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PODCAST

ON THE MOVE: Transportation Sales & Marketing Success Stories

Jennifer Karpus-Romain

"ON THE MOVE: Transportation Sales & Marketing Success Stories" is your weekly dose of inspiration and insights into the dynamic world of transportation sales and marketing. Join us as we delve into captivating success stories and glean valuable strategies from industry leaders, empowering you to excel in this fast-paced field. Whether you"re a seasoned professional or just starting out, tune in to discover actionable advice that will propel your career forward in transportation sales and

business marketing

All Episodes

36:34

Unlocking AI's Potential in Transportation Logistics...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/04/30

In this episode of TMSA’s On the Move, we sit down with Jason Green, President at Faye, to explore how transportation and logistics companies can strategically identify and prioritize AI projects for both quick wins and long-term success. Jason breaks down how AI-driven insights can enhance customer satisfaction by predicting and addressing potential challenges before they arise, ultimately improving efficiency and strengthening customer relationships. Additionally, TMSA’s Jennifer Karpus-Rom...

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37:05

Celebrating On the Move: A Year of Transportation...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/04/23

On The Move with Beth Malik One year ago, Beth Malik helped us launch TMSA’s On the Move as our very first guest—now, she’s back to celebrate the podcast’s one-year anniversary! As Senior Director of Marketing at SMC3 and the President of TMSA’s Board, Beth shares what it’s been like to lead the association through its milestone 100-year anniversary while navigating a challenging market. In this episode, Beth reflects on the evolution of TMSA, the power of community in times of uncertainty,...

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30:00

Video Marketing with Michelle LeBlanc

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/04/16

On The Move with Michelle LeBlanc In this episode of TMSA’s On the Move, we welcome Michelle LeBlanc, CEO of Drop & Hook, to talk about her ongoing support of TMSA and the ever-growing role of video in marketing and sales. Michelle shares expert insights on how companies can harness the power of video to engage audiences, build trust, and drive business results in the logistics industry. Beyond marketing strategy, we also dive into the current landscape of diversity, equity, and inclusi...

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36:48

Building Brands in the Transportation Industry with...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/04/09

TMSA’s On the Move Podcast – Featuring Mariana Vieth, Marketing Director at Kase and WSI In this episode of TMSA’s On the Move, we sit down with Mariana Vieth, Marketing Director at Kase and WSI, to discuss the exciting launch of Kase and what it means for the logistics industry. Mariana shares insights into the brand’s vision, marketing strategies, and how it’s positioned to make an impact. Beyond her work in marketing, Mariana is a passionate advocate for professional volunteering, activel...

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46:33

Insights from the Strongest Man in Logistics, Robert...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/04/02

In this episode of TMSA’s On the Move, we’re joined by Robert Bain—known as The Strongest Man in Logistics—for a high-energy conversation on all things marketing, branding, and business growth. We’ll explore how a strong brand identity fuels success in logistics, how strategic marketing creates opportunities, and most importantly, how you can merge your personal passions with your professional journey to stand out in the industry. We’ll also dive into Robert’s upcoming session at the 2025 TMS...

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33:14

Professional Development with Eileen Dabrowski

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/03/26

In this episode of TMSA On the Move, we sit down with Eileen Dabrowski to discuss why companies should prioritize professional development—especially for their sales and marketing teams. Eileen shares insights on how continuous learning drives business success, enhances team performance, and keeps companies ahead in a competitive industry. Plus, she has some exciting news to share that you won’t want to miss! Tune in for an inspiring conversation on investing in people and the future of profe...

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36:03

Marketing and Sustainability with Jennifer Shaffer

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/03/19

In this episode of TMSA On the Move, we chat with Jennifer Shaffer, VP of Marketing and Public Relations at IMC Logistics, about the latest trends shaping the transportation and logistics industry. Jennifer also shares valuable self-care strategies for introverts navigating the fast-paced world of PR and marketing. Plus, she gives us a sneak peek into what she’s most excited about at the upcoming 2025 TMSA ELEVATE Conference in Austin, Texas. Check out the Transportation Sales and Marketing A...

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47:28

Lights, Camera, Logistics! Behind the Scenes with...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/03/12

Kyle offers practical wisdom to transportation marketers working with limited resources. Platforms like Canva have democratized video editing, allowing anyone to create branded content without specialized skills. With just a smartphone, a $30 gimbal, and strategic filming of B-roll at industry events, you can produce compelling videos that showcase your services authentically. The key is understanding that effective videos can be "as long as they need to be, as short as they can be"—with valu...

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30:26

Navigating Growth in the Supply Chain Industry

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/03/05

Join us as we dive into the remarkable journey of Lori Kincannon, now the Chief Revenue Officer at McKinney Trailer Rentals, as she shares her insights on growth, employee satisfaction, and navigating the ever-evolving transportation industry. Lori's career began in an unexpected space, offering her valuable lessons that shaped her trajectory from the seafood sector to becoming a leader in logistics. She emphasizes the importance of adaptability, self-advocacy, and nurturing a supportive work...

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29:19

Fostering True Connections in the Transportation...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/02/26

Whitney dives into her experiences at Virago, highlighting how the agency's strategic focus empowers logistics and freight tech companies to flourish. We discuss the innovative Freight Movement initiative, designed to create accessible networking opportunities for professionals across all roles, fostering community engagement and collaboration. On top of that, she outlines their commitment to giving back to organizations, showcasing practical ways to make a difference while building professio...

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28:43

Kris Rzepkowski's Journey in Sales-Marketing Synergy...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/02/19

In this episode of On the Move, we sit down with Kris Rzepkowski, Vice President of Corporate Business Development at Bennett Family of Companies. Kris shares insights into his exciting new role at Bennett and reflects on the journey that shaped his professional career. He also highlights the pivotal role industry associations like TMSA play in building connections, fostering growth, and influencing career trajectories. Plus, Kris gives us an inside look at the inspiration behind his "Playing...

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42:29

Scott Case on Navigating Transportation Marketing &...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/02/12

Can you imagine navigating the fast-paced world of transportation marketing with insights from someone who grew up in a customs brokerage environment? Join us as Scott Case, founder and chief storyteller at Position : Global, unpacks his journey and offers a wealth of knowledge on helping small to medium-sized companies compete against industry giants. We promise you'll gain valuable insights into creating competitive marketing strategies that are both tailored and impactful. Check out the Tr...

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30:08

Megan Lowery & Brandon Russo: Mastering...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/02/04

In this episode of On the Move, TMSA sits down with Megan Lowery, Director of Marketing, and Brandon Russo, Director of Sales, at FST Logistics to explore the current trends shaping the market and their impact on the industry. Megan and Brandon dive into the critical need for alignment between sales and marketing teams to drive success. They share how FST Logistics prioritizes collaboration, culminating in their inaugural Sales and Marketing Summit, designed to foster teamwork, innovation, an...

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33:02

Jeff Price's Innovative Approach at Jaxport & AI's...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/01/29

Get ready to explore the ever-evolving world of transportation sales and marketing with Jeff Price, the Marketing Director at JAXPORT. Jeff takes us through JAXPORT's strategic initiatives for the exciting start to 2025, including their involvement in pivotal industry events like the Retail Industry Leaders Association's conference. He also shares his personal journey at JAXPORT, celebrating its accolade as Florida's top container port by volume, and offers insights into current industry tren...

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37:02

Patrick McFarland's Expert Guide to Trade Show...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/01/22

Unlock the secrets to mastering trade show strategies in the transportation and logistics industry with insights from Patrick McFarland, Senior Director of Marketing at ITS Logistics. Explore how ITS Logistics has strategically harnessed trade shows to elevate their brand and connect with key industry players by meticulously evaluating which events are worth attending. Patrick breaks down the processes they use to gauge success, focusing on meaningful engagements and revenue generation. Promi...

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27:24

Crafting Impactful Brand Stories with Kate DiLeo

ON THE MOVE: Transportation Sales & Marketing Success... ·

2025/01/15

Kate DiLeo, our keynote speaker for the 2025 TMSA ELEVATE Conference joins us for this episode of On the Move. As we gear up for the conference in Austin, Texas, we dive into the world of marketing and sales within the transportation industry and learn about Kate's path into public speaking, highlighting the synergy that drives industry growth.Join us as we unravel the art of brand storytelling and its power to engage the right audience at the right time. We emphasize a systematic approach to...

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34:26

2024 TMSA Recap and a Look at 2025 with the HQ Team

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/12/18

Join TMSA HQ team, Jennifer Karpus-Romain and Tiffany Yates as they wrap up a year filled with innovation, reflection, and celebration. We talk about TMSA's centennial anniversary, our highlights from the past year, and what we're looking forward to for 2025. Join us as we celebrate our achievements and look forward to the exciting possibilities in the coming year!Check out these links referenced in the podcast!100-years of fun video100-year page (includes virtual donor wall and timeline)2025...

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30:49

Courtney Keenan's Insights on TMSA's 2025 Award Program

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/12/11

We welcome Courtney Keenan, chairperson of the TMSA Recognition Committee and Marketing Manager at Lineage, to the latest episode of On the Move. Courtney shares her valuable perspective on the evolution of the TMSA award program, moving from the Compass Awards to a dynamic recognition program. We focus on the significance of continuous learning and the power of feedback, and Courtney explains why she holds the Purpose Awards in such high regard.As we progress, we provide a comprehensive road...

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35:42

Job Market Insights: Supply Chain Skills and...

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/12/04

Transportation recruiting is evolving, and Charlie Saffro, CEO and Founder of CS Recruiting, joins us to explore the state of the freight job market in 2024 and what lies ahead for 2025. Charlie sheds light on the growing importance of soft skills like adaptability and AI proficiency in supply chain recruitment, emphasizing cultural fit and human connection even as technology reshapes the industry.We navigate the intriguing dynamics between AI integration and human interaction within customer...

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32:38

Logistics Meets Creativity: Eileen Curran's Journey

ON THE MOVE: Transportation Sales & Marketing Success... ·

2024/11/27

Curious about the intersection of logistics and creativity? Eileen Curran, the newest board member of the Transportation Marketing and Sales Association (TMSA), shares her journey through the industrial and supply chain sectors. She encourages young professionals and fresh graduates to explore this dynamic field that marries versatility and creativity, especially with the increasing relevance of data mining and the supply chain boom post-pandemic.Join us as we highlight the power of collabora...

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70 results

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