Now, Francina is entering a season of

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17:38

692. The Real Reason Sales Feel Hard (and How to...

The Product Boss: Business Coaching for Product-Based... ·

2025/05/19

Hey hey, Product Bosses! I know what it’s like to be out there posting, emailing, launching, and still wondering why the sales just aren’t coming in. In this episode, I’m getting real with you about why your business might feel like an uphill battle—and no, it’s not because you’re not working hard enough. It’s because you might be missing clarity—in your brand, your message, and your customer connection.I share a personal story of a time when I thought I had done everything right for a launch—but it

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01:15:28

691. "Am I the Bottleneck in My Business?" | Coaching...

The Product Boss: Business Coaching for Product-Based... ·

2025/05/15

Hey hey, Product Bosses! Today I’m coaching Jen, the incredible founder of Corkscrew Imports, a Canadian-based business that connects wine lovers and restaurants to underrepresented, small-batch wineries from around the world. Jen is a solo entrepreneur with a deep passion for wine and global culture—but like many of you, she’s finding herself overwhelmed, under-supported, and struggling to scale.In this coaching session, we dig into one of the biggest roadblocks facing so many product-based

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28:04

690. Every Action Is Feedback: What Your Business Is...

The Product Boss: Business Coaching for Product-Based... ·

2025/05/12

Hey hey, Product Bosses! Have you ever launched something, sent out an email, or posted on social and felt like it just didn’t land the way you expected? In this honest and heartfelt episode, I’m taking you behind the scenes of a real-time business decision I made—and how I turned what could’ve felt like a setback into a powerful learning moment.As I continue to evolve The Product Boss, I’ve been in the process of reimagining programs, reworking messaging, and reshaping how I show up for this

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39:41

689. “I Launched My Product… So Why Aren’t Sales...

The Product Boss: Business Coaching for Product-Based... ·

2025/05/08

Hey hey, Product Bosses! In this week’s coaching session, I sit down with Ashley Terrell, founder of the children’s pajama brand Saints & Ivy, who’s navigating the early stages of her product launch. Like many of you, Ashley launched a beautiful product with heart and purpose—but found herself stuck when sales didn’t follow. She came to me with questions like: “Why isn’t anyone buying?” and “What should I post on social media?”Together, we uncover that this isn’t a product or price problem—it’s

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28:09

688. The Fix: Why Your Sales Are Inconsistent -- and...

The Product Boss: Business Coaching for Product-Based... ·

2025/05/05

Welcome back Product Bosses! Let’s talk about something every business owner dreads but few know how to fix: unpredictable sales. One day you're making money, the next you're refreshing your shop wondering where everyone went. In this episode, I’m walking you through the real reason your sales feel scattered—and the one mindset shift that could stabilize your entire business.This isn’t about hacks or hustling harder. It’s about understanding how your current strategy (or lack of one) is creating a

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59:40

687. “How to Fix Your Product Lineup and Get...

The Product Boss: Business Coaching for Product-Based... ·

2025/05/01

Hey hey, Product Bosses! If you’ve been struggling with inconsistent sales and wondering if your product lineup is part of the problem, this episode is for you. I’m joined by Caley Morris, the founder of Caley-Beth, a Toronto-based body care brand known for its soap-free, zero-waste products. While Caley has seen great traction in in-person markets, she’s now ready to create more steady income through online and wholesale channels—but isn’t sure where to start.Together, we dive into her lineup and

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31:07

686. Here's Why Your Sales Are Inconsistent (and How...

The Product Boss: Business Coaching for Product-Based... ·

2025/04/28

Welcome back Product Bosses! Does your business feel like a roller coaster ride—one month you're making great sales and the next you're wondering what went wrong? You’re not alone, and in this episode, I’m here to help you get off that unpredictable sales cycle and into a place of steady, consistent growth.I’m breaking down the five most common reasons why your product-based business may be feeling stuck: from selling too many products (and none of them clearly), to a brand that isn’t connecting

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01:05:15

685. “Struggling with Slow Sales? How to Focus on...

The Product Boss: Business Coaching for Product-Based... ·

2025/04/24

Hey hey, Product Bosses! We’re pressing play again on one of our most impactful coaching sessions—because the strategies we uncovered here are truly timeless.Do you ever feel like you’re offering so many products but aren’t sure what’s really sticking? You’re not alone. In this coaching session, I sit down with Ashleigh, the founder of Teal Meal, a brand creating eco-friendly, non-toxic baby products like silicone sippy cups, bowls, and utensils. Ashleigh came into this session feeling overwhelmed

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29:49

684. What the Trump Tariffs Mean for Small Physical...

The Product Boss: Business Coaching for Product-Based... ·

2025/04/21

Welcome back Product Bosses! Are you hearing all the chatter about tariffs and wondering what it means for your small business? In this episode, I’m diving deep into the proposed Trump tariffs and how they might impact physical product-based businesses—especially those that rely on importing materials or finished goods. But before you panic, let me be clear: this isn’t a fear-based conversation. It’s a proactive one.I’m sharing what I’ve learned after 20+ years in this industry and walking you

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56:20

683. "I Thought I Wanted Amazon… But Here's What I...

The Product Boss: Business Coaching for Product-Based... ·

2025/04/17

Hey hey, Product Bosses! In this episode, I’m coaching Asli Wade of Boutique Butterlu—one of my incredible Inner Circle Masterminders. Asli is an Etsy veteran who built a nearly million-dollar business selling personalized picture frames and custom gifts. But after Etsy’s algorithm shifted and her sales started slowing, she found herself wondering: Should I start selling on Amazon?As we explored that together, it became clear that what Asli really needed wasn’t just another platform—it was

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