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PODCAST

She"s the brand

She’s the Brand Podcast is your go-to show for ambitious women who want to build an influential online presence, grow their business, and position themselves as leaders in their industries.Hosted by Paula Pwul, a personal branding strategist, author and entrepreneur, this podcast dives deep into the strategies, mindset shifts, and insider secrets you need to monetize your expertise, attract the right opportunities, and stand out in the digital space.Whether you’re a female entrepreneur, content

business entrepreneurship

All Episodes

13:44

Ep 71 - How life teaches you (And how to listen so It...

She"s the brand ·

2025/02/27

Life is always teaching us something—but how we learn depends on how we listen. Some lessons come gently, like a feather brushing against your skin. Others come like a hammer, crashing down and shaking everything. The difference? Whether you pay attention the first time. In this episode, we’re talking about the warning signs, the whispers, and the wake-up calls life gives us—and how to stop waiting for the hammer to fall before we take action. If you’ve been feeling stuck, resistant, or like ...

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19:07

Ep 70 - How to show you’re serious about your brand...

She"s the brand ·

2025/02/13

You say you’re building a brand, but… are you actually treating it like one? If you’re tired of feeling overlooked, struggling to gain traction, or wondering why people aren’t taking you seriously, this episode is for you. The truth? The way you show up for your brand sets the tone for how others see it. In this episode, we’re breaking down the mindset shifts, habits, and actions that signal to the world (and yourself) that you mean business. Let’s make sure your brand commands the respect, a...

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15:58

Ep 69 - Build a mission-driven personal brand

She"s the brand ·

2025/01/23

In this episode of She’s the Brand podcast, Paula Pwul dives deep into the power of building a mission-driven personal brand. Discover why having a clear “why” behind your brand is the secret to creating meaningful connections, standing out in your industry, and making an impact that lasts.Paula shares actionable steps to uncover your core values, craft a compelling mission statement, and live out your mission through consistency and authenticity. Whether you're an entrepreneur, profess...

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11:25

Ep 68 - Kicking off 2025: Big news, bold moves, and...

She"s the brand ·

2025/01/17

Welcome to the first episode of She’s the Brand Podcast for 2025! We’re starting the year with a bang, and I’ve got some BIG news to share—I’m officially announcing my upcoming book, That Internet Thing You’re Doing, releasing on May 17th, 2025! 🎉In this episode, I reflect on the lessons and wins of 2024 and share how I’m embracing 2025 with bold faith, audacious goals, and a commitment to expansion. Whether you’re just starting out or looking to level up your personal brand, this can be

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25:42

Ep 67 - Let It Go: Making Space for Your Next Big Move

She"s the brand ·

2024/12/19

Are you holding onto something that’s keeping you from stepping into your next big move? In this episode of She's the Brand Podcast, we’re diving deep into the power of letting go and why releasing what no longer serves you is essential for growth.Whether it’s a limiting mindset, old habits, or even a goal you’ve outgrown, learning to let go is the key to making space for new opportunities and alignment. I’ll share practical strategies for identifying what’s weighing you down and how to relea...

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15:16

Ep 66 - How to Attract the Most Ideal Opportunities

She"s the brand ·

2024/12/12

The opportunities you dream of are closer than you think! In this episode of She's the Brand Podcast, we’re uncovering the secrets to aligning yourself with the opportunities that are meant for you. Whether it’s a dream client, a perfect collaboration, or a game-changing career move, attracting the right opportunities starts with becoming intentional about your personal brand and presence.We’ll explore how to clarify what you want, position yourself authentically, and create an environment wh...

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12:12

Ep 65 - The secret to finding your ideal client (it...

She"s the brand ·

2024/12/05

Have you ever wondered why attracting your ideal client feels so hard? The truth is, it’s not just about marketing strategies or social media hacks—it starts with YOU. In this episode of She's the Brand Podcast, we uncover the secret to finding your ideal client by turning the spotlight inward.We’ll explore how understanding your unique brand values, mission, and story lays the foundation for connecting with clients who truly resonate with your work. I’ll share practical tips to align your pe...

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11:51

Ep 64 - Living with Delusional Faith

She"s the brand ·

2024/11/28

What does it mean to live with delusional faith? In this episode of She's the Brand Podcast, we’re diving into the bold, audacious mindset of believing in what seems impossible. Rooted in the powerful promise of Philippians 4:13, “I can do all things through Christ who strengthens me,” this episode is your reminder to dream bigger, trust deeper, and take leaps of faith—even when the odds look impossible.If you’re ready to stop holding back and start living boldly, this episode is for you...

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11:31

63 - Can I build a personal brand in 2025

She"s the brand ·

2024/11/21

In this episode of She's the Brand Podcast, we’re diving into the future of personal branding and answering a question on every ambitious woman’s mind: Can I really build my personal brand in 2025? Spoiler alert: Yes, you absolutely can—but it’s going to take more than just posting pretty pictures and catchy captions on social media.By 2025, personal branding will be about more than visibility; it will require authenticity, depth, and purpose. People are looking for brands and leaders they ca...

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14:38

62 - Dealing with Comparison: How to Stay in Your...

She"s the brand ·

2024/11/14

In this episode of She’s the Brand, we’re tackling a challenge everyone faces but few talk about—comparison. It’s easy to look around and feel like everyone else is ahead or more successful, especially in the age of social media. But what if I told you that your unique journey has its own timeline and value? Join me as we break down how to spot the comparison trap, celebrate your own wins, and turn comparison into inspiration instead of discouragement. If you’re ready to thrive in your own la...

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15:15

Why You’re More Ready Than You Think (and How to...

She"s the brand ·

2024/11/07

Why You’re More Ready Than You Think (and How to Launch Now!)In this episode of She’s the Brand, we’re tackling the myth of 'readiness' and how it holds so many of us back from launching our personal brands. Think you need more experience, skills, or validation before you’re ready? Think again! We’re diving into why you’re more prepared than you think—and why the perfect time to start is right now. Plus, for those ready to take action, I’m sharing the Branding Boldly Masterclass Replay—the ul...

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21:04

60-How to turn your personal brand into a business

She"s the brand ·

2024/10/31

In this episode of She’s the Brand, I’m sharing how you can take your personal brand and actually turn it into a business that makes money. We’ll talk about finding what you’re really good at, building a community that supports you, and creating products or services that people want to buy. It’s not as complicated as it sounds, and by the end of this episode, you’ll have a clear idea of how to start making money from the brand you’ve worked so hard to build!BRANDING BOLDLY MASTERCLA...

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11:23

59-This one skill will boost your personal brand

She"s the brand ·

2024/10/24

In this episode of She’s the Brand, we dive into the power of persuasion and how to effectively sell yourself in the digital space. Learn key strategies for crafting compelling messages, building trust with your audience, and positioning yourself as the go-to expert in your field. Whether you're a founder, professional, or personal brand, discover how to turn your online presence into a persuasive tool that attracts opportunities and fuels your success.BRANDING BOLDLY MASTERCLASS (Show up wit...

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34:52

Mastering the Art of Self-Management with DK Jonah

She"s the brand ·

2024/10/10

In this episode of She's the Brand, I sit down with the brilliant DK Jonah to discuss a crucial yet often overlooked skill for every entrepreneur and professional: self-management. We dive into the practical tools, strategies, and mindsets that can help you take control of your time, productivity, and overall well-being. If you've been feeling overwhelmed or stuck in your day-to-day tasks, this episode is packed with actionable insights to help you increase your self-discipline, manage y...

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20:08

What Inaction is Really Costing Your Brand

She"s the brand ·

2024/10/06

In this episode of She's the Brand, we're digging into something that isn’t often talked about—what happens when you don’t take action. Spoiler: It’s costing you way more than you think. We’ll uncover the unseen losses that come with waiting for the “right time,” or letting self-doubt keep you stuck in place. From missing out on opportunities to stalling your personal growth, inaction can quietly sabotage your brand and business potential. You’ll walk away with the motivation and practical st...

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33:14

Building a profitable online brand with Financial...

She"s the brand ·

2024/08/15

Hey guys!!Today we have a fabulous guest on the Podcast - financial jennifer!Financial Jennifer is an award-winning personal certified finance expert, investment banker, convener of the Biggest Finance Fair in Nigeria, and the founder of FinTribe, Nigeria's pioneering women-only finance platform. With over 40,000 women trained in personal finance and thousands guided on their investment journeys, she is known as The Women Money Cheerleader, engaging a vibrant audience of over 200,000 people d...

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11:32

Walking in expectation

She"s the brand ·

2024/08/01

Happy new month! It's been an incredible couple of months and I want to take the time to appreciate you for being a part of our community.Today we're discussing the power of walking in expectation that things will always work in your favor.Enjoy!I would love to hear from you so click the link below to drop me a message!Join Magnetic Brand Club Here: https://paulapwul.com/magneticbrandclub/If you want to leave me a rating or review as your contribution to the success of this podcast, I appreci...

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15:51

How safe is too safe when building your brand?

She"s the brand ·

2024/05/23

Many of us strive for our brands to be widely accepted and liked, but playing it too safe can sometimes hold us back from reaching our true potential. In this episode, we explore the balance between safety and boldness in branding. Discover why taking risks and showing your true self can turn followers into loyal advocates, and learn how to avoid the pitfalls of blending in when you should be standing out.We’ll dive into the downsides of playing it too safe and provide actionable strategies t...

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16:29

53 - How to uncover your next big move

She"s the brand ·

2024/05/16

Welcome to another episode of She's the brand Podcast!If you've ever felt like there is more for you and your brand but you don't know what the next move is, then this episode is for you.In this episode we cover- How you might be holding yourself back from making major moves and- What your next big move might beEnjoy!Mentioned links:31% off The content capsuleBook a clarity call with PaulaGet a ticket to the 2024 Enterprise and Heels Conference Read She's the Brand Newsletterhttps://paulapwul...

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14:22

52 - Lessons from hunger

She"s the brand ·

2024/05/02

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