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PODCAST

Fresh From the Field Fridays

Dan "The Produce Man" Avakian

Welcome to Fresh From The Field Fridays with Dan "The Produce Man" Avakian! Tune in weekly for your essential download on supply trends, category updates, brand awareness, and what"s hot in the market. Broadcasting live from the vibrant San Francisco Bay of California, we delve into every aspect of the produce and supply chain industry. Join us each week for insightful discussions, expert interviews, and the freshest updates to keep you ahead of the curve in the produce world. Don"t miss out on the

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All Episodes

28:11

The Seasonal Spread: Fresh Picks from the Produce Stand

Fresh From the Field Fridays ·

2025/11/07

This week on Fresh from the Field Fridays, Dan the Produce Man and Ross the Produce Boss dive into some killer seasonal gems — Arkansas Black apples, miniature mangoes, Koginut squash, Fuyu persimmons — plus other surprises straight from the field.We also drop a few simple tips to help you prep for the big holiday coming up this month. Fresh, fun, seasonal! It’s all right here on Fresh from the Field Fridays, from The Produce Industry Network on AgLife Media.

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26:29

Ghoul-Free Goodies: Halloween Fruit Tricks & Treats

Fresh From the Field Fridays ·

2025/10/31

This week on Fresh from the Field Fridays with Ross the Produce Boss and Dan the Produce Man — we’re getting spooky with produce.Halloween goodies, healthy swaps, and yes… even some candied fruit for the sweet tooth crowd.Ross breaks out a killer lineup of creative Halloween fruit boards and charcuterie-style displays — perfect for parties or keeping the kids off the sugar crash.We also touch on Day of the Dead and All Saints traditions, and the produce items that show up in those celebrations.It’s

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20:28

Colada Royale: Dole’s Smashingly Incredible New...

Fresh From the Field Fridays ·

2025/10/24

This week on Fresh from the Field Fridays, there’s an exciting new pineapple in town — and boy oh boy, it’s smashingly incredible! 🍍It’s the Colada Royale from Dole Fruit Company, and we’ve got the exclusive interview with Dr. Roberto Young, the developer behind this outstanding new pineapple. This one’s a real winner, folks!We also catch up with Bill Goldberg from Dole Fruit Company for more insight on this tropical sensation.But first — in the opening segment — Ross and Dan go over a few items

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26:28

Blackstone Tips, Pumpkin Trips, and the Apple That...

Fresh From the Field Fridays ·

2025/10/17

This Week on Fresh from the Field Fridays!With Dan the Produce Man and Ross the Produce BossRoss breaks down some Blackstone cooking and cleaning tips that’ll make your next backyard session a breeze, while Dan takes us back to pumpkin season memories at Dan’s Fresh Produce - kids’ field trips, big smiles, and a few pumpkin-handling tips for shoppers too (keep those pretty stems intact!).We’ve also got Ross showing off some Michigan Honeycrisp apples and introducing a brand-new variety that knocks

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19:07

Live from Indiana: Pixie Crunch, Cider Donuts & IFPA...

Fresh From the Field Fridays ·

2025/10/10

This week on Fresh from the Field Fridays:Ross the Produce Boss is flying solo while Dan is visiting the Bay Area terminal produce markets. Ross is live from Indianapolis, Indiana, where he describes his visit to Tuttle Orchards in Greenfield—sampling some fantastic cider, Pixie Crunch apples, and Ludacrisp apples with an absolutely majestic crunch!He also digs into apple cider donuts, checks out some retail-ready action at local Indy stores, and covers jumbo blueberries, late-season plums, his

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30:18

Idaho Onions, Quince, Kiwi Berries, and Pears… Fresh...

Fresh From the Field Fridays ·

2025/10/03

This week on Fresh from the Field Fridays!Ross the Produce Boss is fresh back from Idaho with an inside look at the onionharvest—how they’re sorted, sized, packed, and stored for the season. We’veboth got garden updates: in Dan’s backyard, the Bosc pear tree is loaded withbeautiful golden-russet fruit. We’ll also share how to tell the differencebetween when Bartlett-type pears and variety pears are truly ready to eat.Ross is talking salad bowls (and has a message for theproducers of those bowls),

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24:01

Fall’s First Friday: Pumpkins, Berries & a Harvest of...

Fresh From the Field Fridays ·

2025/09/26

It’s the first Friday of fall, and Ross “The Produce Boss” and Dan “The Produce Man” are reminiscing about their retail display days — back when fall produce departments came alive with vibrant displays of pumpkins, gourds, apples, and squashes.Dan shares an important tip: when buying pumpkins, never pick them up by the stem — the weight of the pumpkin can snap it right off!Ross dives into a sweet berry deal he enjoyed this week, while Dan talks about foraging wild berries in the Northern California

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30:34

Dry-Farmed Flavor & Rising Stars with Mark Mulcahy

Fresh From the Field Fridays ·

2025/09/05

This week on Fresh from the Field Fridays, Dan the Produce Man and Ross the Produce Boss share some of their top picks of the week. They’re joined byaward-winning organic retail consultant, educator, and advocate, and the owner of Organic Options Mark Mulcahy.Mark brings the latest on what’s tasting great right now — like dry-farmed early-grown tomatoes and even dry-farmed variety melons grown in Oregon. He also talks about the Rising Stars program, a collaborative effort that’s helped over 2,500

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34:23

Grapery Grapes: Hand-Harvested, Fully Ripened,...

Fresh From the Field Fridays ·

2025/08/29

This week on Fresh from the Field Fridays, we’re going ape for grapes! Ross “The Produce Boss” Nelson and Dan “The Produce Man” Avakian welcome Jim Beagle from Grapery.Jim shares his journey from working the fields at age five with his dad to becoming CEO of Grapery—still walking the rows every day with his crew. You’ll hear how rich dialogue with consumers keeps Grapery in tune with shopper expectations, and Jim’s core advice: do the job right every day, be consistent, and deliver the experience

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36:29

Soil Biology, Chefs, and the Future of Food: Farmer...

Fresh From the Field Fridays ·

2025/08/22

This week on Fresh from the Field Fridays, Dan the Produce Man and Ross the Produce Boss are joined by Farmer Lee Jones from The Chef's Garden in Huron, Ohio.Farmer Lee digs deep into regenerative agriculture—feeding the soil, respecting its biology, and restoring nutrients to our food. He explains how vegetables grown a century ago carried up to 80% more nutrients than they do today, but now we’re bringing that back—dusting it off, reinventing it, and restoring the living biology in the soil. As he

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29:17

Sowing Change: How Dick Peixoto Grew an Organic Legacy

Fresh From the Field Fridays ·

2025/08/08

This week on Fresh from the Field Fridays from The Produce Industry Network and AgLife Media—Ross the Produce Boss and Dan the Produce Man are joined by Dick Peixoto, founder and proprietor of Lakeside Organic Gardens.You’ve seen the Lakeside Organic Gardens label on organic veggies all across America, from grocery stores to foodservice distributors.Hear how Dick went from being the son of a pesticide salesman to one of the largest organic powerhouses in the country.It’s all right here on Fresh from

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26:28

European Market Finds + IFPA Foodservice Summit!

Fresh From the Field Fridays ·

2025/08/01

This week on Fresh from the Field Fridays from The Produce Industry Network and AgLife Media—Dan the Produce Man and Ross the Produce Boss are live in Monterey at the IFPA Foodservice Summit!Ross is just back from Europe with great photos and stories from produce markets abroad. Dan’s got summer treats like Angelcots, Japanese honeydew, and more, plus the latest from this year’s IFPA Food Show.It’s all happening on Fresh from the Field Fridays—so tune in and turn on!

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22:26

This Ain’t Your Average Fruit Stand

Fresh From the Field Fridays ·

2025/07/25

This week on Fresh from the Field Fridays from The Produce Industry Network and AgLife Media...Ross is away, traveling through Europe—so Dan is flying solo!But don’t worry, the produce is still piling high. Dan’s got a table full of summer stunners from Bay Area produce markets, farmers markets, and his own backyard garden.Fresh on the table: Sharlyn melon Yellow donut peaches and yellow donut nectarinesNectarplumsDry-farmed Early Girl tomatoesAdriatic figsPiel de Sapo melonFlavor King

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28:43

From Cali to the Cobblestones: Ross Goes Euro & Dan...

Fresh From the Field Fridays ·

2025/07/18

This week on Fresh from the Field Fridays From The Produce Industry Network and AgLife Media…Ross is getting ready to hit the road again—this time, he's heading to Europe! And he’s promised to check in with us live from some of the fresh produce markets and street stands he discovers along the way.Before that, we’ll recap his visits with growers across California, right before he met up with Dan at OPS. We’ll talk Summer Punch, Apriums, and a whole bunch of other cool goodies.Dan shares California

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35:30

Stars, Stripes & Summer Produce: Your 4th of July...

Fresh From the Field Fridays ·

2025/07/04

Happy 4th of July from Fresh from the Field Fridays, The Produce Industry Network, and AgLife Media!This week, Ross is fresh back from Berry University—and he's bringing the juicy details. Plus, longtime produce pro Armand Lobato joins us as he steps into retirement (but not out of the game).We're talking summer produce, Fourth of July picks—corn, peaches, watermelon, stone fruit—you name it. We’ve also got tips for produce managers and a peek at what’s next for Armand.It’s all right here on Fresh

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31:36

Fathers and Fields on Friday the 13th

Fresh From the Field Fridays ·

2025/06/13

This Friday the 13th, there’s no superstition—just produce ambition!Ross and Dan are talking summer veg with Henry Dill of D’Arrigo Produce.What’s going down in Salinas? What should be going on your plate?We’re serving up fresh updates and seasonal goodies—So tune in and turn on—it’s Fresh From the Field Fridays!

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25:27

Local Love: What’s Fresh, What’s Next"

Fresh From the Field Fridays ·

2025/06/06

🌱 Fresh From the Field Fridays 🌽This Week with Ross & Dan🎙️ On the Mic: Ross and Dan are back, chatting all things fresh and local as the farmers markets open up across Indianapolis! From homegrown produce to artisan goods, it’s the best time of year to support your local food scene.🗞️ In This Episode:Ross’s Recap of WCPEGet Ross’s take on the latest from the West Coast Produce Expo—insights, highlights, and what it means for your plate.What Is Local?Dan and Ross dig into the question: “What

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31:27

Slightly Mischievous in Palm Desert, California!

Fresh From the Field Fridays ·

2025/05/30

This week’s episode is coming to you straight from the desert heat and produce sweet! With Dan taking a well-deserved week off,Ross “The Produce Boss”is joined by avery special (and slightly mischievous)guest —Patrick Kelly, who’s officially hijacked the mic and taken over the show!Join Ross and Patrick as they dive into:🚗Grocery store adventuresacross the West Coast🥝 The buzz and highlights from theWest Coast Produce Expo🍊 Behind-the-scenes moments from Palm DesertIt’s a fun, fast-paced, and

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29:22

Fresh Talk: Garden Updates, GEM Avos & a Real Organic...

Fresh From the Field Fridays ·

2025/05/16

Fresh From The Field Fridays from The Produce Industry Network / AgLife Media with Dan The Produce Man and Ross The Produce Boss!This week:• A quick garden update• Ross' visit with Stephanie Stuckey in Indy• A look at GEM Avocados• OFRF news for organic farmers from the AgLife website• What happens when small organic growers can’t afford certification?• And—what one retailer is doing to stand out from the packIt’s all right here—so tune in and turn on!

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27:17

New Crops, Old Tricks: Garden Updates & Merchandising...

Fresh From the Field Fridays ·

2025/05/09

Dan the Produce Man and Ross the Produce Boss are back from the road and back in the garden.Ross shares his visit to Natural Grocers in Colorado, Dan reports in from Arizona, and both give quick updates from their own backyards.On the table this week:🫐 California blueberries🍒 New crop cherries and fresh varieties🥦 A quick merchandising tip for jumbo asparagus🍓 And some smart advice for picking strawberries at your farmers market.It's all right here on Fresh from the Field Fridays!And from both

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