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PODCAST

What Runs a Run

Welcome to What Runs a Run podcast where we are exploring the ecosystem that fuels the runners, running communities, organizers and everything in between. This podcast is broken down into mini series diving deep into a specific theme, for example in Tech in 26.2 we chat with entrepreneurs and professionals at the forefront of innovation supporting runners and the running events. If you are a curious athlete, we believe you will enjoy this podcast. Thanks for listening!!

sports running

All Episodes

00:57:32

Revolutionizing Race Bibs: RunVirt Founder & That...

What Runs a Run ·

2025/09/21

In this episode, Tyler McGraw, founder of RunVirt, discusses the intricacies of race bib production, the impact of COVID-19 on the running industry, and the innovative approaches Runvert is taking towards sustainability and efficiency in bib manufacturing. Tyler shares his personal journey into the running industry, the evolution of race bibs, and the future vision for RunVirt as a leader in participant identification. Key takeaways:Tyler McGraw's journey into the running industry began with a

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00:20:13

Boston Marathon Qualification: Physician Devon...

What Runs a Run ·

2025/09/12

Devon Cohen shares her race day insights from the 2025 Boston Marathon, highlighting the vibrant crowd support and smooth event logistics that made her experience memorable. Originating from Massachusetts but residing in Ohio, Devon details her strategic training in snowy conditions, emphasizing hill simulations and the importance of transitioning between uphill and downhill running. She discusses her gradual path to qualifying for Boston, including participation in global marathons like Tokyo, and

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00:30:26

Guiding Greatness: How Visually Impaired Runners and...

What Runs a Run ·

2025/07/31

Brett Sims, a visually impaired athlete, Cheyenne Meyer, and Dara Dalmata discussed their experiences at the 2025 Boston Marathon. Brett highlighted the challenges of navigating crowded water stations and fast runners, underscoring the key role of guides in ensuring safety. Both Brett and Cheyenne explained how athletes and guides meet through networking, social media, and adaptive sports groups. Dara described how community running clubs and local charities foster Boston Marathon participation

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00:39:57

Running Industry Trends: Jay Holder of Running USA on...

What Runs a Run ·

2025/06/19

In this episode of the Communities in 26.2 podcast on Traxamo, I sit down with Jay Holder, Executive Director of The Running USA. Jay shared how Running USA supports the industry through research, education, and its annual conference, and highlighted new trends like increased engagement from younger runners and the growing importance of race-day experiences. The conversation also covered rising event costs and the industry’s resilience amid economic uncertainty, plus Running USA’s efforts to foster

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01:02:57

Inside the Start Line: How Crowd Science Shapes Race...

What Runs a Run ·

2025/05/05

In this episode, Marcel Altenburg, senior lecturer in crowd science at Manchester Metropolitan University, explains how crowd science helps both race organizers and runners by improving race logistics and participant experiences. He shares insights into how marathons are planned, how start waves and corrals are determined, and how crowd management can increase race capacity. Marcel also discusses how race organizers use predictive algorithms to ensure safety and efficiency throughout the course and

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00:41:28

Revolutionizing Running: How Technology Enhances the...

What Runs a Run ·

2025/03/23

In this episode of "Tech in 26.2," I sit down with Ted Metellus, Chief Event Production Officer and Race Director for the New York City Marathon, to explore the intersection of technology and running.The conversation delves into the high demand for the NYC Marathon, with over 200,000 applicants vying for limited spots. This demand is attributed to the global growth of running as a community activity, which has seen significant increases over the past five years. Ted explains the various

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00:43:58

Pioneering Charity Running: Dave's Journey & the...

What Runs a Run ·

2025/03/15

n this episode of the Fundraising in 26.2 podcast on Traxamo, I sit down with running legend Dave McGillivray - An entrepreneur (Founder & President of DMSE Sports), philanthropist (Founder of Dave McGillivray Finish Strong Foundation), motivational speaker (~1600 appearances from Ted Talks to corporate & local events), author (written 4 books), and athlete (ran more than 160,000 miles - 167 marathons, including 51 consecutive Boston marathons, 10 Ironman Triathlon World Championships to

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01:09:35

Revolutionizing Running: AI-Powered Training with...

What Runs a Run ·

2025/01/13

In this next episode on Tech in 26.2 podcast, discover the future of personalized running training with Sean Bradford, founder and CEO of TrainAsOne. In this eye-opening interview, Sean shares how his unique background in medicine and technology led to the creation of an AI-powered training app that's changing the game for runners worldwide. Learn about:⛳ The science behind TrainAsOne's innovative approach to injury prevention ⛳ Why traditional training plans may be outdated and potentially

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00:45:52

Capturing race day memories for 45 years - chat with...

What Runs a Run ·

2024/10/19

In the next episode of the Tech in 26.2 Podcast on Traxamo, I sit down with Brad Kroll, President of MarathonFOTO and Conor Gay, VP of Internal Operations at MarathonFOTO. For 45 years, over 10 million runners have trusted MarathonFoto to capture and deliver the best in race and endurance event photography. MarathonFoto partners with the biggest and best names in running including Boston Marathon, Chicago Marathon, NYC Marathon, Stockholm Marathon to name a few. In our discussion, we cover a lot of

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00:50:28

SMS Marketing is the most effective event marketing...

What Runs a Run ·

2024/10/10

In the next episode of the Tech in 26.2 Podcast on Traxamo, I have a conversation with Gerry Perez, the Founder and CEO of RUNGP, the leading CRM platform for the running industry. Gerry, who has a background in digital marketing, recounts how attending an industry event inspired him to transition his digital marketing agency into a software company. We delve into various case studies and the data supporting them, emphasizing the most effective channels that event organizers should prioritize to

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00:41:44

A conversation with running legend Dave McGillivray -...

What Runs a Run ·

2024/09/30

In the next episode of the Tech in 26.2 Podcast on Traxamo, I sit down with running legend Dave McGillivray - An entrepreneur (Founder & President of DMSE Sports), philanthropist (Founder of Dave McGillivray Finish Strong Foundation), motivational speaker (~1600 appearances from Ted Talks to corporate & local events), author (written 4 books), and athlete (ran more than 160,000 miles - 167 marathons, including 51 consecutive Boston marathons, 80-day trek across the United States, running the

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00:34:28

Tech in 26.2 - Runredeem - Building loyalty in...

What Runs a Run ·

2024/09/20

In this episode of the Tech in 26.2 Podcast on Traxamo, I sit down with **Johan Tigér,** CEO and Principal Consultant of Tigertech based in Sweden. Tigertech provides digitization services for endurance sports events to create bespoke experiences for participants. I was curious to learn about Tigertech’s RunRedeem solution that Johan did for New Balance where the goal was to reward runners for their effort when training. We cover quite a few grounds on different custom solutions Tigertech built

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00:49:28

A Conversation with Frankie Ruiz, Cofounder of...

What Runs a Run ·

2024/09/05

In this episode of the Tech in 26.2 Podcast on Traxamo, I have a conversation with Frankie Ruiz, the Cofounder of the LifeTime Miami Marathon. We delve into Frankie’s innovative approach to integrating technology as the race organizer for the Miami Marathon, which now boasts over 25,000 participants. Frankie also shares how, after selling the Miami Marathon to LifeTime, the event is utilizing LifeTime’s event management tools, such as Athlinks and Chronotrack, to enhance both the production quality

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00:30:42

Create the best volunteer experience with Rosterfy -...

What Runs a Run ·

2024/08/22

In the next episode of Tech in 26.2 Podcast on Traxamo, I sit down with Shannan Gove, Cofounder of Rosterfy - an Australia based volunteer management platform used by 3 million+ volunteers and staff globally. If you have been to any events, you know volunteers play a critical role for the success of events especially mass participation sports events. Supporting events like FIFA World Cup, ParaOlympics, ICC T20 Cricket World Up, Super Bowl etc.. Rosterfy manages end to end volunteer journey

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01:02:21

A conversation with Tom Fowler, Entrepreneur,...

What Runs a Run ·

2024/08/15

In the next episode of Tech in 26.2 Podcast on Traxamo, I sit down with Tom Fowler, Entrepreneur, Advisory board member and former President of Polar North America. Tom’s impressive track record includes revitalizing endurance sports businesses like Polar North America, Recon Instruments, Cervelo Cycles or Nike European Operations, granting him with unique insights and thought leadership into the wearables sector of the endurance sports industry. As an advisory board member for several endurance

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00:45:04

A conversation with Gary McNamee, Founder & CEO of...

What Runs a Run ·

2024/08/05

In the next episode of 26.2 Podcast on Traxamo, I sit down with Gary McNamee, Founder & CEO of Outside Interactive and chat about Simulator product which recreates the race day experience of running a race on equipments in your living rooms. Let’s say you are running the 2024 New York City Marathon virtually during November first week and you have a Peloton treadmill at home; using Outside Interactive’s Simulator, NYC Marathon organizers can bring you the race day experience - running the actual

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00:48:00

Tech in 26.2 - A conversation with Mohammed Iqbal,...

What Runs a Run ·

2024/07/23

In this next episode of Tech in 26.2 podcast - I sat down with Mohammed Iqbal, Founder & CEO of Sweatworks, a product focused health and wellness digital agency based in Virginia with offices in London, Manila, Miami, Montevideo, New York and Shenzhen. With 100 employees, 10+ patents and 1M+ digital lives reached, Sweatworks works with brands like Nike, Strava, Garmin, Bose to name a few. In addition of being an endurance athlete himself, Mohammed is also an investor and advisor to health and

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00:43:50

Tech in 26.2 - A Conversation with Zack Isaacs,...

What Runs a Run ·

2024/07/16

Podcast Outline0:05 Introduction 2:34 A quick overview of Movemint platform 3:11 Founding Movemint over a bike ride 6:34 Finding a product market fit 9:30 Friction points Movemint platform solves today 12:19 4 Personas supported on Movemint platform 15:14 Deciding on the right Pricing strategy 17:39 Strava integration - supporting athletes and organizers 21:43 Supporting timers solving the frictions between registrations to scoring to results 25:07 Raising pre-seed round 28:00 Fail fast moments

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01:11:22

A conversation with Troy Busot, Founder & CEO of...

What Runs a Run ·

2024/07/03

In this next episode of Tech in 26.2 podcast - I sat down with Troy Busot, Founder of CEO of Athlinks (a LifeTime Company) : the premier platform for race results and athlete data that holds ~400 million race results and counting. As a triathlete and serial entrepreneur, Troy recently launched iLoomi, an expert biographer for writing a life story. Some of the key focus areas of our conversations were:🎯 Founding journey of Athlinks and pivots to find product market fit 🎯 Figuring out generating

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00:52:47

Tech in 26.2 - A conversation with Dirk Friel, Co...

What Runs a Run ·

2024/06/18

In this episode of Tech in 26.2 podcast - I sat down with Dirk Friel, Co Founder and Chief Evangelist of TrainingPeaks - All in one platform providing coaching, training plans, performance analysis, and data syncs for athletes and coaches. TrainingPeaks solutions are used by Tour de France teams, IRONMAN® World Champions, Olympians, and age group athletes and coaches around the world to track, analyze and plan their training. Some of key focus areas of our conversations were:Founding Journey of

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43 results

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