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PODCAST

Agency Rocket Show

A Show About the Chaos of Running A Creative Agency We love talking creative. We love talking business. So we’re putting them all together into one show about the business of running a creative agency. Take a listen. We hope you’ll find some insights through our experiences.

arts design

All Episodes

43:06

Ep 28: Fake It ‘Til You Make It: Unmasking Imposter...

Agency Rocket Show ·

2024/04/24

In this episode of the Agency Rocket Show, join hosts Liz and Chelsea as they welcome Keaton, Marketing Coordinator at DayCloud Studios, for a deep dive into the pervasive challenge of imposter syndrome. This phenomenon often leaves talented individuals doubting their accomplishments and fearing exposure as frauds, despite clear evidence of their capabilities. Our discussion explores personal stories and insights on how imposter syndrome affects various aspects of life—from professional environments

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37:01

Ep 27: Local Love: How Des Moines Girl is Rocking the...

Agency Rocket Show ·

2024/04/17

What happens when a marketer rediscovers her hometown? In this episode of the Agency Rocket Show, Liz and Chelsea are joined by Morgan Chicchelly, digital marketer and PR expert. After moving back to Des Moines from the big city, Morgan identified a gap in her locale and launched Des Moines Girl. Beginning as a small platform designed to uplift local businesses, communities, and events, Des Moines Girl experienced exponential growth in the past three years and continues to spread its reach. Fans of

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38:17

Ep 26: Rhymes with Odd: Life Through the Lens with...

Agency Rocket Show ·

2024/04/10

This week on the Agency Rocket Show: the red hot chili explosion that changed the trajectory of an entrepreneur’s life. In this episode, Liz and Chelsea are joined by Ryan Snaadt, owner of video marketing agency Snaadt Media Group and host of the Rhymes with Odd podcast. The trio discusses Ryan’s journey from freelancer to full-time business owner, dishing out sage advice on all things entrepreneurship. From time-management tactics with a new family to the challenge of delegation when transitioning

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38:06

Ep 25: The Baggage That Built Us: Family,...

Agency Rocket Show ·

2024/04/03

Take a stroll down memory lane in this week’s episode of the Agency Rocket Show, where hosts Liz and Chelsea turn back the clock to examine childhood and its critical role in laying the foundation for success. Join us as we navigate the complexities of family, emphasizing the power of understanding, forgiveness, and the importance of difficult conversations to foster personal growth and resilience. Through nostalgic recollections, we’ll highlight how embracing discomfort, appreciating diverse

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28:01

Ep 24: Perfect Partnerships: The Art of Influencer...

Agency Rocket Show ·

2024/03/27

Ever wonder what’s really behind those glossy influencer posts and paid partnerships popping up on your feed? On this episode of the Agency Rocket Show, hosts Liz and Chelsea are joined by industry expert and longtime friend Elizabeth Petersen. As Associate Director of Account Management at Influential, Elizabeth pulls back the curtain to reveal the magnetic world of influencer marketing. What are influencers? How do they acquire brand deals? How do they fulfill the terms of their contracts? From

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36:26

Ep 23: WordPress Wizardry: The Business of Web...

Agency Rocket Show ·

2024/03/20

In this week’s episode of The Agency Rocket Show, hosts Liz and Chelsea chat with Cameron Ramaekers, founder of Open Caret and longstanding custom WordPress developer for DayCloud. Sharing his evolution from MySpace user to entrepreneurial powerhouse, Cameron unpacks the transformation of web development practices over the years, shedding light on shifting trends, practices, and user perception. What’s the difference between working with agencies versus direct clients? How does one balance the

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31:11

Ep 22: Women in Business: A Copywriting Career...

Agency Rocket Show ·

2024/03/13

In this week’s episode of The Agency Rocket Show, hosts Liz and Chelsea welcome DayCloud's seasoned copywriter, Molly Garriott, for an in-depth exploration into the evolution of her career. As a wordsmith whose journey began in the world of academia, Molly spills the beans on what makes the pen mightier than… well, almost everything. Together, Liz and Molly reflect on their enduring working relationship and dive deep into their past, sharing tales from their favorite projects and discussing the

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40:52

Ep 21: Future-Focused: AI, Productivity, and Wisdom...

Agency Rocket Show ·

2024/03/06

This week on the Agency Rocket Show, hosts Liz and Chelsea plug into the future of business with special guest Jeremiah O’Brian. As a professor at USC, TED Talk coach, NIL consultant, and AI enthusiast, Jeremiah wears many hats and is driven by a relentless thirst for knowledge. He’s an academic through and through… but make no mistake, you won’t be nodding off in this episode; Jeremiah is a goldmine of tips and tricks for turbocharging productivity. From unraveling the mysteries of chatGPT to

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32:39

Ep 20: What is Branding?

Agency Rocket Show ·

2024/02/28

What’s in a brand? Is it a name? A logo? In this episode of the Agency Rocket Show, hosts Liz and Chelsea unpack the essence of branding, revealing that the brands we love are far more complex below the surface. As veterans of the marketing industry, we take you behind the curtain and explore the multi-faceted traits that make up a brand… and how we facilitate the discovery of those traits within our own clientele. Every detail matters here: tune in for a journey through all five senses as we

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38:15

Ep 19: Clients That Don’t Make the Cut

Agency Rocket Show ·

2024/02/21

In the world of entrepreneurship, the convergence of personal values and business endeavors is what shapes the essence of true success. Join hosts Liz and Chelsea this week on the Agency Rocket Show as we tackle the minefield of client selection. From navigating the ethics of casinos and alcohol to the messy potential of politics, we carefully consider each industry, assessing how our principles and expertise align before deciding whether to sign on or steer clear. Why don’t we work with nonprofits

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43:28

Ep 18: Numbers Game: Navigating Agency Growth with...

Agency Rocket Show ·

2024/02/14

In this episode of The Agency Rocket Show, Liz and Chelsea sit down with an extra special guest: Liz’s husband and CFP extraordinaire, Andrew Hunt! As CFO of DayCloud and partner at financial advisory firm Hiley Hunt Wealth Management, Andrew brings a wealth of valuable insights to the table. Join us as we delve into Andrew’s pivotal role in the formative days of DayCloud, reminiscing on the agency’s humble beginnings and examining the challenges and triumphs along the way. From maintaining a

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36:28

Ep 17: Managing the Mayhem: How to Cope with Stress

Agency Rocket Show ·

2024/02/08

Running a creative business is tough; resilience, stress management, and self-care are crucial to survive and thrive in the industry. This week on the Agency Rocket Show, Liz and Chelsea dig deep into their own methods of conquering the chaos. From faith, journaling, and exercise to travel, spending time with loved ones, and being of service to others, we explore a diverse range of coping mechanisms that can empower individuals to navigate the everyday challenges of agency work. Don’t miss out on

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45:42

Ep 16: Women In Business: Two Hawks

Agency Rocket Show ·

2024/01/31

Welcome to the latest episode of the Agency Rocket Show! This week hosts Liz and Chelsea are joined by special guests Katie Kemerling and Heidi Mausbach, business partners and powerhouse executive duo at Two Hawks. Join the conversation as these fantastic four dive into all things entrepreneurship: how to get started, the paths a new business owner can take, and the profound impact of self-belief and familial support throughout the journey. Discover firsthand what it’s like to work closely with a

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34:02

Ep 15: Freelance Vs. Agency - Who Wins?

Agency Rocket Show ·

2024/01/24

This week on the Agency Rocket Show, join Liz and Chelsea as they tackle an important question for any growing business: should you utilize an agency or a freelancer for your projects? Uncover the benefits and drawbacks of each as we discuss cost, timeline, deliverables, and overall value, plus bonus anecdotes about basketball coaching and Liz’s old business partner, Bill. Don’t miss out– our aim is to equip you with the tools you need to make your next branding decision!Show Notes:

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22:38

Ep 14: How to Keep Clients Coming Back

Agency Rocket Show ·

2024/01/17

This week on the Agency Rocket Show, hosts Liz and Chelsea discuss client retention strategies– how do you ensure they stick around for more? Spoiler alert: it’s not just about the final product. Join us as we reflect on our own experiences and discover how excellent customer service, tailored experiences, and effective communication throughout the design process can create lasting client relationships. Show Notes: https://www.agency-rocket.com/post/how-to-keep-clients-coming-back

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27:31

Ep 13: Expectations for Women in Leadership

Agency Rocket Show ·

2024/01/04

Get ready for a stellar start to the new year with 2024’s first episode of the Agency Rocket Show! This week, Liz is joined by Megan and Kaitlyn, art director and executive admin at DayCloud. These accomplished colleagues and businesswomen dive into candid conversations about the expectations women face in leadership roles. From navigating the labyrinth of bias to dismantling stereotypes, the trio identifies the hurdles women experience in business and find solutions to shatter the narrative. Join

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39:31

Ep 12: Brand Reveal with Guest Brett Clarke

Agency Rocket Show ·

2023/12/27

On this episode of the Agency Rocket Show, Chelsea and Liz host long-time friend Brett Clark, a multi-faceted entrepreneur leading home construction and retail ventures while facilitating independent interior design businesses. The trio delves into Brett’s journey as a repeat branding client at DayCloud Studios, offering personal insights into his experience with the brand discovery process. Tune in for mild, medium, and spicy conversations covering an array of topics; we explore the importance of

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35:11

Ep 11: Myth Busting Entrepreneurship

Agency Rocket Show ·

2023/12/20

In this episode, Liz and Chelsea discuss what it means to be an entrepreneur. With their different backgrounds and experiences, they share what it is and is not when it comes to making it as a business owner. They explore the concept of executing versus ideas and how making customers is what truly makes you an entrepreneur. Lean in. Take a listen. We hope you’ll find some insights from our experiences. Agency-Rocket.com

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42:38

Ep 10, Balancing Your Work & Personal Life

Agency Rocket Show ·

2023/12/13

On this episode of the Agency Rocket Show, Chelsea and Liz fight it out over whether you can really have it all. When balancing life, work, hobbies, family, and friends the tightrope is often high and overwhelming. Chelsea and Liz debate the expectations vs. reality of it all and chat about how society can view women who try to accomplish the perfect balance. Show Notes: https://www.agency-rocket.com/post/balancing-your-work-personal-life References: Pinnacle Forum BEGINNER’S PLUCK BY LIZ FORKIN

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44:45

Ep 9: Working with People of Different Generations

Agency Rocket Show ·

2023/12/06

On this episode of the Agency Rocket Show, we talk a little about our team dynamics and demographics. We pride ourselves on the amazing team we have built and want everyone to shine in their own power and strengths. Today’s topic focuses on generational gaps among coworkers. What’s the work environment like when the CEO is younger than their employee? Does life experience count over work experience? How to manage your team successfully, so that everyone feels seen, heard, and valued by your

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