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PODCAST

Fresh From the Field Fridays

Dan "The Produce Man" Avakian

Welcome to Fresh From The Field Fridays with Dan "The Produce Man" Avakian! Tune in weekly for your essential download on supply trends, category updates, brand awareness, and what"s hot in the market. Broadcasting live from the vibrant San Francisco Bay of California, we delve into every aspect of the produce and supply chain industry. Join us each week for insightful discussions, expert interviews, and the freshest updates to keep you ahead of the curve in the produce world. Don"t miss out on the

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All Episodes

34:43

Don’t Sleep on Baby Artichokes: Rethinking Retail and...

Fresh From the Field Fridays ·

2025/04/25

The Produce Industry Network and Ag Life Media present Fresh from the Field Fridays with Dan the Produce Man and Ross the Produce Boss! This week, the guys welcome culinary instructor, food writer, and herb expert Nissa Pierson of My Herbal Roots to dive into the underrated world of baby artichokes, fava leaves, and other seasonal standouts. Plus: What can produce departments do to truly engage shoppers and inspire culinary creativity? Nissa calls out the missed opportunities and challenges stores

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37:16

The Onion Unpeeled: Shay Myers Gets to the Root of It

Fresh From the Field Fridays ·

2025/04/18

AgLifeMedia.com and The Produce Industry Network present Fresh From The Field Fridays with Dan The Produce Man and Ross The Produce Boss!This week, we’re joined by The Farm Kid himself—Shay Myers—as we take off into the fields with the Alluring Allium. So wipe those tears and sharpen your blades… it’s 30 minutes of onion talk you won’t want to miss.Tune in and turn on!

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32:42

More Than Just Produce: Bruno Luis on Creating an...

Fresh From the Field Fridays ·

2025/04/11

Be sure to catch this week’s Fresh From The Field Fridays on The Produce Industry Network and AgLifeMedia.com! From asparagus to beans—and specialties in between—Ross and Dan share the mic with Bruno Luis of Southern Specialties.As Bruno says:“That’s what we’re aiming for—everyone to have a good experience, whether they open a Southern Specialties bag or they’re enjoying it on a plate at a restaurant. That’s really what fills us at the end of the day.”So go ahead—fill your day when you tune in and

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33:21

Ross’ Berry Hack & Dan’s Guide to Spring Onions & Garlic

Fresh From the Field Fridays ·

2025/03/28

This week on Fresh From The Field Fridays from The Produce Industry Network/AgLife Media—Ross The Produce Boss tells Dan The Produce Man why he swears by mason jars for storing berries. Plus, a current crop update straight from Ross’ Produce Boss desk!And Dan dives into Spring Onions and Spring Garlic—a real chef’s delight! How do they differ from their mature counterparts? What are the best ways to use them? We’ve got the answers as we welcome spring with fresh flavors. So Tune in and turn on!

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29:27

Spring’s Best from Coast to Coast: Asparagus,...

Fresh From the Field Fridays ·

2025/03/21

This week on Fresh from the Field Fridays with Dan the Produce Man and Ross the Produce Boss—local favorites straight out of California! We’re talking fresh California asparagus and what’s left of the growers in the state, plus Monterey County and desert-grown artichokes. We’ll also break down the latest on berries from Florida and California—how to pick the best ones and how this wild weather is shaking up crops across the country.It’s all right here on Fresh from the Field Fridays from The Produce

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31:32

Luck of the Produce Guys: Cabbage, SEPC Insights, and...

Fresh From the Field Fridays ·

2025/03/14

This week on Fresh From the Field Fridays from The Produce Industry Network, Ross and Dan are feeling the St. Patrick's Day spirit! Ross kicks things off with some key takeaways from the SEPC Educational Sessions, and then the produce guys dive into cabbage and all the festive St. Paddy’s Day goodies. So tune in and turn on!

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45:06

A Taste of Florida & Fresh Industry Insights before...

Fresh From the Field Fridays ·

2025/03/07

Welcome back toFresh From the Field Fridayswith your host,Ross Nelson, and special co-host,Patrick Kelly! Big Shout-Out to Dan "The Produce Man" for his week off. This week, Ross takes the mic from the brand-newProduce Industry Network Studioin Tampa, FL, sharing his first impressions of the space. We also dive into theSoutheast Produce Council’s Southern Exposure—one of the most anticipated industry events of the year! Plus, we’ll talk about ourTaste of Florida Dinner, the excitement leading up to

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27:57

Tropical Crunch: The Story Behind Miami Chips

Fresh From the Field Fridays ·

2025/02/21

This week on Fresh From the Field Fridays from The Produce Industry Network, Ross and Dan are joined by Raul Polo Jr. to talk about his new product—Miami Chips! Get down to the roots of malanga and yuca chips, plus plantains and other tropical selections. We’re diving into what makes malanga and yuca unique, and which plantains are best for frying. It’s a crunchy good time, so tune in and turn on!

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43:23

Craveable & Obsessed: A Flavor-Packed Chat with Chef...

Fresh From the Field Fridays ·

2025/02/07

This Big Game weekend, Fresh From The Field Fridays from The Produce Industry Network serves up some serious flavor! Ross The Produce Boss and Dan The Produce Man welcome Chef Jeffrey Schlissel, author of Craveable Obsessed—and that's just the tip of the iceberg!Dive into Chef Jeffrey’s journey, from working in the kitchen at just 8 years old to embracing the camaraderie of the culinary world, tackling an addiction (to food, of course!), advocating for local farms, and earning the title Rabbi of

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32:40

We're Small, But We're Real

Fresh From the Field Fridays ·

2025/01/31

This week on Fresh From the Field Fridays with the Produce Industry Network, Albert Perez from Continental Fresh joins Dan the Produce Man and Ross the Produce Boss to dive into Water For All, current crop conditions in Central America, and what’s really behind the Water For All label. Spoiler alert: the facts might just blow your mind!Plus, don’t miss out on the juicy details about imported New Zealand Red Envy Cherries, Cherry Guava, and the vibrant Valentine Pummelo.Get ready for a podcast packed

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33:45

From Grove to Market: California Avocados and...

Fresh From the Field Fridays ·

2025/01/24

This week on Fresh From The Field Fridays from The Produce Industry Network, Ross "The Produce Boss" and Dan "The Produce Man" welcome Will Brokaw of Brokaw Avocados! Dive into the world of California avocado varieties, the impact of imports on the market, and the rising fame of our beloved pebbled pyriform. Tune in and turn on!

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27:24

Produce on the Move: Florida Travels and Fresh Updates

Fresh From the Field Fridays ·

2025/01/17

This week on Fresh from the Field Fridays, brought to you by The Produce Industry Network! 🌟Join Dan the Produce Man and Ross the Produce Boss for another fun and fresh episode! Ross is on the road in Florida, attending GOPEX—the Global Organic Produce Expo—while Dan holds down the fort in San Francisco.🍈 They’ll dive into the latest on import melons and limes, share insights on the state of grocery stores Ross has visited during his travels, and of course, sprinkle in plenty of produce passion

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37:29

Flavorful Finds: This Week’s Must-Have Produce Spotlight

Fresh From the Field Fridays ·

2025/01/10

This week on Fresh From the Field Fridays from the Produce Industry Network, Ross and Dan spotlight eight fantastic items to help you stay on track with your Thrive in 25 New Year’s resolutions to eat more fresh fruits and vegetables daily.The stars of the week are:California Sumo DekoponWashington Lucy ApplesTrayed, Ready-to-Cook Sweet PotatoesOrganic BroccoliniCalifornia PummeloFlorida StrawberriesOrganic Bacon AvocadosOrganic Gold KiwiGet the inside scoop on their flavor, value, nutrition,

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30:09

The Produce Push: Health, Wellness, and the Future of...

Fresh From the Field Fridays ·

2025/01/03

This week on Fresh from the Field Fridays from the Produce Industry Network, Ross "The Produce Boss" and Dan "The Produce Man" dive into practical tips for increasing fresh produce consumption. Why should we focus on fresh produce in 2025? What behavioral strategies can consumers adopt at home and in stores to make healthier choices?We're also joined by industry veteran Ron Pelger, who shares his insights on what 2025 might bring in terms of health and wellness programs, especially with potential

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37:09

From Field to Future: Wrapping Up 2024 and...

Fresh From the Field Fridays ·

2024/12/27

On this year's final Fresh From The Field Fridays podcast from The Produce Industry Network, Dan and Ross take a reflective look at the year in produce, discussing the key moments and trends that shaped the industry throughout 2024. They also share their insights on what to expect in 2025, including upcoming challenges, innovations, and trends that could impact growers, distributors, and consumers in the coming year. This episode serves as both a wrap-up of the year's highlights and a

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34:35

Soil First: The Key to Organic Farming Success!

Fresh From the Field Fridays ·

2024/12/20

This week on Fresh from the Field Fridays from The Produce Industry Network, Dan the Produce Man and Ross the Produce Boss welcome T. Benzler of Benzler Organic Farm in Fresno, California. As an organic citrus and grape grower, T. shares insights into organic farming, emphasizing the importance of farming the soil first rather than the fruit. He also opens up about the joys and challenges of being a small organic farmer competing against large corporate operations. Plus, there’s much more in

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56:27

Festive Freshness: Holiday Trends and Displays with...

Fresh From the Field Fridays ·

2024/12/13

🎙️Fresh From the Field Fridaysbrings you a special holiday edition with Host Ross Nelson and guest co-host Patrick Kelly filling in for Dan as he celebrates his birthday. This week, we dive into the festive spirit with produce legend Brian Dey of Four Seasons Produce. Together, we unwrap the secrets behind seasonal trends, the art of creating holiday produce displays, and the critical role fresh produce plays in making the holidays merry and bright. Whether you’re a produce professional or simply a

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36:16

Fresh Perspectives: Joe Esta Talks Idaho Potatoes and...

Fresh From the Field Fridays ·

2024/12/06

Tune in to this week's Fresh From The Field Fridays podcast, brought to you by the Produce Industry Network! Join hosts Ross and Dan as they sit down with Joe Esta from Wada Farms, one of The Packer 25's prestigious honorees. Joe dives into the highlights of this year’s Idaho potato crop, shares his favorite potato varieties, and gives us a sneak peek at what’s on the horizon for the industry. Plus, he offers valuable advice for the next generation of leaders looking to make their mark in the field

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38:38

Black Friday Special: Diving Into Produce Insights...

Fresh From the Field Fridays ·

2024/11/29

This week, Ross and Dan team up with the brilliant Anne-Marie Roerink of 210 Analytics to uncover the hottest produce trends for 2024 and take a sneak peek at what’s in store for 2025. Will produce continue to thrive, or is it just jive? Take a dive into this session recorded live at The Produce Industry Network.Tune in and Turn on!

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27:48

Citrus Spotlight: Classics, Throwbacks, and New Hits...

Fresh From the Field Fridays ·

2024/11/22

This week on Fresh from the Field Fridays from the Produce Industry Network, Dan the Produce Man and Ross the Produce Boss are joined by Mike Chavez from Golden Star Citrus! With the holidays right around the corner and citrus season in full swing, Mike dives into some classic varieties, a few old-school favorites, and even something brand new. So grab your juicer, press up some fresh citrus, sit back, tune in, and turn on!

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